Skip to content

By playing, you agree to uListen's Terms and Privacy Policy and YouTube's Terms of Service.

The Calum Johnson ShowThe Calum Johnson Show

The Queen Of AI: The Fastest Way To Use AI To Make Your First Million (For Beginners!)

Head to to experience Rabanne 1 Million Eau de Toilette today!

Alicia LyttleguestCalum Johnsonhost
Oct 5, 20261h 42mWatch on YouTube ↗

Summaries, chapters, transcripts, and FAQs on this page are made by uListen, not YouTube.

EVERY SPOKEN WORD

  1. 0:00 – 4:01

    Intro

    1. AL

      The people that are watching are gonna get some ideas on how they can make money with AI. And as somebody who started from zero, starting from a wrecked marriage, I was sleeping on my sister's couch. Everybody has something people would be willing to pay them for. An AI will say, "Well, based on this, this, and this that I know about you, here's your three biggest income opportunities."

    2. CJ

      You have trained over 100,000 entrepreneurs on marketing and how to make more money with AI.

    3. AL

      Yes.

    4. CJ

      What are the common objections?

    5. AL

      The most common objection I hear is, "I'm not technical." Can you have a conversation either by typing or talking? 'Cause if you can do that, that's, like, as technical as you need to be.

    6. CJ

      But I wanna go through the steps.

    7. AL

      So this prompt right here, which is the first step, I've also crafted it for this show. It's gonna give you some probabilities of what you could earn in the next 90 days.

    8. CJ

      Okay, so quick one before we get into it. For 57 weeks straight, I posted episodes of this show that got about 100 views each. Almost nobody was watching at that time. Today, over 315,000 of you are subscribed to the show, and I'm so grateful for it, and every subscribe helps us scale the guests and make a better show for you. And so can you do me a quick favor and check that you're subscribed to the show? And if you're not, please hit that subscribe button. It's gonna help us make this an even better experience for you. Thank you. Let's get into the show. I was reading this morning that you have trained over 100,000 entrepreneurs on marketing and how to make more money with AI.

    9. AL

      Yes.

    10. CJ

      And so Alicia, if someone has clicked on this episode with this desire and this belief that this could be their moment, like they hear all of this stuff online about AI and what's happening, and it's like, "This could be my moment," but they're unsure of how to get there, what will be the value to that human being of listening to this conversation until the end?

    11. AL

      First I will tell them, "This is your moment." [laughs]

    12. CJ

      [laughs]

    13. AL

      Like, this is your moment, and here's why. Because in this episode, I will be sharing with people prompts that they'll get in your description later, like prompts that they can do as we're doing the show. So this show for them might be an interactive workshop moment. They might say, "All right. I'm gonna put that in and see what results I'm getting right now." So I love teaching workshop style because I believe that when we show people how to do something, they're like, "Oh, that's so cool. Look what she just did," or, "Look what he just did." But when it's like, "Okay, now it's your turn to do it," they stop for a minute and they do it, and they're like, "Look what I just did. I'm amazing." So I think what they'll get out of this show is a little bit more confidence to use AI tools, and specifically Claude that we're talking about today, and then prompts and instructions to give those AI tools to get great results, which will then spur... Like, once somebody gets started, they're like, "Let me keep going. Let me keep going." So that's why I'm excited about-

    14. CJ

      Yeah

    15. AL

      ... this session, yeah.

    16. CJ

      Yeah. You know, it's funny 'cause, uh, you and I, we spoke a week ago and, uh, there was someone that you just, like, you kept mentioning her again and again during the conversation, and that was Donna.

    17. AL

      Right. [laughs]

    18. CJ

      And you know it, 'cause you, you spoke to... You even said it just now, like great results. Can you just describe to people, 'cause I think about your mission and who you serve. Can you describe who Donna is?

    19. AL

      Sure.

    20. CJ

      And then when you talk about great results, what are you referring to specifically?

    21. AL

      Sure. Let's start with the great results first, and then we'll go back to the person. So great results for someone, it means that they're getting something that they did not get before. Either they're seeing something in themselves that they didn't see bes- before, or they're getting results that they didn't get before, and those results could be a new business, a new client, new motivation, new insights. A lot of times people don't even know how great they are themselves. Like, we have to help them get to that point, and you do this on all of your episodes where you help people get to that next level, to see more in themselves sometimes than they actually see before they watch the episode. So I like to make sure that I can instill in people, like, you really can do this, live your dream, achieve, stay delusional, right?

    22. CJ

      Mm-hmm.

    23. AL

      You really can

  2. 4:01 – 12:21

    Watch this if you're scared of getting replaced by AI

    1. AL

      do that.

    2. CJ

      Yeah.

    3. AL

      Sometimes you just need to know the proper frameworks or the tools or the strategies to use to get there. And then when we talk about Donna, so Donna was someone that I had talked to that morning that I spoke to you after, um, I spoke to Donna, and she was just excited and motivated be- 'cause before she got into AI, she was not feeling great about herself. Her options were limited. Her work was limited because I think she had just gotten laid off from a government job, right? She'd just gotten laid off. So now what is gonna be her next thing? And that can be a scary place to be in, not knowing what your next thing is or what your next move would be. But then as she started to learn AI skills, you see, AI skills are the number one most in demand right now. So if you're someone who can teach and train or do just something with AI, you have so much more possibilities. So Donna learned some AI skills, and then she offered those skills to the larger public. And so she got booked by a library to teach in the library, and then she got customers from that library, and then she went and spoke at her chamber and got customers from speaking at the chamber. And every, any time she mentioned that she does something in AI, the interest started pouring in. But we just had to get Donna to open her mouth and talk about it. So somebody watching this right now might feel like, "Oh, I don't know what my next move is," or, "I'm not sure what I can do in AI," or, "I'm not techy enough to do something in AI," and that was Donna. But now Donna's like, "Anybody want any help with AI? I can help you."

    4. CJ

      [laughs]

    5. AL

      And that doesn't mean that she knows everything, but she knows something that can help someone else, and that's all you need. It's like something that can help someone else, and you're off to the races.

    6. CJ

      Yeah. You know, it's, it's, it's so good, and you and I even spoke about this before of, like, the, the steps, 'cause we're gonna go through, uh, the step-by-step for people.

    7. AL

      Sure.

    8. CJ

      And one of the things is, uh, in the steps is we're gonna help people come up with and generate, like, specific income producing ideas-

    9. AL

      Right

    10. CJ

      ... and opportunities for them.

    11. AL

      Based on them and what they know and who they are, which is what people need to know. It's like, how can AI benefit me?

    12. CJ

      Mm.

    13. AL

      Like specifically they're asking themselves that question.

    14. CJ

      Mm.

    15. AL

      "Can this thing really help me? Can AI really help me?" And then when the answer to that is yes, they're like, "Well, how can it help me? Show me."

    16. CJ

      Yeah.

    17. AL

      "Let's do some things." Yeah.

    18. CJ

      And, and you know, one of the things I loved is, um- And it, and it's so, it's so good that we're here right now is you spoke about one of the results being like to start a business.

    19. AL

      Right.

    20. CJ

      And so we're gonna get into it, but first I wanted you to give people context-

    21. AL

      Sure

    22. CJ

      ... because one of the things that was, it was like shocking to me, right, is you've been an entrepreneur for 26 years.

    23. AL

      Yes.

    24. CJ

      I'm only 28 years old.

