Joe Rogan Experience #1797 - Josh Barnett

1. 0:00 – 1:07

   War Master bourbon origin story & why Barnett wanted a “legit” celebrity whiskey

   1. JRJoe Rogan0:00

      (drumming music plays) Joe Rogan podcast, check it out. The Joe Rogan Experience. Train by day, Joe Rogan podcast by night. All day. (rock music plays) And we're up. Joshua, talk to me.

   2. JBJosh Barnett0:14

      (laughs)

   3. JRJoe Rogan0:14

      What's happening?

   4. JBJosh Barnett0:15

      What's happening is I've, uh, I've wandered into some sort of a strange portal that's transported me here to this, this wooden, galaxy-filled, uh-

   5. JRJoe Rogan0:24

      (laughs)

   6. JBJosh Barnett0:25

      (laughs) I don't know, I mean, bunker, star ship, uh ...

   7. JRJoe Rogan0:29

      It's just a studio but you brought with you War Master.

   8. JBJosh Barnett0:31

      You're damn right I did.

   9. JRJoe Rogan0:33

      Yeah, I love this stuff. How did you ... So you helped develop this with this, uh, company?

   10. JBJosh Barnett0:39

       Uh, yes, to a degree. Um, first off-

   11. JRJoe Rogan0:43

       Did you like give them like taste parameters?

   12. JBJosh Barnett0:45

       Uh, we were ... Yes.

   13. JRJoe Rogan0:47

       Cheers, sir.

   14. JBJosh Barnett0:47

       Hey, cheers. Skol!

   15. JRJoe Rogan0:48

       Good to see you. Mm. Whoa. I told myself I was gonna take a while off of drinking after this weekend.

   16. JBJosh Barnett0:57

       (laughs)

   17. JRJoe Rogan0:58

       Guess not.

   18. JBJosh Barnett0:59

       Today ain't the day. Um-

   19. JRJoe Rogan1:01

       It's not today.

   20. JBJosh Barnett1:01

       Basically-

   21. JRJoe Rogan1:01

       You smoke cigars?

   22. JBJosh Barnett1:02

       What's that?

   23. JRJoe Rogan1:02

       You smoke cigars?

   24. JBJosh Barnett1:03

       Yes, I do.

   25. JRJoe Rogan1:03

       Oh. ............................

   26. JBJosh Barnett1:03

       Yes, I do.

   27. JRJoe Rogan1:03

       ......get some of that. ... da, da, da, da.

2. 1:07 – 5:42

   How the mesquite-smoked mash bill is made (and how to drink it for more/less smoke)

   1. JBJosh Barnett1:07

      You c- ... Actually, uh, part of the development of the whiskey prior to doing a single barrel product was, um, doing a lot of tasting with cigar clubs-

   2. JRJoe Rogan1:20

      Oh, really?

   3. JBJosh Barnett1:20

      ... by our original head distiller. So this ... Part of the, the creation of this was also what would be the best bourbon to go with a cigar.

   4. JRJoe Rogan1:29

      Oh, this is perfect because it's got smoky, like a smoky essence to it. What ... How do they do that? Do you know how they do that? I saw a video.

   5. JBJosh Barnett1:35

      Yes. Well, what we do is we take ... Why thank you.

   6. JRJoe Rogan1:38

      You're welcome.

   7. JBJosh Barnett1:38

      We take, um, 75% of our 75%, uh, corn mash bill, and we smoke it, uh, in a ma- ... In a big, uh, shipping container-

   8. JRJoe Rogan1:52

      Sure.

   9. JBJosh Barnett1:53

      ... on these racks.

   10. JRJoe Rogan1:58

       There you go. There you go. Now you're up.

   11. JBJosh Barnett2:01

       And then after three days, we then take all that smoked corn, take it back to the, the distillery, and then we will mill it with, um, the 25% roasted corn out of that 75% corn mash bill, and then we mill it with also a, um, 25% malted barley or malted rye.

   12. JRJoe Rogan2:22

       Damn.

   13. JBJosh Barnett2:22

       And we mix it all together. We get our mash going and, uh, then starts the process of fermentation.

   14. JRJoe Rogan2:30

       And the company, Warbringer, had they been around for a while? Like, uh, did you know them and then you decided to do this with them or how did-

   15. JBJosh Barnett2:37

       I did not know of them. They reached out to me.

   16. JRJoe Rogan2:39

       Ah.

   17. JBJosh Barnett2:40

       And, uh, I was actually-

   18. JRJoe Rogan2:41

       Perfect dates.

   19. JBJosh Barnett2:41

       ... in the process of, um, of trying to, to work with a, a distillery to do whiskey because, you know, I started to see a lot of this stuff popping up with celebrities slapping their name on all these different things. And I have, uh, been someone who's a connoisseur of whiskey for a long time, and I wanted to do it, but I wanted to do it in a, in a way that I felt was legit.

   20. JRJoe Rogan3:02

       Yeah, it's hard because people come with you, t- to you with, uh, whiskey that they've made, and they're like, "Here, I want you to try this." And you're like, "Ew."

   21. JBJosh Barnett3:09

       (laughs) They're-

   22. JRJoe Rogan3:10

       "This is not good."

