Joe Rogan Experience #1229 - Richard Rawlings

1. 0:04 – 4:16

   Rawlings’ path to Gas Monkey and the “family-friendly” car show angle

   1. JRJoe Rogan0:04

      Three, two, one, boom. And we're live. What's happening? How are you?

   2. RRRichard Rawlings0:08

      What's... Hi, man. I am just stoked to be here.

   3. JRJoe Rogan0:10

      I'm stoked to have you here, man. It's a pleasure to meet you. I love your show.

   4. RRRichard Rawlings0:13

      Thank you.

   5. JRJoe Rogan0:14

      It's fun. It's a fun fucking car show.

   6. RRRichard Rawlings0:16

      It really is, man. I tell-

   7. JRJoe Rogan0:17

      It is.

   8. RRRichard Rawlings0:17

      I tell people I might be the smartest guy in the world. I figured out how to drink beer and play with cars and get paid for it. (laughs)

   9. JRJoe Rogan0:22

      (laughs) Yeah, but it's like, it's a fun show. It's like, you, you're not taking yourself too seriously, you're having a good time, you know, you're buying and selling awesome cars.

   10. RRRichard Rawlings0:31

       Oh, yeah, for sure. It's, uh, it, it was a dream of mine to get it done. It took eight years to, uh, get it sold, but here we are now.

   11. JRJoe Rogan0:39

       Did it really?

   12. RRRichard Rawlings0:39

       Yeah, I started this, I started pitching the show in 2004, and we didn't start til, uh, 2008, or 2012.

   13. JRJoe Rogan0:46

       What were you doing before that?

   14. RRRichard Rawlings0:48

       Uh, before television, or-

   15. JRJoe Rogan0:50

       Yeah.

   16. RRRichard Rawlings0:50

       ... before Gas Monkey?

   17. JRJoe Rogan0:50

       Yeah.

   18. RRRichard Rawlings0:51

       Uh, I kinda had two stages in life. I was a firefighter, police officer, and medic before I was old enough to drink. I mean, I'm talking 19 years old, carrying a gun. Probably wasn't the smartest thing for them to let me do. And then, um-

   19. JRJoe Rogan1:02

       They gonna let you have a beer when you were 19?

   20. RRRichard Rawlings1:04

       I had a badge. I was a cop. (laughs)

   21. JRJoe Rogan1:07

       (laughs)

   22. RRRichard Rawlings1:07

       I mean, literally, I was a police officer and, uh, so by the time I was 20 I was also a firefighter and, uh... So I did that for a while, and then, uh, moved into printing and advertising, and, uh, then sold that and got into this.

   23. JRJoe Rogan1:21

       So was it just like something you were just always into cars and that's what led you to the show?

   24. RRRichard Rawlings1:26

       You know, how would I tell the story diplomatically? Um, realistically, I was watching the shows that were on TV at the time. I've always been a car nut and a motorcycle guy, and what have you, and I realized one night that my kids are never in the room watching it, and my wife's not in the room watching it, you know? And, uh, the shows that we're on were a little bit too much bravado. And, and I'm a tough guy, and, you know, so I dug it and all my buddies dug it, but their wives and stuff and I was like, "Golly, they're missing a big chunk of the market here. If you could tone down that part of it a little bit, and still have a cool brand, and still be a cool guy, you know, and get the moms and the kids in the room, hopefully it's a lot more successful." And so that's-

   25. JRJoe Rogan2:06

       Mm.

   26. RRRichard Rawlings2:06

       That was kinda where the idea came from and I just went out and started it.

   27. JRJoe Rogan2:10

       That's interesting. So the marketing side of you kicked in?

   28. RRRichard Rawlings2:13

       Uh-huh.

   29. JRJoe Rogan2:14

       So the marketing side of you went, "Oh, I think there's another way to do this."

   30. RRRichard Rawlings2:17

       Yeah, I mean, I'm still a tattooed guy with some jewelry, but you know, I got a pit bull on a... (laughs) I got a poodle on a leash, not a pit bull on a chain, you know? (laughs)
2. 4:16 – 7:20

   Classic muscle cars, modern horsepower, and why 700+ HP is risky

   1. JRJoe Rogan4:16

      Wow, yeah, that car, those, uh... I mean, I've said this on the show a million times, I'm a giant fan of like the, the time period of 1965 to somewhere around like '71, they fell apart.

