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Raj ShamaniWhy the Rich Think Differently: Millionaire Mindset & Wealth Secrets - Kunal Shah |FO389 Raj Shamani
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Transcript
135 min read · 26,819 words- 0:00 – 2:29
Intro
- RSRaj Shamani
You feel successful people don't gossip?
- KSKunal Shah
Successful people actually are extraordinary at keeping secrets. They gossip to know information. You will never see a wealthy person who's terrible at keeping secrets. The moment second, third generation who's not good at keeping secrets, the wealth will go away.
- RSRaj Shamani
Were you good at keeping secrets from childhood?
- KSKunal Shah
I was good at keeping people's trust.
- RSRaj Shamani
Tweet that you did. Fastest way to be called stupid in life is to have an opinion about power or politics. Why?
- KSKunal Shah
You will notice that people who talk a lot about politics are usually powerless in life.
- RSRaj Shamani
What is your fear today?
- KSKunal Shah
Fear of poor. Nobody really wants to hang around with poor people.
- RSRaj Shamani
You've also said somewhere most Indians settle for average career.
- KSKunal Shah
[laughs]
- RSRaj Shamani
What's the truth about discipline and ambition? Because a lot of people think they're ambitious.
- KSKunal Shah
Most ambitious people will never say they are ambitious. They are just doing stuff, building stuff. They don't write all these tag words on their Twitter or Instagram or LinkedIn. There are many people who are famous for being cringe. You won't respect them.
- RSRaj Shamani
Do you have any insecurity? At times, even when you're doing everything right, something still goes wrong. Like you are all ready for a shoot, but you realize you forgot the mic, or a teammate needs a document, but there's no one free to go drop it. These problems slow you down. That's why I use Porter. It helps me save time and effort by offering on-demand two-wheeler and truck delivery services for all small and big things as per my needs. Their instant pickup and reliable deliveries not only reduce effort, but also bring peace of mind. And it doesn't matter if you are a freelancer, a startup, or an established company. Porter se delivery hai, ho jayega. And our today's guest, Kunal Shah, founder of CRED, also agrees with this way of thinking. He doesn't just spot problems before other people, he questions why they exist and how he can fix them. In today's episode, he talks about what is his biggest fear right now. What is he chasing? Fame, power, or money? Can someone build ambition like a skill? Why are we not acceptable of failure as a society? How can a person go from being mediocre to earning a place with an A+ crowd? And why is being a trustworthy person a huge part of success? Watch this episode till the end, and tell me in the comments, what did you learn from this conversation? [intro jingle]
- 2:29 – 3:42
Friendship with Raj
- RSRaj Shamani
Like, my first big podcast, I was just telling my team.
- KSKunal Shah
Oh, is that true?
- RSRaj Shamani
Mera first jo- uske pehle I've done 50, 60 episodes.
- KSKunal Shah
Haan.
- RSRaj Shamani
Koi bhi 100K views mein nahi gaye the.
- KSKunal Shah
Haan. Interesting.
- RSRaj Shamani
Yours was the first jo 100K se bahar gaya tha.
- KSKunal Shah
That's cool.
- RSRaj Shamani
And it did it-- And I remember the first line, and we put it out in podcast as well view mein. Us podcast mein start hota hai ki I'm nervous.
- KSKunal Shah
Haan. [laughs]
- RSRaj Shamani
And you were telling me ki kyu nervous ho raha hai? [laughs] You remember it was in CRED.
- KSKunal Shah
Yes, I, I do remember.
- RSRaj Shamani
Yeah, yeah.
- KSKunal Shah
But, like, it's, it's like kudos to you, man. This is not, uh, it is absolutely elite athlete level achievement what you've done. Pretty cool, man.
- RSRaj Shamani
Thank you. It means a lot.
- KSKunal Shah
No, no, it is, it is what it is. Like, credit where it's due, man. This is, this is extraordinary work.
- RSRaj Shamani
Thank you so much.
- KSKunal Shah
And, and I can tell you it may look easy from outside. I know, uh, [chuckles] it uh must have been a nightmare getting to this place. How old are you now?
- RSRaj Shamani
28.
- KSKunal Shah
That's even more commendable, man. Good stuff.
- RSRaj Shamani
Thank you.
- KSKunal Shah
Done.
- RSRaj Shamani
I'm actually happy. Achhe note pe start kar rahe hai. [laughs]
- KSKunal Shah
[laughs]
- RSRaj Shamani
I was nervous kyunki I'm a fan more than, and more than the Kunal Shah the person, I'm fan of Kunal Shah the person who tweets. [laughs]
- KSKunal Shah
[laughs]
- RSRaj Shamani
Kahan pe
- 3:42 – 7:50
Childhood, Kunal as a Person
- RSRaj Shamani
born and brought up? Aap kahan pe hue?
- KSKunal Shah
I'm actually born, uh, in Ahmedabad. My mom's from here. But I've always been here. So my-
- RSRaj Shamani
Achha
- KSKunal Shah
... I was, like, raised-
- RSRaj Shamani
Bangalore, Bombay?
- KSKunal Shah
No, Bombay only.
- RSRaj Shamani
Okay.
- KSKunal Shah
Bangalore is only last six, seven years.
- RSRaj Shamani
So Bombay mein Hindi achchhi hoti hogi na?
- KSKunal Shah
Yeah, it's just that I never got, like, good at it.
- RSRaj Shamani
Okay.
- KSKunal Shah
Uh, I can speak.
- RSRaj Shamani
Mm-hmm.
- KSKunal Shah
Uh, it's not that I can't speak Hindi, but I know that I will struggle with words.
- RSRaj Shamani
Do you think in English?
- KSKunal Shah
Mm, that's a good question. I don't know what language I think in.
- RSRaj Shamani
But you read and consume everything in English?
- KSKunal Shah
Hmm. No. Aisa nahi hai. I, I do consume in multiple languages. It's just that I don't know what language do I think in. I've just become, um, I think it's become a mixture now.
- RSRaj Shamani
Okay. Is it work mein English mein sochte ho or personal life mein Hindi mein sochte ho ya family se jab baat kar rahe ho tab Hindi mein sochte ho?
- KSKunal Shah
I don't know. I... Shit. Maybe I don't, I don't have conversations with myself when I'm thinking.
- RSRaj Shamani
Okay.
- KSKunal Shah
I'm using just as a triggers, then I go externally. A good question. Wow. Maybe I've stopped... Wow, I'm trying to think on which language I'm thinking. I'm not able to. I think it's reached into some kind of a, like, language-less thinking approach now.
- RSRaj Shamani
Okay.
- KSKunal Shah
It's just more of, like, triggers and I think it's multiple languages.
- RSRaj Shamani
Okay.
- KSKunal Shah
Mm-hmm.
- RSRaj Shamani
Multiple things together.
- KSKunal Shah
Yeah.
- RSRaj Shamani
Just-
- KSKunal Shah
Yeah
- 7:50 – 18:56
Failure
- RSRaj Shamani
because you're talking about observation and shame.
- KSKunal Shah
Mm-hmm.
- RSRaj Shamani
One thing which is very shameful today-
- KSKunal Shah
Mm-hmm
- RSRaj Shamani
... is failure.
- KSKunal Shah
Mm-hmm.
- RSRaj Shamani
When you fail in public.
- KSKunal Shah
Mm-hmm.
- RSRaj Shamani
Okay?
- KSKunal Shah
Mm-hmm.
- RSRaj Shamani
And that probably is something that we need to because I was reading bunch of your tweets.
- KSKunal Shah
Mm-hmm.
- RSRaj Shamani
That is something that we need to get over in order to try more or maybe succeed as society in a better way.
- KSKunal Shah
Mm-hmm.
- RSRaj Shamani
Right? How do you think that will happen? First, actually, why do you think failure is seen as a shameful event in our country?
- KSKunal Shah
See, the thing is, uh, uh, first of all, let's just understand how we are raised. Uh, there is this perpetual fear. Everybody is living in some version of fear. Society ka fear, exam ka fear ki yeh ho jayega, woh ho jayega, fail ho jayenge, ek saal miss kar denge, yeh ho jayega. And, and we also raise kids through fear ki if you do not do this, this will happen. Yeh nahi hoga toh aapka yeh naukri nahi hoga, yeh nahi hoga. Nobody will respect you. All of that stuff, right? So when your default state is fear, failure is the dreaded ki yaar kuch bhi ho jaye yeh nahi hona chahiye.
- RSRaj Shamani
Haan.
- KSKunal Shah
Right? Uh, and that causes the society to feel safe in some ways, right? But it makes-- it is very common in the emotional societies. For example, aap Covid mein dekhenge India was completely apathy mein tha aur complete panic mein tha. Kabhi beech wala state tha hi nahi.
- RSRaj Shamani
Mm-hmm.
- KSKunal Shah
Right? You will notice one more thing that Indians, when they rate an app, they will do one star or five star. Yeh two, three, four star nahi karte hum, right? Because that's an emotional response. YouTube used to be have earlier different ratings, if you remember. Then it moved to up, thumbs up and thumbs down.
- RSRaj Shamani
Yeah, yeah.
- KSKunal Shah
Right? Because that's how emotional reactions are, right? Arre I-- a-a-and that's what's happened, like, oh, I'm a fan. And then if they don't do well ohhh we'll hate.
- RSRaj Shamani
Mm-hmm.
- KSKunal Shah
Right? And, and therefore I, I often say that we like to create gods out of people and then do visarjan-
- RSRaj Shamani
Mm-hmm
- KSKunal Shah
... of them. Right? And that's how we feel okay about things, right? So I think what happens is hum yeh jo failure ka part hai, right, comes from what do we celebrate, right? Uh, now risky behavior historically resulted in you being left out in the society, and the society had no way to bring you up or whatever, and you would be, like, treated as somebody who has bad judgment. Toh usse accha risk mat lo simple, simple cheez karo.
- RSRaj Shamani
Mm-hmm.
- KSKunal Shah
For example, let's say our movement as a society from saving account to fixed deposits to investing in mutual funds to investing in stocks is a journey.