   23. JBJosh Barnett3:11

       Yeah. Well, there is, there's plenty of that. Whiskey has been a, a, an incredibly fast-growing market at this point, and the shelf space right now is getting pretty full up.

   24. JRJoe Rogan3:21

       It's also ... It's, it's hard to make. It takes a long time to do it right.

   25. JBJosh Barnett3:26

       It does.

   26. JRJoe Rogan3:26

       Like, like Buffalo Trace ages their shit for eight years.

   27. JBJosh Barnett3:29

       Mm-hmm.

   28. JRJoe Rogan3:29

       It's one of the reasons why it's so good.

   29. JBJosh Barnett3:31

       Well, and the thing is Buffalo Trace has a rickhouse full of thousands of barrels to choose from-

   30. JRJoe Rogan3:36

       Mm-hmm.
3. 5:42 – 7:37

   Fighter wear-and-tear: broken noses, surgery, and how long heavyweights can last

   1. JRJoe Rogan5:42

      Your nose is in remarkably good shape.

   2. JBJosh Barnett5:44

      (laughs) Well, I mean considering-

   3. JRJoe Rogan5:45

      If you think about it.

   4. JBJosh Barnett5:45

      ... it looks like Mulholland Drive.

   5. JRJoe Rogan5:47

      It doesn't look that bad.

   6. JBJosh Barnett5:48

      (laughs)

   7. JRJoe Rogan5:48

      I mean, there's a lot of guys who have way more jacked noses than you-

   8. JBJosh Barnett5:52

      This is true.

   9. JRJoe Rogan5:52

      ... with such a long career fighting.

   10. JBJosh Barnett5:54

       I will, I will let them have that. They can, they can have that title.

   11. JRJoe Rogan5:57

       (laughs)

   12. JBJosh Barnett5:57

       You know, this nose is e- Uh, when the, when she, the gal was swabbing me-... uh, I'm, I'm thinking, "Well, try- don't try to go up in this one 'cause it's all broken up so bad you can hardly get a, a swab up that thing."

   13. JRJoe Rogan6:09

       Are you ever gonna get them fixed?

   14. JBJosh Barnett6:10

       Yeah, I think at some point.

   15. JRJoe Rogan6:11

       Dude, it changed my life. I got, I did it when I was 40. I had my, uh, deviated septum fixed, and all I could think of was, "God, why didn't I do this when I was younger?"

   16. JBJosh Barnett6:20

       W-

   17. JRJoe Rogan6:20

       It's so much better.

   18. JBJosh Barnett6:21

       I know why I haven't, and that's j- just simply because I figure I'm just gonna bust it up again.

   19. JRJoe Rogan6:25

       I'm sure, yeah.

   20. JBJosh Barnett6:26

       And, uh, even though, um, you know, fighting really is winding down, it ain't completely over yet with me. So I wanna try and get every last drop of opportunity out of that-

   21. JRJoe Rogan6:37

       Mm-hmm.

   22. JBJosh Barnett6:37

       ... and then walk away from it because it's not a kind of thing where you're like, "Oh, you know what? Actually, I feel like..." No, you don't. Too late. It's gone.

   23. JRJoe Rogan6:42

       Right.

   24. JBJosh Barnett6:42

       It's over with. So...

   25. JRJoe Rogan6:43

       How old are you now?

   26. JBJosh Barnett6:44

       44.

   27. JRJoe Rogan6:45

       How many years you think you got of scrapping left?

   28. JBJosh Barnett6:48

       Uh, I don't know. Maybe, eh, two, three, but I ain't gonna spend two or three probably. (laughs)

   29. JRJoe Rogan6:54

       It's, it's so much different for heavyweights. You know, heavyweights, uh, traditionally physically mature later.

   30. JBJosh Barnett7:01

       Mm-hmm.
4. 7:37 – 9:43

   Aging legends & weird comeback fights: Holyfield vs. Vitor and promotional matchmaking

   1. JBJosh Barnett7:37

      But, but even Holyfield was still competitive, um-

   2. JRJoe Rogan7:40

      Yeah.

   3. JBJosh Barnett7:40

      Al- although not now, obviously. Um...

   4. JRJoe Rogan7:42

      But that thing now, when he did with Vitor was real weird.

   5. JBJosh Barnett7:46

      Yes.

   6. JRJoe Rogan7:46

      'Cause first of all, he took it on short notice, which is a terrible idea when you're almost 60.

   7. JBJosh Barnett7:51

      Exactly.

   8. JRJoe Rogan7:51

      You know, and I know Evander had been training and gearing up for a fight with Mike Tyson. And he, you know, he looked half decent on the mitts, but much better later than he did earlier.

   9. JBJosh Barnett8:01

      Mm-hmm.

   10. JRJoe Rogan8:02

       You see him early in the first few videos that he posted, it looked like he really hadn't worked out in a while, and he was really knocking the dust off and getting the old engine lubed up again. And then as time went on, he started looking pretty good. But then to take a fight, an actual fight, on, I think it was, like, two weeks' notice, right?

   11. JBJosh Barnett8:21

       Y- uh, that sounds about right.

   12. JRJoe Rogan8:23

       Um, because Vitor was supposed to fi- who was he supposed to fight?

   13. JBJosh Barnett8:27

       Uh, Roy Jones, was it?