    25. AL

      I know. [laughs]

    26. CJ

      [laughs] So you've been an entrepreneur for a long time-

    27. AL

      Right

    28. CJ

      ... and you're very successful at it.

    29. AL

      Thank you.

    30. CJ

      But hearing that beginning, that story-

  3. 12:21 – 26:29

    How to start over from zero (and make money fast)

    1. AL

      bad divorce. Let's just leave it at that. [laughs] It was a very bad divorce, but basically I, I left with nothing, so now I had to start over, and that year we'd made $6 million online. So $6 million, I walked out, I left him, and he locked me out of everything. The house that we had, which was a mansion, [laughs] but the house that we had, everything that we had built I was locked out of. I had my car, my laptop, my cell phone, what I could fit in my car, and I went to live with my sister, and this was in 2010, and I was sleeping on my sister's couch, which was very uncomfortable.

    2. CJ

      [laughs]

    3. AL

      Loretta has uncomfortable couches. And I slept on her couch. And, you know, it was at that moment my dad called me and my dad was like, "You could have a good government job. Like, go work in the government. You have your background." And I was like, "Dad, I'm still a millionaire. I might have zero dollars in my bank account right now, but I'm gonna figure this out." And then I got a call from Les Brown, who's a great friend of mine. And so he said his famous thing to me. He's like, "Where are you right now?" I said, "I'm on Lorette's sofa trying to figure things out." And he, he loved this moment, 'cause he could say his famous quote. And he was like, "Can you see up?" And I said, "Yes, I'm staring at the ceiling right now." He's like, "Well then you can get up. If you can look up, you can get up."

    4. CJ

      [laughs]

    5. AL

      And I could tell the excitement for him b- saying his famous quote. And then he told me three times, he said, "Alicia, get up, get up," and then in that deep, like, Les Brown voice, he said, "Get up." And then I got up and I went to my sister and I was like, "We must have something people would be willing to pay us for. Everybody has something people would be willing to pay them for."

    6. CJ

      Mm.

    7. AL

      So I started off on this site, like starting over from below zero. My account had gone now negative, right? My personal account. And so I started off on this site called fiverr.com. That's the year that they started, and I just went on to be a website usability tester. So I was like, I know what a good website looks like. So I was a website usability tester, and I used that to start, to restart and build businesses. And then I started finding other businesses that needed help, and I found this business in Jamaica named Zimbali Retreats. And I went to... It was, like, my post-divorce I went to this business, and I was the only guest at the whole resort. [laughs]

    8. CJ

      [laughs]

    9. AL

      And so I sat down at breakfast with the owner and I'm like, "What's up? This is beautiful. Where are the people?" And what they had was not a resort problem, it was a marketing problem. So I said, "Well, if I could bring you people to this resort, would you pay me a percentage of what I bring?" He was like, "Absolutely. That's the best deal I ever heard." So I put his resort on Groupon and LivingSocial, and back then they were just so hot and popular. And he had, like, 200 bookings overnight. I made a lot of money real quickly and started rebuilding my business. So I always ask people the question, I was like, "What do you have that somebody else would be willing to pay you for?" You can help another person, another business. We all have that thing. It was just at that time I had to define it.

    10. CJ

      Mm.

    11. AL

      And then my sister and I went on and started our business together. So me and Lorette started a business together and, you know, that was now 2010, the end of 2010, and that's t- my trajectory as an entrepreneur now is we did a digital marketing business and then we pivoted in 2022 to be an AI training, um, and certification business, 'cause I fell in love with AI, so...

    12. CJ

      Yeah. You know, it, it's, it's impressive. And so where my mind went, because I think to, like, there's someone that's in that moment-

    13. AL

      Mm-hmm

    14. CJ

      ... where they're having to start again from zero, and I feel like it's a very personal journey.

    15. AL

      Mm-hmm.

    16. CJ

      For you, and at those low moments, the lowest moments, how did you start again? Like, what gave you that impetus-

    17. AL

      Mm

    18. CJ

      ... that you kept going just one more time? Okay, so quick break. The other day I tried to connect our newsletter platform, Beehiiv, to Claude. But when I opened the connectors tab and searched for it, I couldn't find the connector. And honestly, it was this really frustrating experience because I thought it was meant to be there, but it wasn't. And so usually what this would mean is that I'd have to copy and paste screenshots from the platform over into Claude, which is so manual and time-consuming, and I'd have to do this every single time that I wanted to ask a question related to our newsletter. But then I found out about the Zapier MCP, and basically what it allows you to do is that you can connect apps to Claude that aren't currently available as connectors. And I'm gonna tell you, this is a game changer. And so all you have to do is go to the Zapier MCP, which is linked in the description, search up Claude here, click on it, click Add Apps Here, and then just search up the tool that you want to connect to Claude. And so in this case, I just put Beehiiv. I click on it, and then click Select All Tools. I hit Connect, then Connect again, and then I put in my API key, which I'll blur. And then once Beehiiv is connected, I click on Connect right here and follow this simple two-step process to connect Zapier to Claude. And the cool part is that after this process is complete, I can then come back in here and I can ask Claude something like, "Based on our newsletter analytics, which topic should we lean into moving forward?" And it'll be able to give me a super relevant and good output, which is based on the actual data of our newsletter. And that's just one example. And so if you wanna get relevant outputs like this from your favorite tools that aren't available right now as connectors in Claude, just hit that link in the description to try the Zapier MCP today. Okay, so I've interviewed some of the smartest minds in marketing, including people like Seth Godin, and one thing that I've learned is that trust is what closes deals. It doesn't even matter if you have the best product necessarily. And so in this new era of AI, no buyers will sign without proof that your product is compliant. And it's something that I've seen happen with friends of mine who are trying to grow their business. They'll be so close to closing a big deal, but then the prospect asks for proof of compliance and the deal stalls because you don't have it. And so that's where Vanta comes in. Vanta is the leading agentic trust platform that not only gets you compliant fast with frameworks like SOC 2, ISO 27001, HIPAA, and GDPR, but keeps you compliant by continuously monitoring your controls. And the great thing is that by getting compliant early, you can then prove to bigger prospects that you're trustworthy. So take Hyperbound, a Y Combinator-backed startup, as an example. They started using Vanta to get compliant proactively and prove to enterprise buyers that they took security seriously, and that helped them unlock the Fortune 100 and generate $1.5 million in under three months. Another example is Snowfire. They're a leader in the AI space. By using Vanta, they got audit-ready in under one month and closed a multi-million dollar deal that had been blocked because of SOC 2. You can even access the Vanta agent everywhere you work, even if your team lives in Claude or Cursor. And so given that trust is becoming more and more valuable in the era of AI, Vanta can help you show that you're trustworthy. And so if you wanna give it a try and get $1,000 off Vanta, just go to vanta.com/calum. That's vanta.com/calum to get started with Vanta. Thank you to them for sponsoring this episode. Let's get back to it

    19. AL

      Mm. And that's a good question. 'Cause when I was in that moment, a lot of people gave me excuses that I didn't even give myself. They're like, "Oh, what you're going through, just take some time right now. Maybe just get a job and not try to be an entrepreneur." Because my ex-husband and I had built a very successful big business. I worked my butt off to get to that point over those 10 years. But he had told me that he was going o- and this is the personal part, he had told me that he was going on vacation with other speakers. He was a speaker at that time, right? Other speakers. So the guys, he was going on vacation with the guys. But his assistant at that time called me, and she said he'd left his phone on the table, and I saw the messages, and he's going on vacation with another woman.

