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The Joe Rogan ExperienceThe Joe Rogan Experience

Joe Rogan Experience #1318 - Hotep Jesus

Hotep Jesus is a tech investor, marketer and author. His book "Dominate Twitter" is available on http://bryansharpe.co

Hotep Jesus (Bryan Sharpe)guestJamie VernonhostJoe Roganhost
Jun 27, 20192h 32mWatch on YouTube ↗

EVERY SPOKEN WORD

  1. 0:00 – 15:00

    (humming) Two, one, boom.…

    1. HS

      (humming) Two, one, boom. (hands slamming) Hotep Jesus. How are you, sir?

    2. JV

      (laughs)

    3. JR

      (laughs)

    4. HS

      I always wanted to say that. I wanted to call somebody that. I need that drop.

    5. JR

      How the fuck did you get a name like Hotep Jesus? How'd that come about?

    6. HS

      It wasn't my idea. You know, I was, uh, I had just went through my, uh, spiritual awakening.

    7. JR

      Oh, shit.

    8. HS

      I just left the hip hop industry, and I went through, like, that Mase thing, you know, where you go to church after-

    9. JR

      What are you doing with the headgear? We, we got, you got a lot going on up there.

    10. JV

      (laughs)

    11. HS

      I had to tie my hair down. This is a Black thing, man. I got school you on that. (laughs)

    12. JR

      So you had a-

    13. HS

      So-

    14. JR

      ... spiritual awakening.

    15. HS

      Yeah, I had this spiritual awakening, and I'm, you know, tweeting on Twitter like I do.

    16. JR

      Right.

    17. HS

      And, uh, somebody said, "What do you think you are? Some kind of Hotep Jesus?"

    18. JR

      Ooh, that's good.

    19. HS

      And I was just like, "Ooh, that's sexy."

    20. JR

      (laughs)

    21. HS

      "Yes, I do think I'm Hotep Jesus."

    22. JR

      That's perfect, and now you own it.

    23. HS

      Now I own it.

    24. JR

      That per- that person is probably like, "Fuck!"

    25. HS

      (laughs)

    26. JR

      "Goddammit, that was a great name I gave that dude."

    27. HS

      Yeah, I don't know who that person is or was, or where they are now, but-

    28. JR

      Shout out to whoever you are.

    29. HS

      Exactly.

    30. JR

      And Vibe High, your Twitter, why didn't you switch it to Hotep Jesus? Can you switch it?

  2. 15:00 – 30:00

    The content is certainly…

    1. HS

      man. I'm not scared of these dudes, man. These... The, the content is us.

    2. JR

      The content is certainly us. And, uh, like, I get... What I got from talking to Jack and Vidja was it's almost impossible to manage a site like that.

    3. HS

      Mm-hmm.

    4. JR

      The, the... Just the influx of no-... Like, I used to have a, uh, message board on my website, and one of the things that I noticed before we shut it down was I was getting thousands and thousands of Russian emails-

    5. HS

      (laughs)

    6. JR

      ... that were signing up for my website. Those w- You remember that, Jamie? This is years ago.

    7. HS

      Hmm.

    8. JR

      This was, like, three years ago.

    9. HS

      Okay.

    10. JR

      I mean, fucking thou-... Like, tens of thousands of Russian email addresses were signing up, like similar addresses.

    11. HS

      Mm.

    12. JR

      It was something like the IRA. Something like the Internet Research Agency, which does that, which is responsible for all those fake pages on Facebook and Google and Instagram and all that shit. And they were signing up for websites and, that had message boards-

    13. HS

      Mm-hmm.

    14. JR

      ... and then they would jump on and pretend that they were whatever the fuck they were.

    15. HS

      Right.

    16. JR

      Pretend that they were a social justice warrior, pretend that they're with Black Lives Matter, pretend-

    17. HS

      Oh, yeah.

    18. JR

      And they'd just start fights, start arguments.

    19. HS

      Yeah.

    20. JR

      And it was like, "Wow, this is fascinating." And then when it u- and when it also happened... And then it happened with Facebook and it became a big part of the election, you realize, like, this is, like, concerted effort to use these platforms-

    21. HS

      Oh, yeah.

