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My First MillionMy First Million

MFM #169: How One Man Has Built 5, Billion Dollar Companies

No Shaan today, but Sam is joined by Andrew Wilkinson to chat billionaires. The guys break down how Bradley Jacobs is able to consistently spin up companies and how Dan Gilbert built an empire from scratch.

Andrew WilkinsonguestSam Parrhost
Apr 9, 20211h 10mWatch on YouTube

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CHAPTERS

Chapter summaries

  1. Andrew’s unexpected call with Warren Buffett (and why it inspired him)

    Andrew recounts how a casual conversation about philanthropy led to a direct introduction to Warren Buffett. He describes calling Buffett, being put straight through, and talking for over an hour in a way that felt surprisingly down-to-earth and encouraging.

    • •A contact unexpectedly offered to introduce Andrew to Warren Buffett while Andrew was thinking about philanthropy
    • •Buffett’s office told Andrew to call anytime and that Buffett would pick up
    • •Andrew describes feeling nervous because Buffett is a personal hero
    • •Buffett said he had time and spoke with Andrew for about an hour or more
    • •Andrew found it motivating that Buffett matched his public persona and showed genuine interest
  2. Setting up “Billy of the Week” and checking in on Andrew’s public-company learning curve

    Sam explains a special recurring segment format and introduces Andrew as the guest co-host for the day. Andrew shares what it feels like to operate as part of a public company, describing a fresh wave of learning, uncertainty, and stress similar to early entrepreneurship.

    • •Sam introduces the “Billy of the Week” segment and how the discussion will work
    • •Shaan is out, and Sam frames the episode as a two-person deep dive on notable operators
    • •Andrew compares running a public company to being a new entrepreneur again
    • •He describes not knowing what matters yet and feeling stress from new expectations
    • •Sam and Andrew briefly mention the company’s market cap range and Andrew’s preference not to watch the stock closely
  3. Andrew’s investing identity and the scale of his deal activity

    Sam introduces Andrew’s background—design to investing—while Andrew explains how delegating what he dislikes ultimately pushed him toward owning and backing many companies. They quantify the scope: dozens of controlled businesses and many minority investments.

    • •Sam introduces Andrew’s path from agency profits to buying and investing in companies
    • •Andrew describes himself as a designer who became an investor by delegating more and more
    • •Andrew explains that investing is the “final form” of delegating operational work to CEOs
    • •He shares the firm controls a large number of businesses and also holds many minority positions
    • •Sam frames the total as roughly around a hundred deals overall
  4. Brad Jacobs: five massive companies and a repeatable roll-up playbook

    Sam introduces Brad Jacobs as an under-the-radar entrepreneur who repeatedly built billion-scale outcomes. He walks through Jacobs’ early oil businesses and then his move into acquisitions and scaling in “boring,” durable industries.

    • •Sam presents Brad Jacobs as having started five companies that went public or exceeded billion-dollar scale
    • •Jacobs’ first business was an oil brokerage that quickly grew to very large gross bookings and was later sold
    • •Jacobs started a second major oil business with a large line of credit and built it internationally
    • •Sam shifts to Jacobs’ strategy of targeting huge, fragmented industries
    • •Andrew reacts to how “basic” and durable the businesses are and why that’s part of the appeal
  5. United Waste: consolidation, route optimization, and scaling a fragmented industry

    Sam describes Jacobs’ entry into waste management via United Waste, built by buying landfills and local operators, improving routes and pricing, and scaling through consolidation. Andrew frames Jacobs as a “scaler” entrepreneur type who operationalizes what already works.

    • •Sam outlines the waste-management play: buy landfills and local trucking operators, optimize routes, improve pricing and margins
    • •The business plan emphasized scale and operational efficiency in small markets
    • •Andrew introduces a four-type entrepreneur framework (innovator, remixer, scaler, optimizer) and places Jacobs as a scaler
    • •Andrew contrasts durable industries with businesses that require shorter time horizons
    • •Sam and Andrew emphasize how unglamorous sectors can still produce enormous outcomes
  6. Raising capital with clarity: the SEC Q&A document and the importance of plain-English strategy

    Sam highlights a written Q&A-style document used around Jacobs’ later ventures and notes how unusually clear it is. They discuss how Jacobs appears to raise money by presenting a straightforward plan and track record rather than hype.

    • •Sam points to an SEC-linked document that reads like a prepared Q&A explaining strategy
    • •Andrew reacts to the idea that the written document could function like an “investor deck” substitute
    • •Sam emphasizes Jacobs’ ability to raise capital repeatedly and scale outcomes far beyond the initial amounts raised
    • •They note the writing is direct, simple, and lays out the plan clearly
    • •The discussion sets up Jacobs’ next major moves into rentals and logistics
  7. United Rentals: acquisitions plus greenfields, fast IPOs, and scaling with purchasing power

    Sam explains Jacobs’ approach to equipment rental: find a massive, fragmented industry and consolidate it while also opening new branches. Jacobs prioritized speed, became a category leader quickly, and used systems and scale advantages to expand.

    • •Sam describes the prevalence of United Rentals branding across construction-related equipment
    • •Jacobs’ thesis: fragmented, profitable small operators lacked capital and strong sales execution
    • •Jacobs used both acquisitions and cold-start “greenfield” locations, and he said he preferred cold starts
    • •Jacobs pushed for rapid public listing shortly after founding, emphasizing speed as an advantage
    • •Andrew probes whether growth was mostly acquisition-driven or competitive expansion; Sam answers it was both
  8. XPO Logistics and the repeatable ‘study industries + interview experts + hire great people’ method

    Sam transitions to Jacobs’ next focus: transportation and logistics, selected after extensive research and expert conversations. Andrew and Sam discuss how Jacobs learns—through intensive reading and many expert calls—then executes a familiar consolidation-and-sales-driven playbook.

