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Nikhil KamathNikhil Kamath

Ep. #20 | WTF are Indian Real Estate Giants Up To? Nikhil ft. Irfan, Nirupa, & Karan

There seems to be a preconceived bias about the real estate ecosystem in India. With this episode, we aim to dive into the nuances that explain the complexities of the business. And who better to explain it than Irfan Razack from Prestige Group, Nirupa Shankar from Brigade Group, and Karan Virwani from WeWork & Embassy. We deep dive into family businesses, passion versus wealth, new-age real estate, and much more. For those who know me, I’m not the biggest fan of real estate (as an asset class), but I may also not know enough. This episode will give you insight into what really happens in the world’s biggest asset class. Note: We will get back with the initiative to support Entrepreneurs interested in real estate in a weeks time. Keep an eye out for comments and our socials: https://www.instagram.com/all.things.wtf/ #NikhilKamath Co-founder of Zerodha, True Beacon and Gruhas Twitter: https://x.com/nikhilkamathcio/ Instagram: https://www.instagram.com/nikhilkamathcio/ LinkedIn: https://www.linkedin.com/in/nikhilkamathcio?utm_source=share&utm_campaign=share_via&utm_content=profile&utm_medium=ios_app Facebook: https://www.facebook.com/nikhilkamathcio/ #IrfanRazack Chairman & MD of Prestige Group Instagram: https://www.instagram.com/irfanfalcon/?hl=en LinkedIn: https://www.linkedin.com/in/irfan-razack-844a78114/? #NirupaShankar Executive Director at Brigade Group Instagram: https://www.instagram.com/nirupa.shankar/?hl=en LinkedIn: https://www.linkedin.com/in/nirupa-shankar-1309371/? #KaranVirwani CEO of WeWork India Twitter: https://x.com/karan_virwani10 Instagram: https://www.instagram.com/karanvirwani/?hl=en LinkedIn: https://www.linkedin.com/in/karanvirwani/? Timestamps - 00:00:00 Intro 00:01:02 Irfan Razack's Intro 00:03:38 Why did Irfan start a real estate company 00:06:15 What defines the Value of Land : FSI, Laws and more 00:09:35 What is Joint Development 00:11:10 Guidance for Growth in Real Estate 00:17:09 Managing a Family Business 00:22:58 What's the Minority Rule 00:25:01 Is passion overrated ? 00:34:25 Building Wework 00:38:31 What's happening in Indian Real Estate 00:47:39 Is Real Estate Pricey now? 00:53:26 How to get into Real Estate Now 00:57:57 Careers in Real Estate 00:58:38 Step by Step guide to start a Career in Real Estate 01:04:31 How to get the highest return on real estate 01:07:40 LiteStore and their unique concept 01:09:01 Affordable or Luxury Housing 01:12:12 Renting,Buying,Flipping Houses 01:16:31 Land Prices Then vs Now 01:21:51 What is a REIT ? 01:25:12 Benefits if REITs 01:27:39 India's 4 Listed REITs 01:31:19 What's Strata 01:33:12 Commercial Real Estate Experience 01:35:54 Selling an Experience 01:40:20 World Trade Center | The Office Experience 01:43:26 Real Estate is a Regional Game | Cluster Cities 01:46:30 What is Redevelopment? 01:50:49 Two Real Estate rules that can be changed in Karnataka 01:53:02 Innovation in Real Estate 01:58:49 Real Estate Perspectives | Working with Adam Neuman 02:03:58 Nirupa and her Sister 02:05:04 Gender roles in Real Estate | Balancing Personal Life 02:07:29 Nirupa and Sports 02:10:52 Nirupa's Dreams and Ambitions 02:14:04 Essentials of a Mall: Financials, Creativity & more 02:22:54 What made Brigade Group build a Mall 02:24:30 Food Break 02:24:59 Nirupa Shankar's Intro 02:32:04 Karan Virwani's Intro 02:37:06 Karan: We Work & Embassy in India 02:44:03 How to start a Co Working Space 02:48:09 What's the ROI on Commercial Properties 02:49:44 How Important is Building Relationships in Real Estate? 02:52:05 Is Building Relationships with Politicians Important? 02:52:34 Will Real Estate Be a Monopoly in the Future? 02:54:59 Future of the Commercial Real Estate Culture 02:59:48 Pre Fabricated Real Estate | Black Money in Real Estate 03:02:28 Opportunity in Senior Living 03:04:07 Jobs Opportunities in Real Estate 03:07:23 AI in Real Estate 03:10:16 Services that Real Estate Companies Outsource 03:11:19 Outro 03:11:37 What Kind of Marketing helps in Selling Real Estate 03:13:46 What are GCC's #nikhilkamath #WTFiswithNikhilKamath

Nikhil KamathhostIrfan RazackguestKaran VirwaniguestNirupa Shankarguest
Oct 11, 20243h 16mWatch on YouTube ↗

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  1. 0:001:02

    Intro

    1. NK

      The question we want to answer today: I'm young, I'm twenty years old, I want to start a real estate company. How do I go about it? Should they invest? Should it be commercial? Should it be residential? Should they do fractional real estate? [upbeat music] Okay, we are back. Yeah? Started? Ready? [upbeat music] Thank you, guys, for coming. Uh, I know all three of you fairly well because we live in the same city, and we have met many times, dozens of times. For the people who do not know you, uh, I don't think there are many of those,

  2. 1:023:38

    Irfan Razack's Intro

    1. NK

      but maybe we can start with Irfan uncle. Tell us a bit about growing up in Bangalore and how you came about and became this, uh, original gangster of the real estate industry. [laughing]

    2. IR

      [laughing] I like that.

    3. SP

      [laughing] Where did you get that from?

    4. IR

      That's quite apt, though. I like that. [laughing] I like that. I love that. [laughing] You know, Nikhil, I never, ever thought that I'll be a developer or a real estate, uh, professional in whichever way. Of course, Bangalore, in our days, because I'm ancient, was a very, very sleepy, old city. So-

    5. NK

      Were you also born in Bangalore?

    6. IR

      Yeah, I've been born in Bangalore, bred in Bangalore.

    7. NK

      Parents moved to Bangalore?

    8. IR

      Uh, parents... My grandparents came in from Kachchh, Bhuj. That is about more than a hundred years ago.

    9. NK

      Mm.

    10. IR

      My parents also were born in Bangalore. They studied in St. Joseph's. I studied in St. Joseph's. I did my college in the commerce college in St. Joseph's, graduated from, so this e- even those days... Today, kids, the moment they'd finish the school, the next thing they'll be looking at which uni to go, which part of the world they need to go and study. We never had such concepts.

    11. NK

      Mm.

    12. IR

      The only concept was, okay, after you finish this, uh, what do you do next? So you have to graduate. You do that, and then later on, it was for me, I, I had a passion for numbers. I had a passion for law, so I did my stint in, uh, year plus in the law college and then dropped out, and I did also an articleship for, uh, my chartered accountant, which I, again, opted out because I got sucked into my parents' business.

    13. NK

      Mm.

    14. IR

      So that's what happened, and that was fashion, menswear fashion. I made Nirupa's dad's, uh, uh, wedding clothes.

    15. NK

      Really?

    16. SP

      That's right. [chuckles]

    17. IR

      She, she wouldn't know about it-

    18. SP

      I wouldn't

    19. IR

      ... because she was, she wasn't there. [laughing] So when, uh, her dad walked in, the whole family... See, the- we used to get all the coffee planters from different part, from, uh-

    20. NK

      Mm

    21. IR

      ... the, the section. We used to get the industrialists, the businessmen, including the, the, the, the, where we are sitting, uh, Mr. Mallya himself used to come and make his clothes with us.

    22. NK

      On commercial street?

    23. IR

      Yeah, yeah, yeah, and of course, a lot of VIPs.

    24. NK

      Mm.

    25. IR

      That, that's how we have that connect. We know all the who's who.

    26. NK

      Mm.

    27. IR

      That made things easy also.

    28. NK

      Mm.

  3. 3:386:15

    Why did Irfan start a real estate company

    1. NK

      So why did you think of starting a real estate company from-

    2. IR

      Quirk of fate, destiny. This happened in the year nineteen eighty, eighty-one. We sold a family property. So I, I was maybe as old as Karan here.

    3. NK

      Mm.

    4. IR

      My parent, my dad, and my two uncles wanted to sell that. They put me and said, "You, now you do the entire transaction." So that was way back in eighty. So i- they said, uh, some Bombay developer wanted to buy it. In fact, there were several people, uh, somebody from Delhi, somebody from Bombay. Finally, we chose someone, and then that entire process of s- doing the agreement of sale, getting the entire money out from the developer, and then again, the reinvestment.

    5. NK

      Mm.

    6. IR

      The reinvestment, that was what made it all very attractive, you see? Once the money came in, of course, my two uncles took their share, and, uh, we had to reinvest for ourselves and did something, and that, in that, uh, quest of- [clears throat] - selling and buying, we got this little bit of taste of real estate where, you know, we, we did some quick profits and some flipping over and-

    7. NK

      What year was this in?

    8. IR

      This is nineteen eighty, so that is, uh, a good forty-four years ago. Which, [clears throat] which property was this first? The Infantry Cross Road, where it's now, it's called the Blue Cross Chambers. Ah. That's where... That was a family home. Right. So one led to the other. We, we... The whole thing started as a reinvestment. Even today, you have the same model where you can reinvest and get, get the exemption for capital gains. So back then also, though, the tax rate was much higher-

    9. NK

      Mm

    10. IR

      ... which is now lower. At twelve and a half percent, people are crying. Uh, Nirmala Sitharaman has done a disservice by doing it at twelve and a half. I believe whatever she has done is done well.

    11. NK

      Mm.

    12. IR

      Without indexing, twelve and a half percent on long-term gains is, I think, uh, pretty decent.

    13. NK

      Mm.

    14. IR

      So those days, we had to reinvest. But my uncle, o- one uncle, of course, took his money, did whatever he... We didn't have any say on it. Between my father and my one uncle, we tried to do all that. So in that quest of doing that, we came to know about how things went about.

    15. NK

      Mm.

    16. IR

      Values were much less.

    17. NK

      Mm.

    18. IR

      All houses were sold for lakhs, and the, I bought my, uh, my first plot for my own house in Nandi Road at hundred and thirty-five rupees a square foot.... today it's all thousands.

    19. NK

      Mm.

    20. IR

      People will say twenty-three thousand five hundred or thirty-three thousand five hundred. Don't know what the rate is.

    21. NK

      Mm.

    22. IR

      That's how things were back then.

  4. 6:159:35

    What defines the Value of Land : FSI, Laws and more

    1. NK

      What defines the value of land, Uncle? If today somebody says the value of land, let's say, on this road is thirty thousand, forty thousand per square feet, is it the monetization capacity of the land that attributes that value to it?

    2. IR

      See, now, uh, very different from what it was way back.

    3. NK

      Mm.

    4. IR

      Way back it was affordability, and how can I, uh, you know, do I can afford that, and everything else. I know in 1973, my father bought a piece of land in Ali Asgar Road Cross. You know, what happened was-

    5. NK

      Where the-

    6. IR

      '76-

    7. NK

      ... Elements Restaurant is.

    8. IR

      Yeah, see, what happened was that time we got the Urban Land Ceiling Act.

    9. NK

      Mm.

    10. IR

      '76 or '73, the act came in, so all the big, uh, landlords who had these huge houses, they had to quickly dispose of the excess land, so they converted them into plots. And that's how-

    11. NK

      Yeah

    12. IR

      ... these layouts came into Bangalore. That's the advent, I mean, that's the historical thing about layouts in Bangalore. Now, what defines... Today, what it defines is it's depe- depending on the what's the selling, uh, it's all about FSI on that road. It all depends on, uh, what's the selling price of the product would be and the construction cost, so that the, the entire way of calculating is very different now than back then.

    13. NK

      Mm.

    14. IR

      It, it's very different.

    15. NK

      So you did the first land transaction 1980, '81 or '82, and then you made some money. And then?

    16. IR

      And then one led to the other. We did trading in real estate for about five years.

    17. NK

      Okay.

    18. IR

      Then I said, "This is too boring. We must really do something which makes a difference, which we'll be noted for."

