The Twenty Minute VCDaniel Khachab: "We Are in the Middle of a Cold War for AI Talent" | E1220
At a glance
WHAT IT’S REALLY ABOUT
Founder Declares SaaS Dead, Warns of Global Cold War for AI
- Daniel Khachab, founder and CEO of Choco, explains why his company pivoted from being a classic SaaS marketplace to becoming AI‑first, with 100% of new revenue coming from AI products. He argues that large language models erode traditional software moats, pushing companies toward “agentification” where software behaves like autonomous employees rather than static tools. Khachab predicts that great companies will become smaller, more automated, and that only truly AI‑first companies will win, while emphasizing the painful labor implications of automation and the need to upskill entire organizations.
- He and host Harry Stebbings discuss Europe’s structural disadvantages in AI—chips, energy, and foundation models—plus a ‘cold war’ among governments competing to attract top AI talent with aggressive incentives. The conversation also covers fundraising discipline, European tech culture and regulation, crisis leadership through COVID, and a long‑term, almost masochistic definition of what it takes to be a generational founder.
IDEAS WORTH REMEMBERING
5 ideasTreat AI as a core product shift, not a feature add‑on.
Khachab moved Choco so that a majority of new and future revenue comes from AI products, arguing that if most value comes through APIs and agents, companies must structurally reorient to building with AI across every function rather than sprinkling AI into legacy products.
Assume your software moat will shrink; attack your own business.
He believes LLMs will allow competitors to replicate years of code in days, so the defensible move is to disrupt yourself first—focusing future moats on proprietary data, relationships, and distribution instead of code alone.
Design for agents, not UIs: software becomes an ‘employee.’
Khachab predicts most business software will be controlled by natural language prompts, with far less traditional UI; designers will craft agent “characters” and behaviors, and sales/marketing will sell AI ‘employees’ (scalable up or down) rather than feature lists.
Use AI to upskill and shrink teams, not just cut costs.
He sees a future where great companies get smaller in headcount, automating repetitive roles like customer support and account management, while simultaneously rushing to give remaining employees deep AI skills so they remain relevant in the market.
Recognize the emerging geopolitical ‘cold war’ for AI talent and infrastructure.
Governments in the US, UK, UAE, and Saudi are actively courting AI founders with visas and subsidized salaries, while pouring capital into chips and energy; Khachab argues Europe currently lacks AI sovereignty on all three fronts.
WORDS WORTH SAVING
5 quotesI think SaaS is dead. It’s the agentification of SaaS.
— Daniel Khachab
Someone is going to disrupt us with this technology. Scenario two is it’s actually us doing that.
— Daniel Khachab
If you were to leave Choco tomorrow and you would not have the skills on how to build with AI, then your skillset will be obsolete.
— Daniel Khachab
In Europe today, we’re not producing the chips, we’re not producing the energy, we don’t have the foundational layer models.
— Daniel Khachab
Who the fuck wants to be a rainbow‑colored pony? I don’t want to be a unicorn.
— Daniel Khachab
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