    20. CJ

      Mm.

    21. AL

      And so it was at that moment she, she was like, "I'm gonna come help you." And her and her daughter actually came to my house and helped me pack and get out of there while he was on vacation. So she was tracking his movements on vacation so that I could leave, 'cause he wasn't the type of person that it was easy to leave. I had tried it before, and it wasn't happening. So while he was gone, I left. And so now, fast-forward as an entrepreneur and as somebody who started from zero, but it was also starting from zero, starting from a, you know, wrecked marriage, starting from leaving my dream house to start over, that yes, I can connect. You know, that was also my blessing in my business because I was able to now connect with people who were, who had gone through similar things. Had that never happened to me, I might not have had the ability that I feel that I have now to be able to connect with someone when they tell me their story of the divorce that they're going through or the, the, you know, the thing that is i- impacting them right now that it makes it difficult for them to move forward. So the thing was is that I told myself, you know, my ex-husband, he took back the business bank accounts. He stayed in the mansion. He kept the fancy cars. And you know, he, he locked me out of my email accounts. He locked me out of the business. He said if I didn't come back, I couldn't have any of the things back. And so I made the decision to start over from scratch as well. I was like, "I'm not going back, so that's fine. I'll start over from scratch." But the one thing he couldn't take away from me was my knowledge.

    22. CJ

      Mm.

    23. AL

      So yeah, you can take away all of those material things, but you can never take away knowledge. And so as I honed in on that, I was like, "I know how to build a business. I know how to do customer service." 'Cause remember, I was the person doing everything. And I think when we look back at our life experiences, all of us, we have so much that we've done in our past life. Isn't that true?

    24. CJ

      Mm.

    25. AL

      Like, we have so much that we've done, and we build this big knowledge bank. Now we just need to say, "How can I turn that knowledge into money? H- what do I have in my knowledge and things that I've done in my past experiences that I can now monetize?" So I would say, I was like, "But he can't, he couldn't take away my knowledge. Take away everything else. You can't take away my knowledge." And so I leveraged that past experience and that knowledge to build something new.

    26. CJ

      Mm. You know, I was just thinking, I, I, um, for him to, like, see you now-

    27. AL

      [laughs]

    28. CJ

      ... like, with all the things that you've done now. Um, you mention in your journey in 2022, the first time that you really come across AI, and specifically, I believe it was ChatGPT.

    29. AL

      Yes, yes.

    30. CJ

      Can you... Because I think a lot of people are having this moment right now, this moment where they use AI for the first time, and they get some sort of output, and it's almost like this window into the future of like, "Oh, this is a bit different."

  4. 26:29 – 30:01

    How Claude is making women money

    1. AL

      that time, and it was like every company was talking about ChatGPT, and it was... And, um, the news was talking about how many users it got and how quickly. So I'm saying, "Well, if this many people are getting on, then companies are gonna start using it. But where are the people that are going to be training them on how to use it? And if this many people wanna use it..." And when you started to read on social media, people were saying, "It's crap. It's robotic. Oh, they don't know how to use it. So where are the people that are gonna train these people on how to use it?" And I said, "I'm gonna raise my hand and be that person 'cause I know, now know how to use it and get great results, and I'm excited about it." And I started doing work for my clients, and they were getting great results. And the better that I got with it, the more I said, "I need to teach and train other people how to do it." But then my schedule became so busy that I was being doubled and triple-booked, like, getting requests when I already had my day, was already dedicated to another company and teaching them. So then I said, "I need to train other people to be able to train other people and companies," basically train the trainer. And that's when I became really passionate about teaching people, "Hey, this is the AI revolution, and if you wanna make some money, start being able to upskill the workforce, train other people, and train inside of corporations, government, universities, schools, all the above."

    2. CJ

      Yeah. You know, 'cause I, I, I think about the fact that you correctly identified an opportunity, but even more than that, the timing.

    3. AL

      Mm.

    4. CJ

      Like, being, being early to something, being on time. And it's funny because even the, the experience and the story that you tell is really the basis of the steps that we're actually gonna go through. Like, even those first few steps about the AI learning about you first. And even your, uh... It was interesting to me that even your first reaction when you're told about ChatGPT is like, "Oh, not right now."

    5. AL

      Not right now, right. [laughs]

    6. CJ

      And I think so many people are having that moment right now-

    7. AL

      Mm-hmm

    8. CJ

      ... where it's like they, they see AI, whether it's Claude, ChatGPT, or I don't know, Grok Bot or whatever thing-

    9. AL

      Right

    10. CJ

      ... Agent. And it's like they hear it and they see it, but it's like, "Not right now. I'm not gonna learn how to use it right now. I'm gonna keep doing my thing that I do on the computer." And so you mentioned Donna in the beginning. And I'm so curious for your perspective, given that you've spoken with so many different people, of, like, what are the common objections-

    11. AL

      Oh, good one

    12. CJ

      ... that you hear?

    13. AL

      Yeah.

    14. CJ

      Like, the most important objections that you hear. And then if someone, even as you're saying them, is st- is like, "Yeah, that's kind of what I'm thinking-"

    15. AL

      [laughs]

    16. CJ

      ... what would you say to that person? Okay, so this is Rabanne 1 Million Eau de Toilette. And anytime I leave the house for something business-related, I always spray this on. So for example, the other night my friend invited me over for dinner. I knew there was gonna be founders there that I wanted to build relationships with, and I was honestly feeling a little anxious about the dinner as I was getting dressed, but I sprayed the Rabanne on, and it gave me that extra piece of confidence that I needed. In pressurized situations, even the smallest things can add to your confidence. And one thing I love is that the scent gives off a very masculine, quiet confidence type of vibe, which is exactly what I'm going for. I don't want something that smells like I'm trying to show off, or it just dominates the room. And so if you're an entrepreneur, it's the perfect scent, honestly, to use for a variety of business situations. And so if you wanna try it out, just hit that link in the description to grab a bottle today. Shout-out to them for sponsoring this episode. Let's get back to the

  5. 30:01 – 43:15

    The only skill you need to make money with AI

    1. CJ

      show.

    2. AL

      Yeah. So the most common objection I hear is, "I'm not technical." People are like, "I'm not technical. I can't use that AI thing. I'm not technical." And I wanna be like, "It's the, it's the least thing. Like, can you have a conversation either by typing or talking? 'Cause if you can do that, that's the, that's, like, as technical as you need to be." You know? Because the way that AI is, when we have ChatGPT, we can click that microphone, that dictate button, and then boom, we're talking to AI. It's just knowing how to talk to it well. So number one is, "I'm not technical enough." And then I tell people, my background, my college-educated background [laughs] is environmental studies and geology. I [laughs] was learning how to care for trees and rocks, basically. And so I'm the farthest-

    3. CJ

      [laughs]