- RSRaj Shamani
Yeah.
- KSKunal Shah
Right? And you will see that different communities and different societies, for example, business families had a very different relationship with money.
- 18:56 – 29:29
Fear into Curiosity
- RSRaj Shamani
Mm-hmm. Yeah. You know, I'll talk about me a little bit, and then we'll go back to the fear conversation. So what has it really helped us is us not bothering about views during the conversation.
- KSKunal Shah
Perfect.
- RSRaj Shamani
Like that, and I can tell you by far every member in the team, we know this. When we prepare for a podcast, when we choose the guest, and when we do the podcast, we give zero fucks about views.
- KSKunal Shah
Mm. Mm-hmm, mm-hmm.
- RSRaj Shamani
We're like, okay, sometimes we prepare 500 things and we end up talking about none-
- KSKunal Shah
Mm
- RSRaj Shamani
... because we're just curious and we are in-
- KSKunal Shah
Mm-hmm
- RSRaj Shamani
... the conversation. We wanna learn.
- KSKunal Shah
Mm.
- RSRaj Shamani
That has really helped us.
- KSKunal Shah
That's good.
- RSRaj Shamani
So that the only objective is can we learn and understand something out of this?
- KSKunal Shah
No, that's perfect. As long as you do this consistently-
- RSRaj Shamani
Like till now in every conversation we've done this, what we do is once the conversation is out-
- KSKunal Shah
Mm
- RSRaj Shamani
... like once this is done-
- KSKunal Shah
Mm
- RSRaj Shamani
... this job is done, then we try to think, okay, now how do we make best out of whatever we have gotten?
- KSKunal Shah
Mm.
- RSRaj Shamani
The process of views doesn't start before we've shot the podcast.
- KSKunal Shah
Perfect. That's actually quite cool. Uh, I think one topic to touch upon on fear is, uh, best people convert fear into curiosity.
- RSRaj Shamani
What do you mean? Explain.
- KSKunal Shah
See, everybody has fear.
- RSRaj Shamani
Mm.
- KSKunal Shah
It's a guaranteed, huh?
- RSRaj Shamani
Agreed.
- KSKunal Shah
Some people have a very different reaction to fear. Most people have a reaction, get shut down, go in shell, not act. Small personal people convert their fear into curiosity.
- RSRaj Shamani
Mm.
- KSKunal Shah
Yeah
- 29:29 – 34:16
Mediocre People
- RSRaj Shamani
That is so, so true. You know, you tweeted something about it.
- KSKunal Shah
Mm-hmm.
- RSRaj Shamani
You said, "Mediocre people often have a clear tell. You'll often see them hanging out with other mediocre people, probably because the A+ folks avoid them." Now, when you said that most of the people are average of the five people they hang out with, and if you come from a mediocre background and you are a mediocre person in there, how do you break out of this? How do you go to the A+ category because A+ folks are avoiding them?
- KSKunal Shah
Yeah. First of all, all A+ folks feel they're mediocre.
- RSRaj Shamani
Mm.
- KSKunal Shah
I don't think if the mediocre people feel they are mediocre. That's number one. Number two is it's a relative term, right?
- RSRaj Shamani
Mm.
- KSKunal Shah
There is no categorization
- RSRaj Shamani
Yeah
- KSKunal Shah
... this is A+, this is mediocre. It's a spectrum. Like, and we all know-
- RSRaj Shamani
Yeah
- KSKunal Shah
... there's a ranking system that exists on human beings. For example, uh, if you were to rank- ... Kunal and Raj on understanding of content, you would be like miles ahead of me, right? On, on some topics, I would be miles ahead of you, and that's what humans are, right? For example, if both of us have to think about who's the best person to understand cars, maybe it's not us. It's a s- a friend of ours who's very, very good at it.
- RSRaj Shamani
Yeah
- KSKunal Shah
And they're miles ahead.
- RSRaj Shamani
Mm.
- KSKunal Shah
So there is a spectrum in each of these things. But anybody who's excellent at anything is not accidentally excellent at anything.
- RSRaj Shamani
Mm.
- KSKunal Shah
Nobody's gifted to be, "Oh, I am good at cars," or, "I'm good at content."
- RSRaj Shamani
Mm.
- KSKunal Shah
Right? It happens because they are obsessive about this and get there, right? Now, if you're in a company of people who obsess about anything, you learn something from them.
- RSRaj Shamani
True.
- KSKunal Shah
You meet a musician, you meet an athlete, you, you meet a startup entrepreneur, you meet somebody who's building great content the way you are doing, and you'll always learn, right? And is that the relationship? What I'm saying is that if a relationship is not teaching you something but are only validating you, then growth is limited.
- RSRaj Shamani
Mm. How do you find these people who teach you?
- KSKunal Shah
They always exist. Uh, I think people who make us uncomfortable are a good set.
- RSRaj Shamani
That's a good framework.
- KSKunal Shah
Right? Because if you think they're right but offends you, that's the exact person to spend time with.
- RSRaj Shamani
Yeah.
- KSKunal Shah
But what we do is we judge the tone of their feedback. I don't judge tone of feedback of anyone. Anybody who mocks me or takes a shot at me or whatever, and if they have some good lesson, I will only remember the lesson. I will not remember what the tone was, and I will not even remember who the person was. But people have ... So I, I often say this, but I'll repeat it, like, people have substance and their own perception about themselves.
- RSRaj Shamani
Mm.
- KSKunal Shah
When the gap [foreign language] it's easiest to offend people.
- 34:16 – 35:10
Mocking Someone = Low Status
- RSRaj Shamani
you tweeted something on this.
- KSKunal Shah
Mm-hmm.
- RSRaj Shamani
All mockery is accepting lower status.
- KSKunal Shah
Hmm. Yeah. It, it's, it's funny, right? But we will never mock somebody who's lower status than us. Imagine you are meeting with friends and you are mocking your staff who drives you. Have you ever seen that behavior? But we all get together and mock our bosses, mock politicians, mock somebody because it allows people to create a tribe.
- RSRaj Shamani
Mm.
- KSKunal Shah
Gotta gossip [foreign language] , but that's a very cheap way to build bonds.
- RSRaj Shamani
But most people do that, and they cherish-
- KSKunal Shah
Yeah
- RSRaj Shamani
... it. Why?
- KSKunal Shah
But most people are also not successful, no?
- RSRaj Shamani
Mm.
- 35:10 – 39:38
Successful People Don’t Gossip
- RSRaj Shamani
You feel successful people don't gossip?
- KSKunal Shah
They, they gossip for a very different intent. They gossip to know information-
- RSRaj Shamani
Interesting
- KSKunal Shah
... or improve their intelligence about something.
- RSRaj Shamani
Fair.
- KSKunal Shah
It's not their need.
- RSRaj Shamani
Yeah.
- KSKunal Shah
Successful people actually are extraordinary at keeping secrets. You will never see a wealthy person who's terrible at keeping secrets.
- RSRaj Shamani
Agreed.
- KSKunal Shah
You will say [foreign language] . They become the hoarder of asymmetric insights, and therefore you create trust with them. Think about all your friends that you say [foreign language] . You can't trust them. They might be fun, entertaining to go out with-
- RSRaj Shamani
Mm
- KSKunal Shah
... but you would not share very intimate information with them that can be damaging to you.
- RSRaj Shamani
Yeah. That is so true. You share certain insights with people who you trust and who can keep secrets, and they're often the people who are at the higher status than you or maybe in the group-
- KSKunal Shah
Or are likely to be more successful in the future as well
- RSRaj Shamani
... likely to be more so. You're saying people who are able to keep secrets at a young age-
- KSKunal Shah
See, uh
- RSRaj Shamani
... are likely to be more successful in future?
- KSKunal Shah
So let's just-
- RSRaj Shamani
Is that what you're implying?
- KSKunal Shah
... let's just break the ... All the people who are very successful or wealthy at least-
- RSRaj Shamani
Mm
- KSKunal Shah
... are going to be somebody who are extraordinary at keeping secrets Right? Which means they don't feel the need
- RSRaj Shamani
Yeah
- KSKunal Shah
... right? Most people, the way they remain interesting is through gossip.
- RSRaj Shamani
Hm.
- KSKunal Shah
कुछ content mila, and they have to tell people about it. And that's how they remain interesting, right? Some people, you share something with them, you know
- RSRaj Shamani
Hm
- KSKunal Shah
... they hold it. Now, I'm not saying that this cohort is likely to become successful, because there are other factors that come into being successful. But you will rarely see somebody who's successful who doesn't have this trait.
- RSRaj Shamani
Okay.
- KSKunal Shah
No.
- 39:38 – 45:15
Being Liked vs. Being Respected
- RSRaj Shamani
do you think people are-- people want to be liked more than they want to be respected? Because when you ask people, everybody will say they want to be respected, but their actions tell you otherwise.
- KSKunal Shah
It's about how we shape the society, right? Uh, respect is a long-term behavior, like is a short-term behavior.
- RSRaj Shamani
Hm.
- KSKunal Shah
Right? Can I do one thing and be respected? No. But I can make a nice joke, and I can be liked by your entire office.
- RSRaj Shamani
Yeah.
- KSKunal Shah
So the world is becoming more and more short-term, and less and less long-term.
- RSRaj Shamani
Why?
- KSKunal Shah
'Cause the society is rewarding that right now. But every now and then, the society corrects itself.
- RSRaj Shamani
Okay.
- KSKunal Shah
Then realize, "Oh, shit, we can't be short-term. We have to become long-term." Right? Im- imagine the human invention of monogamy, relationships, marriage came from realizing, "Oh my God, we can't be short-term." It's not good for society. Look at religion.
- RSRaj Shamani
Hm.
- KSKunal Shah
Every religion only does one thing: makes you not do short-term behavior and make you do long-term behavior. Across any religion-
- RSRaj Shamani
Yeah
- KSKunal Shah
... tribal religion to organized religion, any country, any state, don't do short-term behavior, do long-term behavior.
- RSRaj Shamani
Hm.
