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How I Built a Twitter Audience of 500K+ in 18 Months | Sahil Bloom Full Interview

Sahil Bloom is the Founding Partner @ SRB Ventures, a $10M fund that leverages the 500K followers Sahil has amassed to invest at the intersection of venture and media. Previously, Sahil spent 7 years at a large investment fund managing over $3.5 billion in capital and serves on the board of 4 companies. He has also been an active angel investor in over 30 companies. ----------------------------------------------- In Today’s Episode with Sahil Bloom You Will Learn: 1.) How Sahil made his way from a career in traditional finance to building a media company and leveraging that to raise the latest SRB fund? How does Sahil advise others is the best way to “find their zone of genius”? 2.) How To Build a Media Engine: What have been some of Sahil’s biggest lessons on what works on Twiter and what does not work? What is the golden rule for Twitter? How does Sahil plan and come up with ideas for his Twitter threads? What tools and software does he use? How long does each thread take? 3.) The End of the Road for Traditional Venture: Why does Sahil think traditional venture is dying? What newcomers will take the place of the existing incumbents? Why does he think they are weak? What do new players provide that they do not? Which existing players will remain and be strong? Which will fade out? Does Sahil believe that VCs really provide any value? 4.) SRB Ventures: Why did Sahil decide to raise the new fund? How did he decide on size of the fund? What is the strategy? What is the portfolio construction? How does SRB provide media services others do not? How did Sahil meet Tim Cook? What have been some of his biggest lessons from knowing Tim? What is the biggest thing Sahil believes most people misunderstand about luck? ----------------------------------------------- #ShailBloom #20VC #HarryStebbings #VentureCapital #srbventures #twitter #twittergrowth #growthhacks #finance #businessadvice #timcook

Harry StebbingshostSahil Bloomguest
Feb 28, 202245mWatch on YouTube ↗

At a glance

WHAT IT’S REALLY ABOUT

From Zero to 500K: Sahil Bloom’s Content, Capital and Consistency

  1. Sahil Bloom describes how he went from a traditional private equity career to building a 500K+ Twitter audience starting in May 2020 by relentlessly creating evergreen, value-driven content. He shares his philosophy of “zone of genius,” explaining how following your energy and strengths can justify leaving stable finance roles for more entrepreneurial, creative paths.
  2. Bloom announces his debut $10M venture fund, SRB Ventures, detailing his approach to check sizes, portfolio construction, and using his media platform as a key value lever for founders. He and host Harry Stebbings discuss how the venture ecosystem is becoming more distributed, with a barbell emerging between mega-brands and smaller, high-value microfunds.
  3. They go deep on mindset: engineered luck, consistency as a superpower, dealing with imposter syndrome, staying even‑keel emotionally, and redefining ‘hard work’ as caring for the whole self to sustain creative and investment performance. The conversation also touches on relationships, family, and values as core to long-term success.
  4. Throughout, Bloom outlines his content engine, his disciplined writing process for Twitter threads, his approach to handling negativity online, and the character traits he hopes to instill in his future child, tying personal development directly to professional output.

IDEAS WORTH REMEMBERING

5 ideas

Optimize for your ‘zone of genius,’ not just competence.

Bloom left a secure private equity path because he knew he would never be truly exceptional playing by someone else’s rules; he advises people (who can afford to) to find the arena where they can be uniquely great and have the most energy to grind.

Create consistent, evergreen value to build an enduring audience.

His Twitter growth was driven by focusing on timeless, educational content rather than news cycles or virality; he treats attention as a ‘gift’ that follows from repeatedly creating real value, not chasing followers directly.

Use a structured content engine to sustain high output.

Bloom constantly feeds himself with newsletters, podcasts, and other inputs, logs ideas in Notion, writes first in an unstructured form, then distills into tight, punchy threads—allowing him to ship high-quality work consistently and improve over time.

Microfunds win by pairing small checks with outsized value levers.

With SRB Ventures, he targets roughly $50–250K checks and leverages his audience for distribution and momentum; small allocations are easier to slot into rounds when you can clearly trade tiny dilution for meaningful exposure and support.

The VC landscape is becoming distributed; capital alone is not an edge.

Bloom sees a barbell: iconic firms on one end and specialist, value-adding microfunds on the other, with undifferentiated middle-tier firms forced to define a real edge because ‘capital as a value proposition is completely dead.’

WORDS WORTH SAVING

5 quotes

Figure out what you have a chance to truly be exceptional at, because that’s where you’ll have the most energy to grind.

— Sahil Bloom

You need to create value for people and then you’ll receive value in return. Attention is a gift.

— Sahil Bloom

Capital as a value proposition is completely dead.

— Sahil Bloom

It’s really hard to keep someone down if they keep showing up.

— Sahil Bloom

A lot of what we perceive as luck is just the macro result of thousands of micro actions.

— Sahil Bloom

Career transition from traditional finance to creator and investorBuilding a large Twitter audience through evergreen, value-driven contentLaunch and strategy of SRB Ventures, a $10M debut venture fundThe evolving venture capital landscape and the ‘barbell’ modelWork ethic, consistency, imposter syndrome, and emotional regulationEngineered serendipity and designing your own luckRelationships, values, and parenting as part of a high-performance life

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