    4. AL

      ... from a technical person. I cannot build a website by coding. I can't build a software tool by coding. But that's where AI comes in. So it's allowed me to build software tools and websites in minutes, literally. But you just have to know how to communicate with the tool, and that's what they call prompting, right? So the better you are at communicating with the tool, the better your results are gonna be. And in the times that we're in today, it's different than when I first started in 2022. We're, we're, where we are now, you have no choice. LinkedIn said that AI literacy on their, like, most important skills to have, AI literacy is number one. And it was number one last year. You have no choice. You have to be AI literate. It's like financial literacy. It's, it's a basic literacy to have right now, is being AI literate. So if you do not wanna get left behind in the job world, if you're a business owner, like, whatever you're doing, you have no choice. We are in the AI revolution. That would be like you saying, "Oh, I don't wanna use my washing machine. I'm gonna still wash clothes by hand because I don't wanna use that technology." Right? Well, where are you now? You're using your washing machine. So you just need to think about the fact that we're in a technological shift right now, and that shift is AI. And yes, there's good parts about it. Yes, there's bad parts about it. But today, if you could just focus on one thing, I would say focus on how you can benefit from AI. And then when you ask yourself that question, let's just solve one problem [laughs] for you with AI. And if you don't know what it is, you can go to AI and say, "Today, I would like to solve one problem with you, ChatGPT or Claude." Right? "Ask me five questions about what I'm going through so that you can help me to solve this problem." And let's say your problem is email overload. So you describe what your problem is. It asks you five questions. You answer all those five questions, and it can give you a solution. And you're like, "Okay, I'm on my way to solving problem number one." So just, just having people figure out how it can benefit them takes them on the road to using the tool and the next step. But anybody that says, "Oh, it's not for me. I'm too technical. I'm not technical enough," that's number one. They're like, "You're technical. I'm not." I'm like, "That's not true." Um, and then the next thing is a fear of The bad that is coming with AI. So you just have to tell people, "Okay, just for one minute, just focus on how it can benefit you so you're not left behind." And then I'd say number three is that you think it's too hard to learn prompting, and a lot of people say, "I don't know how to ask AI anything. I'm not good at that prompting thing. I didn't take a class in prompt engineering." So I would, I, I walk them through a three-step process to become a great prompter overnight. And so the first step is a brain dump, and you just turn on that microphone and tell ChatGPT, Claude, whatever tool you're using, "This is what I want. I want a business plan for my doggy daycare that I'm gonna, you know, have in Atlanta." And so you give it a brain dump, and then you stop the brain dump and you see what you want up there, and then you go in the beginning of that brain dump and you put your clicker, like put your mouse right in the beginning, and you say, "Clean up this prompt for ChatGPT for clarity and impact," put a colon, put a space, and then your brain dump, and boom, it cleans it up into a good prompt. And you're like, "Oh my gosh, that's exactly what I wanted to say."

    5. CJ

      Mm.

    6. AL

      And then the last step is you just say, "Now turn this into a super prompt." And crazy enough, all the AI tools know what a super prompt is, and I just tested it.

    7. CJ

      I don't even know what a s- I don't know what a super prompt is.

    8. AL

      I just [laughs] I just hopefully, if you're listening to this, just test it, but I tested it, and it worked. And so I'm like, "Okay, this is great." So a super prompt starts off with act as a, so it gives it a role, and then it takes that messy brain dump, turns it into a good prompt, and then it turns it into a prompt that people would say, "You must be a prompt expert if you created that prompt right there." And so it starts off with a role and the context, then any, you know, guardrails or whatever, and you look at this great prompt and you're like, "Did I just write that?" Well, you did in conjunction with AI. So, you know, that's what keeps a lot of people from asking AI anything is they're like, "Oh my gosh, this prompting thing is so confusing, I'm not gonna do it." But then you say, "Pshh, just do a brain dump. Tell it to clean it up, and then tell it to turn it into a super prompt." That's all you have to do. Just those three steps, you're good.

    9. CJ

      Yeah. You know what I've realized, Alicia, is actually, um, 'cause it was the same for me, it's a mentality switch-

    10. AL

      Right. Yes. Right

    11. CJ

      ... which is we- we're so used to, uh, using search engines.

    12. AL

      Right.

    13. CJ

      Like, we're so used to using Google that we treat AI as Google. Like, we- we're looking for these very transactional responses. Like, I ask a question, it gives a response. And what I've really found is, to your point, it's more of this ongoing collaboration, and you can actually ask AI, "What's the best way for me to prompt?" Or, "What's the-"

    14. AL

      That's right

    15. CJ

      ... exactly what you did in the three steps of like turn this into a great prompt so that you can give me a good response, and it will do it, but it's a, it's a mentality switch.

    16. AL

      Right.

    17. CJ

      And you know what? Even one of the things as I, uh, I listen to you speak, you're such a natural teacher, and it's funny 'cause I was speaking, um, I was speaking with Adilsa on your team earlier-

    18. AL

      Okay

    19. CJ

      ... and she was just... We were talking about your energy.

    20. AL

      Okay.

    21. CJ

      Like, you just bring the, so much energy. And hearing all of that, it was surprising to even learn that a few years ago you went through this divorce, which seems really difficult. It seems, I even said, I'm like, "For him to see you now," just because of everything that came with that. And so you have such an energy and, like, a love for teaching and serving, and I'm curious of, like, where that even began.

    22. AL

      Sure.

    23. CJ

      Of, like, how someone that's experienced all the things that you've experienced, how do you show up in the way that you do? Like, why is it that you do this, that it's so personal for you, that you care so much about it?

    24. AL

      Mm.

    25. CJ

      Like, what is the start of that why for you?

    26. AL

      Yeah. So I would say the biggest why for me is I definitely am a people person, and I love people, but also in my life, and I'm not gonna say how old I am now, but I'm a lot older than you. [laughs]

    27. CJ

      [laughs]

    28. AL

      But in my life, you know, my dream was to always have kids when I was little. I was like, "I want the kids and the white picket house and the husband and the great life." And, um, during the time that I was married to my, you know, my now ex-husband, I also developed cancer. I had ovarian cancer. And so, you know, eventually I had to have a hysterectomy. So I had cancer, and then I would do, you know, get my treatment, and I would be cancer-free. 18 months later it came back, and then, you know, and this happened five times during the time that I was married. So Les Brown, who's my good friend back then, he called me and he... So I had gone to doctors. I had money back then, so I had, as well, so I had gone to doctors in, like, Australia, China, Malaysia, like all over the world, the best hospitals in America, and they couldn't figure out why my cancer kept coming back, but Les Brown knew. So Les knew my ex-husband, and he did not like him. So he told me, he was like, "Alicia, have you ever heard of toxic relationships?" And I was like, "I'm not sure." He's like, "Have you heard when people say, 'That person makes me sick'? Have you ever heard that when people say that?"

    29. CJ

      Mm. Yeah.

    30. AL

      He's like, "Did you know that people can really make other people sick?" So he started explaining to me what's called relationship illness and toxic relationships, and he said, "I want you to do one thing. The next time that man walks up to you, just understand how your body feels on the inside." I'm like, "What are you talking about?" So I did it though, and I saw, you know, my ex-husband walking towards me, and I didn't know whether he was gonna be happy or, you know, throw a temper tantrum about something. And so my body was getting hot on the inside. So we had our conversation. I don't even remember what it was, but when he left, I called Les and I was like, "My body is hot on the inside." Les, Les was like, "You gotta get out," right? I just had to find that moment to get out, and that, when he went on vacation with the other woman, was the moment to get out. But, you know, during that time, I'm cancer-free after my divorce, but during that time I kept getting cancer over and over and over again, had a hysterectomy, never had the opportunity to have kids. But when I started teaching, I found something that fulfilled me so much was in seeing other people achieve something.