- KSKunal Shah
So that's the core thing. Every human realizes
- RSRaj Shamani
And how do you think religion got invented? Because they must have seen that humans are not doing well, right? For example, do not steal-
- KSKunal Shah
Hm
- RSRaj Shamani
... because it causes a cycle of retribution and destruction, violence, deaths, all of that stuff. So do not steal is be more long-term.
- KSKunal Shah
Long-term.
- RSRaj Shamani
In fact, every human behavior that we consider as bad behavior is nothing but a short-term behavior. Now-
- KSKunal Shah
Yeah
- RSRaj Shamani
... where does the short-term behavior come from, right? We have two brains.
- KSKunal Shah
Hm.
- RSRaj Shamani
The neocortex and amygdala. Amygdala is the fight or flight animal brain, as we call it-
- KSKunal Shah
Mostly
- RSRaj Shamani
... or the lizard brain-
- KSKunal Shah
Hm
- RSRaj Shamani
... which is designed for short-term. In fact, all the joyful stuff that we experience is coming from the short-term brain.
- KSKunal Shah
Yeah.
- 45:15 – 47:42
Kunal’s Fear of Escaping
- RSRaj Shamani
Yeah. Mm. You said most of us who are driven, they're escaping something. Were you escaping something?
- KSKunal Shah
Yeah, escaping-
- RSRaj Shamani
Fear of being broke-
- KSKunal Shah
Fear of, uh-
- RSRaj Shamani
... or poor?
- KSKunal Shah
... poor. Uh, uh, see, when you're also poor, when you suddenly become poorer in your family, you will start seeing everybody distancing from you.
- RSRaj Shamani
Mm.
- KSKunal Shah
Friends, family. Nobody really wants to hang around with poor people, uh, especially if you have become poor through your own choices. Uh, and, like, people try to keep you there, but, like, you know that they don't, like, want to really hang with you.
- RSRaj Shamani
Yeah.
- KSKunal Shah
And that drives you that, okay, you cannot be that, right? And you're escaping that in some ways. But I think it becomes eventually the OCD that you want to continuously escape only, right?
- RSRaj Shamani
Mm.
- KSKunal Shah
You're always thinking about-
- RSRaj Shamani
Yeah
- KSKunal Shah
... I need to escape even more-
- RSRaj Shamani
Mm
- KSKunal Shah
... and further and further and further, and it drives you.
- RSRaj Shamani
So what is your fear today? Or what is escape?
- KSKunal Shah
I think I-
- RSRaj Shamani
What is something that you're escaping today?
- KSKunal Shah
Uh, I think my, my, my fear always remains in that if I don't understand things. For me, not understanding how things work and becoming better at things that I don't have an understanding of is what drives me. Fear of irrelevance. And I... What if I don't understand the younger generation, right? Like, what if I don't see what they're doing and, and understand their patterns? For example, uh, how is AI going to shape our behaviors? I'm very, very interested in that, right? Uh, because this is a norm.
- RSRaj Shamani
Mm.
- KSKunal Shah
We, we, we not realize it, but maybe a large majority of people are already having some version of relationship with their AI.
- RSRaj Shamani
Yeah.
- KSKunal Shah
And that shapes humans differently. For example, let's say you are a male or female and you have a more fulfilling relationship with your ChatGPT. What if you find human relationships to be suboptimal?
- RSRaj Shamani
Highly possible.
- KSKunal Shah
What will happen to human society then? Like, if you don't think about these things, you're unlikely to do something about it or be aware of it before it happens. See, I'm... If you reduce... If you have the mindset of having less and less surprises about life-
- RSRaj Shamani
Mm
- KSKunal Shah
... it'll require you to constantly be aware about things.
- 47:42 – 53:52
Relationships Without AI
- RSRaj Shamani
But why is this need to understand this thing? Why is this need to predict or try to find a problem which is not there yet-
- KSKunal Shah
Mm
- RSRaj Shamani
... but might become a problem? What drives you to actually
- KSKunal Shah
I think-
- RSRaj Shamani
...
- KSKunal Shah
I think what will you do with it? For example, can you build a business with it? Can you understand something? Can you create something? Uh, for example, when we made our ads for the first time and they broke the standard format of how ads were done, and CRED ads became the standard of doing things, we realized that people were done with the same format of ads, right? And you had to do something that makes them come a-awake and notice-
- RSRaj Shamani
Mm
- KSKunal Shah
... and want to watch it without being interrupted.
- RSRaj Shamani
Mm.
- KSKunal Shah
And content versus ad, that mindset. So you need to understand that the world is getting bored, right? For example, I had written something f- multiple years ago that people will find it very hard to watch movies because they're addicted to short dopamine cycles now. And I tweeted like many years ago that we almost feel like a meditation
- RSRaj Shamani
Mm-hmm
- KSKunal Shah
... to watch a movie now, right? And to predict that trend and say, "Ab iska kya hoga?" Right? For example, the new format of short drama is taking off right now. It nothing but people watching a movie with 25 breaks. If you ask an average person, how many times did you pause to finish a Netflix movie? The answer may be 25, 30.
- RSRaj Shamani
Mm-hmm.
- KSKunal Shah
So they're anyways watching a movie like a short series.
- RSRaj Shamani
Yeah.
- KSKunal Shah
Right? To continuously watch without being distracted, without being on your phone for two hours is getting harder, almost impossible. In fact, I'm worried how movies are gonna do well now because people find it very, very hard. In fact, I know that multiple OTTs are telling content creators that please make content that people can watch along with being on their phone.
- RSRaj Shamani
Yeah.
- KSKunal Shah
So how do we make money from this now? So I see movies becoming grander-
- RSRaj Shamani
Mm-hmm
- KSKunal Shah
... then it affords for you to pay attention. So the movie budgets have to go crazier, and you'll make a superhero movie and fantasy mythology movie, and like you'll really raise the level. A regular story that used to be big hits before-
- RSRaj Shamani
Yeah
- KSKunal Shah
... unlikely to work now.
- RSRaj Shamani
So you love to understand these patterns and behaviors-
- KSKunal Shah
Make sense, make sense of them
- RSRaj Shamani
... and then make sense of them. So maybe it will turn into an insight for you to build a business, or it's just awareness about society-
- KSKunal Shah
Awareness
- RSRaj Shamani
... and it gives you a kick that-
- KSKunal Shah
Awareness
- RSRaj Shamani
... oh, I understood it.
- KSKunal Shah
I understood it is a bigger kick. Usko use kar diya toh business ban jayega.
- 53:52 – 58:35
How Kunal Uses AI
- RSRaj Shamani
Give me one example.
- KSKunal Shah
No, this is one example. So what I, what I do is I, I put-
- RSRaj Shamani
Something that helped you, something that gave you feedback and you fixed on it, and you use-
- KSKunal Shah
Multiple things
- RSRaj Shamani
... 400 IQ to do the best
- KSKunal Shah
... all the time. All the time. All the time.
- RSRaj Shamani
Okay.
- KSKunal Shah
Observing my interviews, I'll say, "Did I do a good job of interviewing?"
- RSRaj Shamani
Mm-hmm.
- KSKunal Shah
"Did I actually ask the right questions? Did I listen to the candidate or interrupted them too much?"
- RSRaj Shamani
Job interview?
- KSKunal Shah
Yeah, when I'm interviewing people. Then, uh, I've asked, uh, to, uh, observe something that I've written as a strategy and say what are the things that I've not thought about. Uh, I've used it, uh, in manners where I've said that, uh, I'm... let's say I'm this MBTI, I'm ADD, can you convert this document for somebody who's this MBTI and this ADD and make me readable for me? Amazing.
- RSRaj Shamani
Nice
- KSKunal Shah
It makes it exciting for you to read the same document.
- RSRaj Shamani
Nice
- KSKunal Shah
Uh, can-- I have done things where I would have a hypothesis and put the hypothesis out there. For example, I'll tell you one recent example.
- RSRaj Shamani
Mm.
- KSKunal Shah
I had a feeling that all the countries that had extreme weather became great at planning, and people who do not have extreme weather are not good at planning because extreme weather forces you to have long-term thinking.
- RSRaj Shamani
Mm.
- KSKunal Shah
Right?
- RSRaj Shamani
Mm.
- KSKunal Shah
Then I noticed that it, those countries also have a very unique trait of not wearing wide range of colors. So people with extreme countries, extreme weather do not have very colorful color palette in their clothes.
- RSRaj Shamani
Mm.
- KSKunal Shah
So when you go to countries, let's say Russia, you will see like only six shades. But if you go to a place in Gujarat where they have vibrant colors in their shirts and, and then I, I noticed that, uh, further that they are also le-less likely to be emotionally expressive.
- RSRaj Shamani
Countries with extreme weather.
- KSKunal Shah
Extreme weather and people who have less colors and... So I made this compound hypothesis and put it out there in ChatGPT. I said, "Can you rate this on 10 and tell me five ways this may be wrong?" Then it helped me sharpen, "Ki yaar this is looking like 8 on 10." 2 on 10 isliye nahi hai because ye teen jagah example hai ki yahaan pe extreme weather hai lekin toh bhi colorful kapde pehente hai.
- RSRaj Shamani
Mm.
- KSKunal Shah
Planning ye hai, woh hai. And then I made one more hypothesis that it also makes them more wealthier. So high per capita comes from countries who are better at planning.
- RSRaj Shamani
Mm. Interesting.
- KSKunal Shah
But in the past, per capita income was higher in countries which were more resourceful and had less extreme weather. So if you go back in history, all the countries with less extreme weather were more prosperous because that causes the agricultural yield to be better. And all the technological innovation and innovation which drives planning and efficiency came in countries with extreme weather.
- 58:35 – 1:04:25
Hard Work Yet Still Poor
- RSRaj Shamani
I wanna ask you, is there-- Because you're talking also about wealthy countries and weather extreme countries and all of these combination. It's just a very basic question which is coming out of my head and is like, why do you think most people, they work really, really hard in whatever country they are, still they remain poor?