    • •Sam says Jacobs studied many industries and narrowed to transportation/logistics due to size and fragmentation
    • •Jacobs’ learning process is described as reading heavily and calling many experts to ask questions
    • •Andrew recognizes XPO as logistics/supply-chain oriented and clarifies his understanding from the document
    • •Sam describes Jacobs’ plan as consistent with prior ventures: hire strong people and execute a defined strategy
    • •The segment frames Jacobs’ approach as systematic rather than trend-driven
  9. Jacobs’ operational formula: buy small platforms, hire intense sales talent, and integrate with software

    Sam summarizes Jacobs’ written strategy in concrete terms: buy a smaller business as a base, add headcount to grow, and supply the capital others lack. Jacobs also emphasizes sales hiring and IT integration, including one software purchase he called his best acquisition.

    • •Jacobs’ ramp-up approach: acquire a smaller business and add significant headcount to accelerate revenue growth
    • •He targets businesses that can’t sustain growth plans due to lack of capital and funds the scaling himself
    • •Sales strategy: hire hungry talent with low base pay and strong upside incentives
    • •He describes high-volume calling and selecting salespeople oriented toward winning and not needing to be liked
    • •Jacobs cited a key software acquisition as critical to integrating many acquisitions and enabling scale
  10. What drives builders like Jacobs? Integrity, employee retention, and the unknown ‘money question’

    Andrew questions Jacobs’ deeper motivation and what he does with wealth, contrasting wealth-building with visible giving. Sam says Jacobs is private but notes Jacobs’ emphasis on integrity and taking care of acquired teams as part of the moat.

    • •Andrew asks what keeps Jacobs going and what purpose sits behind repeated billion-scale building
    • •Sam describes Jacobs as endearing in interviews and not merely a Wall Street stereotype
    • •Sam says Jacobs frequently talks about integrity as a core filter for acquisitions
    • •Sam describes employee care and retention as a key risk and a stated competitive advantage
    • •Andrew contrasts building efficiency as societal good with curiosity about how wealth is used personally
  11. Lessons and cautions from Jacobs: ambition, buying cheap, and using debt (with risk awareness)

    Sam and Andrew pull out takeaways: Jacobs shows that massive outcomes can be ‘simple’ in concept; he buys at relatively low earnings multiples; and he uses leverage confidently. Andrew adds the caveat that survivorship bias may hide those who used debt and failed.

    • •Sam describes being inspired by Jacobs’ repeated execution of seemingly ‘impossible’ outcomes
    • •They discuss buying businesses at lower earnings multiples and then building a scalable platform
    • •Andrew notes low-multiple deals can mean lower-quality assets unless systems improve them
    • •Sam highlights Jacobs’ comfort with debt and unemotional view of cost of capital versus growth
    • •Andrew warns that leverage stories are biased toward winners and contrasts Jacobs’ heavy operational lift with their preferred approach
  12. Dan Gilbert: building Quicken Loans and using wealth to bet big and rebuild Detroit

    Andrew introduces Dan Gilbert and explains why he’s compelling: a long time horizon, personal adversity, and a mission-driven focus on Detroit. He outlines Gilbert’s core businesses, wide-ranging investments, and a pattern of making ambitious, sometimes unconventional bets.

    • •Andrew says Gilbert’s wealth surged dramatically in a short period while he dealt with a serious health event
    • •He describes Gilbert’s origins, early hustle, and building Rock Financial into what became Quicken Loans
    • •Andrew emphasizes Gilbert’s mission to revitalize Detroit through real estate and city-focused investment
    • •They list varied holdings and investments (including media, consumer brands, and venture-backed companies) as examples of eclectic bets
    • •Andrew highlights family and personal motivations, including funding research connected to a rare disease affecting Gilbert’s son
  13. Gilbert’s operating style: culture as strategy, saying yes, and staying unusually hands-on

    Andrew shares firsthand experience meeting Gilbert and describes him as engaged, curious, and willing to move fast on ideas. They discuss Gilbert’s cultural “isms,” his belief that ‘money follows, it does not lead,’ and examples of him personally staying involved even at massive scale.

    • •Andrew recounts cold-emailing Gilbert, getting a fast reply, and being hosted for an extensive Detroit visit
    • •Gilbert is described as highly engaged, asking how things work and exploring ways to get involved
    • •Andrew quotes Gilbert’s principle that ‘money follows, it does not lead,’ prioritizing mission and momentum over spreadsheets
    • •Culture focus: Gilbert personally onboards groups of new employees and shares a set of guiding ‘isms’
    • •Andrew says Gilbert remains hands-on, including direct feedback via text on product/design work
  14. From billionaire profiles to real life: public attention, anonymity, and the burdens of scale

    The conversation shifts from case studies to the hosts’ lived experience: attention, online criticism, and safety concerns. They explore whether anonymity could become more common, and how scale creates constant inbound demands and psychological pressure even when things are ‘going well.’

    • •Andrew re-tells the Buffett call story within a broader discussion of meeting admired figures and authenticity
    • •They discuss the emotional downsides of visibility, including misinterpretation and public pile-ons
    • •Andrew describes a viral tweet experience leading to conflict and negative emotions, raising the question of whether being public is worth it
    • •Sam shares real examples of privacy and boundary issues from online attention, including people finding locations and sending packages
    • •They discuss anonymous personas and the possibility of more anonymous working relationships in the future, plus the pressure and responsibility that can accompany large wealth

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