   14. JRJoe Rogan8:28

       That's right. So, here at... Was it Roy Jones? No, I feel like it wasn't Roy Jones. Beca- it, it was, like, Vitor is still fucking fast, man, and he still hits hard, and this is TRT Vitor.

   15. JBJosh Barnett8:41

       Yes, this is, this is a, a... Really, to me, this is, is basically youth versus age, and it was such a disparity that even the, uh, technical expertise and that, that boxing experience that is far and above Vitor.

   16. JRJoe Rogan9:00

       Yeah.

   17. JBJosh Barnett9:00

       E- it didn't matter, like...

   18. JRJoe Rogan9:02

       Well, Vitor's always been a fairly decent boxer, though.

   19. JBJosh Barnett9:04

       Yes, for sure.

   20. JRJoe Rogan9:04

       For, for, for MMA, he's been an amazing boxer.

   21. JBJosh Barnett9:06

       Yes. And this isn't to diminish Vitor, but-

   22. JRJoe Rogan9:08

       No.

   23. JBJosh Barnett9:09

       ... you know.

   24. JRJoe Rogan9:09

       He's gotta do everything.

   25. JBJosh Barnett9:10

       If you're Evander Holyfield-

   26. JRJoe Rogan9:11

       Yeah.

   27. JBJosh Barnett9:11

       ... you've been in the Olympics.

   28. JRJoe Rogan9:12

       Mm-hmm.

   29. JBJosh Barnett9:12

       You've only boxed your entire career. H- h- his knowledge of the sweet science is gonna be at an- an- an extreme level.

   30. JRJoe Rogan9:21

       Oh, that's right, Oscar De La Hoya. Oh, this is-
5. 9:43 – 12:09

   Catheters, endurance hacks, and the astronaut-diaper crime story tangent

   1. JRJoe Rogan9:43

      Is that what they do? They give you a catheter as soon as you get in there for COVID?

   2. JBJosh Barnett9:45

      I don't know. Maybe, maybe he was hoping for it.

   3. JRJoe Rogan9:47

      May-

   4. JBJosh Barnett9:47

      He's like, "You know what? COVID has, has made my urethra, uh, swell so that I can no longer urinate."

   5. JRJoe Rogan9:52

      I'm trying to-

   6. JBJosh Barnett9:53

      "Can you please jam something up it?"

   7. JRJoe Rogan9:54

      I'm trying to think if I've ever had a catheter. I think I must have since I've had a, a few surgeries.

   8. JBJosh Barnett10:00

      I have never other than a roll-on one for doing the Baja 1000.

   9. JRJoe Rogan10:05

      Oh, really?

   10. JBJosh Barnett10:06

       Yeah, you just basically put it on, like, this little condom, and then you roll the... You take the line, you run it down the side of your leg, and you put it-

   11. JRJoe Rogan10:12

       Oh, nice.

   12. JBJosh Barnett10:12

       ... off to the, the back end and off to the side of your, your, your shoe, your boot. So that way when you're driving, little crack in the floorboard, when you, if you pee, it just goes out the car.

   13. JRJoe Rogan10:22

       Oh, wow, that's genius.

   14. JBJosh Barnett10:23

       'Cause you ain't stopping.

   15. JRJoe Rogan10:24

       Yeah.

   16. JBJosh Barnett10:25

       (laughs)

   17. JRJoe Rogan10:25

       No, that makes sense. Yeah.

   18. JBJosh Barnett10:27

       You ain't stopping.

   19. JRJoe Rogan10:27

       Somebody should've told that to... Well, the... Remember that lady, the astronaut, who wore a diaper to go-

   20. JBJosh Barnett10:32

       Oh.

   21. JRJoe Rogan10:32

       ... kill her boyfriend's, uh, wife?

   22. JBJosh Barnett10:34

       Right, yes.

   23. JRJoe Rogan10:35

       Remember that?

   24. JBJosh Barnett10:36

       Yeah.

   25. JRJoe Rogan10:37

       (laughs) She drove, like, many states, across state lines, like-

   26. JBJosh Barnett10:41

       Wow, wow, wow.

   27. JRJoe Rogan10:41

       ... duct tape and pepper spray.

   28. JBJosh Barnett10:43

       (laughs)

   29. JRJoe Rogan10:43

       And this bitch was motivated.

   30. JBJosh Barnett10:45

       Oh, whew.
6. 12:09 – 19:36

   Baja 1000: how the race works, why it’s dangerous, and getting bumped by trophy trucks

   1. JBJosh Barnett12:09

      ... just once. Bud Brutsman hits me up-

   2. JRJoe Rogan12:12

      Oh, that's my buddy, Bud. I love Bud.

   3. JBJosh Barnett12:13

      (laughs) Oh, yeah. So Bud hits me up on short notice and he's just like, "Hey, what are you doing?" I go, "Uh, actually I was at 10th Planet in, uh, downtown working with, uh, Amir, um, I think it was."

   4. JRJoe Rogan12:26

      Renouardie?

   5. JBJosh Barnett12:26

      Amir Allam. No, Allam.

   6. JRJoe Rogan12:28

      Oh, Amir Allam.