    19. NK

      Mm.

    20. IR

      So I told my brother, I said, "Let's do some..." See, there was no good office buildings in Bangalore, so what, ironically, I did not do my residential buildings first. What we did was, we said, uh, I felt that office was a nicer way to do it. Mm, you are more known for it. You can either get rental income, or you can sell strata offices those days, and the office those days were very different from offices today. Today, you have these, uh, uh, large, large multinational clients having, needing hundreds of thousands of square feet. Those days, even an office of, uh, thousand or two thousand or five thousand square feet was big-

    21. NK

      Mm

    22. IR

      ... because it's, who was the occupiers were professionals, small businesses, small industrialists, and all of it. And from where did it change was in the late '90s. 1988, '99, offices changed, so we, we started building office. My first building was on KH Road. It was called the Prestige Court. Then we did some, two buildings. One is Copper Arch on Infantry Road-

    23. NK

      Mm

    24. IR

      ... and the other is House of Lords on St Mark's Road. Now, House of Lords, unfortunately, we sold it, and then we realized if you don't maintain it, it goes to seed. In fact, we installed the first escalators there.

    25. NK

      Right.

    26. IR

      Uh, but, um-

    27. NK

      What year was that?

    28. IR

      Uh, '80s, uh, '88, '89, maybe 1990.

    29. NK

      Mm.

    30. IR

      Then that, uh, see, change. You see, then we started getting more and more opportunities on doing office in premium locations, where you see we now we, we also invented

  5. 9:3511:10

    What is Joint Development

    1. IR

      this joint development concept, where I told... In fact, the first one I did was my own father-in-law. He wanted to sell his family house. I said, "What?" I said, "Uh, do you have any use for that money?" He said, "No." I said, "If you don't have any use for this money, don't sell it, because money comes in your hand, it'll-

    2. NK

      Mm

    3. IR

      ... vanish. So I'll do this joint development for you." That's how I did this Copper Arch, so I invented that. I had to literally tell the lawyers how we had to do the JDA agreement.

    4. NK

      Mm.

    5. IR

      And then, of course, one, uh, once you invent one thing, then from there it's very easy to replicate, and, uh, it becomes better and better as time elapses. So, so that was the, uh, thing that happened.

    6. NK

      So when did you structure it as a real estate company? When did that happen?

    7. IR

      Yeah, '85. '85, '86 was the Prestige Estates and Properties and Prestige Constructions, two separate, um, uh, partnership firms were born.

    8. NK

      Mm.

    9. IR

      Uh, one was to buy land, and the other one was to do the construction. But then finally, it all got merged, became one-

    10. NK

      Mm-hmm

    11. IR

      ... one firm, easier to operate, and then, of course, now we've got some hundred SPVs. That's a separate story. But you see, what happened is, based on the need, everything changes, everything evolves.

    12. NK

      Mm.

    13. IR

      And of course, we became a private limited company in, uh, I think around 2000, and then publicly listed in 2010.

    14. NK

      Mm. And publicly listed and doing very well in the last three or four years. How are you all friends,

  6. 11:1017:09

    Guidance for Growth in Real Estate

    1. NK

      Uncle? I remember five years or six years ago, we were at dinner in Dubai, in some restaurant-

    2. IR

      Uh.

    3. NK

      ... and four or five of your competition, your competing real estate companies, uh, you were all telling me that you go on one holiday together every year. You catch up. This is strange. This is something I have not seen in any other industry. How does that work?

    4. IR

      Well, only, only in Bangalore. [chuckles]

    5. NK

      Yeah. [chuckles]

    6. IR

      This is not, not, not all over. [chuckles]

    7. NK

      One holiday, even I was there with them, and I was like, "This is weird."

    8. IR

      [chuckles]

    9. NK

      Like, what is going on?

    10. IR

      No, it's not weird, you see, like, like-

    11. NK

      All men with big egos and lots of money-

    12. IR

      [chuckles]

    13. NK

      ... four, five of them competing.

    14. IR

      No big egos. Actually, ego is the one that kills you.

    15. NK

      Mm.

    16. IR

      See, I always said, "If you learn how to bend-

    17. NK

      Mm

    18. IR

      ... you'll not break."

    19. NK

      Mm.

    20. IR

      "But if you are stiff, you, you, uh, you can break."

    21. NK

      Mm.

    22. IR

      And, you know, we are, according to me, we are all in the same space, whether it's his dad or whether her dad-... like I said, I've, I've- we grew up, we didn't, both of us, when we got into this business-

    23. NK

      Mm.

    24. IR

      -ironically, um, after I ma- bu- did his wedding suit, this, that, I was in my sh- my, uh, dad's shop making clothes-

    25. NK

      Mm.

    26. IR

      -and doing suits for people who want to get married, and this gentleman was a coffee planter. One day he decided to do a build, uh, um, put up a building on Brigade Road, and that's how the word Brigade came.

    27. NK

      Really?

    28. IR

      And, uh- [laughing]

    29. NK

      Yeah. [laughing]

    30. KV

      [laughing]

  7. 17:0922:58

    Managing a Family Business

    1. NK

      to manage family and business? This applies to all of you.

    2. IR

      Mm.

    3. NK

      I know your brother, your father, your wife. I know Nirupa's dad. I know your kids, uh, nephews, nieces. It seems to be a very... What was this TV show I was watching? Uh-

    4. NS

      Succession.

    5. IR

      Don't say Succession. [laughing]

    6. NK

      Succession. [laughing]

    7. KV

      [laughing]

    8. NS

      [laughing]

    9. NK

      It's like different versions of Succession in each of your households.

    10. NS

      Yeah.

    11. NK

      How complicated is that?

    12. NS

      So Succession is a show I haven't watched-

    13. NK

      Mm

    14. NS

      ... because I found all the protagonists quite annoying.

    15. NK

      Mm.

    16. NS

      So I didn't take a liking to any of them. But, um, I think, like, if you look at it, right, most businesses are family businesses, right? Eighty percent of businesses globally-

    17. NK

      Mm

    18. NS

      ... start off as family businesses, and then they get professionalized, and then they, um, go public. So we all start off as family businesses, and then you have to decide if second gen wants to continue or not. So only I think, I was reading somewhere that thirty-six percent of-... businesses get into second gen.

    19. NK

      Hmm.

    20. NS

      And then maybe about eleven or fifteen percent get into third gen, and maybe only four percent get into fourth gen. So I think the, um, the challenges in, uh, the, like you were saying, managing egos or managing people and managing, uh, relationships, because you might have the perfect org structure, but if the human element is not looked into, then the disruption happens. The way we have done it is my dad was very smart in the sense that he gave my sister and I, she's older than me-

    21. NK

      Mm.

    22. NS

      -different verticals.

    23. NK

      Mm.

    24. NS

      And then we also have a cousin in the business, and we also have another family friend who's like a brother to me anyway, and an uncle, and then my mother was in the business. But all of us handled very different sections and verticals of the business, so there's no stepping on each other's toes.

    25. NK

      Mm. But like every other family-

    26. NS

      Yeah.

    27. NK

      When, let's say, ten family members, being humans at the end of the day, like we all are, people get insecure, people get jealous, somebody gets more validation, somebody gets less. The next generation does not agree with the prior generation in, in the idealistic way of thinking, all of that. How do you cope with that and still stay together?

    28. KV

      I think you should answer this, [laughing] since you are, like, managing probably this at the highest level.

    29. IR

      No, no, I think similar structure, what Nirupa just now enumerated. Very important thing is this, what she very rightly said about stepping on each one's toes.

    30. NS

      Toes, yeah.

  8. 22:5825:01

    What's the Minority Rule

    1. NK

      the minority rule.

    2. NS

      Mm-hmm.

    3. NK

      So if four of us are individually of a certain psychology, when we come together as a group, the psychology of the group is completely different-

    4. IR

      Different

    5. NK

      ... from what we had individually.

    6. IR

      Absolutely.

    7. NK

      And three of us might agree and be broadly okay with whatever is happening, but if that one person who is the minority who disagrees, disagrees vehemently enough, we will have to tweak the company or the decision of the group in a manner that appeases the minority. This happens with many things, right? Now, if you ask, why is most meat halal today? Why is Coke a certain way? Uh-

    8. NS

      Yeah

    9. NK

      ... why, why are kosher foods the norm and not the exception? You see it across the world in different products. So in your family, uh, or in Irfan's family, if he has four in the next generation, and the one who is minority is very strong and very vocal about what he believes, how do you get him to go along with the other three majority who are more malleable in a way? That's a tough question, right?

    10. IR

      Uh, it is a tough question. Fortunately, we don't have that situation.

    11. NS

      ... Mm-hmm. Yeah, so right now, I agree. See, right now, you're also there, so everything, everybody listen to whatever you say. [laughing]

    12. NK

      [laughing]

    13. KV

      [laughing]

    14. NS

      All decisions are resolved then. [chuckles]

    15. KV

      Yeah.

    16. NS

      But I think, like you said, we are also looking to have a executive council where the key members' decisions have to be done unanimously, and it's either convince or be convinced.

    17. KV

      Mm.

    18. NS

      And there's a way to do it, right? There's numbers, there's facts. I think first generation, or OGs, as we call them, were more intuitive.

    19. KV

      Mm.

    20. NS

      And I think as the organization grows, you have to g- grow from a person-dependent organization to a more process-driven one.

    21. KV

      Mm.

    22. NS

      So then your numbers will come into play, logic will come into play, financing will come into play. There will be other factors. It's not, "I feel that this is the best decision," right?

    23. KV

      Mm.

    24. NS

      We'll have to showcase it with logic, argument-

    25. KV

      Correct

    26. NS

      ... numbers, and hopefully, it's a convince or be convinced

  9. 25:0134:25

    Is passion overrated ?

    1. NS

      situation.

    2. NK

      If you had to start a real estate company that would thrive today-

    3. NS

      Mm

    4. NK

      ... will the thinking of your generation work in that company or the prime- prior generation? Binary question. You can't have little bit of this and little bit of that.

    5. NS

      Would Brigade-

    6. IR

      Prior.

    7. KV

      Prior.

    8. IR

      [laughing]

    9. KV

      I would say prior.

    10. NK

      Yeah?

    11. KV

      Yeah.

    12. NS

      Yeah.

    13. NK

      Why do you say prior?

    14. KV

      I would say prior because I feel like building a real estate company, you need a lot of risk-taking ability. Like, if you wanna, you know-

    15. NK

      So you need to be intuitive, you're saying

    16. KV

      ... build from scratch and go-

    17. NS

      Sorry, I'm saying your generation-

    18. NK

      No, you need to be intuitive?

    19. NS

      No, he- I think his point is intuition. I have a couple of other points, which I will add after him.

    20. KV

      Yeah, I think that, uh, today, maybe our generation is, you know, thinks a little bit too much before getting into, you know, stuff. Uh-

    21. NS

      Analysis paralysis

    22. KV

      ... and, uh, and the, and in real estate specifically, I feel like you do need to take these bold calls. You do need to take a lot of risk. You do need to build a very strong relationship with, you know, partners upfront, and I think the previous generation was slightly better at doing that, I would say, if I had to start from scratch.

    23. NS

      Mm.

    24. KV

      But to take over a business-

    25. NK

      Mm

    26. KV

      ... and to build a business maybe from a platform or a foundation that w- it is at today, I would say our generation.

    27. NK

      There will be more processes.

    28. KV

      Yeah, yeah, just more generation, more ability to tweak it, and, you know, have ability-

    29. NK

      You're saying they had more risk-taking ability?

    30. KV

      Hundred percent, I feel.