   2. RRRichard Rawlings4:28

      Mm-hmm. Yeah.

   3. JRJoe Rogan4:28

      You know? Like you still get a '71 Challenger or a '71 Barracuda that's still pretty sweet.

   4. RRRichard Rawlings4:32

      For sure. (laughs)

   5. JRJoe Rogan4:33

      But then you get into like '72, '73...

   6. RRRichard Rawlings4:36

      They had to start putting the big bumpers on there with the shocks-

   7. JRJoe Rogan4:40

      Everything, yeah, with those-

   8. RRRichard Rawlings4:40

      ... and everything just got ugly.

   9. JRJoe Rogan4:41

      (groans) It just fell apart.

   10. RRRichard Rawlings4:42

       Then you got the gas crunch and then everything got four cylinders, and it was, it was a bad time in the late '70s for sure.

   11. JRJoe Rogan4:49

       It was a bad time, but it's a good time now. It's a really interesting, really interesting time now for muscle cars. It's, the race is so crazy that they're putting out street legal cars you can buy from a dealer with 700 plus horsepower and almost every dealer has one now.

   12. RRRichard Rawlings5:05

       Oh, yeah, for sure. I mean, I've got a Demon myself. (laughs)

   13. JRJoe Rogan5:07

       It's just crazy.

   14. RRRichard Rawlings5:08

       And that's 808 horsepower. (laughs)

   15. JRJoe Rogan5:09

       That's fucking crazy. Now the new GT500 is out and that's gonna have over 700 horsepower.

   16. RRRichard Rawlings5:14

       Mm-hmm.

   17. JRJoe Rogan5:14

       You know, you have the, the Camaro L, uh, the, um, what is it? 1LE? It's the... No. What? What is it? LT1 1LE? No, what the, what the fuck is the name of the-

   18. RRRichard Rawlings5:27

       It's something like that.

   19. JRJoe Rogan5:27

       ZL1 1LE.

   20. RRRichard Rawlings5:29

       ZL, yeah, that's it.

   21. JRJoe Rogan5:30

       Yeah, ZL1 1LE, which is 650 horsepower, and then the new, uh, ZR1, that's 750 horsepower. They're just preposterous.

   22. RRRichard Rawlings5:39

       Oh, it's, it's, uh, I think (laughs) it could be a little dangerous, you know, with everybody out there thinking, "Hey, I can drive a 700 horsepower car," because it's, it's completely different than, you know, a normal one.

   23. JRJoe Rogan5:49

       Well, did you see the video of the guy from, um, one of the head guys at GM who took it on a track like one of the first days they were releasing the car and he spun out on the first turn and slammed into the wall? (laughs)

   24. RRRichard Rawlings6:00

       (laughs) Well, I can't say much, I wrecked a brand new Hellcat the other day racing at Woodward. (laughs)

   25. JRJoe Rogan6:04

       Did you really?

   26. RRRichard Rawlings6:04

       Yeah. (laughs)

   27. JRJoe Rogan6:05

       Oh, no.

   28. RRRichard Rawlings6:05

       I went to Woodward Dream Cruise and they had a little celebrity match up and I was racing, uh, and just lost it and hit the wall, took out the whole side of the car. (laughs)

   29. JRJoe Rogan6:14

       Were you on a track or were you on a strip?

   30. RRRichard Rawlings6:17

       It was a street track, uh, that they had right there on Woodward Avenue. So they put up the blocks and you take off.
3. 7:20 – 8:54

   How Gas Monkey builds cars in 25 days: planning, parts, and process discipline

   1. JRJoe Rogan7:20

      Now, you guys make some fucking great builds too, you know, you guys have done some really sweet custom builds. Like, y- you were telling me outside that the longest you do a build for is 25 days.

   2. RRRichard Rawlings7:32

      Uh, we've got it down to about 25 from 32-ish when we started. Uh, so when you see a car on the show, um, if it's a single episode, th- then we built that car in 25, 26 days.

   3. JRJoe Rogan7:43

      That's crazy.

   4. RRRichard Rawlings7:44

      Start to finish, paint, interior, everything.

   5. JRJoe Rogan7:46

      How do you do it so quick?