   7. JBJosh Barnett12:29

      And, um, 'cause, uh, for a while there, all the bigger guys from Eddie's school were training a lot with me and I was cornering them on a lot of the things they were doing.

   8. JRJoe Rogan12:38

      Hm.

   9. JBJosh Barnett12:38

      So, uh, I'm sitting there and I get this call from Bud and he's like, "What are you doing?" I'm like, "Uh, I'm just training." And he's like, "You wanna do the Baja?" I'm like, "Uh, yes."

   10. JRJoe Rogan12:48

       (laughs)

   11. JBJosh Barnett12:49

       By the way, I've never done any off-road racing. Only, only like road racing and drag racing. And so I'm like, "But I know that this is a completely different animal, but yeah, sure, why not?" "When?" "Oh, Thursday."

   12. JRJoe Rogan12:59

       (laughs)

   13. JBJosh Barnett12:59

       It's Monday.

   14. JRJoe Rogan13:02

       That's such a butt phone call.

   15. JBJosh Barnett13:03

       Where do I gotta be? (laughs) You know? And, uh, it turned into a fucking adventure and a half. Uh-

   16. JRJoe Rogan13:09

       Explain the Baja for people that don't know what-

   17. JBJosh Barnett13:12

       Go ahead.

   18. JRJoe Rogan13:12

       ... what's involved, 'cause it's a crazy race.

   19. JBJosh Barnett13:14

       There in the Baja Peninsula, there is the Baja 500 and 1000. And the 1000 being the granddaddy of them all. It's one of the most, uh, prestigious off-road races in the world. It's also one of the most dangerous. And they have two ways of doing it. One is they do a circle or they set it up where you start off, uh, in Ensenada, uh, generally, and then you'll, you'll head down south and you'll make a loop and you'll come on back. And then the other aspect they have is it just goes in a meandering line all the way down to 1000 miles from where you started. So for the time I did it, I was part of a team and, uh, I think I jumped in the car second or third. Me and, uh, and, uh, Jesse Combs, rest in peace. So we... Ours went from Ensenada to, uh, I believe La Paz in one, you know, off-road shot all the way down there. And basically, you're off in the wilderness, in the wilds. I mean, there are... You can see the remnants of courses and things like that, but some of the stuff just gets made as it goes. And, uh, there's also a lot of people that do what's called pre-running. So they'll go out there and they'll, they'll map out the track and all that, and they will mark all the hazards and they'll get used to it because, you know, there's a lot on the line with the Baja 1000. And you have, if you've got the money especially, you'll have a trail team that'll travel down the highways and they intersect with you at different points to do your driver change-overs.

   20. JRJoe Rogan14:48

       Is it a thousand kilometers? Like, what is it?

   21. JBJosh Barnett14:50

       I think it's a thousand miles.

   22. JRJoe Rogan14:51

       A thousand miles?

   23. JBJosh Barnett14:52

       And, uh-

   24. JRJoe Rogan14:53

       Wow.

   25. JBJosh Barnett14:53

       ... um, you, you get out there and you're in the middle of nothing. And you could be... I remember we jump in the car at four o'clock in the morning, pitch black, lights are on, slap you on the helmet, put your shit on, "Bye." And we're already going 50, 60 miles an hour in the middle of nowhere in brush. And I'm looking at a GPS and looking up ahead. There's no windshields in any of this stuff because that would just get dirty and then you'd get blind. So you wear your helmets and you sit on microfiber, like, mitts and things to just clear your face off as bushes, cacti, whatever, dust, dirt, silt is flying through that into the cabin and hitting you. Uh, you've got electrolyte drinks that are in a, in a little, uh, uh, like a camel set-up that you can go and, you know, take a drink while you're need... uh, while you're in the car. You've got your catheter set up to, to, to urinate, uh, and away you go. And it's pitch black. All you can see is what the lights are showing. And I'm just going, "Well, you know what? Tight butthole, I guess, but there ain't no turning back now." (laughs)

   26. JRJoe Rogan16:00

       (laughs)

   27. JBJosh Barnett16:00

       And, uh, and we were in a class six vehicle which was... It was like a dune buggy with, um, a Subaru Boxster motor in it. But the thing did top out at like 98 miles an hour (laughs) on a back road.

   28. JRJoe Rogan16:15

       Wow.

   29. JBJosh Barnett16:15

       Just going straight, just hauling ass, four gears. And it's, it's pretty hairy. I mean, when you... When the sun starts coming up, though, and you're on... you're going 30 miles an hour along the side of this rock ridge on this cliff with like a 40-foot drop-off to your right, but you're seeing the sunset coming up, uh, the sunrise over the... uh, the Mexican skyline, and it is just insane. But also, people like to do things like create hazards on purpose and then film them for YouTube. So put a jump where one wasn't, put a hole-

   30. JRJoe Rogan16:47

       Yeah.
7. 19:36 – 26:36

   Car culture stories: Bud Brutsman, Overhaulin’ pranks, and ‘drive your cars’ philosophy

   1. JRJoe Rogan19:36

      Bud, Bud does that every year.

   2. JBJosh Barnett19:37

      Yes, he does.

   3. JRJoe Rogan19:38

      He's so fucking nuts.