    22. JR

      ... to wiggle. So when you're Jack or you're whoever runs Google, you have to look at that and go, "Okay, how the fuck do we manage that?" I mean, if we're into free speech, we should just let these people manipulate everybody.

    23. HS

      Right. Yeah.

    24. JR

      But-

    25. HS

      Let it be wild, wild west.

    26. JR

      Like, how can... I mean, it's e-... When you have these people that are working for the Russians or even people that are working on the left that are trying... I mean, if there real- really is someone that's doing that to the Donald, uh, subreddit on, on, on Reddit-

    27. HS

      Mm-hmm.

    28. JR

      ... w- what are you d-... If you're into free speech, you're supposed to allow that, right?

    29. HS

      Or you could just create a metric or, you know, or, or some sort of mechanism that red flags can account publicly.

    30. JR

      Right. But I think this is where it gets slippery, right?

  3. 30:00 – 45:00

    So, your twins not...…

    1. HS

      I prepare my lectures for them, I always figure, "How am I gonna make them laugh?" 'Cause my son, Dallas, he's, uh, very linear in thinking. I could lecture and he'll sit there and he'll listen to every single word. The other two are like me, they'll just, like, zone out.

    2. JR

      So, your twins not... Uh, are they identical twins?

    3. HS

      Fraternal.

    4. JR

      Fraternal. Oh.

    5. HS

      Yeah.So his brother and his sister are just like me. We'll all tune out-

    6. JR

      (coughs)

    7. HS

      ... and go into la-la land and start-

    8. JR

      That's gotta be weird when you have two kids that were born at the exact same time. They're twins, but yet they're totally different.

    9. HS

      Yeah. And they look different.

    10. JR

      That's so weird.

    11. HS

      One's brown-skinned, one's light-skinned.

    12. JR

      Whoa.

    13. HS

      (laughs) Yeah. So-

    14. JR

      (laughs) So they both come out of the box at the same time too.

    15. HS

      Yeah. (laughs) Uh, you know, it's, it's a crazy dynamic. The birth-

    16. JR

      Genetics are nuts, man.

    17. HS

      Yeah. Their personalities are very different.

    18. JR

      (clears throat) That is one of the thing that trips me out the most about having kids.

    19. HS

      Mm-hmm.

    20. JR

      Is how, how... Just they are their own little person out of the fucking box.

    21. HS

      Yeah.

    22. JR

      Like, you influence them a little. You teach them. You can give them morals and ethics, and you can-

    23. HS

      Mm-hmm.

    24. JR

      ... set a good example. But boy, they come with their own unique set of ingredients.

    25. HS

      Yeah, they do. Yeah, they do. And, uh, you know, I don't, I don't try to change that. All I try to do is push them in that direction. Like, whichever way you're going, I'm just going to try and assist that, you know? I don't try to, like, bring you back this way. So my son, Dallas, he likes to draw at... You know? And I'm like, "All right. Well, here's some YouTube videos, tutorials. Do it every day." You know? My son, Phoenix, is like, "I wanna have my own comic book." I'm like, "Well, start writing it." And he starts writing his comic book. And then he comes and he asks me questions, and I help him. We, uh, share in a Google Doc, and we just, we just do the damn thing. You know what I mean?

    26. JR

      That's cool.

    27. HS

      Yeah. Uh, they're little startups. So you kinda just gotta f-

    28. JR

      Right.

    29. HS

      You just gotta feed 'em, you know? And nurture 'em.

    30. JR

      That's a good way of looking at it.

  4. 45:00 – 1:00:00

    Yeah. …

    1. HS

      So we empower people, like-

    2. JR

      Yeah.

    3. HS

      ... Black Twitter's on our app. So whenever there's a, a new video out, you know, if something funny happens, and you're using it as a reaction. So we... Y- y- on iOS, there's no way to save it. Now you can with our app, but our app only does one thing, and everybody's... And they love it, right? That's, that's the core of the business. What's the core of Minds? What's the core of Gab? What's the core feature? Does anybody know? There is not a core feature.