  6. 43:15 – 47:16

    [LIVE CLAUDE DEMO STARTS]

    1. AL

      And so right now I'm on Claude. So I'm in my Claude account. It says, "What's cookin', Alicia?" As I'm right, I'm in Claude right now. And you can do this in ChatGPT as well, so whatever tool you're using. But if you go to your settings, so you just go to your settings, and then in your settings you're going to see, so right here is my, here, and I'm clicking on settings. Um, I just want you to go down to privacy. So in the privacy tab, under preferences, there's two things that I want you to turn off under preferences, and the first says location metadata. This allows Claude to get location metadata about you. So when you're using Claude, it knows where you are and how you're using it. So turn that off. And the other one is help improve our AI models, and this is where they stick the data privacy under this. But the crazy thing is, for everyone's account, it's defaulted to on. Of course, 'cause they want you to help them train their models.

    2. CJ

      Yeah.

    3. AL

      So you have to know where this is to go in and manually turn it off. Now, it says, "Allow the use of your chats and coding sessions to train and improve Anthropic's AI models." And while that sounds all nice and you're, you sound like you feel like a good person for doing that, it's like no, we're gonna use, um, this to help us in the most possible way, but we wanna turn that off to protect ourselves in the best way. So those are the two things that you want to turn off. And so now you're more protected in this session than when you leave it on. You know, the chances of your information being used to train the model are probably very slim, but just to protect yourself, turn it off, and now do that on every tool that you use. Now, if you're in a corporate, government setting, or you're doing this for your work account, once it's a work account, a workspace account, a Teams and enterprise account, this is defaulted to off.

    4. CJ

      Mm.

    5. AL

      'Cause there's no company on the planet-

    6. CJ

      That wants-

    7. AL

      [laughs] ... who wants to use their information to train their models, and the people that are using it would be their weak spot. So they don't even give people the option to turn it on and off on a corporate account. So this is my personal account right now.

    8. CJ

      Yeah. Yeah. That's interesting, and I actually need to look, [laughs] look into that on my-

    9. AL

      Gonna look at it, yeah

    10. CJ

      ... on my account, 'cause I didn't realize it's a default turned on.

    11. AL

      It's a default on.

    12. CJ

      You know what? Even so someone toggles this off. Even with that, is there certain things or type-

    13. AL

      Absolutely

    14. CJ

      ... of things, conversations that you still just would never have-

    15. AL

      Yeah

    16. CJ

      ... with Claude or ChatGPT?

    17. AL

      Yeah. I'm not gonna put in my Social Security number, my, you know, my personal information in. I'm not gonna get too personal with it. So any time you're thinking about doing, and sometimes it will tell you as well, like, "Don't put in your Social Security card," and different things in there. So I would still keep those out. And then if there's a session that I'm going to have that I don't want even saved in my memory, and we'll talk about memory in a minute, on the top right of Claude you're gonna see this, like, it looks like a Pac-Man ghost icon.

    18. CJ

      Yeah.

    19. AL

      You see it right there? So when you click on this, this is called incognito mode, and whatever you type in incognito mode isn't saved in your memory or your session. The only bad thing about this is if you choose to go in incognito mode, you'll never find that session again in your Claude, so it's not saved at all. But if that's what you want and you're like, "I'm gonna type something in that I don't want saved in my account," then look at going in incognito mode. And so when we think about the memory in these tools, specifically when we're looking at our memory here in Claude, so if we go to our settings, um, we can see that there's something right there that says memory.

    20. CJ

      Yeah.

    21. AL

      So if you click on the memory, you can choose if you want it to search and reference your past chats and keep the information in your own Claude account. So it's the memory of your account.

    22. CJ

      Mm.

    23. AL

      And so I... This has gotten so much better over the years. I'm leveraging the fact that it has memory for it to be able to do more for me. So I tell people to turn your memory on, but at any time you can also delete the memories that you don't want it to keep anymore.

    24. CJ

      Yeah.

    25. AL

      Yeah, which would be a session or information that you don't want it to keep

  7. 47:16 – 1:13:43

    How to stop AI slop (use this prompt!)

    1. AL

      anymore.

    2. CJ

      Yeah. It feels like a really good beginning. So you open up Claude, and even I can see you're on the, just on the browser.

    3. AL

      You're right.

    4. CJ

      You just started an account. You've opened up Claude. You've set the privacy settings. The memory is still on. The step two that you then have in your process is to develop your voice DNA.

    5. AL

      That's right.

    6. CJ

      And this is what you said when we spoke. You said, "We have to make sure that the AI sounds like you, so you'd have to train it to sound like you. It's one prompt, three samples, and we'd save that as their voice DNA." Can we... I just wanted to start in the beginning. You said, "We have to make sure that the AI sounds like you." Can you talk, what is the, the value, the impact of AI actually sounding like you? Because I think these almost, like, context set steps, people often skip over it and are like, "Okay, can't I just get straight into it, giving me ideas or we're building something-

    7. AL

      Right, right

    8. CJ

      ... or agents?" What is the value of AI sounding like you?

    9. AL

      Well, let me ask you a question. Have you ever gotten an email from somebody or read it and you're like, "You used ChatGPT to write that." Has that ever happened?

    10. CJ

      Yeah.

    11. AL

      It's happened to everybody.

    12. CJ

      All the time, yeah.

    13. AL

      All the time, right? So we don't wanna be one of those people [laughs] that somebody goes back and they're like, "I know you wrote that with ChatGPT." So if you train it on your voice so that it sounds like you, the result is the emails that you write, the sales letters, the, the different types of copy, whatever you're creating, your articles, your blog posts, your social media content, people will say, "Oh, she wrote that herself, 'cause that sounds exactly like her. There's no way AI could've written that, 'cause it's got her story in it. That's what she always says." So, or, "He always says..." You know, when you train it to do that and it sounds like you, you're now putting yourself at the top of AI users, 'cause everybody else is just using it in a generic way, right? They're not training it specifically to say, "This is my voice DNA, things that I often say, and use that when you're writing for me." And it just, it makes such a big difference. Now when you write something after doing that, you're like, "Did I write that or AI write that?" 'Cause it sounds just, that's exactly what I would say.

    14. CJ

      Yeah.

    15. AL

      Yeah.

    16. CJ

      Yeah. And so y- and, and you said, you said it's one prompt and three samples.

    17. AL

      Yeah.

    18. CJ

      Can you-

    19. AL

      So I'll show you.

    20. CJ

      Yeah.

    21. AL

      Yeah, I'll show you. So we have these prompts for everyone. So if you're at a point right now where you wanna do this with us, you can grab this prompt. Um, and I'm just gonna show you what the prompt says, and then I'll actually put it in to show people an example. But it says, "I'm going to give you three samples of my writing. I want you to study how I actually write and build my voice profile." So it's saying study it and then build my vo- voice profile. "Analyze my sentence length and rhythm, the words I reach for and the ones I never use, how formal or casual I am." So this prompt here just helps people to say, "All right, AI, you're gonna be my ghostwriter, [laughs] and here's my samples. And make sure you study it, learn it, so you can be a better ghostwriter for me." That's what it is. So you're gonna copy this here and you're gonna go to Claude, and you're gonna paste it in. And then, uh, because I didn't give it any samples, so I pasted it in without samples, it's gonna ask me for the samples.

    22. CJ

      Mm.

    23. AL

      So then you put the samples in, and then you can create your voice DNA. Now, the reason why I also say to name it, like, this will be Alicia's voice DNA, is because you can create voice DNAs for your clients as well. So if you're doing client work, you can say, "Here's how my client sounds."

    24. CJ

      That's good, yeah.