   4. JBJosh Barnett19:39

      And, and he, his team won the class that we were in that year. Him and, uh, uh, Kyle, um, uh... Oh, what's Kyle's last name? Uh, he used to, uh, run Detroit Speed. W- a, an absolute, uh, gem of a man. You know when you meet that person, you're like, "Wow, you are probably, like, the most pious person in the whole world." That's Kyle. (laughs)

   5. JRJoe Rogan19:59

      Really?

   6. JBJosh Barnett19:59

      Yeah. He's just such a nice dude. Just so cool.

   7. JRJoe Rogan20:02

      (laughs)

   8. JBJosh Barnett20:02

      And, uh, I met him through Bud, again, doing Optima, uh, Ultimate Street Car Invitational when I competed over there, um, at SEMA. So-

   9. JRJoe Rogan20:11

      Yeah, Bud is a s- successful television producer with a beautiful wife and family-

   10. JBJosh Barnett20:17

       Mm-hmm.

   11. JRJoe Rogan20:17

       ... and risks his fucking life every year for a goof.

   12. JBJosh Barnett20:21

       Yeah.

   13. JRJoe Rogan20:21

       I'm like, "Why are you doing that?" (laughs)

   14. JBJosh Barnett20:22

       He is just driven to go out there and just compete. The guy is just such a competitor at everything. And he's such a, a seriously intense person when it comes to, uh, competing.

   15. JRJoe Rogan20:35

       He, he's just-

   16. JBJosh Barnett20:36

       And he still trains jujitsu and everything.

   17. JRJoe Rogan20:37

       Yeah. No, he does that with... His whole life, he's like that.

   18. JBJosh Barnett20:39

       Yeah. And, uh-

   19. JRJoe Rogan20:40

       He's a strange guy. (laughs)

   20. JBJosh Barnett20:42

       Well, yeah. He is, but in, in, like, uh, the best way.

   21. JRJoe Rogan20:45

       Yeah.

   22. JBJosh Barnett20:45

       You know? Um-

   23. JRJoe Rogan20:46

       No, I love him to death.

   24. JBJosh Barnett20:46

       He's, he's an absolute fantastic dude. Love Bug.

   25. JRJoe Rogan20:48

       I sold him his house.

   26. JBJosh Barnett20:50

       You did?

   27. JRJoe Rogan20:50

       Yeah, that was my old house.

   28. JBJosh Barnett20:51

       Oh, man.

   29. JRJoe Rogan20:52

       Yeah.

   30. JBJosh Barnett20:52

       Holy shit.
8. 26:36 – 30:10

   SEMA backlash & the ‘soulless’ EV conversion trend (plus fake engine noises)

   1. JBJosh Barnett26:36

      But, uh, but the... In, in terms of what's the fucking point, at SEMA this year, there's always some trend that is trash, in my opinion, that always seems like it... Maybe it got started in an interesting way, and then it just like runs the gamut of s- just like every copycat version of it, that's just like, "Oh God, we don't need any more of this." This year, or last year, I guess, it was turning your classic car electric. And I'm like, "Fuck."

   2. JRJoe Rogan27:07

      Oh. I have a problem with that.

   3. JBJosh Barnett27:08

      I have a massive problem with that. I'm just like, why would you take the soul and spirit out of a machine and replace... Make it even more material, more mechanical-

   4. JRJoe Rogan27:22

      Yeah.

   5. JBJosh Barnett27:22

      ... and less engaging?

   6. JRJoe Rogan27:24

      Yeah.

   7. JBJosh Barnett27:24

      Like... And then it's so bad now that even with, uh, EVs for all kinds of aspects, there's people selling you... I, I don't know how they, how they put it together, but it, it's a thing that makes car noises for you.

   8. JRJoe Rogan27:39

      Oh, no. (laughs) No. No, no, no. Like a vroom vroom?

   9. JBJosh Barnett27:44

      But that's how far I'm... Th- yes. This is, this is-

   10. JRJoe Rogan27:46

       Does it pretend to shift gears? 'Cause there's no gears.

   11. JBJosh Barnett27:48

       I, I mean, I'm fam-

   12. JRJoe Rogan27:49

       I think a Porsche Taycan has two gears.

   13. JBJosh Barnett27:51

       Mm-hmm.

   14. JRJoe Rogan27:52

       For whatever reason. But a Tesla is zero. It's like one gear. So what do you... What do they do? Does it just rumble-

   15. JBJosh Barnett27:59

       Uh-

   16. JRJoe Rogan28:00

       ... when you hit the gas?

   17. JBJosh Barnett28:00

       ... I, I guess.

   18. JRJoe Rogan28:01

       No, no shifting?

   19. JBJosh Barnett28:02

       I... (laughs) Dude, I, I have no idea. This is-

   20. JRJoe Rogan28:05

       What are they doing with their fake noises?

   21. JBJosh Barnett28:07

       Uh, I, I guess they just add that to the rest of other fake shit that they're doing in their life and the way that they're doing things. And, and, uh, you know, hunky dory, you know?

   22. JRJoe Rogan28:15

       BMW started doing that back in the day with, uh, their turbocharged engines. They started putting like, uh, pumping in fake exhaust note through your stereo.