  10. 34:2538:31

    Building Wework

    1. NK

      have time. [laughing]

    2. KV

      I would say for me, it, it has been a, like a defining angle to, you know, the path that I always, like-

    3. NK

      Yeah

    4. KV

      ... definitely wanted to pick, even from when I was younger, when I was in college, even to not jump in straight into the family business, to try to do something, even if it was small, like just set up, you know, a restaurant and do that. It was, for me, like a validation that I could do something without having to, you know, sort of like rely on the, the family business or, or, you know, kind of what my, my dad's built. I think a big reason why I have, like, you know, tried to, like, have a branch out also of-

    5. NK

      WeWork

    6. KV

      ... the traditional real estate business was just focusing on WeWork and building that was kind of a best of both worlds, where under, you know, uh, the umbrella and, you know, with, with the legacy, uh, able to sort of, like, continue the legacy. You add some contributing factor, which, you know, hopefully will end up becoming as big or, you know, like, will add something in equal parts, I think, to-

    7. NK

      Mm

    8. KV

      ... the business. I think, I think that's my way of looking at it, where... And I, I'm fortunate enough that I even got the, you know, the ability, the freedom to springboard off the platform and then be able to like, you know, do this, which has had its own journey, and, you know, touch wood, now that things are going well [chuckles] I can say that, but there could have been, you know, very well a situation where it, it just went completely under, and, uh, then I had to, like-

    9. NK

      It could come back

    10. KV

      ... retract back, you know-

    11. NS

      We all have a chip on our shoulder [laughing]

    12. KV

      [laughing] ... into India.

    13. NS

      We are something to prove.

    14. NK

      In your truly unfiltered dream-

    15. KV

      Yeah

    16. NK

      ... is WeWork bigger than Embassy?

    17. KV

      I would love it to be.

    18. NK

      But is it?

    19. KV

      Is it now?

    20. NK

      In your unfiltered dreams?

    21. KV

      No, no, definitely not. Not yet.

    22. NK

      What do you dream about, Karan? [laughing]

    23. NS

      [laughing]

    24. KV

      What do I dream about? [laughing]

    25. NK

      [laughing]

    26. NS

      [laughing]

    27. KV

      I dream about...

    28. NS

      Mm.

    29. KV

      I, I actually, uh, I-... I do believe that the competition is, like, healthy in some way, and, and growing up with three brothers, it's probably, you know, even more so across, like, everything that we've done. But we have, like, such a strong bond that it is like, you know, loving each other's success is probably the defining thing that, like, I dream about, which is, you know, we each are able to put or add something, like, to the family business.

    30. NK

      But what if it was not like that, and one of you could pick?

  11. 38:3147:39

    What's happening in Indian Real Estate

    1. KV

      I feel like India is sort of where, and, you know, my dad also says this, like, where America maybe was in the '80s or '70s-

    2. NK

      Mm

    3. KV

      ... or '80s, where most companies were family businesses. They will slowly transition into, you know, being public. I think your world also gets to see how many are transitioning into that, into that field. And then they'll get professional, and you'll have boards, and you'll have charters and structures and succession planning, and all of that will happen like it has in many countries. And China is another example where, you know, similar things happen, where you don't really know the faces of those companies, but the wealth has definitely passed on multiple generations, right? And, um-

    4. NK

      I see a lot of wealthy people, wealthy on paper, uh, techie guys-

    5. KV

      Mm

    6. NK

      ... software companies, uh, rich people in different industries. Nobody feels so... Nobody feels even remotely close to as wealthy as real estate people. [laughing] Your houses-

    7. KV

      [laughing]

    8. NK

      ... your cars, your planes. Like, why do real estate people-

    9. KV

      I think it's like cash flow over valuation.

    10. NK

      Yeah.

    11. KV

      That's the-

    12. NK

      Yeah.

    13. KV

      I mean, because, like-

    14. SP

      It's the best investment class, that's why. [laughing]

    15. IR

      [laughing] Not really. You see, of course, at least today, the bankers also have learned the value of real estate because that's the only asset that can't go up in smoke.

    16. NK

      Mm.

    17. IR

      At least even they have something to hold on to, which they can, if they hold on longer, they'll actually make money out of it rather than lose money from the whatever they have to recover.

    18. NK

      You know, Uncle, that is what scares me most about real estate. Like, if I were to put five real estate developers in a room, the older they are, the more they will be forceful about this, but every single one of them will believe real estate prices can never go down, whatever happens. [laughing]

    19. IR

      [laughing] No, no, no. See, it, it depends country to country-

    20. NK

      Mm

    21. IR

      ... population to population.

    22. NK

      Mm.

    23. IR

      Now, take... cut and just come to India.

    24. NK

      Mm.

    25. IR

      With the type of population that you have in this country, and there is still, according to me, a tip of the iceberg. There's, you know, there's still a lot more urbanization that has to happen-

    26. NK

      Mm

    27. IR

      ... a lot more people who are aspirationally wanting to buy a home. Yes, there have been periods, uh, real estate always has its periods where suddenly price goes up too high, too fast. Then there's a plateau, and that plateau continues for a little while, where your price neither goes down, doesn't correct itself, doesn't go up, or if somebody wants... That's why we say real estate is illiquid. You want to sell, there's not too many buyers.

    28. NK

      What is the, what are the demographic change?

    29. IR

      And then, with the inflation, it goes up again. But with the type of people that we have in our country, the type of job creation that's happening, the type of industrialization we are talking about, and, and we are seeing it real. See, now, in the initial days when we got into this business, who was I selling to? Who was my buyer? It was people who were retired, who had their provident fund, or who had sold some property somewhere in a larger city, in the bigger city, and came here with that little extra and wanted to buy a house. And then the, the transactions were few and far between. Just this morning, I read that the maximum housing sales have happened in the last quarter.

    30. NK

      Yeah.

  12. 47:3953:26

    Is Real Estate Pricey now?

    1. NK

      Do you, do you agree that real estate prices today for land and finished product are pricey?

    2. IR

      See, it's micro market dependent- I say we are being very, very conservative in our pricing. According to me, it has to be very sensibly priced because otherwise affordability doesn't hit in. Moment you become pricey, the number of customers reduce, the number of takers reduce. So we have to balance both together properly. So that's why our margins are all very, very, very minimal. I mean, you go anywhere else in the world, the margin for a real estate developers are huge-

    3. NS

      Yeah, but it-

    4. IR

      ... for the type of trouble they take.

    5. NS

      The last few years, I think post-COVID, there wasn't much of a price appreciation, right? In 2020, '21, '22, there wasn't too much of a price appreciation. Last couple of years, and, and prior to COVID, we used to see, what, an average of five to seven percent increase per year.

    6. IR

      Mm.

    7. NS

      But in the last couple of years, I think we've seen twenty percent increases, twenty-five percent increases, and that's mainly because of just the latent demand.

    8. NK

      Sometimes more, no? Hundred percent more.

    9. NS

      Yeah, I'm saying on-

    10. NK

      No?

    11. NS

      ... not hundred percent.

    12. NK

      Uh-huh. Uh.

    13. NS

      But like, say, twenty, twenty-five percent, and that's a factor of two reasons. One is because there's just no inventory-

    14. NK

      Mm

    15. NS

      ... um-... in our major cities, like Bangalore has an overhang of, what, three and a half quarters?

    16. IR

      Mm.

    17. NS

      Which is nine months or so.

    18. IR

      Mm.

    19. NS

      And just to get projects approved, it takes nine to 12 months. So-

    20. IR

      18 months.

    21. NS

      Okay, 18 months in some cases-

    22. IR

      But-

    23. NS

      -but on average, about nine to 12 months. So there is, like, all the inventory that we have will sort of run out if we don't launch more and more projects, so that's the kind of demand that there is. Um, so yeah, so that's why I think-

    24. KV

      I think that is... I mean, all players have deeper pockets, willing to spend more.

    25. NS

      Mm.

    26. KV

      Lot more listed companies-

    27. NS

      Mm.

    28. KV

      -need to grow.

    29. NS

      Mm.

    30. KV

      So there is some amount of, a little bit of splurging also happening, irresponsible- Like, not everyone has been as responsible with, you know, pricing and signing certain JDA terms or paying, you know, certain price for land, and-

  13. 53:2657:57

    How to get into Real Estate Now

    1. IR

      Mm

    2. NK

      ... we always speak to young wannabe entrepreneurs, so we need to tell someone young: How do I start a company, anything real estate-related or a real estate company? And the second question is: Should they invest, for people who have the means, should it be commercial, should it be residential? Should they, uh, do fractional real estate? So we want the answer primarily to the question, "I'm young. I'm 20 years old. I want to start a real estate company. How do I go about it?" If we were to start the journey of real estate companies, at some point, it used to work in the manner that you would design a certain project, you would go to a bunch of people, they would give you money, and they would buy, and with that, you would execute the project. When did that happen up until?

    3. IR

      That's happening even now.

    4. NK

      Mm.

    5. IR

      See, that, that's how it's-

    6. NK

      Now there are rules where you need to have done, acquired the land-

    7. IR

      Yeah, yeah

    8. NK

      ... that ABC before you sell, right?

    9. IR

      Yeah, yeah, yeah. So see, the thing is, yeah, you're right to a certain extent. That's where everything went wrong in real estate also, where then people probably thought they had the land, they thought that they had the approval, or they thought that they can get the approval, and then they went to a bunch of people and said, "Listen, I've got this land, I've got this approval. I'm putting up this building." And then, uh, uh, you know-

    10. NK

      Adam Neumann

    11. IR

      ... then everything became a nightmare.

    12. NS

      Mm.

    13. IR

      Everything went wrong.... That's where the confidence also was lost among people of real estate, and then we were all looked at as like those big, bad guys. But now with RERA in place, that's how another factor that has really, uh, changed the market is that because there's a confidence now. As I said, there's that, that much more, it's now completely transparent. You have to have everything in place. Of course, the land first, and then the approvals, uh, most importantly. Then you log in for, and get your RERA number. That, uh, that is very cumbersome. So what it has done is it has consolidated the number of players itself, and I always say that the people refer as big players, small players. I don't... I definitely don't subscribe to that. It can be even the smallest of the player doing one single project. If you do it well, do it professionally, do it sincerely, you can succeed. It's not that you can't succeed. Okay, in the olden days, you could just, uh, if you did it sincerely and said, "Okay, I've got this land, I've got- I'm going to get this approval. I've already got it, I'm pre-selling." Even today, we do the same thing, we do pre-selling. The only difference is today you do it with all approvals, everything in place, so nothing- there's no nothing left to, for things to go wrong, except that you are midway of a project, somebody files a, a litigation against you for no reason or whatsoever. That is something that you can't predict. That can happen to anybody, anytime, anywhere. But those are, like, very small cases. But if somebody really wants to get into real estate, is a youngster, yes, you have to learn to start small. You have to learn to take the baby steps first. You see, if I have to come to you, either I take the lift, it's not possible. If you have to climb the steps one by one, reach floor by floor, reach the top. You just can't go to the top from bottom to... It's not that easy. You have to work hard. You have to work for it, and if you've done some work, if you've got the confidence, you've produced it once, done it second time, done it third time, then there's nothing stopping you. That, I think that's how everybody started.

    14. SP

      Yeah, I think everybody started that way, and I think the first one is always the hardest because-

    15. IR

      Yeah

    16. SP

      ... you don't have an established brand. People don't know if everything, um, is proper.

    17. IR

      They don't know who you are.

    18. SP

      They don't know who you are. But I think now, uh, again, given that if you're RERA approved, that means most of the sanctions are in place and everything-

    19. IR

      Not all the sanctions are in place.

    20. SP

      Yeah.

    21. IR

      Not most.

    22. SP

      All are in place, like, uh... So then you can't start your project without getting your RERA approval.

    23. NK

      So if I'm twenty, and I've been, I've managed to borrow ten crores from a bank-

    24. SP

      Yeah

    25. NK

      ... I want to start a real estate company, what do do I, what do I do next?

    26. KV

      I, I don't know wh- like, you know, real estate also is now so broad-

    27. NK

      Mm.

    28. KV

      And there are just so many levels-

    29. SP

      Can you define, can you define how broad? How big is the real estate sector in India?

    30. KV

      Oh, I don't know the exact, like, number-

  14. 57:5758:38

    Careers in Real Estate

    1. KV

      obviously, you can just do land aggregation as your sole part-

    2. NK

      Mm

    3. KV

      ... within real estate.

    4. NK

      Mm.

    5. KV

      You can be a full stack developer that is, you know, doing everything.

    6. NK

      Mm.

    7. KV

      You can be just in the con- construction, contracting business.

    8. IR

      You can be just a broker.

    9. KV

      You can be just a broker. You can be just doing property management.

    10. IR

      Mm.

    11. KV

      You can build proptech on top of it.

    12. IR

      Mm.