- KSKunal Shah
Hmm. It's a great question. Um, uh, I think, um, the frame to apply is what does your work solve, right? If I'm a surgeon that is extraordinary doing bypass surgery, I work for a few hours and I make a lot of money because the problem I solve is almost life and death-
- RSRaj Shamani
Yeah
- KSKunal Shah
... with a very high chance of somebody dying. But let's say I did some work which does not solve a large problem. In fact, bohot jan kar sakte hai. Then it's unlikely to create more wealth.
- RSRaj Shamani
Wealth.
- KSKunal Shah
So what does it solve and what do people value at? For example, let's say both of us get together and build a company that's going to solve, um, bachon ki height badh jayegi teen chaar inch in a healthy manner.
- RSRaj Shamani
Mm.
- KSKunal Shah
We found a technology or a medication or some Ayurvedic medication jisse ye hota hai. We'll become very wealthy.
- RSRaj Shamani
Very, very wealthy.
- KSKunal Shah
Because it's a problem that people care a lot about. But let's say we build something that is-- By the way, we'll become very wealthy but it's very hard problem.
- RSRaj Shamani
Mm.
- KSKunal Shah
Matlab sometime we'll have to give 15, 20 years with no chance of success
- RSRaj Shamani
To solve that problem
- KSKunal Shah
... to solve this problem, and therefore it will not achieve anything. But let's say you are, are doing a lot of hard work and, I don't know, uh, providing, um, XYZ service that
- SPSpeaker
[laughs]
- KSKunal Shah
And you could be easily replaced.
- RSRaj Shamani
Hmm.
- KSKunal Shah
Nobody cares
- SPSpeaker
[laughs]
- KSKunal Shah
Right? You will not be able to make more money.
- RSRaj Shamani
Hmm.
- KSKunal Shah
Right? Uh, a-a-and therefore it's about what comes out of that achievement. For example, software engineering was very hard to learn and made a lot of money-
- RSRaj Shamani
Hmm
- KSKunal Shah
... a lot of people did software engineering because of that. But let's say if AI comes around and makes the top software engineer 10X more productive, which means they don't need as many people, that profession may not make the same amount of money. But for some people-
- RSRaj Shamani
It'll be-
- KSKunal Shah
... it makes them crazy amount of money. Same thing for doctors. Some doctors will become 10X using AI.
- RSRaj Shamani
Hmm.
- KSKunal Shah
Right? So we have to think that way. Uh, if hard work resulted in stuff, right? For example, let's say let's talk about your podcast, right?
- RSRaj Shamani
Hmm.
- KSKunal Shah
A lot of people are doing it.
- 1:04:25 – 1:14:12
Truth-Seeking vs. Validation
- KSKunal Shah
truth-seeking on what is causing what.
- RSRaj Shamani
How do you differentiate between truth-seeking and validation?
- KSKunal Shah
Yeah.
- RSRaj Shamani
Because let's say you are an app-
- KSKunal Shah
So, so for example, if you ask people, "Do you want to be healthy?"
- RSRaj Shamani
Hmm.
- KSKunal Shah
Survey
- SPSpeaker
[laughs]
- KSKunal Shah
... 100 and 100.
- RSRaj Shamani
Yes.
- KSKunal Shah
"Are you doing something about being healthy?"
- SPSpeaker
[laughs]
- KSKunal Shah
Actually
- RSRaj Shamani
So you look at data and instincts because so many health startups fail because
- SPSpeaker
[laughs]
- KSKunal Shah
See, wealth happens when you take something that people are truly motivated by and make it easy to do.
- RSRaj Shamani
Hmm.
- KSKunal Shah
Wealth gets destroyed when you keep making something easy that nobody cares about. And that's the thing.
- RSRaj Shamani
So most people remain poor because they are, A, not working on making themselves irreplaceable, and B, they are not creating something so valuable which a lot of people are motivated to get easily.
- KSKunal Shah
Or will pay a lot for. How much would you pay for a, a health situation of your family member improving versus couriering from Bombay to Bangalore? So there's a range.
- RSRaj Shamani
Very huge difference.
- KSKunal Shah
There's a range. Think about human motivation as some Gangotri
- SPSpeaker
Hmm.
- KSKunal Shah
At the core
- SPSpeaker
[laughs]
- KSKunal Shah
... it's basically simple. Uh, we want health, prosperity, status for ourselves and our family members.
- RSRaj Shamani
Hmm.
- KSKunal Shah
All the things we do can be answered in this.
- RSRaj Shamani
Yeah.
- KSKunal Shah
After that
- 1:14:12 – 1:18:17
Why Indians Settle for Average Careers
- RSRaj Shamani
average careers.
- KSKunal Shah
Hmm.
- RSRaj Shamani
Why? Why do you believe so, and why do you think Indians have settled?
- KSKunal Shah
I don't think I've said that we have settled for average careers. I think we s- we settle for settling. I think what I mean by that is that
- RSRaj Shamani
Hmm.
- KSKunal Shah
Right? And it was the right decision at some point of time because we were very poor as a country, and, uh, stability
- RSRaj Shamani
Hmm.
- KSKunal Shah
Right? So it made sense to chase settlement, settling.
- RSRaj Shamani
Hmm.
- KSKunal Shah
But as you look at the gen- next generation, they are not s- choosing for settling because their family is settled. They're not worried about
- RSRaj Shamani
Hmm.
- KSKunal Shah
Will I have a place to stay? So when, when basics are taken care of, we become slightly more ambitious.
- RSRaj Shamani
So you feel now it's changed.
- KSKunal Shah
Yeah.
- RSRaj Shamani
Do you think that's also ... There's a flip side to it. A lot of entrepreneurs complain about it. On the podcast also they've complained, that a lot of young people, because they don't care about settling, they are so flirtatious with their careers, they are not building their depth in any one field.
- KSKunal Shah
Yeah. See, the thing is, um, if you are not worried about how you will be taken care of long term-
- RSRaj Shamani
Hmm
- KSKunal Shah
... it's okay to be short term about things, right? You, you are trying to jump between different things or whatever. So for example, younger generation is a lot more driven by short term approach to life because they have not seen anything long term, right? Uh, we've seen the average length of relationships also to come down-
- RSRaj Shamani
Shrinking
- KSKunal Shah
... right? Like, I often hear people saying that, "Oh, I was in this relationship for eight months." And, and somebody who came from my generation or one before that, it will sound absurd if somebody says that.
- RSRaj Shamani
Yeah.
- KSKunal Shah
So I think everybody's timeline has changed, right?
- RSRaj Shamani
Hmm.
- KSKunal Shah
Uh, and that is causing this thing of like what we feel of time, right?
- RSRaj Shamani
Yeah.
- KSKunal Shah
Okay, eight months. So I think that is changing. Uh, and but
- RSRaj Shamani
career
- KSKunal Shah
If you are not driven by, "Oh my God, I'm going to become useless, and I'm going to have no money and no family to take care of." Actually,
- RSRaj Shamani
Hmm.
- KSKunal Shah
I don't know. If you want them to become extraordinary successful, yes, you have to make them starve. When I use the word starve, it's metaphorical. It's be deprived of support and resources.
- 1:18:17 – 1:21:13
Becoming Extraordinary
- KSKunal Shah
come alive.
- RSRaj Shamani
Yeah. You use the word extraordinary.
- KSKunal Shah
Mm-hmm.
- RSRaj Shamani
You want them to become extraordinary, then make them starve. How to become extraordinary if somebody who's watching this wants to become an extraordinary person?
- KSKunal Shah
First of all, you shouldn't have time to watch this podcast. [laughs]
- RSRaj Shamani
[laughs]
- KSKunal Shah
But I think the, the, the point around any big achievement comes from overcoming many, many obstacles. Overcoming many, many obstacles is when you are putting yourself out there, and when you are giving it hours, attention, think. For example, anybody who's built a great physique has not got it accidentally.
- RSRaj Shamani
Yeah.
- KSKunal Shah
They've given extraordinary amount of attention, thinking, obsession, focus on food, workout, sleep. Like, it's their being Which got, gets them to that particular way. Anybody who's got to any version of success as an entrepreneur, same. Anybody who's achieved any version of these things. And they, they are putting themselves out there and getting out of comfort zone, right? See, comfort zone is a very infertile land.
- RSRaj Shamani
Mm.
- KSKunal Shah
But it keeps you safe.
- RSRaj Shamani
So if you want to be extraordinary, just kill any comfort-
- KSKunal Shah
Anything. Extraordinary at anything. Like, I'm not saying that you have to ... Wealth is not the only metric. I, I don't know-
- RSRaj Shamani
Extraordinary, I mean-
- KSKunal Shah
Anything
- RSRaj Shamani
... anything. Yeah.
- KSKunal Shah
Anything.
- RSRaj Shamani
But do you think that that means it'll require for you to just kill your comfort?
- KSKunal Shah
Yeah, it's impossible to be extraordinary in comfort zone.
- RSRaj Shamani
What's the truth about discipline and ambition? Because a lot of people want to be ... They think they're ambitious, they'd say that they're ambitious. I don't know if their actions match that or no.
- KSKunal Shah
Mostly they don't.
- RSRaj Shamani
Uh, so what do people misunderstand about it?
- KSKunal Shah
See, it's cool to, it's cool to say you're ambitious, no? Most ambitious people will never say they are ambitious. They are just doing stuff, building stuff. They are just out there. They don't write all these tag words on their Twitter or Instagram or LinkedIn.
- RSRaj Shamani
Yes.
- KSKunal Shah
They're just doing stuff.
- RSRaj Shamani
[laughs]
- KSKunal Shah
[laughs] The need to put so many labels to who we are.
- RSRaj Shamani
But when you ask them, they say they're ambitious.
- KSKunal Shah
No. Will, will they identify as an ambitious person?
- RSRaj Shamani
Mm-hmm.
- 1:21:13 – 1:22:53
Misunderstood Ambition
- RSRaj Shamani
people misunderstand about ambition and discipline?