   23. JBJosh Barnett28:26

       (clears throat)

   24. JRJoe Rogan28:27

       Yeah. And that... It was an option, I believe, I believe you could shut it off. But, um, I had a couple of M3s back in the day. I had the older ones though, with, with the V8.

   25. JBJosh Barnett28:39

       Oh, yes.

   26. JRJoe Rogan28:40

       And it was, it was really nice. It was like a high revving V8 engine.

   27. JBJosh Barnett28:44

       Great car.

   28. JRJoe Rogan28:44

       Oh, it was great.

   29. JBJosh Barnett28:44

       Great car.

   30. JRJoe Rogan28:45

       Yeah. I... It was so good, I got two of them in a row. My lease went up and I got another one 'cause I loved it. It was just a real high re-... It wasn't the fastest or the most handling, but it was very engaging.
9. 30:10 – 38:26

   Coaching and scouting: Victor Henry’s UFC debut, fight planning, and the global talent pool

   1. JRJoe Rogan30:10

      ... which, by the way, was fantastic, and I really wanted to talk about that, 'cause Victor Henry was super impressive. It's so rare that you see a guy enter the UFC, um, you know, kinda unheralded, but, like, with a good reputation.

   2. JBJosh Barnett30:23

      Mm-hmm.

   3. JRJoe Rogan30:24

      But, you know, not a lot of hype behind him. But performed that way against a guy like Rani Barcelos-

   4. JBJosh Barnett30:29

      Yes.

   5. JRJoe Rogan30:29

      ... who's a top-of-the-line fighter.

   6. JBJosh Barnett30:32

      Yes.

   7. JRJoe Rogan30:32

      I mean, he is so good. Rani is so technical and so high level. And Victor just put on a fucking clinic. He put on a clinic. It was amazing.

   8. JBJosh Barnett30:44

      Uh-

   9. JRJoe Rogan30:44

      He's so good, man.

   10. JBJosh Barnett30:45

       And it's like Victor said to the press afterwards, where, you know, they, they usually ask a bunch of, like, just rote questions, like, "Well, you know, what, what did you think about, uh, being underestimated," or whatever. And he goes, "Look. You guys are UFC people."

   11. JRJoe Rogan31:00

       Hmm.

   12. JBJosh Barnett31:00

       "You know about UFC, you know about people in UFC, and you don't really know anything else."

   13. JRJoe Rogan31:04

       Right. True.

   14. JBJosh Barnett31:04

       "And so, what you don't know about, I'm not surprised that you're not acquainted. Like, that you wouldn't really understand how to, how to, how to, uh, put this on some sort of metric." But-

   15. JRJoe Rogan31:17

       Right. That is a very good point, because I think at this point in time, that's silly. It used to be you would look at the UFC and that was like the NFL.

   16. JBJosh Barnett31:26

       Mm-hmm.

   17. JRJoe Rogan31:26

       There was the elite football players, the UFC was the elite fighters. But there are guys in other organizations now that are top of the line. There's a bunch of them.

   18. JBJosh Barnett31:35

       Mm-hmm.

   19. JRJoe Rogan31:36

       There's a bunch of them that are fighting for ONE FC, there's a bunch of them that are fighting for these other organizations. You know, Kayla Harrison-

   20. JBJosh Barnett31:43

       Mm-hmm.

   21. JRJoe Rogan31:43

       ... who's over in the PFL. There's top-of-the-line fighters that are-

   22. JBJosh Barnett31:46

       There are killers.

   23. JRJoe Rogan31:47

       ... killers.

   24. JBJosh Barnett31:47

       All over the world. And that was, you know, one of the things that I like to do with my athletes is I want them to see the world.

   25. JRJoe Rogan31:53

       Mmm.

   26. JBJosh Barnett31:54

       I want them to fight all over the place. And so, I've, I was taking Victor to Russia, and he's over there beating guys. Uh, he was undefeated in Rizin, he was the champion for DEEP, he had fought for the title in Pancrase before, early in his career.

   27. JRJoe Rogan32:06

       Hmm.

   28. JBJosh Barnett32:06

       And so he'd gotten to see all this different stuff and fight in all these different places, different rule sets. And so, when it came time for the UFC and, during the pandemic, it's just, okay, can't get to Japan, no one's getting visas, uh, fighting in the States is really limited. But, um, uh, the amazing, uh, George and Steve Bash, they took, helped Victor out, got him a title shot against, uh, uh, Albert Morales in LXF. And so, we were able to keep him busy, and it's like, "Hey, guys." And I had been talking to the UFC, but I, I'd get the response like, "Well, well, you know, Dana White's Contender Series." I'm like, "No. This kid's 20, 20-5, 21-5, he's got two world titles." Like, "I'm not doing it." (laughs)

   29. JRJoe Rogan32:53

       Right, right.

   30. JBJosh Barnett32:53

       "I'm not putting him in the Contender Series for a maybe."
10. 38:26 – 47:41

    From performance labs to philosophy: PI tools, coaching psychology, and selecting athletes

    1. JRJoe Rogan38:26

       ... done a lot of amazing stuff in that regard. Like, first of all, uh, establishing the Performance Institute in Vegas.

    2. JBJosh Barnett38:32

       Yes. That was a huge help too.

    3. JRJoe Rogan38:33

       Have you been?

    4. JBJosh Barnett38:33

       Yes. Yeah, yeah.