   6. RRRichard Rawlings7:47

      Uh, a lot of planning and, and we've learned over seven years now and 130 of 'em, that, um, you know, we've just got our process in, and the crew that I have at the shop now is unbelievably phenomenal. And there's only six guys doing it. There's six guys that do it, 25 days we're done.

   7. JRJoe Rogan8:04

      That's insane. But what about like if you're gonna do like a custom suspension or, you know, Art Mor- Morrison chassis or something like that?

   8. RRRichard Rawlings8:11

      It just takes some planning. So literally what we do is we build the car three times. This is what I tell everybody. We'll say, "Okay, we're gonna build this '68 Chevelle." Uh, and so we decide how we're gonna build it and what kind of parts we're gonna use, what kind of suspension, wheels, motor. We, we put all that down on paper and then if it works mathematically for the project we wanna do, then, um, I go find the car. Then when I find the car, we order every single part, and we don't start that car until every single thing that was on that list is in house, has been checked, and we're ready to go.

   9. JRJoe Rogan8:42

      Mm.

   10. RRRichard Rawlings8:43

       So now all we've got is actual fabrication time and human error, and we're ready to go.

   11. JRJoe Rogan8:48

       Still seems like such a short amount of time. I mean, all the builds that I've seen take seven months, nine months, a year.

4. 8:54 – 18:19

   Extreme builds: Hellcat swaps, “Hell Scout,” and a 1300 HP Riviera vision

   1. RRRichard Rawlings8:54

      It's just the shops are set up differently. Uh, it may be one or two guys, or maybe they've got kind of, you know, assembly programs going on or what have you. But we get in there like... You'll love the one we're building right now. Uh, we're building a '77 International Scout and, uh, started with a really nice one, orange, white stripes, plaid interior. I mean, the whole ball of wax. Whack the, the, uh, chassis out from under it, put in a full Chris Austin, uh, Chassis Works chassis with, uh, only two-wheel drive, and it's all 2018 Hellcat eight-speed automatic-

   2. JRJoe Rogan9:25

      Oh, Jesus.

   3. RRRichard Rawlings9:26

      ... in it and slammed on the ground. But it's still a removable top and what... It was a great California truck, I can guarantee you that.

   4. JRJoe Rogan9:31

      Oh, wow. So you made it s- so you lowered it?

   5. RRRichard Rawlings9:33

      Yeah, we're calling it the Hell Scout.

   6. JRJoe Rogan9:35

      Ah. (laughs) Wow, that's pretty badass.

   7. RRRichard Rawlings9:38

      It, it's gonna be a wicked car.

   8. JRJoe Rogan9:40

      Yeah, those, uh, Hellcat chassis, um, uh, D- D- Jonathan Ward, the same guy who's doing this, his, uh, who d- who did my Bronco, the Icon.

   9. RRRichard Rawlings9:50

      Mm-hmm.

   10. JRJoe Rogan9:50

       They're doing that with, uh, one of the, I think it's a Superbird. Uh, one of th- one of those iconic Mopars-

   11. RRRichard Rawlings9:58

       Yep.

   12. JRJoe Rogan9:59

       ... from the, the late '60s, early '70s. They're doing a full Hellcat chassis and the whole deal with that.

   13. RRRichard Rawlings10:04

       Oh, really?

   14. JRJoe Rogan10:05

       Yeah.

   15. RRRichard Rawlings10:05

       That'd be wicked.

   16. JRJoe Rogan10:06

       Yeah. Um, what, what company was the first one to really get stupid with these cars? I guess it was kind of Corvette with the ZR1 with horsepower figures.

   17. RRRichard Rawlings10:15

       Yeah, for sure. Corvette got, stepped out there with the ZR1 and started cranking it up. Uh, everybody was kinda in production. You had s- you had the resurgence of, uh, Shelby.

   18. JRJoe Rogan10:24

       Yeah, there it is. There's Jonathan Ward's-

   19. RRRichard Rawlings10:26

       Wow.

   20. JRJoe Rogan10:27

       Look at that thing.

   21. RRRichard Rawlings10:28

       That's good looking.

   22. JRJoe Rogan10:29

       That is like literally like trying to have a block, like a city block on wheels, that you take around a corner. Look how long that goddamn thing is. (laughs)

   23. RRRichard Rawlings10:39

       Yeah, that's gonna be a fresh car.