    13. KV

      You can do, you know, online, uh, like brokerage, which is now, you know, moving in that direction. So-

    14. NK

      What should I do? I have ten crores I've borrowed from a bank.

    15. SP

      Yeah.

    16. NK

      We, we established that the real estate market is six hundred billion in total. Residential is about forty-five percent, commercial is ten, plotting is twelve, and mixed and others are thirty percent.

  15. 58:381:04:31

    Step by Step guide to start a Career in Real Estate

    1. NK

      I want to deploy my money and start a business. Give me one, two, three in the real estate world, what should I do?

    2. IR

      What you should do?

    3. NK

      Should I be a broker? Should I be a- [laughing]

    4. IR

      See, you, you need to learn the business first.

    5. KV

      Yeah, I, I would say...

    6. IR

      So the only way to learn the business is dabble in property, buy property, sell property.

    7. NK

      Is that how I should start, buy and sell property?

    8. IR

      Yeah, I think that way you will get to know the nuances. You'll get to know how to read a contract. You'll get to know who to trust, whom not to trust.

    9. KV

      I would, I would look at an angle where there's firstly not enough players, there's not, you know, all these big [chuckles] big guys in it-

    10. SP

      So, so let me, let... Yeah

    11. KV

      ... and then find, find an angle in there which-

    12. IR

      No, otherwise simple, take a small property, buy a small plot.

    13. KV

      Yeah.

    14. IR

      Either get into a JD with a small landowner who trusts you, pick up that plot, and do one... Concentrate on that one development, design it well, uh, and price it correctly. Sell it to your bunch of customers. That will be your first beginning point.

    15. SP

      Mm.

    16. IR

      Once you've done that and you get the confidence and the customers get confidence in you, you move to the next. You see now, a lot of these smaller guys did start this way. Brokers started doing, uh, development, but what happened is greed got better of them. They suddenly, they had so much cash flow, one led to the other, to the other, to the other. There was no RERA also that time. And they, they- and then another big problem was: don't follow the law. I call it simply, my building, my law; no building, byelaw.

    17. SP

      [chuckles]

    18. KV

      Mm.

    19. IR

      On a small plot, uh, we can build X. You do X into plus something, one more floor extra, whatever else. So that actually brought into, got a lot of them into trouble.

    20. NK

      So you would suggest for me to start entering this industry-

    21. IR

      Start with all your approvals in place

    22. NK

      ... find a small plot, get approvals-

    23. IR

      Follow all the rules

    24. NK

      ... build something, and sell?

    25. IR

      Exactly.

    26. NK

      Got it.

    27. IR

      Do it once, do it properly. Maybe your ten crores will give you a couple of crores.

    28. NK

      Mm.

    29. IR

      That couple of crores, you again reinvest it back. It'll slowly grow. It won't grow overnight, but what it does is, what will grow in you is your confidence-

    30. NK

      Mm

  16. 1:04:311:07:40

    How to get the highest return on real estate

    1. NK

      why do I pay one, 2% when I'm buying and somebody pays 2% when they're selling? It seems unrealistic that that would be the price after all this price discovery mechanism.

    2. SP

      People are doing that. There are many, many brokers-

    3. SP

      No, this is what, uh, uh, he mentioned, is Karan mentioned, is a lot of brokers now have gone into tech. Now, the j- uh, the conventional brokers have sort of become dinosaurs. All of them have used tech. All of them are sort of going onto different technologies, where they're able to generate inquiries from customers, answer those queries, hire a whole lot of people, young kids who can go online, get the booking forms, and, and, and actually popularize the product in a much larger platform. And that is what is happening, because the volumes that are happening today, the conventional agent probably today, what he's doing, he or she's doing, is only the bringing a land to the developer and doing a land transaction. But the, the volumes that come today from a broker where we pay our 2%, and I think in our company at least, I know that for sure, it's, uh, 50% of it is done through brokers. Because they become my selling arm, and they are using only technologies, and all new names are there. No one single old name in the market that is there, and the youngsters are doing it. So that is one thing where brokerage happens. So brokerage is the easiest business. The only investment, again, is in technology. But if you want to become a developer, per se, my thing is-

    4. NK

      No, no, I'm not saying, I'm not saying developer. I'm saying I have this much money, I want to have-

    5. SP

      Some

    6. NK

      ... a return on the money, anything real estate.

    7. SP

      Anything real estate.

    8. SP

      So if you tell me rent office space and make it coworking, I can do that also.

    9. SP

      Yeah.

    10. NS

      No, are you saying you want the highest return, or are you saying you want to create a business?

    11. SP

      Ah, create a brand.

    12. NS

      Because-

    13. NK

      Tell me, tell me one for both

    14. NS

      ... if wanting the highest return, I'll tell you-

    15. NK

      Mm

    16. NS

      ... highest return is i- if you ask me, you take that 10 crores, invest in, um, land, do some plotted development, develop it yourself, and sell it. I think you'll get the highest return. The next highest return would probab- probably be with doing a JDA, with a find somebody who wants to develop the land. But why will they trust you if it's your first pro- project? That you have to-

    17. NK

      Mm

    18. NS

      ... have the credibility and the sales pitch to-

    19. NK

      Mm

    20. NS

      ... convince them.

    21. NK

      Mm.

    22. NS

      The third less riskiest, and probably one with least capital required, is a brokerage firm.

    23. NK

      Mm.

    24. NS

      But then I don't think you're... You will get your 2%, but it's, d- is your network good enough to connect the two-

    25. NK

      Mm

    26. NS

      ... people? And it's a very, very competitive space, not only online-

    27. NK

      What about something REIT r- related?

    28. NS

      So REIT is, in the end, it's technology, right?

    29. NK

      Mm.

    30. NS

      And I look at technology as an enabler.

  17. 1:07:401:09:01

    LiteStore and their unique concept

    1. NS

      next unicorn.

    2. NK

      One REIT company that you would put your money on if you had to do it all over again today?

    3. NS

      Mm, so we did. So we've seen some good success-

    4. NK

      Mm

    5. NS

      ... in a couple of them, which again-

    6. NK

      One.

    7. NS

      One was-

    8. NK

      Best favorite

    9. NS

      ... Today, I will say LiteStore.

    10. NK

      What do they do?

    11. IR

      That's Kishore?

    12. NS

      Uh, Mahendra and Na- Mahendra has invested, Axel has invested in them. So it's for retail. It's, um, uh, it's basically sub- uh, leasing a retail space, and it's for D2C. Basically, it's for, uh, D2C brands-

    13. IR

      This is Raghunandan's?

    14. NS

      -to come, to come, uh, to come, uh, o- online. Uh, sorry-

    15. IR

      Offline

    16. NS

      ... online brands to go offline, and to check the market space. So what they do is typical retail leases are, like, nine years-

    17. NK

      Mm

    18. NS

      ... six years. They take the space for three years or so, and then they give it out to brands for, say, three months at a time, and they-

    19. IR

      Okay

    20. NS

      ... churn around the space 48 hours.

    21. IR

      So we work for retail. [laughing]

    22. NK

      Say the name again. They'll get a lot of traction after this. [laughing]

    23. IR

      [laughing]

    24. NS

      I need to get traction, LiteStore.

    25. NK

      Right.

    26. NS

      So yeah, so they've been seeing very good traction. It's a brand I didn't... It's a concept I didn't think would see the kind of success that it did.

    27. NK

      Mm.

    28. NS

      So it actually started with these two founders from REIT, and then Raghu also-

    29. NK

      Oh, okay

    30. NS

      ... joined them later.

  18. 1:09:011:12:12

    Affordable or Luxury Housing

    1. NS

      up pretty fast.

    2. NK

      And if I were to be starting a new business, they say the split today of sales in housing: affordable is 27%, mid-premium is 30-

    3. IR

      Mm

    4. NK

      ... and luxury is above 41%. Where should I focus?

    5. IR

      I think that number, 41% luxury, is slightly wrong.

    6. NS

      That's a recent number.

    7. NK

      Mm.

    8. NS

      I think I saw this, the Knight Frank report, I think-

    9. NK

      Mm.

    10. NS

      That you saw.

    11. IR

      I know somewhere it's a little lopsided-

    12. NS

      Yeah

    13. IR

      ... because somehow some of these reports, I don't believe them.

    14. NS

      This is the first half year of '24.

    15. IR

      Whatever it is-

    16. NS

      Yeah. Mm

    17. IR

      ... because that could be a little skewed, I would say luxury will always be in that 15, 20%.

    18. NK

      Mm.

    19. IR

      He can vouch for it. Then b- this mid segment will be that 50%, and the balance will be the other.

    20. NS

      So, uncle, it's how they've defined it.

    21. IR

      Yeah.

    22. NS

      I think in that report they said-

    23. NK

      Luxury is one crore

    24. NS

      ... over one crore.

    25. NK

      Yeah.

    26. IR

      Ah.

    27. NS

      One crore, so then-

    28. IR

      If luxury is one crore, then everything is mid segment. [laughing]

    29. NS

      Yeah. [laughing]

    30. IR

      So see, that's why they said-

  19. 1:12:121:16:31

    Renting,Buying,Flipping Houses

    1. NK

      I bought a house.

    2. NS

      Yeah.

    3. NK

      Mm.

    4. NS

      How come? You're a convert. You always said you wouldn't buy a house.

    5. NK

      I think you should-

    6. NS

      No, I-

    7. NK

      ... make it public that you bought a house- [laughing]

    8. IR

      [laughing]

    9. NK

      ... just so people have some faith in real estate. [laughing]

    10. NS

      He can be the poster boy for real estate now, huh? [laughing]

    11. NK

      No, so the thing with renting, of all the advantages of renting, I think there is one disadvantage: that you don't have foresight as to when you can move out of the house. Like, I had to move out of this house, whereas maybe I would have liked to live for longer in this house. And that, not having the nuisance value of having to move, felt like it made sense to buy one-

    12. IR

      Buy a house.

    13. NK

      Mm.

    14. IR

      Yeah, and I think that's the primary reason that-

    15. NS

      But-

    16. IR

      Security of-

    17. NS

      But let me ask you a question. So when you do your stock market analysis, right?

    18. IR

      Yeah.

    19. NS

      You look at a, the health of a company-

    20. IR

      Mm

    21. NS

      ... which includes, say, its balance sheet and how strong the balance sheet is.

    22. NK

      Mm.

    23. NS

      Now, for an individual as well, we also need to have a strong balance sheet, right?

    24. IR

      Mm.

    25. NS

      So-called balance sheet to have that financial security.

    26. IR

      Mm.

    27. NS

      So don't you think buying a home-

    28. NK

      Mm

    29. NS

      ... adds to the financial strength, security, balance sheet of an individual?

    30. NK

      Mm. I feel like something like gold can give that to me.

  20. 1:16:311:21:51

    Land Prices Then vs Now

    1. NS

      to 4%.

    2. NK

      But if you were to look at the interest rates and inflation right now, you account for those two, that return is negligible or negative.

    3. IR

      Not in India. India doesn't work.

    4. NS

      Yeah, but your underlying value of the asset is appreciating.

    5. NK

      But if you make the assumption that real estate will always keep going up- [laughing] ... in value, which is an assumption I have not made.

    6. IR

      Uh.

    7. NK

      I feel like-

    8. NS

      I'm not saying it-

    9. IR

      You see, that's why I'm a dinosaur.

    10. NK

      [laughing]

    11. IR

      I've seen it grow from here-

    12. NK

      Mm

    13. IR

      ... from this thing, to going through the roof.

    14. NS

      Yeah.

    15. IR

      I never imagined.

    16. NS

      Yeah.

    17. IR

      So I said, "You know, if I was Rip Van Winkle, I would have just kept this huge tract of land, forgotten about it-

    18. NS

      Yeah

    19. IR

      ... gone to sleep-

    20. NS

      Yeah, exactly

    21. IR

      ... and come back about after 50 years later, and the value would have been, uh, exponentially more. There was no need to go all this circus all the time." [laughing]

    22. NS

      Yeah.

    23. IR

      No need to do salaam to anybody.

    24. NS

      That's why I said land aggregators make the most money. [laughing]

    25. IR

      But the biggest risk there is, if you come back after 50 years, don't know whether your land will be encroached-

    26. NS

      [laughing]

    27. IR

      ... or your property will be occupied by somebody else, or there'll be some other claimants. That's a big, big risk that you take.

