Skip to content

By playing, you agree to uListen's Terms and Privacy Policy and YouTube's Terms of Service.

Masters of ScaleMasters of Scale

How to rebuild yourself after a major life change (cognitive scientist Maya Shankar)

Whether you’ve been laid off, starting a new job, or facing a major career or personal change, behavioral science can offer powerful tools for navigating uncertainty.

Maya ShankarguestJeff Bermanhost
Jan 24, 202636mWatch on YouTube

Summaries, chapters, transcripts, and FAQs on this page are made by uListen, not YouTube.

At a glance

WHAT IT’S REALLY ABOUT

Cognitive Scientist Maya Shankar on Navigating Change and Rebuilding Identity

  1. Maya Shankar describes losing her violin career at 15 and learning to define identity by why she does something rather than what she does.
  2. She explains the end of history illusion, the tendency to believe we are done changing, and argues big changes often produce lasting positive change within us.
  3. Shankar recounts building a behavioral science team in the Obama White House without a budget or mandate, using tactics like default options, reframed messaging, and aligned incentives.
  4. She offers practical tools for change: start small, break goals into mini milestones to avoid the middle problem, and use the peak-end rule to make tasks more memorable.
  5. She shares how self-affirmation exercises and awe, especially moral beauty, helped her through grief after miscarriages and helped others imagine new possible selves.

IDEAS WORTH REMEMBERING

5 ideas

Define yourself by your why, not your what

Shankar says that what she loved about the violin was human connection, which survived losing the instrument and gave her a softer landing.

We underestimate how much we'll change

The end of history illusion makes us acknowledge past change yet assume the present self is final, so Shankar urges curiosity about how our values and beliefs are shifting.

Align incentives to drive change in big systems

Shankar says colleagues had little reason to take risks, so she framed her behavioral tools as helping them reach their own goals, while building an organic coalition from all levels.

Small framing changes can have big effects

Switching school lunch to opt-out enrolled 12.5 million more kids, and telling veterans they had earned a benefit rather than being eligible raised access by nine percent.

Start tiny to build a new identity

Shankar says writing one minute a day makes you a writer, priming a self-reinforcing cycle, as shown by Dwayne's poetry and Christine's cooking after blindness.

WORDS WORTH SAVING

5 quotes

You can future-proof yourself and your identity by defining yourself not simply by what you do, but by why you do that thing.

— Maya Shankar

The difference between writing zero minutes a day and writing one minute a day is that in the one-minute world, you're a writer.

— Maya Shankar

We reserve, it seems, so much compassion for others and so little for ourself.

— Maya Shankar

When big changes happen to us, they also inspire lasting change within us.

— Maya Shankar

When we witness people behaving in ways that defy our understanding of what humans are capable of, that changes our own understanding of what we're capable of.

— Maya Shankar

Read the available transcript
End of history illusionIdentity beyond what you doBehavioral science in governmentEntrepreneurship in large organizationsNavigating layoffs and career changeSmall steps and the middle problemSelf-affirmation, gratitude, and awe

SPEAKERS

  • Maya Shankar

    guest

    Cognitive scientist and author of "The Other Side of Change," and host of the podcast "A Slight Change of Plans."

  • Jeff Berman

    host

    Host of Masters of Scale.

High quality AI-generated summary created from speaker-labeled transcript.

Get more out of YouTube videos.

Read along on your phone, search it beside the video, or ask your favorite AI app what was said.