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Making Meta | Andrew ‘Boz’ Bosworth (CTO)

Andrew Bosworth—or Boz, as most people know him—is the chief technology officer at Meta and head of Reality Labs, the company’s augmented reality/virtual reality (AR/VR) organization, which he created in 2017. Boz joined Facebook in 2006 as their approximately 10th engineer, and in his 18-year tenure he built the original News Feed, Messenger, and Groups, as well as many early anti-abuse and infrastructure systems. At various times he has been the engineering director overseeing Events, Places, Photos, Videos, Timeline, Privacy, and more. Before Reality Labs, he ran the Ads and Business Platform product group, where he led engineering, product, research, analytics, and design, taking annual revenue from $4 billion to $40 billion in five years. Andrew currently leads Meta’s efforts in AR, VR, AI, and consumer hardware across Quest, Ray-Ban Meta glasses, and more. In our conversation, we discuss: • Stories from the early days of Facebook • Lessons from Meta’s downturn and recent turnaround • Meta’s culture of transparency • Boz’s thoughts on the Apple Vision Pro • Why communication is the job • Why you should regularly seek help from your manager • Lessons in setting incentives and avoiding their misuse • Why you should optimize for a variety in experience in your career • The importance of trusting your own expertise and not being swayed by external opinions • Stories of failures and personal growth — Brought to you by: • Vanta—Automate compliance. Simplify security: https://vanta.com/lenny • Eppo—Run reliable, impactful experiments: https://www.geteppo.com/ • Explo—Embed customer-facing analytics in your product: https://explo.co/lenny Find the transcript and references at: https://www.lennysnewsletter.com/p/making-meta-andrew-boz-bosworth-cto Where to find Andrew Bosworth: • Facebook: https://www.facebook.com/boz/ • Instagram: https://www.instagram.com/boztank/ • X: https://twitter.com/boztank • LinkedIn: https://www.linkedin.com/in/andrew-bosworth-8247a01/ • Website: https://boz.com/ • Photography website: https://wardenshortbow.com/ Where to find Lenny: • Newsletter: https://www.lennysnewsletter.com • X: https://twitter.com/lennysan • LinkedIn: https://www.linkedin.com/in/lennyrachitsky/ In this episode, we cover: (00:00) Boz’s background (04:48) Fun facts about him (07:20) Early days at Facebook (11:11) Advice for founders (13:22) Leveraging leaders (19:27) Tips for communicating with managers (22:10) Transparency at Meta (27:01) The importance of clear guidelines (29:11) Involvement in the details (33:15) Building the News Feed (37:28) Passion and career growth (40:25) Exploring new opportunities (42:02) The value of variety in experience (45:01) Giving and receiving feedback (47:38) Boz’s tattoos (51:30) Communication is the job (01:00:47) Comparing VR headsets: Meta Quest 3 and Apple Vision Pro (01:10:41) Meta’s downturn and turnaround (01:16:10) Navigating org changes (01:20:43) Lessons from failure (01:26:33) Closing thoughts (01:29:57) Lightning round Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com. Lenny may be an investor in the companies discussed.

Lenny RachitskyhostAndrew 'Boz' Bosworthguest
Mar 2, 20241h 42mWatch on YouTube ↗

At a glance

WHAT IT’S REALLY ABOUT

Meta CTO Boz on startups, leadership, VR bets, and identity

  1. Andrew 'Boz' Bosworth, CTO of Meta, reflects on early Facebook, where intense workloads, lack of infrastructure, and 24/7 firefighting forged both camaraderie and sacrifice behind the eventual success.
  2. He shares core leadership philosophies—especially that 'communication is the job,' the importance of leveraging managers, embracing transparency, and managing identity threat with curiosity rather than defensiveness.
  3. Boz dives into Meta’s product and strategy lessons from News Feed, AI, and ads, explains Meta’s big bets on AR/VR (Quest, Ray‑Ban Meta glasses) and critiques Apple Vision Pro from a deeply technical, hands-on perspective.
  4. Throughout, he offers career advice on optimizing for learning, taking high-importance roles, handling downturns like Meta’s recent reset, and balancing conviction with open-minded feedback—at work and in life.

IDEAS WORTH REMEMBERING

5 ideas

Early-stage startup success often masks immense personal sacrifice and unglamorous work.

Boz describes 120-hour weeks, building servers by hand, and waking every four hours for two years to monitor attacks—underscoring that the romantic startup narrative usually omits the toll on health, hobbies, and relationships.

Leverage your manager far more than you think—and make it easy for them to help.

Instead of trying to prove you can do everything alone, send concise status updates, flag blockers, and even draft the emails you want leaders to send; this taps their power to unblock you and avoids months of misaligned work.

Communication is the job for anyone who wants to lead or have impact.

Boz argues that ideas only matter insofar as you can communicate them clearly, repeatedly, and in multiple modalities, with empathy for where others are starting; when outcomes are wrong, he takes responsibility for miscommunication.

Have conviction in your product vision, but distinguish between core concept and fixable details.

With News Feed, user outrage coexisted with doubled engagement, so the team held the line on the concept while fixing real mistakes (like unintentionally “putting things on blast”), focusing on revealed behavior over stated complaints.

Early-career optimization for learning and role variety compounds into later career acceleration.

Boz moved roles roughly every six months—across infra, messaging, groups, bootcamp—before “going vertical” with ads; broad exposure, he argues, beats narrow specialization that can later become a career trap.

WORDS WORTH SAVING

5 quotes

Your job is not to do it yourself. Your job is to get it done.

Andrew 'Boz' Bosworth

Communication is the job. You cannot not communicate—silence is communication too.

Andrew 'Boz' Bosworth

You’re choosing your customers as much as your customers are choosing you.

Andrew 'Boz' Bosworth

You know more than the critics do… but that doesn’t mean ignore them.

Andrew 'Boz' Bosworth

In terms of the economic utility, the Venn diagram of Boz, of News Feed and ads created a trillion dollars of value.

Andrew 'Boz' Bosworth

Early Facebook: extreme workloads, lack of support infrastructure, and sacrificesLeadership and management: asking for help, communication as the core job, transparencyProduct building: inventing News Feed, using AI for ranking, handling user backlashCareer strategy: optimizing for learning, moving across roles, working on “the fire”Meta’s culture: top‑down vs bottoms‑up, org design, Mark Zuckerberg’s leadership styleMeta’s downturn and turnaround: mis-forecasting, layoffs, explaining long-term betsAR/VR strategy: Quest vs Apple Vision Pro, Ray‑Ban Meta glasses, future of mixed reality

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