    25. AL

      Or your company. Some, some people have brands, and their brands have a specific voice. So put your brand voice in there, and then now you can recall it. Because the system now has memory, Claude has great memory, you can say, "I want you to write this article for me and use Alicia's voice DNA," not brand one voice DNA, Alicia's. And then it goes back in its memory and says, "Do, do, do, do. This is that voice DNA, and we're gonna use that to write this sample."

    26. CJ

      Yeah.

    27. AL

      Yeah.

    28. CJ

      It's kind of cool how in, within the space of, like, one, I guess, Claude workspace, you could actually almost have different profiles of, like, I want you to reference Alicia's-

    29. AL

      Yes

    30. CJ

      ... voice DNA.

  8. 1:13:43 – 1:22:38

    The claude prompt that reveals your high income skills

    1. AL

      out.

    2. CJ

      Yeah.

    3. AL

      Pulling out things that you don't even see. So this is the next prompt, that it says, "This is my resume. I want you to read it the way a business advisor would, not the way a hiring manager would." And that's important, because usually when you give AI your resume, it's gonna read it as if it was a hiring manager. So you have to set the context and just be like, "No, no. I don't want a hiring manager. I want a business advisor." So it says, "Tell me what I'm actually good at based on what I've done rather than what I've called it." 'Cause sometimes we put things on our resume, and you, you haven't put it in the pot that it should be. You've just said, "Oh, this is nothing," right? "Oh, I just did this." But they're, then people look at it and they're like, "That is amazing-

    4. CJ

      Yeah

    5. AL

      ... what you just did. Do you know how much somebody would pay to get somebody with that skill?" So if we go back here, we did this on a sample resume [laughs] for Michelle, and then it says what you're actually good at. You fix broken system, systems, and your fixes last. Um, you bring money in, not just paperwork. [laughs] You handle people who are upset for a living. You've done this for 20 years, the Publix complaint desk, patient as- escalations. So you might be putting in these different jobs that you've done, and AI is gonna say, "From this, this, and this, and this, this is what you're good at."

    6. CJ

      Mm.

    7. AL

      And it shows through your resume, right? Um, what you've undersold or buried-

    8. CJ

      Oh, that's so good

    9. AL

      ... and everyone is gonna find this.

    10. CJ

      Yeah, that's so good.

    11. AL

      Right?

    12. CJ

      Yeah.

    13. AL

      [laughs] Your best line is sixth in the list. Um, 15 years undercuts you. Publix in, you know, i- in 2005, um, to now is 21 years. [laughs] Um, the billing work has no numbers. How much denied revenue have you recovered? So it will even, even give you advice on making it even better.

    14. CJ

      Mm.

    15. AL

      You chair a fundraising committee, and it's filed under interests.

    16. CJ

      Yeah. [laughs]

    17. AL

      [laughs] It says, "That's leadership, volunteer management, and raising money. It belongs in experience with a dollar figure." You-

    18. CJ

      Yeah, it's quite damning, isn't it? It's like-

    19. AL

      Yeah. [laughs] You're like, "Oh my gosh, I did a bad job."

    20. CJ

      It's like I just got roasted. But yeah.

    21. AL

      Right? [laughs] But, but I love it. This prompt will also tell you, like, the skills people will pay you for.

    22. CJ

      Mm.

    23. AL

      And so it's gonna pull out some of that.

    24. CJ

      That's good. Yeah.

    25. AL

      Yeah, so [clicks tongue] um, how you think and how you work, and then it says what I still need from you. So because it's building this personal intelligence p- blueprint, it's gonna ask you for more information about yourself, right?

    26. CJ

      Yeah.

    27. AL

      So it's gonna be like, "Tell me more."

    28. CJ

      Yeah.

    29. AL

      "Tell me more. I wanna know more."

    30. CJ

      Yeah. I actually, I, um, that collaborative element to it I think is important.

  9. 1:22:38 – 1:28:01

    The storytelling trick that gets people to pay you

    1. AL

      later." That was really good.

    2. CJ

      You know, I just think about the, like, the millions of dollars of- of products and- and services that you've sold, and one thing that I've heard you say time and time again, even in this conversation, is at the end of your story ... is you always go back to like, okay, what's the lesson?

    3. AL

      Right.

    4. CJ

      Or like, what's the thing that people have to do? And often we forget about that part, right? 'Cause we get so wrapped up in the story and like hitting the emotional beats and the transitions, we forget the lesson at the end. When it comes to making money, selling product, services, your time, can you speak on the value of that final piece of like the lesson at the end of the story?

    5. AL

      Sure.

    6. CJ

      Like w- why is that so important, and how do you even get clarity on like what the lesson part should be?

    7. AL

      What the lesson part should be. So I was teaching one day, and I had somebody-

    8. CJ

      [laughs] See, here you go.

    9. AL

      I had somebody say to me, they're like, "Oh, I feel guilty when I'm using AI. I feel guilty. It's doing all the work for me." And I said, "You know what? Someone told me that exact same thing on Facebook." I had posted something about use AI to write your marketing emails, and she did it, but she commented under there, "I did it, and I felt so guilty 'cause I was able to write my marketing emails in five minutes instead of the three hours it usually takes me. And I've got it done for the whole month, but I feel so guilty, I don't even wanna use it." So I commented on it under Facebook, and I said, "Did you use your washing machine in the last week?" And she wrote right back. She's like, "Yes, of course, maybe three times." And then I wrote back and I said, "Did you feel guilty??" And she never wrote back, right? [laughs]

    10. CJ

      [laughs]

    11. AL

      And so the point of that is is technology, as it advances, we're using it, but do we feel guilty for using our washing machine, using our dishwasher, the different things that... You know, you're too young, but some of us used to have to do that by hand-

    12. CJ

      [laughs]

    13. AL

      ... way back in the day. So we had to do it by hand. And so the, like the point of me telling that story, when I tell that story, at the end people are like, "Okay, you're right. It's technology. I see. It's technology now." And sometimes you don't have to say it, but then I will ask the audience and I will say, "Well, did you feel he- did you use a washing machine?" And they're like, "Yes." "Do you feel guilty?" "No." "But it's technology. You should be washing it by hand. How could you be doing that?" So what if you're using technology to write your emails? It's just an advancement in technology, right? We used to use Grammarly to fix our grammar and punctuation. It's just that the technology that's helping us to write these marketing emails has now gotten better.

    14. CJ

      Mm.

    15. AL

      Do you feel guilty?

    16. CJ

      Yeah.

    17. AL

      People are like, "I don't feel guilty. It's technology."

    18. CJ

      Yeah.

    19. AL

      Right? So you're just pulling people to a place where they can now advance and overcome whatever objection they had, and you're using the story of how you helped someone else overcome that objection. Sometimes in that case I'm using that, and then they're like, "Okay. All right. Well, I get it now. Keep going."

    20. CJ

      Yeah. You know, it, it's funny because you say, uh, even the terms that you put it in is you're, you're helping someone overcome an objection, and then ultimately that's what they're paying you for.

    21. AL

      Right.

    22. CJ

      You know, like people pay you so that you can help them overcome objections.

    23. AL

      Ab- absolutely.

    24. CJ

      Yeah.

    25. AL

      Absolutely. And companies pay me to help their teams overcome objections or fears and get to the next level. But you can't just go in to train somebody and like, "All right, everybody, open up your computers." They don't even know who you are. Like, connect with them. I think sometimes where we go wrong with storytelling is going too long, too deep, no point to your story. If you can make the story fun, engaging, quick, they get the point, people will let their guard down and they know you a little bit better. And so if you're somebody who wants people to know you better and you're looking to make transformation within people, you have to be a little bit vulnerable. You have to be personable to them. So, um, I think people know a lot more about me than my mom would probably like. [laughs]

    26. CJ

      [laughs]

    27. AL

      Right? But, you know, it's through that that I'm able to connect with people.