    28. NS

      Yeah. So-

    29. NK

      And another point I'll make-

    30. NS

      Yeah

  21. 1:21:511:25:12

    What is a REIT ?

    1. NS

      next."

    2. NK

      But I want to make it tra- tangible and transient. I want to make it-

    3. IR

      How can you make it transient?

    4. NS

      REIT. I, I can buy a gold bond.

    5. NK

      I can buy a gold bond.

    6. NS

      Yeah.

    7. IR

      You can buy REIT.

    8. NK

      Yeah.

    9. IR

      I mean, the REIT is the best option then, at least for, for that.

    10. NS

      Yeah, there it takes care of your li- liquidity, your-

    11. NK

      Mm

    12. NS

      ... transaction costs are quite low.

    13. NK

      And you get the benefit of the-

    14. IR

      You get a 7% return on a REIT-

    15. NK

      Mm.

    16. IR

      ... if you're investing in a REIT.

    17. NK

      Mm.

    18. IR

      90% of the, uh, income has to be distributed-

    19. NS

      Mm

    20. IR

      ... and it's tax paid, and then unfo- unfortunately, it's again not taxed second time.

    21. NK

      Yeah.

    22. IR

      So you get tax-paid money into your hands.

    23. NS

      Assets.

    24. IR

      So when the REIT structure did come in a few years ago-

    25. NS

      Mm

    26. IR

      ... into the country, I thought that was the best reform that ever happened for commercial property. Till then, we were doing strata sales of, uh, office.

    27. NK

      Yeah.

    28. IR

      And we used to ma- uh, even today, I'm managing about three and a half thousand customers-

    29. NS

      Mm

    30. IR

      ... who have invested in me, with me, and, uh, it's like an unstructured REIT.

  22. 1:25:121:27:39

    Benefits if REITs

    1. NK

      it's happening now, if you see the last, like, three, four years.

    2. IR

      Tell us now, educate, educate now, why are REITs good?

    3. NK

      So I think everything that uncle just said, which is you get a tax dividend income, you know, constantly.

    4. IR

      Mm.

    5. NK

      You have the ability to diversify your risk across, like, a much larger portfolio and not have any vacancy risk that you might have if you own, like, a single property or, you know, a tenant paying that. You have a professional management team that is, you know, managing it, making sure that the asset value, uh, of the portfolio continues to increase. It's growing also because they have to also, you know, continuously buy and acquire new-

    6. KV

      ... quality assets, if you've invested in a quality REIT, you know that the, the type of assets coming in also have been vetted and are actually in the, you know, marquee locations that will continuously, like, grow. So I think it's like get, you know, removing that entire murkiness, entire amount of like stamp duty and things like that, all the taxation that comes with it, and the hassle of having to manage it yourself if you're not from the real estate space. You just, you know, buy that, and you can enter as, as low as whatever it is, right? I think it's like thousand bucks.

    7. NS

      Fifteen thousand or so.

    8. KV

      Yeah.

    9. NS

      Ten-

    10. KV

      Ten thousand, ten thousand bucks.

    11. SP

      So if I buy the Embassy REIT-

    12. KV

      Yeah

    13. SP

      ... I'll make 7% and?

    14. KV

      And the stock appreciation-

    15. SP

      Mm.

    16. KV

      -right, that it might have. Um, which as a REIT, it's not gonna be. It's more of like a steady annuity type of income, but India will see higher appreciation, I would say, than, than foreign REITs or like, you know, the US REITs and things like that, so...

    17. SP

      And what do you think about fractional real estate?

    18. IR

      I have a the same- I would say that a REIT is fractional. It-

    19. KV

      Like a large-

    20. IR

      - structured way. But you see, there's one more advantage, which, uh, Karan hasn't told you. For a developer, see, it's... We need to churn capital. Now, if I have a certain amount of critical mass of office real estate or retail real estate, I take it into a REIT. Now, I become the manager of that REIT. Like, you are the manager of the REIT, that means you're getting a certain fee for managing. I need not be the owner. Instead of fractionally selling my space to 100 people, what I do is I can sell a certain equity, a certain percentage of that, to the public or to the institutions,

  23. 1:27:391:31:19

    India's 4 Listed REITs

    1. IR

      and as and when I need more and more liquidity, like in a listed company, I can keep selling my units. I get my, uh, liquidity. If I don't want to, don't want the liquidity, I keep it. So that, for a developer, it's a big advantage, uh, as a REIT.

    2. NS

      It's very good, though.

    3. KV

      Developer, it's like a natural exit.

    4. IR

      It's a vehicle.

    5. KV

      It's a natural exit vehicle.

    6. IR

      It's a vehicle for exiting. So, like, you also have exited-

    7. KV

      Yeah, we, we exit. I mean, we developed and moved on.

    8. IR

      But the REIT is under your name.

    9. KV

      Correct.

    10. IR

      So you're the manager still, so you, whatever happens, you're still getting a certain-

    11. NS

      Fee

    12. IR

      ... uh, fee for it.

    13. KV

      Yeah.

    14. IR

      So it, it has a dual advantage. Now, fractional ownership, there, if there was no REIT, that was the only way if anybody could participate in commercial real estate. But I would say with the REIT in place, this fractional ownership is very difficult to manage. You see, we as a company have sold undivided share of, of-

    15. SP

      He's like the originator of fractional ownership.

    16. IR

      Yeah, but then-

    17. SP

      Now it's called fractional ownership

    18. IR

      ... very difficult, because what happens is one generation changes, another there's a newer buyer. Well, for the first guy who you sold to, you have a relationship. The second guy need not know you. He would've bought at a much higher price. His expectation of return is different.

    19. NS

      And it's quite unregulated right now, so-

    20. IR

      Very unregulated-

    21. NS

      So I-

    22. IR

      ... very difficult. See, people management-

    23. SP

      So you make a JV for each property?

    24. IR

      Not JV.

    25. KV

      That's what these guys are doing.

    26. IR

      No, no.

    27. KV

      Not, not-

    28. IR

      It's not a JV. When you are selling, you are selling to s- multiple people. Then what happens is, since, uh, everybody has bought it with the intent of leasing out, you are again leasing it back from them and re-leasing it to the, uh, end user.

    29. SP

      I see.

    30. IR

      So we make a sort of a arbitrage on that.

  24. 1:31:191:33:12

    What's Strata

    1. SP

      Like Strata is a fractional REIT.

    2. NS

      Yeah.

    3. IR

      Yeah, fractional.

    4. SP

      There's some regulation that has come out that allows that?

    5. IR

      No, there's-

    6. NS

      Yeah. No, no, so SEBI has come up with a small-

    7. IR

      Mm

    8. NS

      ... and medium-sized REIT, and I think it's to get... Because fractional ownership guys are still in the so-called unregulated space-

    9. IR

      Yeah

    10. NS

      ... they want to-

    11. SP

      They're in the SEBI sandbox.

    12. KV

      It's like SME IPO.

    13. NS

      Yeah, so they, they wanna-

    14. KV

      SME IPO, yes

    15. NS

      ... get these guys as a small and med- into the-

    16. SP

      Mm

    17. NS

      ... SEBI regulation so that they can now monitor and have similar, um, similar structuring. Like, you know, the, the sponsor, uh, uh, the sponsor cannot be the same as the manager in terms of facility managing the property. Uh, 90% of the asset has to be leased. All that structuring is gonna come through, which wasn't there for a-

    18. IR

      Mm

    19. NS

      ... uh, fractional ownership.... uh, REITs.

    20. NK

      Would you bet on that business model today? Because then I can pick, I want a part of UBI City.

    21. KV

      Hmm.

    22. NS

      Yeah.

    23. NK

      Versus a REIT which has many properties.

    24. NS

      Yeah, it'll be single, singly-

    25. KV

      I wouldn't-

    26. NS

      property based

    27. KV

      ... because you're still then limited to one asset-

    28. NK

      Hmm

    29. KV

      ... versus in a, in a l- in a actual REIT.

    30. NS

      Hmm.

  25. 1:33:121:35:54

    Commercial Real Estate Experience

    1. NK

      Do you think, like fractional real estate... Uh, I was talking to Venkat. I called him up today in the morning, and I was like: Tell me some questions to ask which are non-obvious.

    2. NS

      Hmm.

    3. IR

      Hmm.

    4. NK

      And he was saying, "In a few years, all real estate will become so commoditized that four walls will be four walls, and they're similar to four walls, that real estate will become about services as a play." What do you guys think about that? Like, it'll be, okay, there is KFT. It won't be about the four walls that I live under, but it will be about do you add a mall which is attached to this? It'll become about the movie theater which is down. It'll become about the badminton court-

    5. KV

      Yeah

    6. NK

      ... about maybe a event-

    7. KV

      The facilities.

    8. NK

      Yeah.

    9. NS

      Yeah.

    10. KV

      I, uh, I mean, I would say that where we are as WeWork, and, like, what we are seeing, has s- in some way, shape, or form already happened in commercial real estate, where commercial real estate is very different from residential. It's basically just plain floors. Okay, residential, you still have, you know, design, and people have designed homes and things like that differently. But office is largely commoditized at, at the, that Grade A-ish level, where most assets are similar. There might be change of floor plan and things like that. Companies or people today are so focused on the human experience that they're having in the space-

    11. NK

      Hmm

    12. KV

      ... um, that we see, like, operators and service, you know, a service layer, hospitality layer on top of it is becoming like a driving factor, and we're doing it even on the traditional side, you know, within our parks, to have community engagement events, to have F&B spaces, to... You know, we do our own property management also, so that adds that service layer.

    13. NS

      Hmm.

    14. KV

      So I think it's definitely, you know, something where if I'm coming and experiencing that space or need to live in that location for so long, I want an experience also on top of it. Um, and which is why maybe for the previous question also I, you know, like, talk about an operating company or, like, a service layer on top of real estate because I think that's finally where the pyramid is going, right?

    15. NS

      Hmm.

    16. KV

      Is across commercial, across residential, warehousing, data centers even today. You have operators across all of these segments, and in commercial real estate, maybe what we are doing is an operator. What Four Seasons or Hilton did and h- h- you know, hotels is that. What Manipal is maybe doing in hospitals is

  26. 1:35:541:40:20

    Selling an Experience

    1. KV

      that. You'll want a brand. You'd want an experience layer. You want a service level when you-

    2. NS

      Hmm

    3. KV

      ... come into it, and, and, uh, you'd prefer that over maybe going and trying to do, do it yourself or, uh, you know, just kind of going with the older model, so-

    4. NK

      Would you agree with that, four walls?

    5. NS

      Yeah. So, so if I add to that, if you look at it from the residential side-

    6. NK

      Hmm

    7. NS

      ... what, what are people looking for-

    8. NK

      Hmm

    9. NS

      ... once they come to a builder to buy their home? Uh, one thing we are adding is say, "We'll do your interiors for you," right? Because honestly, doing interiors in India [chuckles] is not like doing it in the US. In the US, it's like a weekend job. You move, you go to IKEA, you buy your stuff, you do it yourself, and you're done over a weekend.

    10. KV

      We do have IKEA here also.

    11. NS

      Yeah, but here, it's, it's like I need a plumber, I need a des- a carpenter, I need a interior designer, I need a lighting consultant.

    12. NK

      Why is it like that?

    13. NS

      Because it is still fragmented. It's not very mature, and like I was saying, contract- contracting in the US is a turnkey-

    14. NK

      Hmm

    15. NS

      ... turnkey job, and it's, like you said, it's even more commoditized. It's all DIY 'cause labor is also, um, expensive. Here, you can afford to pay for multiple people. People's level of customization is also very high. So the kind of experiences people are wanting is a one-stop shop. You know, "I'll buy from the builder. They will also do my interiors. Uh, if I need to resell the apartment, they will also do the rental for me. [lips smack] Whenever I want to resell, they'll manage the property. If I have a... L- like this place, if you have a banquet hall, they will service it.

    16. KV

      Hmm.

    17. NS

      I can have my parties there." So-

    18. NK

      Hmm

    19. NS

      ... everything is becoming experiential.

