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Jeff Kaplan on Lex Fridman: Why games have three fun types

By sorting fun into player, designer, and computer types to analyze game feel; Kaplan shows why Rust is the most pvp thing and legacy of steel raids shaped him.

Jeff KaplanguestLex Fridmanhost
Mar 11, 20265h 10mWatch on YouTube ↗

Episode Details

EPISODE INFO

Released
March 11, 2026
Duration
5h 10m
Channel
Lex Fridman Podcast
Watch on YouTube
▶ Open ↗

EPISODE DESCRIPTION

Jeff Kaplan is a legendary Blizzard game designer of World of Warcraft and Overwatch, now preparing to launch a new game, The Legend of California, from his new studio Kintsugiyama - available to wishlist on Steam today, with alpha later in March. Thank you for listening ❤ Check out our sponsors: https://lexfridman.com/sponsors/ep493-sb See below for timestamps, and to give feedback, submit questions, contact Lex, etc. *CONTACT LEX:* *Feedback* - give feedback to Lex: https://lexfridman.com/survey *AMA* - submit questions, videos or call-in: https://lexfridman.com/ama *Hiring* - join our team: https://lexfridman.com/hiring *Other* - other ways to get in touch: https://lexfridman.com/contact *EPISODE LINKS:* The Legend of California (Steam Page): https://store.steampowered.com/app/2550530/The_Legend_of_California Jeff's Game Studio: https://www.kintsugiyama.com/ *SPONSORS:* To support this podcast, check out our sponsors & get discounts: *Fin:* AI agent for customer service. Go to https://lexfridman.com/s/fin-ep493-sb *Blitzy:* AI agent for large enterprise codebases. Go to https://lexfridman.com/s/blitzy-ep493-sb *BetterHelp:* Online therapy and counseling. Go to https://lexfridman.com/s/betterhelp-ep493-sb *Shopify:* Sell stuff online. Go to https://lexfridman.com/s/shopify-ep493-sb *CodeRabbit:* AI-powered code reviews. Go to https://lexfridman.com/s/coderabbit-ep493-sb *Perplexity:* AI-powered answer engine. Go to https://lexfridman.com/s/perplexity-ep493-sb *OUTLINE:* 0:00 - Episode highlight 1:27 - Introduction 4:07 - Early games: Pac-Man, Zork, Doom, Quake 18:33 - Writing career - 170 rejection letters 34:06 - EverQuest obsession 47:04 - Getting hired at Blizzard 1:02:32 - Lowest point in Jeff's life 1:08:37 - One of Us 1:12:54 - Early Blizzard culture 1:32:36 - Building World of Warcraft 1:50:20 - How WoW changed video games 2:07:42 - Single-player vs Multi-player 2:28:35 - How Blizzard made great video games 2:54:25 - Online toxicity 3:01:59 - Why Titan failed 3:19:09 - Overwatch in six weeks 3:46:07 - Best Overwatch heroes 3:54:37 - The challenge of matchmaking 3:58:01 - Rust 4:08:22 - Why Jeff left Blizzard 4:30:35 - Diablo IV 4:32:03 - Getting back to making video games 4:40:59 - The Legend of California 4:54:44 - Greatest video game of all time 5:02:51 - AI and future of video games *PODCAST LINKS:*

*SOCIAL LINKS:*

SPEAKERS

  • Jeff Kaplan

    guest
  • Lex Fridman

    host

EPISODE SUMMARY

In this episode of Lex Fridman Podcast, featuring Jeff Kaplan and Lex Fridman, Jeff Kaplan on Lex Fridman: Why games have three fun types explores jeff Kaplan on gaming craft, Blizzard legacy, and new studio. Jeff Kaplan traces his early love of games (arcades, Zork, Quake) and a detour through creative writing marked by intense rejection, depression, and ultimately recovery.

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