   24. JRJoe Rogan10:40

       Yeah.

   25. RRRichard Rawlings10:40

       For sure.

   26. JRJoe Rogan10:41

       Badass. He does some awesome shit over there too. He's, uh, he's doing some... Well, he's doing one that I don't think he can talk about. I think he's, he's keeping it under wraps but he's got a bunch of cool shit.

   27. RRRichard Rawlings10:50

       Yeah, for sure.

   28. JRJoe Rogan10:51

       Have you ever been there?

   29. RRRichard Rawlings10:52

       I have not, but-

   30. JRJoe Rogan10:52

       It's right down the street.
5. 18:19 – 39:01

   Restomods vs originals, the end of manuals, and “played out” hero-car builds

   1. JRJoe Rogan18:19

      Yeah, but it's, uh, it's a really interesting time too, for r- resto mods, you know, because so many people are, are into that now. They realize that, uh, they, they like the looks of those old cars, but they're not really into the way they drove.

   2. RRRichard Rawlings18:31

      Correct. Everybody's about comfort and Bluetooth and, you know, all that kind of stuff. So, uh, I'm not really that way. I'm a '32 Ford nut, and I kinda like cars the way that they more or less came out. I mean, I'm all for maybe some disc brakes or safety or whatever, but I like the squeaking and having to learn how to drive it and figure it out and-

   3. JRJoe Rogan18:49

      The character of it.

   4. RRRichard Rawlings18:50

      Yeah.

   5. JRJoe Rogan18:51

      Yeah.

   6. RRRichard Rawlings18:51

      I don't-

   7. JRJoe Rogan18:51

      Manual transmissions.

   8. RRRichard Rawlings18:52

      Exactly.

   9. JRJoe Rogan18:53

      Yeah.

   10. RRRichard Rawlings18:54

       Yeah.

   11. JRJoe Rogan18:54

       How m- how much longer before the manual's dead?

   12. RRRichard Rawlings18:57

       I think it's already got the nails in the coffin. Um-

   13. JRJoe Rogan19:00

       Seems like it, but then, you know, like, American cars, they'll come out with cars like the GT350. You can't even get it with an automatic. Fuck off.

   14. RRRichard Rawlings19:07

       Yeah.

   15. JRJoe Rogan19:07

       Th- they won't even sell it to you.

   16. RRRichard Rawlings19:09

       Yeah, and they're gonna hold on with that as long as they can. But, you know, your big competition cars, Porsche, Ferrari, Lambo, Mercedes-

   17. JRJoe Rogan19:15

       Yeah.

   18. RRRichard Rawlings19:16

       ... th- uh, you know, it's, you can't get a man- a manual.

   19. JRJoe Rogan19:18

       Wow, everybody wants that Nurburgring time, you know?

   20. RRRichard Rawlings19:21

       Uh-huh.

   21. JRJoe Rogan19:21

       They all want that super fast Nurburgring time, and unless you have a double clutch transmission, unless you have paddle shifts, you're just-

   22. RRRichard Rawlings19:28

       You can't get there.

   23. JRJoe Rogan19:28

       ... you're gonna miss a second here, a second there, and then people are gonna look at it when they... It's so ridiculous that people, like, look at those times-

   24. RRRichard Rawlings19:35

       Yeah, 'cause the average Joe ain't going out there and doing that. (laughs)

   25. JRJoe Rogan19:38

       (laughs) I mean, the modern cars, I mean, like the ZL1 that we were talking about earlier, I think they're down to... The 1LE, I think is down to a seven-minute and, and real low seconds Nurburgring time, which is fucking crazy. That's faster than a GT3 RS from a couple of years ago.

   26. RRRichard Rawlings19:56

       For sure.

   27. JRJoe Rogan19:57

       For a $60,000 car that you could buy at a Chevy dealership.

   28. RRRichard Rawlings20:00

       Eh, probably closer to 80, but yeah. (laughs)

   29. JRJoe Rogan20:02

       Is it?

   30. RRRichard Rawlings20:02

       Yeah, I think it's like 78.
6. 39:01 – 42:11

   Gas Monkey brand empire: tequila, merch, and turning the shop into a destination

   1. RRRichard Rawlings39:01

      Cheers.

