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Daniel Priestley: How 7-11-4 makes you memorable online

Priestley says school still teaches the old industrial-age playbook. The 7-11-4 method, an apprenticeship path, and a side hustle ladder for the digital era.

Daniel PriestleyguestSteven Bartletthost
Jan 20, 20252h 12mWatch on YouTube ↗

Episode Details

EPISODE INFO

Released
January 20, 2025
Duration
2h 12m
Channel
The Diary of a CEO
Watch on YouTube
▶ Open ↗

EPISODE DESCRIPTION

Daniel Priestley is an award-winning serial entrepreneur who has built the entrepreneur accelerator company Dent Global and co-founded the quiz marketing platform Score App. He is the author of bestselling books such as, ‘Key Person of Influence’ and ‘Scorecard Marketing: The four-step playbook for getting better leads and bigger profits’. 00:00 Intro 02:03 Helping Millions Build Businesses 03:53 How to Capitalise in the Digital World 08:01 Where Do You Learn Entrepreneurship? 10:23 The Importance of Writing in Your Learning Phase 13:21 The Rise of Personal Brands and Decline of Institutions 15:47 Why We Went From the Logo to the Person 18:25 Technology Is Giving Power to Individuals 21:33 Leaders Have to Become Human and Unscripted 22:48 Communicating Ideas: NSFAG Technique 24:50 The Game of Personal Branding 27:59 Creating Differentiation in a Noisy Crowd: 5 Things 32:53 How to Test the Demand for Your Product 36:44 $200 to Figure Out the Demand for Something 45:29 How Friction Creates Value 48:08 The 10/90 Percent Model 50:26 The Entrepreneur Sweet Spot: Should You Pursue an Idea for 10 Years? 52:25 Does Geography Matter in Success? 01:05:18 What Company Would You Start in 2025? 01:11:40 Capitalising in AI 01:15:39 What's Your Investment Strategy? 01:18:59 What's the Cost of Starting a Company? 01:21:15 Is the Current Tax System Okay? 01:22:08 Entrepreneurs' Relief 01:28:35 The Counterpoint of Wealth Creation by Millionaires 01:32:55 Trump in Power 01:34:42 Ads 01:35:38 The Fundamental Moves in 2025 01:37:08 The Mountain Analogy 01:42:56 Love, Passion, and Repetition 01:46:16 Why You Should Write a Book! 01:50:17 Google Report: The Messy Middle 01:53:25 How to Start When You Don’t Have a Brand 01:54:03 The 5 P's Rule 02:05:07 Ads 02:06:58 Where Do You Draw the Line Between Health & Pleasure? Follow Daniel: Instagram - https://g2ul0.app.link/DyXMfookeQb Twitter - https://g2ul0.app.link/2yBnZUwkeQb Website - https://g2ul0.app.link/HpUTO9ukeQb You can purchase Daniel’s book, ‘Scorecard Marketing: The four-step playbook for getting better leads and bigger profits’, here:  https://g2ul0.app.link/mK0HWcWkeQb 1% Diary - Join the waitlist to be the first to hear about the next drop of The 1% Diary! https://bit.ly/1-Diary-YT-ad-reads Get access to exclusive Diary of a CEO content: https://www.youtube.com/channel/UCGq-a57w-aPwyi3pW7XLiHw/join My new book! 'The 33 Laws Of Business & Life' is out now - https://g2ul0.app.link/DOACBook Follow me: https://g2ul0.app.link/gnGqL4IsKKb Sponsors: Linkedin Jobs - https://www.linkedin.com/doac Adobe - https://www.adobe.com/uk/express/spotlight/stevenbartlett?sdid=5NHJ82ZD&mv=social PerfectTed - https://www.perfectted.com with code DIARY40 for 40% off

SPEAKERS

  • Daniel Priestley

    guest
  • Steven Bartlett

    host
  • Narrator

    other

EPISODE SUMMARY

In this episode of The Diary of a CEO, featuring Daniel Priestley and Steven Bartlett, Daniel Priestley: How 7-11-4 makes you memorable online explores turn Invisible To Influential: Daniel Priestley’s Digital Economy Playbook Revealed Daniel Priestley explains how the industrial-age rules we were taught at school no longer match today’s digital, AI-driven economy, leaving many people feeling invisible, stuck, and unprepared. He lays out a practical roadmap: start with an ‘entrepreneur apprenticeship’, move into side hustles, build a personal brand, and attach it to an elegant, scalable business model.

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