    20. NK

      Will it go much further? Will they do my... Will they take care of the tuition classes that my son needs?

    21. KV

      Hmm.

    22. NS

      Oh. [chuckles]

    23. KV

      Well-

    24. NS

      We are taking care of enough as builders. [laughing] But I'm sure that's, that... See, I'll tell you, when we run some of our clubhouses, right?

    25. NK

      Hmm.

    26. NS

      So in the clubhouses, you have your Zumba classes, you have- you can have yoga classes, and why not Hindi tuition also, if required, right? Now, coming back to office, like you're saying, it's more experiential. We all do our own facility management of our, uh, properties, and I'm telling my FM guys, "Guys, hire some events people into your team-

    27. NK

      Hmm

    28. NS

      ... because office is just not office. People are coming back because of the vibe."

    29. NK

      Hmm.

    30. NS

      "Now, how do you create the vibe? Oh, I need a brewery, or I, I need different kinds of-

  27. 1:40:201:43:26

    World Trade Center | The Office Experience

    1. NS

      So since some of the s- skyscrapers, if you go wherever you go in the world, right, all the tallest skyscrapers have-

    2. IR

      Yeah, but-

    3. NS

      ... a rooftop bar, like a fancy pantsy rooftop bar. So when we were doing World Trade Center, it was the first in Bangalore. It was in Malleswaram-

    4. IR

      Mm

    5. NS

      ... and it was not known for-

    6. IR

      Mm

    7. NS

      ... an office destination. People were like, "Why are you doing office here?" The, it was the first office building in that location. So the way we sort of popularized it was by creating a rooftop bar called High Ultra Lounge, which we created, to sort of position... I mean, of course, World Trade Center itself has its own positioning, but to make it popular with the rest of the city, otherwise, only the people who go to office there know about it. Like, everybody knows Orion Mall or a retail space because you get a million customers a month. But office, only those 10,000 people who work in a particular space might know it. So when you do the hospitality element, it poshies as- poshies it up, it premiumizes the entire building also. So like, like in the US, right, where- wherever you have a Starbucks [chuckles] , the, the rental value of the pr- of a certain neighborhood might go up in the US.

    8. IR

      Mm.

    9. NS

      Starbucks may not have similar, such-

    10. IR

      Mm

    11. NS

      ... um, impact here.

    12. IR

      Mm.

    13. NS

      But it's the same thing. Um, wherever you have high F&B, a lot of... You can add to the premiumization of the building itself.

    14. NK

      And people are willing to pay-

    15. NS

      Yeah

    16. NK

      ... a premium for amenities.

    17. IR

      Not willing to pay.

    18. NS

      Mm. It's a must-have now.

    19. IR

      Your occupancy, if you don't have it, the occupancy-

    20. NS

      Yeah

    21. IR

      ... doesn't happen. The, the, the client doesn't... The first requirement of the client is, "Do you have this, this, this, this, this?" Only then they lease out the space from you.

    22. NS

      Yeah, so s- so new strategy is to have the f- lease out the F&B first-

    23. NK

      Mm.

    24. IR

      Mm

    25. NS

      ... and say, "Okay, I have these cafeteria guys coming."

    26. NK

      Mm.

    27. NS

      "I have this ca- coffee shop coming-

    28. IR

      And then, then your client comes

    29. NS

      ... come into the space."

    30. IR

      So it's not the-

  28. 1:43:261:46:30

    Real Estate is a Regional Game | Cluster Cities

    1. NS

      on bandwidth, on, uh, on time-

    2. NS

      Right

    3. NS

      ... effort.

    4. NS

      Yeah.

    5. NS

      So I think it's... You can do six to seven cities if you really want to focus as well.

    6. NS

      You can name the players like on, you know-

    7. NK

      Yeah

    8. NS

      ... on your hand, and-

    9. NK

      Who are they?

    10. NS

      They haven't-

    11. NK

      Prestige-

    12. NS

      Not all of them have, like, succeeded in that sense, so-

    13. NS

      Prestige. You should talk about it, Karan.

    14. IR

      I'm listening to you.

    15. NS

      Of course.

    16. IR

      First, I wanted to hear you speak.

    17. NK

      Is it a factor of who knows which politicians? You need to know so many to be pan-India.

    18. IR

      Not really.

    19. NS

      No, I don't think so.

    20. IR

      Not really. You have to have the execution. That, that's the thing, you see-

    21. NS

      Capability, right? Like-

    22. IR

      It all depends on your access to land. Yes, very rightly put, my Nirupa, is every city is a separate country.

    23. NS

      Mm.

    24. IR

      When I go to Kerala, I say, "This is a separate country."

    25. NS

      Mm.

    26. IR

      When I go to a Mumbai, it's a separate. If I go into Chennai, the whole nuances are very different.

    27. NS

      Mm.

    28. IR

      Hyderabad, nuances are different. But, you know, we have moved away from tier two cities.

    29. NS

      Mm.

    30. IR

      I've done work in Mangalore. Yes, it's a lovely city. Yes, it deserves some good buildings, developments, all of it.... but the, the overall appetite market is too small for the-

  29. 1:46:301:50:49

    What is Redevelopment?

    1. IR

      uh, to puncture a hole in it.

    2. NK

      Can you explain, Uncle, briefly, what is redevelopment?

    3. IR

      Redevelopment is an existing old building-

    4. NK

      Mm

    5. IR

      ... where the, uh, the building has become old.

    6. NK

      Mm.

    7. IR

      The existing, uh, uh, uh, people who are the owners of that particular development, they call it society in Mumbai, they want a newer place, uh, with the, that much more bigger facilities and, uh, and, and, uh, probably, uh, since the FSI has changed, they'll get that much more built-up area extra.

    8. NK

      Mm.

    9. IR

      So that's how the redevelopment starts.

    10. NK

      Mm.

    11. IR

      So more, more apartments, more square footage, and most importantly is better plumbing, better lighting system, better vertical transportation, and better parking.

    12. NK

      Mm.

    13. IR

      So of course, the quality of life improves-

    14. NK

      Mm

    15. IR

      ... better facilities also.

    16. NK

      Mm.

    17. IR

      And by, by being there as the old society, they get that incrementally higher square footage, which either they can sell back to the developer or keep it for themselves. They get a slightly larger home.

    18. NK

      Mm.

    19. IR

      Like when we did that redevelopment in Mumbai, uh, I'm not giving one for one, then there's nobody is really. So it has to be one, four into 0.3 or 0.4 or 0.5 times more. So if I've got a 100 square meter house, if I get 130 or 140 square meter house, my house is going to become a little larger. It's going to become newer, with better finishes and better fittings, and obviously, what happens is the other, the, the sweetener is, while this is going to get built, I get my rental, I move into another alternate accommodation. The builder pays the, uh, the, the rental and the, the re- uh, uh, rehabilitation cost and all that, and they come back. The only thing is, they have to have the confidence in the developer that he takes it up and completes the development within the stipulated time as per the specifications. I have seen [chuckles] in fact, I have picked up, subsequently, many deals have come to me where these redevelopment projects have started and they've not fructified.

    20. NK

      Mm.

    21. IR

      And now we, we've gone there like a white knight and tried to save a lot of things. So, so one project led to the other, to the other, to the other, and now I'm doing some few million square feet, six million square feet plus of office and a few million square feet of-

    22. NK

      Mm

    23. IR

      ... residential, which I never imagined that I could. I have to pinch myself every time to remind myself, am I really doing this?

    24. NK

      Mm.

    25. IR

      But it is the most difficult territory to operate in.

    26. NK

      Why is that?

    27. IR

      The laws are different.

    28. NK

      Mm.

    29. IR

      The premiums are different. The approval fees are all huge.

    30. NK

      Mm.

  30. 1:50:491:53:02

    Two Real Estate rules that can be changed in Karnataka

    1. NK

      if two things for the government people watching, two rules they can change in Karnataka, what are they?

    2. IR

      Karnataka, simple thing is sim-, uh, I think they are doing it-

    3. NK

      Mm.

    4. IR

      -and they should do it quickly, is streamline your TDR rules.

    5. NK

      Mm.

    6. IR

      Issue, see, on the issue, TDR is a fellow who's losing land-

    7. NK

      Mm

    8. IR

      ... instead of getting money, he gets a piece of paper-

    9. NK

      Mm

    10. IR

      ... which is two times the value of his property.

    11. NK

      Mm.

    12. IR

      It's now linked to guideline value.

    13. NK

      Mm.

    14. IR

      Now, it's a, it's a windfall, according to me, the land loser, and he should take it gladly. Only thing is product should be marketable.

    15. NK

      Mm.

    16. IR

      Now, where the, where the land loser lost confidence is in between, like Nirupa said, eight years it's in limbo because-

    17. NK

      Mm

    18. IR

      ... of some, uh, stupid, uh-

    19. NK

      Mm

    20. IR

      ... thing that happened, and, uh, it's, it's now still in limbo.

    21. NK

      Mm.

    22. IR

      But if they make the product marketable, if they allow s- the, uh, the buying and selling, I mean, once the TDR is issued, do it sincerely. Give it, uh, as, as a w- it's already the rules are there, one is to two times, and issue the TDRs as quickly as possible.

    23. NK

      Mm.

    24. IR

      A lot of land can be, uh, uh, sort of acquired for road widening-

    25. NK

      Mm

    26. IR

      ... or for any public purpose or whatever else. The second thing is bring this premium FSI. Now, the debate was always they say, "No, no, if I bring premium FSI, TDR will be hit, or if I bring in, uh, TDR, premium FSI won't sell." I said, "Man, let the market forces decide that." Premium FSI is also based on the guideline value-

    27. NK

      Mm

    28. IR

      ... so there's not much of a difference.

    29. NK

      Mm.

    30. IR

      So basically, okay, they said 0.6 times of the base FSI, whatever was there in that area, you can either load ... Now, I've given them a formula, either load TDR and premium. So I said, "Do it as 0.3 times premium, 0.3 times, uh, T- uh, uh, TDR. Do a blend of both, a 0.2, 0.4, whatever, or just leave it for market forces. Just say 0.6 times, either use TDR or premium," uh, things will work.

  31. 1:53:021:58:49

    Innovation in Real Estate

    1. NK

      [coughs] innovation in real estate, first principles, how an apartment is today... I was reading this book, Bill Bryson, Home. I don't know if you guys have read it. He talks about the evolution of home, how we got a toilet, how we got a dresser for the first time. How did we come up with the concept of a bedroom, which is different from a living room? Why do we have a living room? If one were to extrapolate and say the last real innovation in real estate from a structural lens, maybe Corbusier apartment complexes. Why has nothing changed beyond that? Why do we still live in homes with a living room, a dining table, a bedroom, a bathroom, and a kitchen, all bifurcated with walls? Why is that?

    2. KV

      No, what would you want?

    3. NS

      Yeah, that still works.

    4. KV

      I mean, what more do you want?

    5. NS

      It still works, right?

    6. NK

      It could be anything, right?

    7. KV

      I think a home is like just, it's that Maslow's hierarchy of needs, right? It's like solving for a very basic, primal type of need, which is just security, feeling safe, feeling like, you know, where you have- when you come back from the outside world, that you have a sense of security, safety. So I would say largely it's, it's across cultures, very similar. If you see Japanese interior architecture to Indian to, you know, something in the West, I mean, the fundamental things are always taken care of. I wanna cook somewhere. I wanna have somewhere where I can put my head down. I need to, [chuckles] you know, use the toilet now. There are different sizes, formats-

    8. NS

      Mm

    9. KV

      ... and things of that-

    10. NS

      And post, uh-

    11. KV

      ... but it's, it's just about that security, I feel.

    12. NS

      Post-COVID, you have a new room for offices.

    13. KV

      And the office. [chuckles]

    14. NS

      But there are some-

    15. KV

      I hate that room.

    16. NS

      Yeah, but there are some... Sorry?

    17. KV

      [chuckles] I said I hate that room. [laughing]

    18. IR

      [laughing]

    19. NS

      There are some, um, innovations in the sense like we're talking about homes for the millennials-

    20. IR

      Mm

    21. NS

      ... and the Gen Alpha or whatever, who don't want to cook as much, right?

    22. IR

      Mm.