   2. JRJoe Rogan39:02

      Cheers, sir.

   3. RRRichard Rawlings39:02

      Hell yeah. Fixing to break out some tequila for you in a minute.

   4. JRJoe Rogan39:06

      Break it out, man. Do we have cups?

   5. RRRichard Rawlings39:08

      Hell yeah.

   6. JRJoe Rogan39:08

      You brought cups too? At least this guy comes prepared. Oh, you have Gas Monkey Tequila? Get the fuck out of here. You got your own tequila? Dude, can I get a Gas Monkey T-shirt? Do you have one?

   7. RRRichard Rawlings39:19

      I brought you one.

   8. JRJoe Rogan39:20

      I fucking love that logo.

   9. RRRichard Rawlings39:21

      I got some of this crap down here.

   10. JRJoe Rogan39:23

       Dude, I'll put one on right now. I don't give a fuck.

   11. RRRichard Rawlings39:26

       Ta-da.

   12. JRJoe Rogan39:27

       Look at that. Ooh.

   13. RRRichard Rawlings39:29

       Got a couple of 'em here.

   14. JRJoe Rogan39:30

       Nice.

   15. RRRichard Rawlings39:31

       Whatever.

   16. JRJoe Rogan39:32

       Look at that, Jamie, huh? Jealous?

   17. RRRichard Rawlings39:37

       (laughs)

   18. JRJoe Rogan39:37

       Oh, yeah. Nice. Dude, that is cool. Yeah, you guys have like a whole apparel line.

   19. RRRichard Rawlings39:46

       Dude, we have everything. I mean, we've got tools. We've got ... I saw a bath mat the other day at like Home Goods or something and I'm like, "I don't even remember approving that."

   20. JRJoe Rogan39:53

       (laughs) Is it for sure yours?

   21. RRRichard Rawlings39:57

       Yeah. Yeah. It's a licensed-

   22. JRJoe Rogan39:58

       Or is it some knockoff shit?

   23. RRRichard Rawlings39:58

       No, it's a licensed product.

   24. JRJoe Rogan40:01

       Well, that's part of the thing, right? You guys came up with a cool logo.

   25. RRRichard Rawlings40:04

       Yeah. And, uh, the monkey's, you know ... He's that lovable character that's also a pain in the ass and kinda in there messing stuff up all the time, but you can't shoot him 'cause he's just ... that's what he does. You know? (laughs)

   26. JRJoe Rogan40:16

       He's a monkey.

   27. RRRichard Rawlings40:16

       And, uh, what have you. So we did the Gas Monkey Cinnamon Tequila. This is, uh ...

   28. JRJoe Rogan40:21

       It's cinnamon?

   29. RRRichard Rawlings40:22

       Yeah.

   30. JRJoe Rogan40:22

       Ooh.
7. 42:11 – 44:06

   Business liability and fan encounters: the bizarre ‘24-hour responsibility’ rule

   1. RRRichard Rawlings42:11

      Oh, we do it on purpose. We've got a little spot where people can come by and see the cars. Uh, we got a building there and then we've got a, a merch shop. And inside the merch shop, you can go in the back and there's like a party area where you can have a ... I don't sell beer or alcohol, but you can have a Gas Monkey energy drink or water and-

   2. JRJoe Rogan42:26

      Really?

   3. RRRichard Rawlings42:27

      ... kind of feel like you're in the experience and, uh, but yeah.

   4. JRJoe Rogan42:29

      Wow. So you let people just come on down and say hi? Did you give out the address?

   5. RRRichard Rawlings42:34

      I really do. Uh, yeah. No. I mean, everybody can come by. There's probably ... We're on, um, Earth Cam right now. Pull up Earth Cam Gas Monkey. We can see how many people are there.

   6. JRJoe Rogan42:42

      Do you get stalked by weirdos 'cause of the TV show?

   7. RRRichard Rawlings42:45

      Uh, yeah. Yeah, yeah, yeah.

   8. JRJoe Rogan42:46

      (laughs)

   9. RRRichard Rawlings42:47

      You know what really freaking sucks in Texas? This is no bullshit, and I didn't find this out until we got stopped.

   10. JRJoe Rogan42:51

       There it is.

   11. RRRichard Rawlings42:52

       Oh, it's raining.

   12. JRJoe Rogan42:53

       Live cam. What really sucks?