    28. CJ

      Yeah.

    29. AL

      Yeah. [laughs]

    30. CJ

      And I think, I think one of the things that you do a really good job of, and you demonstrate really well, is it also doesn't have to be the most elaborate, spectacular, dramatic story every time.

  10. 1:28:01 – 1:35:38

    This claude prompt gives you 3 personalized business ideas

    1. CJ

      for me?

    2. AL

      Yeah. And I hope everyone uses this prompt. [laughs] There's so much that you don't know about yourself that AI can help pull out of you that sometimes people will say, "Ah, I don't know if there's anything that I can do to make more money," or... And AI will say, "Well, based on this, this, and this that I know about you, here's your three biggest income opportunities." But it has to be specific to you, otherwise who cares? AI's gonna give you three opportunities and it's generic to everybody, but when it's personal to you, then you're like, "You are right. I am awesome at that. I can do that." So in this case, this prompt says, "Using my voice profile, personal intelligence blueprint, using my story repository, give me income ideas that fit me specifically." And me is in all caps because you want it for you.

    3. CJ

      Yeah.

    4. AL

      And when it's for you and personalized, this is so exciting for people because they say, "I like idea two. I'm, I'm gonna run with that, and I'm excited for it."

    5. CJ

      Mm. How do you go about thinking about that? ... decision-

    6. AL

      Yeah

    7. CJ

      ... of like, "This is what I'm gonna move forward with."

    8. AL

      Sure. Usually I'm using AI to help people make that decision. So when AI gives you back those three, with this prompt, when it gives you back those three ideas, it's gonna tell you why it fits you specifically, and then it's gonna give you some probabilities of what you could earn in the next 90 days, and what it's gonna take and what it demands for you. And then it's gonna rank them, um, for, it's like, rank it for someone exactly in my situation, or rank it for me. So it's gonna do that. So some, there's a group of people who will see it and say, "Number two," or, "Number three, I'm going with it." And there's people who are still skeptical. And if you're still skeptical, you ask AI, "I don't even know which one of the three. Ask me five questions to help me pick one of those." And then it will ask you five questions, and then it will say, "You know what? Just go with number two, and this is why." And so sometimes we have to use AI as our business strategist to help us if we feel stuck, because the worst thing to do is not make a decision.

    9. CJ

      Mm.

    10. AL

      To sit there and not make a decision, you're not gonna get any- you're gonna be in the same place you were before you typed in the prompt. [laughs]

    11. CJ

      Mm.

    12. AL

      So use it to help you make a decision. And then, you know, here, here are some tips that I have for people on how to judge them, like speed to dollar. Could I get paid within the next 30 days, or does it fit my actual lifestyle, or does it use what I already have, or has somebody already paid for it? And so you could just ask AI those questions as well if you're unsure and you need some more guidance, and AI will answer it for you.

    13. CJ

      Yeah. I, I, I think about who you are, A- Alicia, and, like, just the, the energy that you bring, and w- and we spoke about it earlier of, uh, what you do is so personal to you.

    14. AL

      Yeah.

    15. CJ

      You know? Like, you, you feel it personally and you have, like, this energy for it. And I find sometimes when I'm speaking with people, they're trying to make the right decision so badly that they miss the whole personal side of it. And so when you're, when you're talking with people, how do you advise them on, like, how to make the, the personal decision? 'Cause my, my thought is, is like you can have all the conversations with AI that you want.

    16. AL

      Mm-hmm.

    17. CJ

      But there will come a point where you just have to sit down at the desk and be like, "You know what? This is what I'm going with."

    18. AL

      Right.

    19. CJ

      "This is what I want."

    20. AL

      Right.

    21. CJ

      How do you even think about that split of, like, the, the AI versus Alicia at a certain point in her career just sat down and was like, "This is the way that we're going," and then you were consistent with that for long periods of time, and that's what made you successful.

    22. AL

      I always tell people go with that gut feeling, like that initial reaction gut feeling that we have as humans. And I say that because, you know, ChatGPT doesn't have its gut feeling. It gets that information off of data. So we're saying, all right, what makes me uniquely human is that feeling on the inside. That's my gut feeling. And then I also tell people, if you still don't know, like if you can't even figure out what your gut feeling is, call five people. Go in your phone. Who do you talk to the most? And call five people and say, "This is the journey that I'm going on. This is, this is homework that I have from my coach Alicia." I was like, "Just use me," because people want to help you. When you say that you have homework to do for your coach, they're gonna say, "Oh, I'm gonna, I'm gonna help you do your homework." And so then they'll help you and say, "You, people always are asking you for advice on that. People are always saying this about you. That's what you should go for." So getting insights from the humans that know you the best can [laughs] also help you to make that decision. But for a lot of people, it's also about impact. If I follow through on this, what impact will I have on my life, the people that I love? Maybe if it's something you're doing for other people. So if you can also just write that word down, impact, and then say, "What impact is this gonna have on me?" And sometimes people, it's easier for them to think about the people that they love. What impact is this gonna have on the people that I love? And then when they see that, the positive impact, they're like, "Wow, this is exactly why I'm gonna do this." I was working with a guy who couldn't find his why. Like, "Why do I wanna make more money with AI? I'm fine just the way that I am." And so he... I told him, have Ch- have... He was using ChatGPT, "ChatGPT ask you five questions. Pull out your passions. Let's find your why." And what he loved to do was he did dog rescue. So then it came back, and he had done so much corporate work, it came back and said, "If you focus in on being an AI trainer and you're able to do this, and you charge $3,000, do you know how many more dogs you'd be able to impact and what that would do to your rescue?" The man was on fire. He was done. He was gone, and he was like, "I'm doing this for this, 'cause the impact that I wanna make, and this is my passion right here." So sometimes if we don't find it within ourselves, we find it within the things that we love, the people that we love, the journeys that we love, and we can go from there.

    23. CJ

      Yeah. I think it's so good. And so you know what? I wanted to go to the, the final thing that you mentioned in, in the five steps, which is AI can actually help you build a plan.

    24. AL

      That's right.

    25. CJ

      Can you just demonstrate that piece of like, okay, I've made the decision, I'm gonna go with idea number two, income producing idea number two. How does it, how does it then build a plan which you can actually stick to?

    26. AL

      Yeah. So if we put this prompt in, and we'll use Michelle. Let's go back to Michelle right here. Okay, so we're going to put this prompt in this section here, using everything that you know about me and fits me specifically, like what is it? What are the three income opportunities? So you put that back in AI, but then you come back and the next prompt, let's go to the next prompt, is it says, "I'm gonna go with this one," right? The one you picked. Um, build me a day one test. What do I do today? Not the 90-day plan. 'Cause some people get a 90-day plan and they're like, "I'm overwhelmed. 90 days?"

    27. CJ

      [laughs]

    28. AL

      "I'm overwhelmed." So it says-

    29. CJ

      I'm one of those people.

