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Oana Olteanu: Why Founders Should Expect More From Their VCs | 20VC #950

Oana Olteanu is a Partner @ SignalFire where she focuses on enterprise software at Seed, Series A and Series B. At SignalFire, Oana has led deals in the likes of Kurtosis, Enso, Kolena, Budibase, Plural, and Explosion. Prior to joining SignalFire, Oana was at Scale Venture Partners where she invested in applied ML and developer tooling. Oana sourced Scale’s investments in Observe.ai, Flatfile, and Proscia. She was part of the deal teams for Honeycomb and AllyO (acquired by HireVue). She also supported existing portfolio companies such as Dialpad, Matillion, and BigID. Prior to Scale, Oana was an AI seed investor at SAP.io, SAP’s $35M seed fund, where she sourced the investments in Plum.io, Oto.ai, and Akorda. ---------------------------------------- Timestamps: 0:00 Who is Oana? 3:15 What are you running from/towards? 3:55 Schrödinger's VC 8:36 What should founders lean on their VCs for? 10:02 How to Give Negative Feedback 11:38 How to Scale like a Romanian 12:13 What do you do to bring your founders together? 13:31 Misalignments between VCs and Founders 15:30 The Main Ways VCs Behave Badly Today 16:15 Does Harry promote himself too much? 18:12 The Art of the Board Meeting 25:38 Hiring for Diversity 31:51 What changes do you want to see in VC? 32:22 What do you find hard about VC? 33:05 What compelled you to join SignalFire? 34:13 Oana’s Favourite Book 35:11 Most Underrated Angel Investor 35:21 What traps do most engineers fall into? 36:01 How Oana Learned to Drive a Tank 36:15 What do Oana’s parents think of her job? 36:42 Oana’s Biggest Win 37:55 What would you most like to change about VC? 39:09 What do you know now that you wish you’d know when you started? 39:55 Oana’s Most Recent Publicly Announced Investment ---------------------------------------- In Today’s Episode with Oana Olteanu We Discuss: 1.) From Tank Driving in Romania to VC’s Rising Star: How Oana made her way from driving tanks in Romania to becoming a VC? How did leaving Romania for Germany and then moving to the West Coast impact her mindset? What does Oana know now that she wishes she had known when she entered VC? 2.) How to Assess a VC: The Founders Guide: Pre-investment, how can founders know whether a VC can add value? What are the signs? What three core questions will reveal how much value a VC can add? Post-investment, what can founders do to extract the most value from their VCs? What should the founders ask their investors for help with? What should they do themselves? 3.) The VC-Founder Relationship: Oana has the highest founder NPS of any VC I have ever had on 20VC, what does Oana believe makes her founders rate her contribution so highly? What works? What does not? How does Oana give sometimes very hard feedback to founders but retain that relationship of trust and safety at the same time? What mistakes do other VCs make in giving feedback? What does Oana believe are the single biggest misalignment between VCs and founders? 4.) VCs Behaving Badly: 101 What are the single biggest ways Oana sees VCs behaving badly? How does Oana think founders expectations of the product of venture should change? Does Oana believe boards are valuable? What can be done to improve them? ---------------------------------------- #OanaOlteanu #HarryStebbings #20VC #signalfire #venturecapital

Harry StebbingshostOana Olteanuguest
Nov 19, 202241mWatch on YouTube ↗

CHAPTERS

  1. 0:00 – 3:11

    Oana’s path: Romanian village, NASA prize, Germany CS, and landing in Silicon Valley

    Oana recounts growing up in a Romanian village, winning a NASA contest that first brought her to Mountain View, and deciding to pursue software. She shares her move to Germany to study computer science and the early Bay Area experiences that shaped her ambition.

    • Raised in a Romanian village; first plane trip came from winning a NASA prize
    • NASA Ames visit sparked her commitment to software and intelligent systems
    • Moved alone to Germany to study CS/early machine learning
    • Worked multiple jobs; SAP transfer brought her to Palo Alto
    • Early “arrival” moment in the Valley via an Atari connection
  2. 3:11 – 3:40

    Risk, reinvention, and motivation: running from unfulfilled potential toward fairness

    Harry probes what drives Oana psychologically. She frames her ambition as avoiding unfulfilled potential and moving toward fairness and broader opportunity for diverse, high-integrity people.