- KSKunal Shah
No, I think it's a, it's a being. It's what you are. It's like ... It's not a thing that you can
- RSRaj Shamani
Do you think it's a trait or a skill or something that people can build? Like, can they turn themselves into an ambitious person or no?
- KSKunal Shah
I, I think the drives are very hard to get externally. You can't get a drive from external purpose. But I do feel that if you are around ambitious people and they are ab- they feel the need to keep you around-
- RSRaj Shamani
Mm
- KSKunal Shah
... you'll become more ambitious. Let me put it this way. I think you can make somebody more ambitious.
- RSRaj Shamani
Okay.
- KSKunal Shah
I don't think you're gonna make somebody ambitious.
- RSRaj Shamani
Hmm. So you're saying people are born ambitious? Or maybe something has happened-
- KSKunal Shah
No
- RSRaj Shamani
... to them over-
- KSKunal Shah
Something has happened to them
- RSRaj Shamani
... over the years.
- KSKunal Shah
A lot of people become ambitious later on in life when they can turn completely bankrupt at 30.
- RSRaj Shamani
Mm.
- KSKunal Shah
Then they get something, and they ... Or they have some major relationship issues, and that makes them. So some life event causes them to ... See, people maintain their slope
- RSRaj Shamani
Mm.
- KSKunal Shah
Like
- RSRaj Shamani
Yeah. True. You also say
- 1:22:53 – 1:27:31
Aspirations High, Trust Low
- RSRaj Shamani
that Indians are high on aspiration but low on trust. Why do you say so?
- KSKunal Shah
I don't think I've, I've said it the way you're saying it, but, uh, I think every human is aspirational.
- RSRaj Shamani
Mm.
- KSKunal Shah
'Cause nobody's happy with what they have. Actually, happiness comes from absolutely wanting what you have.
- RSRaj Shamani
Mm.
- KSKunal Shah
Uh, and progress comes from absolutely wanting what you don't have.
- RSRaj Shamani
Yeah.
- KSKunal Shah
But-
- RSRaj Shamani
Yeah
- KSKunal Shah
... uh, when you think about trust, trust is a very complex thing, right?
- RSRaj Shamani
Mm.
- KSKunal Shah
Trust comes from ... Like, if you think about trust, it's a more of a game theory problem, uh, where you could argue that it should benefit everybody to show good trustworthy behavior, and then society becomes more trustworthy, right? For example, um, if the cost of being not trustworthy was very high-
- RSRaj Shamani
Mm
- KSKunal Shah
... in a country, then a lot of people will be trustworthy, right? Uh, for example, if the cost of breaking rules is dramatically going to cost you, we behave well.
- RSRaj Shamani
Yeah.
- KSKunal Shah
Uh, think about the teachers we had in school, where we could escape not doing a homework or not doing an assignment, or where you could not. You saw the compliance-
- RSRaj Shamani
Mm
- KSKunal Shah
... to be very different.
- RSRaj Shamani
Very, very different.
- KSKunal Shah
So often, good trustworthy behavior comes from that. Let me give an example. Let's say a lot of people are not able to pay back their loans, and there are two broad reasons.
- RSRaj Shamani
Mm.
- KSKunal Shah
They do not have the ability. They have lost a job, they have done thing. And some people do not have the intent. But what if we did something like that, that all the people who have willfully defaulted
- RSRaj Shamani
We tell them you cannot take Digi Yatra, you cannot do Tatkal tickets. Now imagine five friends are going to the airport and four people go to Digi Yatra and you're like, "Oh no, I'll go from here."
- KSKunal Shah
Social embarrassment.
- RSRaj Shamani
So Hmm
- KSKunal Shah
Which happens, by the way, in most de- developed world, credit scores are checked for before renting an apartment. What if people would not get married without checking credit scores?
- RSRaj Shamani
That's a good framework to put.
- KSKunal Shah
And why wouldn't you want to check? What if it became normal?
- RSRaj Shamani
Hmm. But why is it important for a country to start trusting a lot to build a country?
- KSKunal Shah
It cannot be prosperous without trusting. See, when country cannot be trusting, then we ... All the transactions require too much of checking again and again. For example, let's say if no builder could cause a damage to a buyer, otherwise they would have severe punishments.
- 1:27:31 – 1:30:21
Trusting Apps Over Humans
- RSRaj Shamani
Why do you think we trust digital apps but not human beings as much?
- KSKunal Shah
No, we ... I think we trust-
- RSRaj Shamani
Like a stranger app
- KSKunal Shah
... I, I don't think that's the case. I think we trust that can be verified to be consistent. So trust comes from four things. I've often say this, but I'll repeat it. Trust comes from the presence of four things, but it's not you need to be having all four in place. If visibly any of the four things are absent, you cannot trust something or someone. First is integrity.
- RSRaj Shamani
Hmm.
- KSKunal Shah
And integrity is not a
- RSRaj Shamani
Hmm
- KSKunal Shah
Second, consistency.
- RSRaj Shamani
Hmm
- KSKunal Shah
Like a clockwork.
- RSRaj Shamani
Yeah.
- KSKunal Shah
Uh, uh, uh, third is like competence. Do they know? Right? Imagine you are trying to go for a, a paragliding, and this guy's like, "Uh, sir, you are my first client." Right? You would not be interested in that. Uh, and fourth is benevolence or non-self-centered behavior. If you knew that somebody is only self-centered, you're like less likely to trust them. So it's not all four are needed. But
- RSRaj Shamani
Hmm
- KSKunal Shah
Right? Now, let's say you are investing with somebody. Uh, you see competence, you see a consistency in their performance, uh, uh, you see they are benevolent but they are, like integrity is-
- RSRaj Shamani
Sort of shady
- KSKunal Shah
... shady. So trust doesn't come that way. So only when these four things are consistently done, trust comes naturally.
- RSRaj Shamani
Okay, let me give you an ex- example, just a thought experiment. When you look at countries like US, people who are, who have built one sort of organization and they're known for a certain thing, they are less likely to be trusted in something else. So for example, if Apple, who's making phones, people trust them because they, they've shown consistency and competence in phones. It's less likely for them to start selling salt. People will question them if-
- KSKunal Shah
Not really. They would not question. In fact, if you look at the history of US, they're exactly built that way.
- RSRaj Shamani
One company-
- KSKunal Shah
One company should do everything
- RSRaj Shamani
... building
- KSKunal Shah
Right?
- RSRaj Shamani
But today, do you think they do that?
- KSKunal Shah
No, they don't
- 1:30:21 – 1:43:11
Concept of Trust
- KSKunal Shah
need to because the markets are deep enough for them to not focus. I mean, to, to be focused.
- RSRaj Shamani
So you think the conglomerate thing but ... Okay.
- KSKunal Shah
So trust ... See, concentration of trust happens in low trust societies.
- RSRaj Shamani
Hmm. In India, it happens
- KSKunal Shah
So because you'll trust like 20%, 20 people, 30 people contribute to 90% of all Bollywood revenue-
- RSRaj Shamani
Hmm
- KSKunal Shah
... or entertainment revenue. Uh, and then you will see, uh, super apps happen in low trust countries. It doesn't happen in high trust countries. You do not see large conglomerates emerge in low trust countries or whatever. But if you go back in past, US also has all of these three things in the past. Because as a society found trust in the institutions, right? For example, if you have a bad fall at a cafe, doesn't matter what the cafe brand is, the government will protect you-
- RSRaj Shamani
Hmm
- KSKunal Shah
... versus you thinking about your own protection. Because the institutions are very built for large scale, automatically trust comes in everything Right? So what happens is, for example, if you go to LA, every restaurant has to publish the certificate of their grading from the municipality on the door. Big sign, ABC.
- RSRaj Shamani
Mm.
- KSKunal Shah
If we made this test very solid and we mandated this to be kept on the door, all the C ones will close, right?
- RSRaj Shamani
Mm.
- KSKunal Shah
Let me give a different example.
- RSRaj Shamani
Yeah.
- KSKunal Shah
Let's say we both make an LED sign company-
- RSRaj Shamani
Mm
- KSKunal Shah
... in which we aggregate all restaurant ratings online, and we sell that to restaurants as the sign you put up. It's an aggregation of all online ratings, and customers can now trust this sign because it's truly aggregation real time with AI to give you the rating before you enter the restaurant. You are walking, you can see the rating. So let's say now we go to restaurants. Which restaurants will buy and which will not buy? Any guesses?
- RSRaj Shamani
Of course, the ones with high ratings.
- KSKunal Shah
Correct. Now, the one whose rating is not good, what choice does he have?
- RSRaj Shamani
Either he doesn't put it or he increases it.
- KSKunal Shah
He won't put it. If he doesn't put it, the business will decrease.
- RSRaj Shamani
Oh, yeah.
- KSKunal Shah
Then the choice is to improve. So either he improves or he dies. But would you agree that in two years, average restaurant quality will go up?
- RSRaj Shamani
Yeah.
- KSKunal Shah
That we experience? It's as simple as that.
- RSRaj Shamani
But I was asking from a point of view of, do you know any large company which has done multiple things and have been trusted across sectors in US?
- KSKunal Shah
There are so many examples, right? Like, uh, uh, uh, y-you might think, but for example, Michelin is a guide for restaurant and also a tire company, right? So they are trusted in both the things. It is what normal is. For example, Costco is a company. Most people buy their private label stuff.
- RSRaj Shamani
Mm.
- KSKunal Shah
Right? Uh, uh, and they take the membership and buy their pulses. It's a retailer, right? So it's very common.
- RSRaj Shamani
Okay.
- 1:43:11 – 1:45:58
Status
- RSRaj Shamani
have the highest status, likely to have highest status in a country like India? What do you think?
- KSKunal Shah
Uh, uh, somebody ... Uh, always status boils down to wealth or power. The best status, obviously both.
- RSRaj Shamani
Mm. What would your brand archetype be if you have to put it out in a word?
- KSKunal Shah
Hm, I don't know. I, I think people-
- RSRaj Shamani
What do you think?
- KSKunal Shah
Uh, uh, I think brand archetypes are not something that you can craft.
- RSRaj Shamani
Hm.