    5. JRJoe Rogan38:34

       It's amazing.

    6. JBJosh Barnett38:35

       I was there with Travis Browne, uh, when he was gonna f- prior to his fight with Alexey Oleinik and then when we were there to originally fight at the Apex Center, you know, that was completely opened up to us and, and that was a great, great opportunity. I've been in conversation with Forrest because I'm always interested to learn about why the, the PI itself does this versus that, right? Even, uh, I was talking to the people there about their Normatec system. "Okay, well, what, what is your experiences with this?" You know, "How does this, uh, compare to..." What is it? ECG or ECGC, which is another pro-

    7. JRJoe Rogan39:11

       We should explain Normatec.

    8. JBJosh Barnett39:12

       Well-

    9. JRJoe Rogan39:12

       Normatec is, uh, they are these awesome-

    10. JBJosh Barnett39:15

        The compression sleeves, yeah.

    11. JRJoe Rogan39:15

        ... boots that you put on, that... Well, they're like pants. They go over your whole leg.

    12. JBJosh Barnett39:17

        And they've got ones for your arms too.

    13. JRJoe Rogan39:19

        Mm-hmm. Yeah.

    14. JBJosh Barnett39:19

        And then, um, to me, it kinda reminded me of the, uh, ECGC I think it's called, where there's a system around heart patients, where they put cuffs around you and they hook you up to an EKG. And then i- with your heart rate and your pulse rate, it's supposed to move and squeeze in, in succession to create, um, uh, extra circulation or help with circulation. And so there's been studies that say there's a lot of benefits for this for people that have had heart issues or, um, uh, circulation-related stuff and whatever. And so I started talking to the gal there about, "How does this compare?" And so, getting little bits of information like that, getting to understand more about what the systems are and what their intention is, what problems are they trying to solve, that's great for me as a trainer, because then I can f- take that information back and then figure out how to use it with my athletes, find other complementary things to go with it. You know, anything you can do to try and give that athlete that, not just that extra edge now, but something that can keep them in the battle even further along in their career, which is, you know-

    15. JRJoe Rogan40:26

        Yeah.

    16. JBJosh Barnett40:26

        ... even though I'm a heavyweight and we can get away with having longer careers, to a degree, I feel that the way I was trained from the beginning had a lot, has a lot to do with me being able to stay in this game as long as I have.

    17. JRJoe Rogan40:40

        Well, particularly conditioning, right? I mean-

    18. JBJosh Barnett40:42

        Uh, conditioning, yeah.

    19. JRJoe Rogan40:43

        Like, tell everybody, like, your, your background with catch wrestling. You were very fortunate to be able to train with some real legends.

    20. JBJosh Barnett40:50

        Yes. Uh, so my initial training, uh, well, I was a wrestler and I wa- I saw UFC 2 on a tape sophomore year of high school and I just looked at it and went, "I don't know how the fuck you get into this, but I'm gonna find a way somehow and I'm gonna do this." It was just like that there's no questioning, there was no hemming and hawing, no if and ands. "I'll do it." Back in 1994, '5, '6, I mean, it's all just, like, do it as you can, right?

    21. JRJoe Rogan41:21

        Yeah.

    22. JBJosh Barnett41:21

        Put it all together in any way that's possible.

    23. JRJoe Rogan41:23

        I saw your first fight, one of your first fights on a VHS tape. Someone gave it to me.

    24. JBJosh Barnett41:28

        (laughs)

    25. JRJoe Rogan41:28

        Babyface Assassin.

    26. JBJosh Barnett41:29

        Very much so.

    27. JRJoe Rogan41:30

        Yeah, it was back in the day, man. It was a long time ago.

    28. JBJosh Barnett41:33

        And through them, I trained with Jim Harrison, uh, rest in peace, uh, one of the old school blood and guts bare knuckle karate guys.

    29. JRJoe Rogan41:40

        Mm-hmm.

    30. JBJosh Barnett41:40

        You know, the kinda guy where even Chuck Norris and all of them are like, "Th- that's the dude you don't fuck with."
11. 47:41 – 1:11:30

    Catch wrestling lineage & how pro wrestling became ‘worked’ (carnivals, marks, kayfabe)

    1. JBJosh Barnett47:41

       Uh, I got into catch basically through Matt Hume.

    2. JRJoe Rogan47:43

       Oh.

    3. JBJosh Barnett47:44

       Who was training, who had trained over in Japan with Funaki and Suzuki, and then got to train with Sayama. And so he's training under these guys that all come from this Karl Gotch catch lineage.

    4. JRJoe Rogan47:53

       Mm-hmm.

    5. JBJosh Barnett47:54

       Who also are from Antonio Inoki. (laughs)

    6. JRJoe Rogan47:58

       Mm-hmm.

    7. JBJosh Barnett47:58

       So back in the '70s, Inoki, he split off from, was it Japan Wrestling, uh, Association or something like that. So him and Giant Baba, they make a split. They both were trained under Riki Dozan. And Baba goes, he makes All Japan Pro Wrestling, and Inoki goes, he makes New Japan Pro Wrestling. And Inoki's approach is, "We're gonna make this..."...the world's s- strongest martial art. That's our goal. This is, when we present professional wrestling, it's gonna be something called Strong Style, and it's gonna be the king of sports. It's gonna stand at the zenith of all things. And it's going to be incorporated with martial arts and fight skills and all these, all these aspects of reality combat. And he brings in Karl Gotch-

    8. JRJoe Rogan48:45

       Mm-hmm.