    • “Running from” unfulfilled potential as a core fear
    • “Running toward” fairness and opportunity creation
    • Connection between ‘good people’ and diversity
    • How early big moves (Romania→Germany→US) built risk tolerance
  3. 3:40 – 6:32

    “Schrödinger’s VC”: how to spot the helpful-and-useless investor in diligence

    Oana introduces her concept of the VC who promises help to win a deal but delivers little afterward. She outlines practical diligence tactics to identify them, especially by evaluating behavior under adversity.

    • Definition: VCs who market help pre-deal but add no value post-investment
    • Watch actions—not words—during the diligence process
    • Select the specific partner, not the logo/firm brand
    • Assess reaction to bad news; character shows in adversity
    • Triangulate by speaking with founders and asking for concrete examples
  4. 6:32 – 8:56

    Managing a VC like a resource: extracting value through clear asks and “homework”

    If a founder already has a low-value investor, Oana argues they can still force usefulness with explicit assignments. She contrasts productive “asks” with the common anti-pattern of sending decks without requests.

    • Founders can “manage” investors by holding them accountable
    • Give specific homework (e.g., ICP work, structured intros)
    • Bring back synthesized findings and actionable next steps
    • Avoid board materials with no asks—leads to passive listening and wasted time
    • Raise expectations: ‘not harmful’ is too low a bar for VC value
  5. 8:56 – 9:58

    What founders should own vs. what VCs should do (without taking the wheel)

    They unpack the division of labor between founder and investor. Oana emphasizes that founders own execution (especially hiring), while VCs can provide pattern recognition, early warnings, and targeted support at key moments.

    • Hiring is ultimately a founder responsibility, but VCs can assist at edges
    • VCs can help source diverse candidates and guide culture screens
    • Support in closing candidates at final stages
    • Pattern recognition: sensing GTM lag before a painful Series A
    • VC role is advising from “near the chessboard,” not moving pieces
  6. 9:58 – 12:14

    Giving hard feedback that lands: lead with work, data, and founder-to-founder support

    Oana explains how she delivers challenging feedback while maintaining trust. Her method is to do real work, present data-driven context, and connect founders with peers who have solved the same problem.

    • Example: addressing GTM lag by compiling customer outreach feedback
    • Benchmarking revenue trajectories across comparable companies
    • Using data so founders reach conclusions themselves
    • Making targeted intros to founders who’ve overcome the hurdle
    • Scaling support via community: “Romanian village mentality”
  7. 12:14 – 13:26

    Founder community as a scaling mechanism: private spaces, vulnerability, and peer help

    Oana shares how she intentionally brings founders together to help each other solve problems. She describes a founder-only Slack environment designed for candid discussion, with minimal VC intrusion.

    • Community reduces reliance on 1:1 VC bandwidth
    • Founder-only Slack channel as a safe, vulnerable forum
    • Topics include compensation norms, struggles, and tactical questions
    • VC participation is limited to sharing relevant data points
    • Aspirational offsite idea (tank driving) underscores bonding goal
  8. 13:26 – 15:10

    Where VC and founder goals diverge—and how to navigate it without breaking trust

    Harry presents common structural misalignments, like pressure for DPI and secondary selling. Oana argues alignment is possible with long-term thinking, explicit communication, and continued support even after liquidity events.

    • Example misalignment: seed VC selling for DPI vs. founder’s long-term interest
    • Long-term orientation and founder-first framing reduces conflict
    • Selling a position doesn’t have to end value-add or relationship
    • Importance of direct conversation to find “what’s best for the founder”
    • Principle: “where there is a will, there is a way” in tough tradeoffs
  9. 15:10 – 18:13

    Bad VC behavior: self-promotion, taking founder credit, and diversity hypocrisy

    Oana critiques behaviors that damage founders and the broader ecosystem. She targets empty self-promotion, misinformation, credit-taking, and performative hiring practices that ignore diversity entirely.