- KSKunal Shah
You are that.
- RSRaj Shamani
Yeah. What do you think? How do people perceive you?
- KSKunal Shah
I don't know. Maybe I should do a survey and find out how do people perceive me.
- RSRaj Shamani
What- what's your guess?
- KSKunal Shah
What's your guess?
- RSRaj Shamani
[laughs] Wh- wh- what do you think? I wanna know it from you.
- KSKunal Shah
I don't know. You tell me.
- RSRaj Shamani
You're g-... You're very, like, a random intellect and wise kind of persona that you give-
- KSKunal Shah
Mm-hmm
- RSRaj Shamani
... at least on internet. And sometimes I also feel that you purposely show that you don't take yourself seriously.
- KSKunal Shah
Mm-hmm.
- RSRaj Shamani
That's... Like, I don't know how to fit that-
- KSKunal Shah
Hm
- RSRaj Shamani
... into one thing, but that's what you show.
- KSKunal Shah
I, I actually don't take myself seriously. Uh, I think, uh-
- RSRaj Shamani
Huh, that's what we can perceive
- KSKunal Shah
... uh, and, uh, that's because nothing really matters, right? Eventually, you may do everything in, I don't know, 50, 100 years, nobody will remember anything. Like, if you see history of people-
- RSRaj Shamani
Hm
- KSKunal Shah
... who, like, who achieved extraordinary stuff. Like, uh, I was talking to somebody about, uh, the story of the founder of Bombay Stock Exchange. I met some Bombay Stock Exchange employees, they didn't even know about this person. They work in that institution. [laughs]
- RSRaj Shamani
[laughs]
- KSKunal Shah
So forget about [laughs] who else will care about it.
- RSRaj Shamani
Yeah. So you don't take yourself seriously at all?
- KSKunal Shah
I, I don't think, uh... I think we should take what we do seriously for the time that we are being around over here, and do it with a lot of respect and dignity, and a lot of integrity. But you do also accept that life is absolutely fragile, uh, and humans c- keep evolving and moving on, right? And, uh, uh, you should just be happy about what you did in the time that you had the gift of life-
- 1:45:58 – 1:51:18
Failure
- KSKunal Shah
So-
- RSRaj Shamani
Have you thought... Sorry, you-
- KSKunal Shah
Sorry, go ahead
- RSRaj Shamani
... have you thought that, what if you fail?
- KSKunal Shah
I think the mathematical chance of that is high for every single individual.
- RSRaj Shamani
Hm.
- KSKunal Shah
What do you do to continuously get lucky for not being s- failure is, is, is something that you have to build, uh, through observing pattern recognition, so on and so forth, right? And often you don't see that in people because, uh, uh, they're not thinking about converting this into a long-term thing. For example, let's say a company is in the first five years.
- RSRaj Shamani
Hm.
- KSKunal Shah
Let's say Tata Group.
- RSRaj Shamani
Okay.
- KSKunal Shah
In the first five years were not thinking "... " institution They had to solve a very different problem, sometimes of survival.
- RSRaj Shamani
Hm.
- KSKunal Shah
Right? Uh, when you are raising a kid, when it's one, two year old, you're not thinking about, "Oh, lawyer, doctor, engineer." Like, it's hard to... Although you wish for, but you don't think about that. You are like, "Okay, is the baby sick or not sick? Has it got vaccinated, not got vaccinated?" So on and so forth. You're thinking about different things. But I think as you're building companies and you're... reach a certain age, you think about it to be more long-lasting in nature. You don't think about taking shortcuts on many things.
- RSRaj Shamani
But have you thought ever? Okay, let me put this in a very podcasty way-
- KSKunal Shah
Hm
- RSRaj Shamani
... that [laughs] if someone was to write a book on you-
- KSKunal Shah
I hope not
- RSRaj Shamani
... and the book title is, like, about your failure, okay? Let's just-
- KSKunal Shah
Ah
- RSRaj Shamani
... put it this way.
- KSKunal Shah
Yeah.
- RSRaj Shamani
We're doing an experiment.
- KSKunal Shah
Correct, correct.
- RSRaj Shamani
The book title is Why I Didn't Make It.
- KSKunal Shah
Hm.
- RSRaj Shamani
Perfect. What do you think would be the first chapter?
- KSKunal Shah
Did not evolve.
- RSRaj Shamani
Explain.
- KSKunal Shah
The world changed, and I did not evolve to the change. I did not adapt, did not learn, did not fix my mistakes, did not d- demonstrate discipline.
- RSRaj Shamani
Do you think you're not evolving at a pace that you should be evolving?
- 1:51:18 – 1:58:25
Power & Politics
- RSRaj Shamani
power and politics result in more quote tweets than any other form of tweet. Fastest way to be called stupid in life is to have an opinion about power or politics."
- KSKunal Shah
Yeah.
- RSRaj Shamani
Why?
- KSKunal Shah
Hmm. I observed this, uh, so I wrote that because you'll notice that people who talk a lot about politics are usually powerless in life. And they feel the power by discussing politics a lot. I'm not saying that politics is not discussed by a lot of people. I'm saying people who are obsessively discussing that.
- RSRaj Shamani
Mm.
- KSKunal Shah
Right? And especially if they're not journalists. Like, journalists, they are paid to discuss. Aap aise hi WhatsApp group pe kar rahe ho. You will notice a very specific pattern that they're usually not very powerful people.
- RSRaj Shamani
Mm. That is true.
- KSKunal Shah
Right? Uh, and the reason of the quote tweet is saying that you make an opinion about something, people will want to bash you because, like, it's this identity driven thing, right? Uh, for example, if you question democracy as a thought experiment, and you said that democracy should be different based on the average IQ of the society. Just try to write that. You might will almost get canceled.
- RSRaj Shamani
Mm. But it makes sense.
- KSKunal Shah
But let's say if you, if I told you that, hey, we have to hire CEOs of a company based on a voting system in a company, would you bet on this company as an investor?
- RSRaj Shamani
No. [laughs] Never. Terrible idea. [laughs]
- KSKunal Shah
So that's how things work.
- RSRaj Shamani
Mm.
- KSKunal Shah
But when you put these opinions out there, 'cause when you have a firm belief about something-
- RSRaj Shamani
Mm
- KSKunal Shah
... it causes reactions-
- RSRaj Shamani
Mm
- KSKunal Shah
... especially from people who are otherwise not very powerful.
- RSRaj Shamani
Yeah. That's ... You know, I was at another experiment. I was just reading on-
- KSKunal Shah
Actually, let me give another experiment.
- RSRaj Shamani
Okay, go ahead.
- KSKunal Shah
Just think about this.
- RSRaj Shamani
Mm.
- KSKunal Shah
Just thought experiment.
- RSRaj Shamani
Yeah
- KSKunal Shah
Thik hai? Um, let's say on Twitter-
- RSRaj Shamani
Mm
- KSKunal Shah
... uh, after everybody's name, their average IQ is shown, and that is automatically derived through AI.
- RSRaj Shamani
Mm.
- KSKunal Shah
What happens to social media?
- 1:58:25 – 2:05:50
IQ
- RSRaj Shamani
Do you think if I'm still stuck on the IQ? Do you think if IQ
- KSKunal Shah
Mm
- RSRaj Shamani
... written a lot in long run people will stop giving importance to the, to the IQ number?
- KSKunal Shah
It's unlikely to happen because-
- RSRaj Shamani
Because a lot of the-
- KSKunal Shah
... there is a strong correlation. You will see a strong correlation of IQ and wealth, IQ and, um, power. You will see strong correlation in that. I'm not saying causation. IQ wouldn't say guarantee you will get power or wealth, but you will see that a very high percentage of people who are wealthy-
- RSRaj Shamani
Mm
- KSKunal Shah
... or powerful have higher IQ.
- RSRaj Shamani
Agreed.
- KSKunal Shah
Right? So what you will start noticing is that you will start taking and respect opinions very differently. For example, if I asked an average person today in 2025, "Do you trust ChatGPT more than 90% of your friends?" They might say yes. By 2030, very few friends will be smarter than ChatGPT. So then how will trust work-
- RSRaj Shamani
Mm
- KSKunal Shah
... in that world? Of course, many of our relationships come from taking advice from somebody, taking mentorship from somebody. Now I'm like, "Boss
- RSRaj Shamani
[laughs]
- KSKunal Shah
... relationships might change materially.
- RSRaj Shamani
Mm. But then if you go with the rule of social media, where someone who's relatable and is doing something extraordinary, who feeds like he's one of you, you would want to celebrate that person more.
- KSKunal Shah
Perfect.
- RSRaj Shamani
So people with lower IQ-
- KSKunal Shah
So, so it's very interesting. Would you want to be seen as a relatable person's fan whose IQ is shown as low? Answer is no.
- RSRaj Shamani
No, but then you like to be a rebel and be like, "Hey
- KSKunal Shah
That's what I'm saying
- RSRaj Shamani
... just to justify my li- IQ"
- KSKunal Shah
Yeah, but then you will stop getting respected.
- RSRaj Shamani
Mm.
- KSKunal Shah
Because somewhere people will say, like you
- RSRaj Shamani
Figuring out the IQ, hang up publicly, I'm already less respected.
- KSKunal Shah
Correct. What I'm saying is that if I don't tweet, then I can choose to be anonymous and do whatever I-
- RSRaj Shamani
Uh
- KSKunal Shah
... am doing, right? But if I'm seen, you don't want to be seen.
- RSRaj Shamani
But you want to be seen supporting an underdog and actually be associated with an underdog who won.
- KSKunal Shah
Perfect. What you will notice is that when you are doing that-
- 2:05:50 – 2:11:58
Concept of Respect
- RSRaj Shamani
was open, respect.
- KSKunal Shah
Mm.
- RSRaj Shamani
You said respect is primarily decided by power and sta- power and money, right? Something, something of that sort. What did you say?
- KSKunal Shah
Yeah.
- RSRaj Shamani
Like it's wealth and power.
- KSKunal Shah
See respect, respect is a... Humans have a natural ranking systems in their head.