    4. JR

      Yeah. When... I would say just something as, as an alternative to traditional media.

    5. HS

      You see what I'm saying?

    6. JR

      Yeah.

    7. HS

      So there is no uniqueness. Where there is no uniqueness, you can't compete. You have to first create uniqueness-

    8. JR

      Hmm.

    9. HS

      ... or, or fill a need. There, there's no need for me to be on these other platforms.

    10. JR

      Well, the problem is when you get on those other platforms, and there's no one there-

    11. HS

      (laughs)

    12. JR

      ... then you go, "Ah, let me go back to Twitter real quick."

    13. HS

      Yeah. And that's why I say-

    14. JR

      Yeah.

    15. HS

      ... when you build a social network, uh, the... Before you build a network, you have... I mean, before you build the platform, you have to build the network.

    16. JR

      Hmm. Well, it's interesting if you go back to like 2003 when MySpace was king-

    17. HS

      Mm-hmm.

    18. JR

      ... and then you imagine what the world would be like 16 years later, no one would have saw this coming. No one would have saw all these social media platforms and that it's used as a way of breaking news now.

    19. HS

      Mm-hmm.

    20. JR

      I mean, especially in places that don't have real objective news.

    21. HS

      Mm-hmm.

    22. JR

      So if you're in some country that's some war-torn country and some horrible shit is going down, you see the news breaking on Twitter before anywhere-

    23. HS

      Oh, yeah.

    24. JR

      ... which is really interesting.

    25. HS

      Oh, yeah. That's why I tell people, like, "Screw Facebook and Instagram. The news breaks on, on Twitter." You know, by the time, you know, by the time I, I show, uh, my friend a... My friend shows me a video, I'm like, "I saw that on Twitter, like, two weeks ago, bro." (laughs)

    26. JR

      (laughs)

    27. HS

      'Cause he's on Facebook or he's on Instagram.

    28. JR

      Right.

    29. HS

      So it's like, how do you market a product or market yourself when you're two weeks behind?

    30. JR

      Hmm.

  5. 1:00:00 – 1:07:50

    Do you think people…

    1. JR

      do you think that that's just a natural progression of people's slovenly instincts, or do you think that some sort of a grand plan?

    2. HS

      Do you think people have a slovenly instinct?

    3. JR

      Some people do.

    4. HS

      Yeah.

    5. JR

      I think some people are lazy and some people are weak and some people are greedy and some people just...

    6. HS

      You know-

    7. JR

      They, they lean towards...... they lean towards just pleasure-

    8. HS

      Mm-hmm.

    9. JR

      ... without sacrifice and discipline because it's easy. You know, they just lay in bed and jerk off. I don't think anybody's telling them. I don't think there's any-

    10. HS

      Well-

    11. JR

      ... sinister government manipulating their strings that makes them watch porn all day. I think they just-

    12. HS

      Well, yeah. Uh, actually, uh, you know, Instagram is a gateway to porn. Uh, Instagram, you can't go on Instagram without looking at some booty. (smacks lips) Right?

    13. JR

      Yeah. But it's also a gateway to sunsets and people's kids and muscle cars and-

    14. HS

      Come on, Joe.

    15. JR

      ... a lot of cool shit.

    16. HS

      Ain't nobody going on Instagram (laughs) looking at sunsets. People are going on Instagram to look at booty.

    17. JR

      There's a lot of that.

    18. HS

      Uh-

    19. JR

      No doubt.

    20. HS

      The yo- yoga community has went from, "Hey, check out my bakasana," to, "Check out my backside-"

    21. JR

      Yeah, there's a lot of that.

    22. HS

      "... in these yoga pants," right?

    23. JR

      A lot of yoga pants pics.

    24. HS

      Booty.

    25. JR

      Booty.

    26. HS

      Booty. Just booty alone-

    27. JR

      Just booty.

    28. HS

      ... is an industry-

    29. JR

      It is a giant industry.

    30. HS

      ... (laughs) on Instagram.

Episode duration: 2:32:14

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