    23. NS

      So then I feel like it's going some of these places where it's, um-

    24. NK

      No kitchen

    25. NS

      ... built to suit. No kitchen. There's a communal kitchen because people-

    26. IR

      Mm

    27. NS

      ... want, people are lonely, right?

    28. NK

      Mm.

    29. NS

      With the, with, as and when technology is, uh, seeping into our lives, they're getting more lonely, so they want to now create communal kitchens so that they know their neighbors. Otherwise, many times people don't even know their neighbors. But in terms of apartment, in terms of, um, living room, kitchen, all that, I think it's still very much required. People want that privacy versus-

    30. NK

      But can't it change? Can't it change?

  32. 1:58:492:03:58

    Real Estate Perspectives | Working with Adam Neuman

    1. NS

      come and cook.

    2. NK

      What do you think is working more in society today? Say, his dad is projecting X, your dad is projecting Y. Like, I have this really favorite philosopher, psych- psychia- psychiatrist. His name is Jung.

    3. NS

      Okay.

    4. NK

      He says that we are all like wine. We are a vintage of the year that we are born in, and hence, what we believe in changes. Like, Irfan uncle believes in a certain thing because he was born on a certain year. I was born in '86, so I believe in some things about life, so does Karan, and so do you. What kind of projection is working as a factor towards, for the lack of a better way of putting it, getting more deals done today?

    5. IR

      Mm-hmm.

    6. NS

      So I think there's no right or wrong. According to me, there's no right or wrong. I think the way his dad is is a reflection of his personality, and the way my dad is is a reflection of his, and that could be because of how, like you said, they've been brought up-

    7. NK

      Mm

    8. NS

      ... or the value system of the family, et cetera. Now, I think the way you run your company will also attract certain kinds of investors, okay, or home buyers.

    9. NK

      Mm.

    10. NS

      Like, everybody has a reputation. In the end, you know, it is... S- some people will look for certain attributes from a customer perspective, "Okay, I'm putting my life savings. You know, I want to go with a reputed, maybe conservative builder." But if it... Sometimes if you're looking at a more luxury product, or if you're looking for different aspects, so I just think whoever you are will attract different segments and different kinds of investors also.

    11. NK

      Hmm.

    12. NS

      Maybe certain things are, uh, risk-taking is associated more with, say, flashiness for some-

    13. NK

      Hmm

    14. NS

      ... some cases, so you'll attract a different type of investor-

    15. NK

      Hmm

    16. NS

      ... and customer, I think.

    17. KV

      Yeah, I, I think that's true. I mean, it's also who do you wanna partner with, right?

    18. NK

      Correct.

    19. KV

      Like, I will, if, if I'm maybe up against someone super obnoxious or, you know, extremely flashy, I, I will automatically retract-

    20. NS

      Hmm

    21. KV

      ... and not try to- try to avoid partnering with that person at, you know, at maybe, like, all costs. But there are some people who are attracted by that, and some people who, you know-

    22. NS

      Like, your, your dad was able to handle Adam Neumann.

    23. KV

      Yeah.

    24. NS

      Like, not everybody can handle an Adam Neumann. [laughing]

    25. NK

      Hey, tell us more about Adam Neumann.

    26. NS

      [laughing]

    27. NK

      So Adam Neumann stayed with, uh, Karan in their house for a week.

    28. NS

      Yeah, I heard.

    29. KV

      I mean, I, I won't say too much, but-

    30. NK

      And his, and his new company is kind of bringing together home in a different manner, right?

  33. 2:03:582:05:04

    Nirupa and her Sister

    1. KV

      years.

    2. NK

      How is the relationship between you and your sister?

    3. NS

      Sister is very good.

    4. NK

      Mm.

    5. NS

      Um, I think when we grew up, this regular fighting over who has control over the remote, what do we watch-

    6. NK

      [chuckles]

    7. NS

      ... all the silly stuff, who goes to the bathroom first. [chuckles] But I think from a work perspective, we went to the same colleges in the US. Somehow I just- older sister, so I just had to follow her footsteps for the most part-

    8. NK

      Mm

    9. NS

      ... till grad school.

    10. NK

      Mm.

    11. NS

      But I think work-wise, touch wood, we haven't had-

    12. NK

      Mm

    13. NS

      ... any sort of arguments in all these years.

    14. NK

      Mm.

    15. NS

      But I also think, um, that's because we have completely different domains.

    16. NK

      Mm.

    17. NS

      She doesn't get involved with what I do, and I don't get involved what she does, but we have a need to know-

    18. NK

      Mm

    19. NS

      ... on what's happening in both the spaces. But yeah, right now, if there ever was something, couple of times when there's been a decision that both of us have an opposing view, we just have to go talk to my dad, and he sort of sorts it out. And I think going forward, it will rest with us to have the emotional maturity to make sure we resolve it in a am- amicable way. And-

    20. NK

      So for a lot of women

  34. 2:05:042:07:29

    Gender roles in Real Estate | Balancing Personal Life

    1. NK

      who are watching this show, uh, gender roles in society have changed today drastically.

    2. NS

      Yeah.

    3. NK

      Uh, man is no longer the provider. Woman is no longer the comforter or, uh... The way in which each partner used to compromise has changed-

    4. NS

      Yeah

    5. NK

      ... flipped. For somebody who is an operator of a company as large and successful as yours, is that burden borne by your marriage in some way?

    6. NS

      Um, [exhales] what burden are you referring to, the, the switching of the roles?

    7. NK

      Yeah. It's not easy.

    8. NS

      To some extent. See, if I had a, if I had another... If I, if my husband was also heading a large public-listed entity, I'm not saying the marriage would sort of suffer for it, but maybe the children would. Because both of us traveling, both of us not being there, I think the children would suffer. So right now, I think- see, in many marriages, the woman is taking, like, 80 to 90% of the household burden-

    9. NK

      Mm

    10. NS

      ... and the kids, and the work, and everything. I think initially when the kids were young, it was still, I was handling it. But now, after being married for, you know, almost 14 years, we've had to sort of divide up the responsibilities, and it has to be 50/50. I cannot, I'm not able to. If I have to travel for road shows, I have to go. If I have to have travel for conferences, I have to go. But we try not to both go at the same time. So there is a give and take.

    11. NK

      Mm.

    12. NS

      I can't be like, "My career is more important than yours," because everybody has a role to play, and everybody has, um, something they feel that they need to contribute to this world. And just larger doesn't mean more important also.

    13. NK

      Mm.

    14. NS

      You know?

    15. NK

      Mm.

    16. NS

      Just because, you know, my f- my husband is a-

    17. NK

      Not, not to you guys, but-

    18. NS

      Yeah

    19. NK

      ... you live in society.

    20. NS

      Yeah.

    21. NK

      And society projects their opinions either vocally or subconsciously, one way or the other, eh?

    22. NS

      So no- I mean, no opinions given to my face, but I would have to say that my husband is probably one of the most secure men-

    23. NK

      Mm

    24. NS

      ... Indian, Indian males. Because at some point, I mean, it is a, it is a known fact that probably, obviously, he's a single entrepreneur. This is a public-listed entity.

    25. NK

      Mm.

    26. NS

      Yeah, I probably make more than him.

    27. NK

      Mm.

    28. NS

      So not many men would be comfortable. It takes a very evolved and secure person to be comfortable with it-

  35. 2:07:292:10:52

    Nirupa and Sports

    1. NK

      Mm

    2. NS

      ... and I happen to have found one of them.

    3. NK

      I've met him. Great guy.

    4. NS

      Yeah.

    5. NK

      And you guys do all these, like, healthy things together and all, right?

    6. NS

      We used to.

    7. NK

      Triathlon-

    8. NS

      No

    9. NK

      ... run for 40 kilometers. [chuckles]

    10. NK

      Still do it.

    11. NS

      Our first date-

    12. NK

      Still do it

    13. NS

      ... was playing basketball together, so-

    14. NK

      Ah

    15. NS

      ... I think there was a love for sport, uh, that was there. But, uh, he does this-

    16. NK

      Who won that?

    17. NK

      [chuckles]

    18. NS

      He's really have to get into that. [laughing] Is that important? The important thing is we went on the second date. [laughing]

    19. NK

      [laughing]

    20. NK

      She cycled, like, some-

    21. NK

      I know she-

    22. NK

      ... 100 kilometers, ran for 20. What is that competition?

    23. NK

      Ironman.

    24. NS

      So that's the Ironman.

    25. NK

      Ironman. Yeah, you did the full thing, right, or half?

    26. NS

      I did the full Ironman.

    27. NK

      Swimming, cycling-

    28. NS

      Yeah

    29. NK

      ... and running.

    30. NS

      Yeah.

  36. 2:10:522:14:04

    Nirupa's Dreams and Ambitions

    1. NS

      that.

    2. NK

      Unfiltered, what do you dream about?

    3. NS

      Ah.

    4. NK

      You don't have to be so unfiltered. [chuckles]

    5. NS

      Professionally? [chuckles]

    6. NK

      Yeah, professionally. [chuckles]

    7. NS

      [chuckles] I'll keep it across the sense of board. Um, I have two dreams, actually.

    8. NK

      Mm.

    9. NS

      You know, I have two dreams. One is, of course, on a professional side-

    10. NK

      Mm

    11. NS

      ... I'll talk about it from a professional side. Um, one is, of course, taking this company to being-

    12. NK

      Mm

    13. NS

      ... not just-

    14. NK

      Mm

    15. NS

      ... you know, big.

    16. NK

      Mm.

    17. NS

      I don't know if biggest is my dream, but definitely the best and how we can go about doing that. But sometimes I, I also wonder-

    18. NK

      Mm

    19. NS

      ... you know, at the end, there it is, you feel like you're on a hamster wheel. It's, it's quarter to quarter-

    20. NK

      Mm

    21. NS

      ... year on year. It just never stops.

    22. NK

      Mm.

    23. NS

      You know, every, every day it just never stops. And I'm like, at the end of it, what is the purpose to all of this? You know, that getting a little philosophical is-

    24. NK

      What is it? Mm. [chuckles]

    25. NS

      So I have fou- I have thought about that a lot, too. And I've realized that the purpose of life is that there is no purpose. It is whatever you make of it-

    26. NK

      Mm

    27. NS

      ... right? There is no purpose to life.

    28. NK

      Mm.

    29. NS

      Like-

    30. NK

      Nihilistic.

  37. 2:14:042:22:54

    Essentials of a Mall: Financials, Creativity & more

    1. NK

      I wanted to ask you first about malls. You guys started Forum Mall, where I used to go in Koramangala back in the day, the only place with a PVR Theater. For somebody starting off in the real estate industry, can you explain the financials of a mall? Does it make sense? How important is a multiplex to a mall?

    2. IR

      See, uh, apart from the financial sense, as I said, the creativity is what gets us. I, in one of my holidays, traveled to South Africa, Durban, Cape Town, all these cities, and I saw these small-sized malls, where you s- you had the multiplex on top, even got the, uh, good fortune of even going to cinema there.

    3. IR

      ... and overall look, feel, the entire size was looking to me as very doable in our country, in our cities, rather than what malls you used to see in the US. Of course, Dubai didn't exist at that time. So one thing led to the other. Came back to Bangalore. I had tied up this land next to my Prestige Acropolis, where I had signed up with them to do either an office space or to do one more residential development. And those days, we had what is called the Urban Land Ceiling Act.

    4. SP

      Mm. Can you explain what that is?

    5. IR

      That is promulgated by Madam Indira Gandhi those years, to say anybody who owns more than thousand square meters of land had to surrender that land to the government.

    6. SP

      Mm.

    7. IR

      That was excess land.

    8. SP

      Mm.