- RSRaj Shamani
Mm.
- KSKunal Shah
And we follow-
- RSRaj Shamani
Yeah
- KSKunal Shah
... people we respect-
- RSRaj Shamani
Mm
- KSKunal Shah
... or we like. Either of the two reasons we follow. Respect may not have a large crowd. Love has a much more larger crowd, or funny is more li- like, love-
- RSRaj Shamani
Mm, mm
- KSKunal Shah
... like love has more following. Respect has lesser following because people who seek respect is a smaller cohort.
- RSRaj Shamani
Mm.
- KSKunal Shah
Right? Because fo- for example, will you ever beat people who are, let's say, putting funny content out there? It's gonna be hard, very hard, because people are trying to escape from their life and enjoy for a few minutes. Yahaan pe ayenge aur yeh sab concepts seekhe abhi aur dimaag-
- RSRaj Shamani
Yeah
- KSKunal Shah
... fat gaya. So you would think that respect comes where you say, "Okay, this guy is seeing something and pattern and they, they have doing something, winning something, getting something done, achieving something," and you see the pattern, right? Uh, you may not necessarily love them just because you respect them, right? Uh, some people are loved, not respected. Some people are respected, not loved. Uh, some people are loved and respected.
- RSRaj Shamani
Mm.
- KSKunal Shah
That is a golden category, right? Uh, and it's hard to get to that-
- RSRaj Shamani
Yeah
- KSKunal Shah
... with consistency. Respect usually is when you see people great at long-term behaviors. Respect... For example, I can make an ad to be liked. "Arre yaar, achhi lagti hai yeh brand mujhe." I make an ad and I get respected. No. People will see me for many, many, many years and then potentially build respect.
- RSRaj Shamani
Mm-hmm.
- KSKunal Shah
Or they will have to see respect through association. If they see somebody else they respect, respect somebody, they will respect. Like, nay respect.
- RSRaj Shamani
Why?
- KSKunal Shah
Because people who are very respected-
- RSRaj Shamani
Yeah
- KSKunal Shah
... don't easily respect people. They are very selective in their respect.
- RSRaj Shamani
Mm-hmm. But how do you win respect then? By just demonstrating long-term behavior?
- KSKunal Shah
By, by demonstrating consistency. If you asked-
- 2:11:58 – 2:21:08
What he chases in Life
- RSRaj Shamani
What do you chase in life? Freedom, money, power, respect, fame?
- KSKunal Shah
I don't know. I, I think I, I'm-- I think I chase knowledge, is what I have found as a more reliable answer all, all these things. I often question this, that what drives me. I think I like to understand things and implement things and create things. Uh, like I'm very averse to fame. Like I often when people say, "Okay, can I take a selfie?" And my immediate reaction is like, "No, please." Like, "Don't." Like, "You met me, just say hello to me." Something like, "I don't want that." And I, I do that quite often, and I feel bad because people are really excited to see you and want to take a selfie with you. But I'm like, like, "Can I say no? I'm sorry." Uh, and, uh, uh, like what I've seen, a only good use of wealth I've seen is access.
- RSRaj Shamani
Mm-hmm.
- KSKunal Shah
Because somebody who, who has to decide to meet you has to see ki yaar kuch toh level ka aadmi hai tabhi milunga main. So uska bada use kya sahi hai?
- RSRaj Shamani
Mm-hmm.
- KSKunal Shah
Ki for, for example, for you, like when you started, uh, uh, we, we did the podcast how many years ago?
- RSRaj Shamani
Three and a half years ago.
- KSKunal Shah
Three and a half years ago.
- RSRaj Shamani
Four maybe, yeah.
- KSKunal Shah
Four. Now, your ability to get meetings with people has dramatically changed because, A, you have access, distribution, fame, all of that, which helps you.
- RSRaj Shamani
True. Very different.
- KSKunal Shah
And it, every new thing unlocks a new thing, which is very powerful.
- RSRaj Shamani
Yeah.
- KSKunal Shah
So I think ye bade kaam ki cheez hai.
- RSRaj Shamani
Capital. In my case, it's social capital.
- KSKunal Shah
So social capital, capital. Some level that se yaar isko milna chahiye. But for example, they might want to meet you ki yaar, oh, what if through this I might appear on this podcast and mereko thoda famous mil jaaye? Like kuch toh-
- RSRaj Shamani
Mm-hmm
- KSKunal Shah
... like some association benefit that they might seek from you. With capital, somebody who's trying to meet you is like, "Okay, will you get- ... access of something
- RSRaj Shamani
Hmm
- KSKunal Shah
... sometimes it's knowledge. But I've seen that when you chase knowledge and nothing else, people respect you more.
- RSRaj Shamani
100%.
- KSKunal Shah
So what I have seen is that whenever I've reached out to somebody and say, like, let's say I meet somebody from big from the media industry, and I say, "I only want to meet you to understand how movies work, this work,” or whatever. And let's say when they invite me to a party and I say no, they respect you more because you're not trying to take advantage of this person to get access to that world, right? For example, we've sponsored IPL for many years. Well, I've gone for no party, I've gone for no things. I've not even gone for matches. Like, because you'll be very clear-
- RSRaj Shamani
Hmm
- KSKunal Shah
... okay, what do you want? But would I want to meet an athlete in a personal setting to ask them questions about what makes something special? Absolutely, yes.
- RSRaj Shamani
But you have no fascination towards being seen with them so that you are being seen more-
- KSKunal Shah
Yeah
- RSRaj Shamani
... or-
- KSKunal Shah
Or get access to that-
- RSRaj Shamani
Or get access
- KSKunal Shah
... part of their life which may not be appealing to me.
- 2:21:08 – 2:23:55
Sympathy
- RSRaj Shamani
See, now that when you go in rooms, you're respected and people admire you for n number of things. What's a part of you which you, which you still wanna hide?
- KSKunal Shah
Oh, I think, uh, I don't think I have a part in me left. For example, I used to be very ... I, I, I did not think till I became m- m- I would say decently successful-
- RSRaj Shamani
Mm
- KSKunal Shah
... in terms of money. I ever talked about that I was poor or had these challenges or these things because I used to be afraid that I will be treated with sympathy. And then, and I didn't want anybody to give me an opportunity based on sympathy because it's not merit-driven then.
- RSRaj Shamani
Mm.
- KSKunal Shah
It's a little bit of a charity that somebody is doing for you. So I think I... that's the only part I used to hide consciously that not talk about not having money. Like I literally remember that I had, uh, for the entire college period, I had one shoe that was torn, and I must have repaired it hundreds of times. Uh, I wouldn't want to make that the story that somebody will give me an opportunity. But now, when I reflect back, it, it is something that I'm okay to talk about. Earlier, I would be like, "No, you, you have to pretend that you are not poor."
- RSRaj Shamani
And what changed?
- KSKunal Shah
Just accepting that it's just what made me who I am. But that time, I think I was right in not sharing that earlier because I don't think anybody should seek sympathy. I think a- as, as a culture, like we had too many sad songs and too many self-sympathizing stuff. I don't think respect comes to people who are constantly seeking sympathy.
- RSRaj Shamani
Mm.
- KSKunal Shah
You might like them. You might help them. You can't respect them.
- RSRaj Shamani
So true. It's such a... A lot of people use sympathy as a strategy, and then later realize that the only thing it got them was likes, not the respect.
- KSKunal Shah
Yeah, or help, but not respect.
- RSRaj Shamani
Okay, we wanna go through all the tweets now.
- KSKunal Shah
Oh, my God.
- RSRaj Shamani
And now you have to explain these things to me.
- KSKunal Shah
Okay.
- RSRaj Shamani
But some of these things you have already done, but still. So you said, "Success isn't a club
- 2:23:55 – 2:25:54
Nepotism & Success
- RSRaj Shamani
you enter through inheritance." What do you mean by this?
- KSKunal Shah
Mm. I think it's earned, right?
- RSRaj Shamani
Mm.
- KSKunal Shah
Success is an earned thing. It's not what you get ju- just because, let's say, think about nepotism.
- RSRaj Shamani
Mm.
- KSKunal Shah
You can get your first movie through influence. You can't get your 10th movie through influence. It might give you an entry ticket.
- RSRaj Shamani
Mm.
- KSKunal Shah
Let's say being rich might get you to a good college. It doesn't make you successful in life. So what I mean by that is that it, it is not coming through inheritance. It is something that is earned.
- RSRaj Shamani
Then what do you mean by success here? Because a lot of people actually measure success by money-
- KSKunal Shah
Yeah, inheritance-
- RSRaj Shamani
... and power that you have
- KSKunal Shah
... inheritance-
- RSRaj Shamani
Inheritance gives you both of them
- KSKunal Shah
Yeah. It, it gives you both. For example, but let's say if you w- do not have built an ability to create wealth, you'll most likely lose wealth.
- RSRaj Shamani
Mm.
- KSKunal Shah
So most wealth disappears in third, fourth generation-
- RSRaj Shamani
Mm
- KSKunal Shah
... in most families-
- RSRaj Shamani
Most, yeah
- KSKunal Shah
... because of this.
- RSRaj Shamani
So it's-
- KSKunal Shah
Unless you build an ability to create wealth-
- RSRaj Shamani
But each generation gives respect
- KSKunal Shah
Yeah
- RSRaj Shamani
...
- KSKunal Shah
like
- RSRaj Shamani
Inheriting
- KSKunal Shah
Yeah
- RSRaj Shamani
... success
- KSKunal Shah
But I think you'll see people who are not-- people who have inherited money and not built their own, they're not respected as much. People see it.
- 2:25:54 – 2:29:04
Greed & Money
- RSRaj Shamani
here's another one: "Those who are greedy to understand the world get more money."
- KSKunal Shah
Those who are greedy-
- RSRaj Shamani
Greedy-
- KSKunal Shah
Mm
- RSRaj Shamani
... to understand the world get more money in life than those who are greedy to get more money.