    9. JBJosh Barnett48:45

       ...to come and run this gym. And so, all these guys are all getting trained by Karl Gotch, who is a-

    10. JRJoe Rogan48:51

        Who's legendary.

    11. JBJosh Barnett48:51

        ...catch wrestler from, um, originally from, from Hungary. And he goes and trains... Uh, he was a, an Olympian in Greco-Roman, and he, he trained in professional wrestling when it was also a much more reality-based product. But then he w- goes to the Snake Pit in Wigan, England, and trains with Billy Riley, who is one of the godfathers of Catch As Catch Can Wrestling, which the term itself, uh, comes from Wigan, England. Catch As Catch Can would, like, get 'em, get 'em any way you can.

    12. JRJoe Rogan49:26

        Mm-hmm.

    13. JBJosh Barnett49:26

        Where these old, these (laughs) you know, tough as shit miners get out from the mines at the end of the day. They go and they have their pints and what have you, and then they go up on the hills and in the grass, and they, they throw bets down, and they just challenge each other and go after it. And this eventually starts to become what we know as, uh, professional wrestling. And at some point, professional wrestling is a, a, 100% legitimate sport, but then it starts becoming worked over time.

    14. JRJoe Rogan49:52

        How did it become worked? Did it become worked because of carnivals? Like, what, what-

    15. JBJosh Barnett49:56

        The carnivals were a part of it because you could... Like, let's say, you got Toots Mondt, and, oh, God, I'm trying to remember the rest of them. Uh, they, the Gold Dust Trio, they go around up and down the North, uh, up and down the West Coast, and they go and they put these shows together. But one of the, the tricks that they would do is they could have someone who's a ringer, like a real, like, nasty badass, who is either in the crowd to go wrestle someone that didn't know, uh, who this person was, and going in and just murk them and take all their money. Or here's... The other thing is they set it up where they have a guy in the ring doing all these matches, just smashing up all the locals, and then they say, "Well, who, who's willing, who's willing to get in here next?" And then they have a guy sitting in the audience who is their plant. He gets in the ring, he wins, and then they, uh, everybody bets against him. (imitates fail horn) The Gold Dust Trio bets on him and takes all the money, and away they go.

    16. JRJoe Rogan50:51

        Oh.

    17. JBJosh Barnett50:51

        And so this is also where the terminology of marks comes in, because the audience, everyone's a mark.

    18. JRJoe Rogan50:56

        Oh.

    19. JBJosh Barnett50:56

        (laughs) 'Cause it's a con.

    20. JRJoe Rogan50:59

        So that was the beginning of theatrical pro- program wrestling-

    21. JBJosh Barnett51:02

        That was the beginning of-

    22. JRJoe Rogan51:03

        ... predetermine outcomes.

    23. JBJosh Barnett51:04

        ...of conning stuff, and, and setting up a potential predetermine. But then it also got to the point where really highly skilled, evenly matched guys could be out there for an hour and a half.

    24. JRJoe Rogan51:16

        Hmm.

    25. JBJosh Barnett51:17

        And, and it's just like, "Uh, people don't wanna watch this." They wanna watch more action-

    26. JRJoe Rogan51:23

        Right, right, right.

    27. JBJosh Barnett51:23

        ...pack, action-oriented stuff. And so then you start working the matches and putting more, um, flourishes and things in it. It becomes more popular, more interesting.

    28. JRJoe Rogan51:32

        Yeah.

    29. JBJosh Barnett51:32

        And then you start... I mean, the basic premise of professional wrestling still exists, and that is you have a face and a heel. So basically, you have a good guy and a bad guy. And the good guy is trying to overcome the bad guy. And at some point, he will go through all kinds of torment and suffering and what have you, and then come out on the other side victorious and overcome the problem. It is just, it's basically the hero's journey contained in a little four-sided ring.

    30. JRJoe Rogan52:01

        Mm-hmm.
12. 1:11:30 – 1:38:14

    MMA promotion, honor culture, and violence: Masvidal/Covington and the Will Smith slap

    1. JRJoe Rogan1:11:30

       Uh, that's a, that brings up an in- interesting point, because one of the things that's happening today in, in MMA, and it seems it has a lot of elements of pro wrestling in it, is that there's a lot of shit talking for promotion.

    2. JBJosh Barnett1:11:43

       Yep. Yep.

    3. JRJoe Rogan1:11:44

       And, you know, Chael Sonnen was probably the best at it at one point in time.

    4. JBJosh Barnett1:11:46

       He was great.

    5. JRJoe Rogan1:11:47

       And then Conor came along-

    6. JBJosh Barnett1:11:48

       Yeah.

    7. JRJoe Rogan1:11:48

       ... and Conor's amazing at it. Now, you know, Colby is off the charts with it, and maybe some people think he w- he goes too far with it, but that's like a lack of r- the martial arts respect. That is just pure showmanship and salesmanship to try to-

Episode duration: 3:07:20