Claude Cowork for marketing ops

Recurring reporting eats a marketing ops team’s week: pulling numbers from a half-dozen places, building a detailed review for the team and a summary for leadership. This video shows how a marketing ops and analytics role uses Claude Cowork for the weekly metrics review. Claude gathers and verifies the numbers, and you decide what the story is. Because the process lives in a skill, it runs the same way every week, and anyone on the team can pick it up. Claude Cowork is Claude for knowledge work. It connects to the tools you already use, runs multi-step tasks with your approval, and runs on skills that fit your workflow. Try Claude Cowork: claude.com/cowork

May 18, 20263mWatch on YouTube ↗

EPISODE INFO

Released: May 18, 2026
Duration: 3m
Channel: Claude
Watch on YouTube: ▶ Open ↗

EPISODE DESCRIPTION

Recurring reporting eats a marketing ops team’s week: pulling numbers from a half-dozen places, building a detailed review for the team and a summary for leadership. This video shows how a marketing ops and analytics role uses Claude Cowork for the weekly metrics review. Claude gathers and verifies the numbers, and you decide what the story is. Because the process lives in a skill, it runs the same way every week, and anyone on the team can pick it up. Claude Cowork is Claude for knowledge work. It connects to the tools you already use, runs multi-step tasks with your approval, and runs on skills that fit your workflow. Try Claude Cowork: claude.com/cowork

EPISODE SUMMARY

In this episode of Claude, Claude Cowork for marketing ops explores automating weekly marketing metrics reviews with Claude Cowork skills Ian describes a repeatable weekly workflow where Claude Cowork gathers context, pulls data from multiple sources, and suggests focus areas before Monday morning.

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