    30. AL

      It says, "The goal is to find out if anyone wants this before I build anything. Give me exactly who to contact to- today and how to find out, how to find them without cold calling. What do I say, written in my voice? What offer as a first step? Is it free, cheap, or paid? And tell me which and why. What answer is meant to keep going?" So it gives you this, um, one-day test that you can go out and try, and when you see people's reaction to it, then you can make a decision if that's the right one that you picked or not. So that's one. And then after that, it will build your plan for me. So it's gonna build a plan and give you the complete instructions on that plan, and then you can tell it, "Okay, now that we have this plan, tell me what

  11. 1:35:38 – 1:40:00

    How to turn Claude into your $200K business coach

    1. AL

      to do today. Today is day number one. What should I do today?"

    2. CJ

      Mm-hmm.

    3. AL

      And you can even give it a monetary value on your plan.

    4. CJ

      Mm-hmm.

    5. AL

      Say, "I wanna make $100,000 in the next six months, and with your plan and with option number two that you told me is my best option, and I pick that one, tell me exactly what I need to do today. And you're my business strategist, and I'm gonna come back to you every single day, and you're gonna tell me what to do every single day." So then the AI, you see the AI start to get excited. "I will tell you what to do every single day."

    6. CJ

      [laughs]

    7. AL

      And Claude especially, when you, when you report back into Claude and you say, "I did three out of the five things you gave me today," Claude will say, "Good job on the three out of five, but we're gonna get to the next two before you sleep." You're, it's-

    8. CJ

      Mm.

    9. AL

      Claude is a little bit, you know.

    10. CJ

      It can really coach you, yeah.

    11. AL

      It can really coach you. It's really good at that. And so now sometimes all people need is a business strategist. Sometimes all people need is, I wanted to say someone, but something in this case Claude-

    12. CJ

      [laughs] Yeah

    13. AL

      ... to tell them what to do. "You do this today. You do this tomorrow." And they're like, "Okay, I will do it. I wanna make you happy, Claude. I'm gonna do the work." And then they start to see the effects that that has on them by actually doing the work. So if you say, if you use AI as your business strategist in this case, and you don't have to pay $100,000 a year to that business strategist or 200,000. Business strategists can be expensive, but you're gonna use Claus- Claude to do that, the, and have conversations. You know how you were talking about, like, the conversational AI, you've now got a coach, and the coach can take you to the next level.

    14. CJ

      Yeah. You know, I, I, I like the way that the, the prompt's even been structured and the way that it's been framed because I think as entrepreneurs, momentum is so important.

    15. AL

      It is, yeah.

    16. CJ

      And so it's so important how quickly can you go from the idea in your head or on a piece of paper to you're starting to take action. And it's like you get the first action step done, and it takes you to the second one and the third one, and before you know it, what seemed kind of insurmountable, you're like, "I could never do this. I have no experience of ever doing this," you're actually there.

    17. AL

      Right.

    18. CJ

      And you have that energy. And so I think it's so valuable. The five steps are really valuable in taking people there. But you know what, Alicia, before we get out of here, I just think back to your, your story and where you came from and those moments from, like, being 11 years old to then be building this successful $6 million business and then going back to nothing, and that visual that you gave of sleeping on your sister's couch and, like, looking up at the ceiling, and in that moment, you have to do the thing that's like, for most people, it's the most difficult thing that we have to do as humans, and we have to do it so many times in our life, which is start again from zero. And so I think if the Alicia that's sitting before me today could go back in time and could have a conversation with that Alicia who's lying down on that couch and like, "I have to go again?"

    19. AL

      [laughs]

    20. CJ

      Like, "I have to start again?"

    21. AL

      Right, right.

    22. CJ

      What would you say to her?

    23. AL

      Huh. I would say, "Get up. You got this." You know? And I would say it how Les Brown said it to me, "Get up, get up, get up." And sometimes, you know, not every day is a great day. I have to say that to myself. I have to say, "Get up," or, "You've got this." I have a plaque on my desk that says, "You've got this," and I have another one sa- that says, "Let what you did today be enough." Because I'm one to say I could've done so much more today.

    24. CJ

      Mm-hmm.

    25. AL

      And so I just have to have that plaque, and I have to look at this. And then I have the other one, and I just have to remind myself that I've got this. Like, we can do this. And then, you know, sometimes that, this, the picture of what you're meant to be here on Earth to do is bigger than yourself, and to remember that and the people that we touch and impact. It's, there's, there's nothing more rewarding than having relationships with other people, right? A- or with animals as well, but, you know, having these relationships where you can impact others can help you to fill your cup. So think about how you can impact others, and I think that's a really big part of it.

    26. CJ

      Yeah. You know, it, it, it's special, and I actually think the, the framing of how you mention it at the end is special, which is sometimes by, like, keeping ourselves small and not doing the thing that we're not, we're meant to do, it's actually affecting other people.

    27. AL

      It is, yeah.

    28. CJ

      Like, they were meant to receive

  12. 1:40:00 – 1:42:24

    How Claude recently made me money

    1. CJ

      what you were gonna give.

    2. AL

      That's right, that's right. Sometimes we know that we have a blessing. We know that we have a gift that we're to give to other peoples, but, but because of fear or because of anxiety or because of our mindset, we don't live to our fullest potential. And one of the things I love about AI is that it can definitely push people, when they use it right, to live at a higher potential than, than what they're living at today. Um, using that prompt, I asked AI, like, "What's something I should do?" And it says, "You've been teaching people AI agents, but you don't have a course yet." It's like, "I don't know. I have my consulting course. I have the other course." I'm talking to Claude, and we're dictating back and forth. And Claude said, "No, you are going to release an AI agents course." And so I'm laughing 'cause here I am, I'm the AI, you know, trainer-

    3. CJ

      Yeah

    4. AL

      ... and Claude is telling me this. And then I was like, "Okay, I'll release an AI agents course. What should be in the course?" And it told me, "Based on the things that you talk about, this should be in the course." "How long should the, the training be?" And it told me how long the training should be. And so I created that AI agents course, and I've sold thousands and thousands of copies of the AI agents course, but sometimes I just needed to have a discussion. You know, I have a business partner, my sister, but I call her at midnight sometime, and she's like, "Get off the phone."

    5. CJ

      [laughs]

    6. AL

      [laughs] "We're not talking about this right now." But Claude is always willing to talk to me no matter what time it is. So I just tell people, "Hey, if you need that strategist, open your laptop or open your phone to help you get to the next level." Right? If you are truly someone who wants to get to the next level, leverage, such an important word, like, leverage the tools that can help you get there. And, you know, just try. Just start today with something.

    7. CJ

      Yeah.

    8. AL

      And it's fun.

    9. CJ

      Yeah. You know, Alicia, I... You know what I love is, uh, every now and then, uh, someone will come up to me, uh, on the street or they'll, they'll watch the show, and they'll say, they'll be like, uh, "One day I'm gonna come on your show."

    10. AL

      [laughs]

    11. CJ

      "I'm gonna share my story." And it's funny, before you and I even started speaking, you were like, "I've seen the show. Like, I've wanted to come on." And so I'm so glad, uh, that you kept doing what you're doing, that you came on and we had this conversation today, and you, uh, you really killed it.

    12. AL

      Thank you.

    13. CJ

      So thank you. So if you enjoyed this conversation and you wanna hear even more stories like this, then just click here. And also, my team is gonna put some more videos that you can watch here. Thank you.

Episode duration: 1:42:24

In the uListen app, the transcript lights up word by word as you listen. Get uListen

Transcript of episode hgCkiaz5yfA

Get more out of YouTube videos.

Read along on your phone, search it beside the video, or ask your favorite AI app what was said.

iOSAndroidClaudeChrome