   13. RRRichard Rawlings42:54

       Um, somebody comes on my property and they're weird, and I gotta tell them to leave, you know, or they're aggressive or whatever, and I go, "Get the hell off the property. Get outta here. Beat it." For the next 24 hours, I'm responsible for them if they... Uh, like, if they leave and get run over at the corner or whatever because I made them leave, I forced them from the property, they're my responsibility.

   14. JRJoe Rogan43:17

       What?

   15. RRRichard Rawlings43:18

       It fucking sucks.

   16. JRJoe Rogan43:19

       So if a guy shows up drunk and you say, "Hey, man, you gotta get the fuck out of here," and the guy leaves and gets in a car accident-

   17. RRRichard Rawlings43:25

       He could say, "Hey, they made me leave."

   18. JRJoe Rogan43:28

       What?

   19. RRRichard Rawlings43:29

       Yeah. You know, so the drunk ones, I'll put them in an Uber, but I'm talking about just the crazy ones. You know, we've got a homeless problem in, uh, Dallas that's starting to get to be about as big as you guys are having here, and they'll wander onto property and we're like, "Hey, you gotta beat it." And then if they go down the street and gets hit, yeah, I'm responsible.

   20. JRJoe Rogan43:47

       Then you're responsible for their medical bills?

   21. RRRichard Rawlings43:48

       Can be.

   22. JRJoe Rogan43:49

       What?

   23. RRRichard Rawlings43:49

       It's the stupidest freaking law on the planet.

   24. JRJoe Rogan43:51

       What was... Is that, like, a hospitality law? Like, what's... Is it because you're a business?

   25. RRRichard Rawlings43:55

       I don't know because I don't sell alcohol. But it's because I'm a business and I made them leave. They came to see me and I made them leave. They didn't leave on their f- own accord. Um, so we have to call the cops to get them to carry those people out.

8. 44:06 – 50:20

   Car collecting at scale: Leno’s warehouses, Rawlings’ inventory, and ‘never sell’ cars

   1. JRJoe Rogan44:06

      That's so weird. I went to Jay Leno's garage, and he's telling me that, uh... You know, Jay Leno's garage is not Jay Leno's garage. It's Jay Leno's 11 garages.

   2. RRRichard Rawlings44:15

      Oh, I know. I've been there. I've, I've done the Jay Leno Show.

   3. JRJoe Rogan44:18

      Fucking crazy.

   4. RRRichard Rawlings44:18

      It's freaking great.

   5. JRJoe Rogan44:20

      I mean, I knew that guy was a car nut, but I didn't know the magnitude until you go and you see these 11 warehouse buildings-

   6. RRRichard Rawlings44:25

      Just full.

   7. JRJoe Rogan44:26

      ... full of cars.

   8. RRRichard Rawlings44:27

      Mm-hmm.

   9. JRJoe Rogan44:27

      He's got a real problem.

   10. RRRichard Rawlings44:29

       No, he's got a great problem. (laughs)

   11. JRJoe Rogan44:31

       (laughs)

   12. RRRichard Rawlings44:31

       He's got a, a great problem. I'm only up to two buildings. I need to start adding buildings.

   13. JRJoe Rogan44:35

       How many cars do you personally own?

   14. RRRichard Rawlings44:37

       Um, it's hard to answer 'cause I own Gas Monkey-

   15. JRJoe Rogan44:40

       Right.

   16. RRRichard Rawlings44:40

       ... and so we have inventory. I, I tell, I tell everybody I usually keep between 50 and 60 cars.

   17. JRJoe Rogan44:46

       That are yours?

   18. RRRichard Rawlings44:47

       That are sort of for sale, you know. So they're probably-

   19. JRJoe Rogan44:51

       If someone comes along-

   20. RRRichard Rawlings44:51

       Yeah.

   21. JRJoe Rogan44:52

       ... and goes, "Man, I need that car," and you're like, "Well, of course, yeah."

   22. RRRichard Rawlings44:53

       But there's about, there's about 10 that I won't sell, period.

   23. JRJoe Rogan44:56

       What do you... What won't you sell?

   24. RRRichard Rawlings44:57

       I won't sell my, um, Thomas Crown Affair Mustang, my Shelby, uh, convertible.