    9. IR

      Okay, there were so many exemptions. Either you got exemption for group housing or pertinent land, so a lot of people got exemptions, but then it used to be a very, very difficult and very tough one to do any large or imaginative project. Just things being whatever, one day they decided that they, this was a draconian law and really did not lend itself for development. They abolished that act. So it was there from 1976 to about 1999, almost twenty years plus, the act was there, and then there is stunted growth. Cut to now, to that late '90s, the Urban Land Ceiling Act got abolished. Once that Urban Land Ceiling Act got abolished, suddenly we were like prisoners out of jail. We became- we could sort of imagine anything and work out something. [lips smack] So I went back to my landowners. I always had this desire, contrary to my, like you said, now, difference of opinion. My brother always was against it. "No, it won't work in India. Our people are very different. They won't know how to use it. I don't know whether revenues will come." And I was like, hell-bent on doing it. So in fact, he even brought a, uh, a real estate professional, CBRE, who said, "I'll, sir, I'll lease this. You build an office space here, I'll lease it out for you almost instantly." I said, "I've done many office spaces, but I don't want to do this. I want to do a mall." Fair enough. We deployed the architect, gave the briefing, and it some, sometimes, you know, when some, uh, good wins over or a good idea wins over, not such a good thing, so we went ahead. That's one great thing about us is there's no... Finally, if it's had to go on, there is support. So we got the architect, got him to design it, and then finally we discovered that you can't build a multiplex on the upper floors of a building. It had to be only on the ground floor. [chuckles] Then the next journey started. It was, I know, during Mr. Krishna's rule as a chief minister. We went to them, "Cinematographic Act has to change. The whole world has changed. There are multiplexes coming up everywhere, and you can't have the prime..." Because when my architect gave me the first design, the cinema was on the ground floor. I was aghast! I said, "How is it that you guys have put it on the ground floor? This is the most premium space." Then he said, "Sir, please read the act." When I read the act, the rules, I said, "Okay, we'll have to have this, the rules rewritten." So fortunately, we had a government that was a little proactive, that listened, and then they asked us to write down the rules, frame it the way... And today, the re- the rules in the Cinematographic Act, what is there, are the ones that is written by us. Except that when they brought the draft rule again, instead of writing multiplex, they had written IMAX. Then again, I had to beat my head on. I said, "No, it's not mul- uh, IMAX. It's IMAX is a projecting system, and multiplex is a group of cinemas." So got that also done. In the meanwhile, I had got my plan approved as auditoriums. The law did not sort of, uh, stop us from getting auditoriums done. An auditorium can be a place where you could have meetings, or you could have had, uh, weddings or whatever else, but you- the c- as far as cinema was concerned, you couldn't have it. So we went through that process, got those changed, changes done in the law, and then, of course, we got some external consultancy. We got an architect from the US who came and gave us the overall thing, and at that time, this PVR was chasing me. He came to know that Prestige is going to build a multiplex in Bangalore, and then he sent a missile to me, an emissary, and then we started talking. You asked me, what is the return? In a, in a, in a, in a mall, I think if you do it well, you'll get a eighteen, twenty percent return on your investment.

    10. SP

      Off the bat.

    11. IR

      Yeah.

    12. SP

      You'll be-

    13. IR

      And if you don't get that, there's no sense in doing it. And if you manage it well, you can probably do much better.

    14. SP

      Mm.

    15. IR

      But we honestly didn't know what was going to hit us. So, uh, we s- we, we, we opened this, uh, mall in the year 2004, uh, February 2004. Unfortunately, I would have been happier because I lost my dad in January 2004.

    16. SP

      Mm.

    17. IR

      So my dad would have been the happiest that day when I gave a speech also, I was, I said, "My dad is somewhere looking from top." But just about a month later, we opened that, uh, mall. The cinemas opened in August. We, uh, I honestly, we did not know what hit us. We used to get 100,000 people, 70,000 people in a day, footfall.

    18. SP

      Mm.

    19. IR

      It was madness-

    20. SP

      Mm.

    21. IR

      ... because people hadn't seen-

    22. SP

      Mm

    23. IR

      ... uh, this sort of, uh, organized retail.

    24. SP

      Mm.

    25. IR

      Because initially, they didn't know what a food court... You know, to do a food court, I had to convince internally. I gave that to my brother-in-law. I said, "Man, you take the space, you do the food court." But then he said, you know, he was comparing somewhere that, that business, some few thousand. I said, "Listen, it's something very different. You haven't understood it."

    26. SP

      Mm.

    27. IR

      So anyway, finally, we did it.... and there's no looking back. That was, and that, too, those days, it was just a 350,000 square feet, uh, uh-

    28. NK

      Mm

    29. IR

      ... uh, space. Uh, uh, that is the leasable space. The rest of it with car parking, because my first brief to my architect was, because I used to suffer, you go to a cinema, you never used to get parking.

    30. NK

      Mm.

  38. 2:22:542:24:30

    What made Brigade Group build a Mall

    1. NK

      also is very crucial-

    2. IR

      Yeah

    3. NK

      ... to know, have that expertise of leasing and stuff.

    4. NS

      Um, I think my dad went to Japan, saw Roppongi Hills, and, you know, the whole mixed-use township concept.

    5. IR

      Yeah.

    6. NS

      So I think he was quite... He, he thought that that was the future of cities, right? To create mixed-use townships. So when he had large parcels of land, like Brigade Gateway, which was close to 40 acres on CBD limits, um, he wanted to recreate like a city within a city.

    7. NK

      Mm.

    8. NS

      So it had the, mm, the office, the residential, the retail, the hospitality, a school, a hospital-

    9. NK

      Mm-hmm

    10. NS

      ... lake, and, uh, you know, social amenities.

    11. IR

      Amazing.

    12. NS

      And, uh, I think this concept of live, work, play within our cities is probably-

    13. IR

      Mm

    14. NS

      ... the future. Because like you were talking about the infrastructure-

    15. IR

      Mm

    16. NS

      ... there's so much of pressure on our infrastructure. Like, every two years, Bangalore adds about 800,000 people-

    17. IR

      Mm

    18. NS

      ... like, which is the size of, like, a Seattle or something.

    19. NK

      Mm.

    20. NS

      So there's no way our infrastructure can sort of keep up with the demands-

    21. NK

      Mm

    22. NS

      ... of the people and the population. So I think the future is doing mixed-use townships, you know, like little Fountainhead, little idealistic townships.

    23. NK

      Now that we have some more moving parts-

    24. IR

      Mm

    25. NK

      ... if I were to start a real estate business and I had an option between a JD apartment with a landowner, start a multiplex, a hotel, or a commercial real estate project, what would I do?

    26. IR

      I would still say please start with some residential for a start. [laughing]

    27. NS

      [laughing] Get your money and-

    28. NK

      Also-

    29. IR

      Or go into office.

    30. NK

      Yeah.

  39. 2:24:302:24:59

    Food Break

    1. IR

      on. [electronic music]

    2. NK

      Okay, introductions. [laughing]

    3. NS

      [laughing]

    4. NK

      Who would like to go first?

    5. IR

      You can go first.

    6. NS

      Anything. Sure, whoever.

    7. NK

      Mm. Tell us a bit-

    8. NS

      Age before beauty. [laughing]

    9. IR

      [laughing]

    10. NK

      Tell us a bit about

  40. 2:24:592:32:04

    Nirupa Shankar's Intro

    1. NK

      childhood, life. How did you come to being who you are today?

    2. NS

      So Bangalore girl, born and brought up here, although my mom is from Kerala, dad is from Chikmagalur, which is a coffee plantation place, North Karnataka. Did my schooling here, went to the US, uh, University of Virginia. Um, kind of just, I was given one option to go to UVA because my sister went there, so they were like, "This is where you're going." So applied to one college. Did, did economics there, because I feel like you do economics when you don't know what else you want to do in life. So economics is-

    3. IR

      [laughing]

    4. NS

      ... the major for the undecided. [laughing]

    5. NK

      [laughing]

    6. NS

      Yeah, it's got some math, it's got some analytical skills or whatever. So I did economics, and while I was-

    7. NK

      Mm

    8. NS

      ... doing my undergrad, I did a bunch of internships, so PwC in Bangalore, in M&A.

    9. NK

      Mm.

    10. NS

      I did Leela Palace, Bangalore. I did some advertising agency. I was just exploring, like-

    11. NK

      Mm

    12. NS

      ... what do I want to do in life, and what am I passionate about, and-

    13. NK

      Mm

    14. NS

      ... all that. And then, uh, got a job out of college at, uh, with Ernst & Young.

    15. NK

      Mm-hmm.

    16. NS

      So in the risk advisory business. So w- spent about three and a half years there in the New York office, DC office, North Carolina office. And while I was doing that, I worked on... You know, as a consultant, you work on different projects-

    17. NK

      Mm

    18. NS

      ... and I worked on this really cool leveraged buyout. Apollo was buying out Harrah's Entertainment, which was like a huge casino group, and loved the whole space while I was working on that deal. So I said, "Okay, let me explore hospitality a little more." I took some evening classes at, uh, NYU's, uh, Continuing School of Education and Hospitality. Loved it. Decided to apply to Cornell for my master's in hospitality. Uh, did that, and at that time when I graduated, it was 2009. I also did a study abroad in Singapore, because I think Asian hospitality is something, uh, very different from Western hospitality. So, um, 2009, I think there was a financial crisis happening. I think hospitality everywhere was doing-... not well-

    19. SP

      Mm-hmm

    20. NS

      - except maybe India, China, and Africa. And, uh, 2009 was the year that we were also setting up our first hotel, and it was very coincidental. My dad didn't say, "Go do hospitality," or... It just so organically happened, uh, because I think as a family, we always discussed buildings. You go to a hotel, you discuss the building. You go to a, uh, on our travels, et cetera. So I just used to think about hotels all the time. So I came back in 2009 to set up the hospitality practice, and I did that for a few years. Um, just took one portion of the business. First it was marketing, then it was legal and contracts, then it was data analytics. So organically just grew my skill set in hospitality for about five, six years. Then had my first child, so took maternity leave for six months or so, or maybe four months, and during that time, I was like, "Okay, how do I reinvent myself?" Because I delegated all my responsibilities. And then I came up with this concept. That time, you know, housing.com was-

    21. SP

      Mm.

    22. NS

      - at some $300 million valuation. I think a lot of e-commerce, uh, companies were doing... were having these crazy valuations, and brick-and-mortar businesses like ours were, with tangible assets and profit-making, had lower valuations.

    23. SP

      Mm.

    24. NS

      So I realized at that point of time, you know, we need a play in tech, because tech is gonna help you grow exponentially. Um, so that's when I set up Brigade REIT.

    25. SP

      Mm-hmm.

    26. NS

      It was Asia's first real estate accelerator program.

    27. SP

      What year was this?

    28. NS

      2016.

    29. SP

      Mm.

    30. NS

      So 20- I joined the business in 2009.

  41. 2:32:042:37:06

    Karan Virwani's Intro

    1. NS

      Yes. [chuckles]

    2. KV

      You want me to start from the, from the start?

    3. SP

      Yeah, yeah, start from the beginning.

    4. KV

      Um, born and brought up-

    5. SP

      Throws, throws the biggest Diwali parties in Bangalore.

    6. KV

      [chuckles]

    7. NS

      Yeah.

    8. SP

      By a mile. [laughing]

    9. KV

      [chuckles] Uh-

    10. SP

      2,000 people.

    11. KV

      At least. [laugh]

    12. SP

      [chuckles]

    13. KV

      At least invited. I don't know how many finally show up. But yeah, it's grown. It's actually become a tradition over time, I think, in the city.

    14. SP

      Mm. So where did you grow up?

    15. KV

      I'm born and brought up and bred in Bangalore.

    16. SP

      Mm.

    17. KV

      So I've lived here, you know, pretty much my whole life. Studied, um, studied here across two schools, Vidyashilp Aditi.

    18. SP

      Mm.

    19. KV

      Um, grew up riding-

    20. SP

      All the spoiled brats are from Aditi, right?

    21. KV

      [chuckles] I only went there later in life, but-

    22. NS

      No, no, same, same. I went to St. Clare's, yeah. Went to a typical convent school-

    23. KV

      Mm

    24. NS

      ... and I love that convent education.

    25. KV

      [chuckles]

    26. NS

      Uh, but yeah, I went to Aditi, too, 11 and 12.

    27. SP

      Yeah.

    28. KV

      So studied here. Actually, a lot of our childhood, at least me and my brother, you know, we spent riding, so outdoors and, like, around horses, and-

    29. NS

      Mm

    30. KV

      ... all of that stuff. As we, as we kind of grew up, we had this, the Embassy Riding School, you know, which was, like, a huge bit of, like, a stud farm that my dad had bought-... you know, in the, the '96 or something-

Episode duration: 3:16:29

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