    • Constant self-promotion can erode trust and spread misinformation
    • Calling out VCs who take credit for founders’ work
    • Criticism of homogeneous hiring (e.g., all-white male associate classes)
    • Harry asks if he promotes too much; Oana distinguishes value from ego
    • Core heuristic: promotion is fine when it returns value to the ecosystem
  10. 18:13 – 23:29

    The board meeting playbook: preparation, focus, and controlling dominant voices

    They explore when boards are valuable and how founders can run effective meetings. Oana stresses pre-wiring with board members, focusing on “meaty” issues, and using allies to manage disruptive dynamics.

    • Boards add value beyond governance via functional leader visibility
    • Best board members are low ego, action-oriented, founder-serving
    • Founders should pre-call board members and assign homework
    • In-meeting: avoid rehashing; prioritize key decisions and tough topics
    • Handling monopolizers: redirect, table issues, or enlist an ally in-room
  11. 23:29 – 25:47

    After the meeting: board-only sessions, founder debriefs, and truth-telling with teams

    Oana discusses post-board processes and the importance of transparency. She supports board-member alignment sessions when useful, but insists on debriefing founders and building a culture where truth can be shared safely.

    • Board-only meetings can align concerns and support plans
    • Always debrief directly with the founder (positive + constructive)
    • Earlier-stage companies may benefit more from tight board alignment
    • Transparency is a value: “speak truth” without creating disruption
    • Normalize discussing setbacks as learning moments with clear actions
  12. 25:47 – 31:50

    Hiring for diversity: build the pipeline, fix policies, and win candidates with real support

    Oana breaks down why diversity hiring fails: diverse candidates never enter the funnel. She lays out concrete steps to diversify sourcing, avoid tokenism, and use inclusive policies (benefits, mentorship, feedback loops) to close top candidates.

    • You can’t hire diverse talent if they aren’t in the candidate pool
    • Audit what makes the company attractive; if list is short, fix the company
    • Address unconscious bias and defaulting to familiar networks
    • Tactics: change recruiters, respectful outreach, communities like She’s Ready to Dev
    • Winning offers requires women in leadership + visible inclusive policies (leave, ERGs, mentorship)
  13. 31:50 – 32:57

    What should change in venture—and what’s personally hard about the job

    Oana calls for a service-oriented VC culture over ego-driven behavior and reputation management. She also shares the operator-to-investor challenge: long periods of work without tangible output.

    • Desired change: VCs should listen more, do more work, and serve founders
    • VC reputation can deter talented, founder-aligned people from entering the field
    • She entered VC partly due to immigration sponsorship; stayed for founder work
    • Hardest part: months of effort with nothing concrete to show
    • Identity: rejecting the ‘blowhard vest-wearing’ VC stereotype
  14. 32:57 – 34:04

    Why SignalFire: early-stage focus, founder NPS, and a tech-company approach to VC

    Oana explains her move to SignalFire after gaining immigration freedom and wanting to invest earlier. She highlights SignalFire’s founder NPS ethos, portfolio support, and Beacon data platform as key differentiators.

    • Post–green card: desire to focus on earlier-stage investing
    • Founder NPS as a real operating metric, not just marketing
    • Dedicated portfolio support team as core infrastructure
    • Beacon data science platform and in-house engineering team
    • Attraction to a VC built like a tech company; she sits with engineering
  15. 34:04 – 41:05

    Quickfire: stoicism, AI commoditization, underrated angels, engineer traps, tanks, and recent deals

    In a rapid Q&A, Oana shares personal influences and contrarian views. She covers her favorite book, views on foundational models, common engineer pitfalls, her tank-driving origin story, wins/misses, and her latest investment rationale.

    • Favorite book: The Daily Stoic for slowing down and daily reflection
    • Belief: foundational models will commoditize; value accrues to the “last mile”
    • Underrated angel: Christine Yen (Honeycomb)
    • Engineer traps: coding instead of customer talk; ignoring DX; over-indexing on ‘organic’ growth
    • Personal stories: learned tanks from her father (a tank mechanic); parents think she “fixes computers”; recent investment Kertosis and emphasis on non-jerk culture

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