   25. JRJoe Rogan45:03

       What, what is that?

   26. RRRichard Rawlings45:04

       Uh...

   27. JRJoe Rogan45:04

       What year?

   28. RRRichard Rawlings45:05

       '68. Uh, you can probably find a picture of that on the net. But it's a, it's a remake of the one they used in Thomas Crown Affair with Pierce Brosnan when he's on the island, and it's got all the-

   29. JRJoe Rogan45:13

       I never saw that movie.

   30. RRRichard Rawlings45:14

       It's all lifted, on BF Goodriches.
9. 50:20 – 1:08:39

   Motivation through ‘overreaching’: buying big to force ambition

   1. RRRichard Rawlings50:20

      Uh, uh, I'm a big proponent, uh, and, and believer in forcing yourself, you know. And so when I bought that car-

   2. JRJoe Rogan50:26

      Forcing yourself.

   3. RRRichard Rawlings50:28

      Y- To, to want more, to do more, to, to give yourself motivation. A lot of people just save and save and save, and I'm more like, "Okay, I'm gonna do something that I probably shouldn't do right now, so that I know I gotta work hard to make sure I don't have to give it up."

   4. JRJoe Rogan50:39

      Dude, I'm with you.

   5. RRRichard Rawlings50:40

      Yeah.

   6. JRJoe Rogan50:41

      That's me.

   7. RRRichard Rawlings50:42

      It's-

   8. JRJoe Rogan50:42

      I, I talk my friends into that shit. I talked my friend Tony into buying a Corvette when he can't afford it.

   9. RRRichard Rawlings50:46

      (laughs) Yeah.

   10. JRJoe Rogan50:46

       I talked my friend Brendan into buying a GT3 RS.

   11. RRRichard Rawlings50:49

       Yeah. (laughs)

   12. JRJoe Rogan50:50

       (laughs)

   13. RRRichard Rawlings50:50

       So it's the same thing. I mean, I bought the car when I probably shouldn't, but the show was going and I was like, "This will make me work harder, so that-"

   14. JRJoe Rogan50:56

       Yeah.

   15. RRRichard Rawlings50:56

       ... you know, it sits in the corner when I'm doing it. I get up in the morning, I look at it.

   16. JRJoe Rogan51:00

       Look.

   17. RRRichard Rawlings51:00

       I gotta, I gotta make sure that I can afford that, so let's go do it.

   18. JRJoe Rogan51:03

       Dude, I believe in that wholeheartedly. And people say you're ridiculous, and I go, "Yeah."

   19. RRRichard Rawlings51:08

       Yeah.

   20. JRJoe Rogan51:08

       "Exactly."

   21. RRRichard Rawlings51:08

       Well, when I was young, I was a ... When, when I first got into printing and advertising, uh, I, I ... Shit, I could barely make rent. I think I was buying my suits at, you know, a resale shop, but I would go to Neiman's and look around and, you know, and, and think about what I was gonna buy. It, uh, just putting the motivation in my head, you know. I guess there's a big movement now with making your imagination board or whatever. Well, my-

   22. JRJoe Rogan51:29

       Those people are assholes.

   23. RRRichard Rawlings51:29

       Yeah, my shit just wanted to be real. (laughs)

   24. JRJoe Rogan51:31

       You don't need that. Just put it in your head. That I d- that vision board-

   25. RRRichard Rawlings51:34

       Yeah.

   26. JRJoe Rogan51:34

       ... uh, I get it if you're 20 and you're doing that, you don't know any better.

   27. RRRichard Rawlings51:38

       Yeah, my vision board's a, you know, the, uh, the old poster of the rock band with some weed in their, you know- (laughs)

   28. JRJoe Rogan51:44

       (laughs)

   29. RRRichard Rawlings51:44

       And that looks like a great vision. (laughs)

   30. JRJoe Rogan51:46

       Yeah, that's the real vision board. I, I, yeah, I, I'm a big believer in, in, in doing, uh, uh ... This is what I say to someone who can buy ... if you can actually buy a Ferrari, I'm like, "Listen, man, if you don't, who will? If you're a- an 18-year-old kid and you got no money, and you said, 'Man, if I had enough by- to buy a Ferrari, oh God, I'd be so happy. I would buy that thing,' well, you should do it if you can."

Episode duration: 2:58:25