- KSKunal Shah
Yeah. Uh, I think being greedy to money is- Saying that I want to be this guy, but I don't want to find the process of how do I get there, right? But people are greedy to understand the world. Figure out
- RSRaj Shamani
Mm
- KSKunal Shah
... and money just comes as an outcome of that, or success comes an outcome, right? For example, let's say I- I'm an aspiring podcaster. I want to, I want to be like Raj over here and like, "Oh my God, I'm going to beat all the numbers he has." But I'm no interest in the process of how he picks his guests and how he gets his content, what does he do, all of that. And I'm not trying to understand what makes things viral. I'm not trying to understand any of that, and I'm only g- greedy for the end, end outcome. I'm less likely to get it. But people are greedy to understand the world.
- RSRaj Shamani
Don't you think it starts like that?
- KSKunal Shah
Sorry?
- RSRaj Shamani
Don't you think it starts with just greed for money?
- KSKunal Shah
Not necessarily. Not necessarily. Because, uh, sometimes you just discover money is an accidental outcome of some of the things that you're pursuing. Did you expect you'll make so much revenue when you started?
- RSRaj Shamani
No.
- KSKunal Shah
Did you do this for money?
- RSRaj Shamani
No. Never.
- KSKunal Shah
You're making a lot of money that as an outcome of what you are still doing for your passion.
- RSRaj Shamani
I still don't believe [laughs] this is making this much money.
- KSKunal Shah
Correct.
- RSRaj Shamani
I don't know how.
- KSKunal Shah
But the thing is that if you thought ""Paisa banane ke liye toh podcast toh nahi karte life mein""
- RSRaj Shamani
Ha. But bahot log paisa kamane ke liye kuch business karte hain
- KSKunal Shah
That's fine
- RSRaj Shamani
And uske liye bhi-
- KSKunal Shah
It's very hard
- RSRaj Shamani
... bahut paisa banta hai
- KSKunal Shah
Banta hai but unless they are understanding how things work. Business is done to make money. There's no question about that-
- RSRaj Shamani
Yeah
- KSKunal Shah
... but you do not make a lot of money if you don't understand things.
- RSRaj Shamani
Mm.
- KSKunal Shah
So you have to be greedy of understanding things. Being greedy for money doesn't create understanding. The, the core loop which compounds is that. For example, oh, do you want to get a six-pack? Yeah, everybody will raise hand.
- 2:29:04 – 2:33:30
AI & Brain Evolution
- RSRaj Shamani
fact because you talked about six-packs. I was reading yesterday, I don't know how true that stat is. Uh, in America you are 4X more likely to become a millionaire than to have a six-pack.
- KSKunal Shah
Yeah.
- RSRaj Shamani
[laughs]
- KSKunal Shah
I think it's gonna become 10 to 12X now, because the wealth is constantly growing.
- RSRaj Shamani
Right
- KSKunal Shah
The percent of people who are having six-pack is consistently remain the same.
- RSRaj Shamani
Mm. So you, you, you said process-driven understanding-
- KSKunal Shah
Mm
- RSRaj Shamani
... right?
- KSKunal Shah
Mm.
- RSRaj Shamani
Do you feel with the way AI is becoming more and more prevalent in our lives, we are less likely to be process-driven and more likely to be outcome-driven, and that's actually ruining a part of our brain?
- KSKunal Shah
Mm
- RSRaj Shamani
Because now I don't care about developing a muscle or developing an interest of process, I only care about the final outcome.
- KSKunal Shah
Um, yes and no, right? Um, if you do not understand how something works-
- RSRaj Shamani
Mm
- KSKunal Shah
... your brain will not fully develop.
- RSRaj Shamani
Yeah.
- KSKunal Shah
So that's a true statement. But should you do something the hard way? The answer is no. Right? For example, we all took vehicles to come to this place.
- RSRaj Shamani
Mm.
- KSKunal Shah
One could argue that aapki health nahi badegi jab tak aap chalke nahi aaoge. I would have taken few hours to come over here.
- RSRaj Shamani
Mm.
- KSKunal Shah
So the question is that we find efficient paths to achieve the outcome, right? But doesn't mean that we do not know if we have to walk, we can walk or not.
- RSRaj Shamani
Mm.
- KSKunal Shah
But if you learn to not walk and only vehicle is the only way you'll get there, then you are in a problem.
- RSRaj Shamani
How do you do that in AI case?
- KSKunal Shah
No. So let's take an example of this. If you were not able to write a single paragraph-
- RSRaj Shamani
Mm
- KSKunal Shah
... without AI's help, then you are in a big trouble because you'll not even know if AI has done a good job.
- RSRaj Shamani
Which will most likely to happen for lot, lot of people.
- KSKunal Shah
Yeah. So I'm saying that will happen for most people. So what I'm saying is that dependency will increase, then people's brain will gonna atrophy. So actually I tweeted about this, that the, the atrophy that we are going to go through and the dependency on all decisions that we take on, right? See, one is auditing a decision, one is taking help to take decisions. Very different.
- 2:33:30 – 2:36:54
Offense & Insecurity
- RSRaj Shamani
the last time you got offended?
- KSKunal Shah
I don't get offended. I-
- RSRaj Shamani
When was the last time?
- KSKunal Shah
I don't think. I, I have no memory of getting offended because I, I ... my filter is of
- RSRaj Shamani
Mm.
- KSKunal Shah
I don't, I don't have the filter of offended and not offended. I, I usually ... I'm either curious or not curious, interested, not interested.
- RSRaj Shamani
Mm.
- KSKunal Shah
That I can give you very clear answers about, but offended, not offended is not the filter.
- RSRaj Shamani
Do you have any insecurity?
- KSKunal Shah
Uh, insecurity of becoming, uh, not able to understand something, not able to figure out something is a huge-
- RSRaj Shamani
That is-
- KSKunal Shah
It's a huge, uh, thing that I ... It's not an insecurity, it's a worry I have. It keeps me up that do I get it?
- RSRaj Shamani
But physically or personally, do you have anything?
- KSKunal Shah
No.
- RSRaj Shamani
Emotionally? No insecurity?
- KSKunal Shah
I'm, I'm, I'm sure when I grew up, I had the same insecurity as everybody else did, but eventually realized that these are all less important things.
- RSRaj Shamani
Have you ever gone in a room full of people and felt inferior?
- KSKunal Shah
Not anymore. For example, I didn't know how to speak proper English till I was like 23, 24. I could ... Not that I th- can claim that I can speak well now also, but the thing is that, that time I would worry that I would just be a listener. For example, I remember distinctly that my biggest trigger of joining MBA was I would read Economic Times
- RSRaj Shamani
[laughs]
- KSKunal Shah
Right? And I would feel like, oh my God
- RSRaj Shamani
Mm
- KSKunal Shah
You can, you can do that.
- RSRaj Shamani
Yeah, yeah, yeah.
- KSKunal Shah
But I have never done that. I'm like
- RSRaj Shamani
Mm. And then you just went deeper and deeper-
- KSKunal Shah
Mm
- RSRaj Shamani
... to solve that out.
- KSKunal Shah
Yeah.
- RSRaj Shamani
Insecure. So you worked on your, on the things that bothered you.
- KSKunal Shah
Yeah. And I think once you understand-
- 2:36:54 – 2:42:23
Indians & Rationality
- RSRaj Shamani
on this point.
- KSKunal Shah
What is that?
- RSRaj Shamani
On ... Uh, again, you tweeted that "It's hard to imagine for rationality to be at forefront in a society where emotions are celebrated and lack of it is resented."
- KSKunal Shah
Yeah. So for example
- RSRaj Shamani
Mm.
- KSKunal Shah
Or somebody who's controlling their emotions.
- RSRaj Shamani
Mm.
- KSKunal Shah
So we can't expect rationality to be at forefront over there.
- RSRaj Shamani
Is that one of the reasons wh- which is holding us to be very prosperous?
- KSKunal Shah
I don't think so. Prosperity is a very complex topic, right? For example, I would say, uh, one gender is working and second gender is not contributing to workforce. No country has become rich by one gender working. It's a much bigger factor than emotions-
- RSRaj Shamani
Mm
- KSKunal Shah
... and non-emotions.
- RSRaj Shamani
Mm.
- KSKunal Shah
Right? So complex topic, but rationality and curiosity, reason, productivity is important. For example, you will never see country getting prosperous without them really valuing time. You will not see a one country that will become prosperous without valuing time. You will never see
- RSRaj Shamani
You talk about it a lot
- KSKunal Shah
No, but it's-
- RSRaj Shamani
About-
- KSKunal Shah
It's evidence. It's evidence, right? So, uh, uh, if I found a country that became prosperous by being dumb chill, I'm very interested in that. And I'm, I'm not even saying that we should chase that metric.
- RSRaj Shamani
Mm.
- KSKunal Shah
I don't know if it's the right metric to chase, okay, we should become rich. I don't know.
- RSRaj Shamani
Yeah.
- KSKunal Shah
Who, who knows it's the right metric? For example, we say, "Oh, we should try to make people healthy and make them live longer." But what if they are not wanting to live? Who decides that metric? Right?
- RSRaj Shamani
Mm-hmm.
- KSKunal Shah
In the past, people used to live a good life, die at a good age. Now we keep extending their age by doing medical interventions. Is that a good thing? I don't know. So I-I what, what I don't like to do is build these firm views, okay. I'm just saying, if you want prosperity foreign language
- RSRaj Shamani
Mm.
- KSKunal Shah
If you want six-pack foreign language. Should we want six-pack? I don't know. Should we want prosperity? I don't know. Should we want success? I don't know.
- RSRaj Shamani
Mm.
- KSKunal Shah
What I know, if you want this, you have to do this.
- RSRaj Shamani
Mm. [chuckles] But we- when you ask people, they all say they all want all everything.
- KSKunal Shah
Yeah, but they, they don't want to do anything about it.
- 2:42:23 – 2:48:45
Reputation is Misguided
- RSRaj Shamani
one of the best things, which I think you have said it to me was, most of the young people are worried about the reputation they don't have.
- KSKunal Shah
Mm-hmm.
- RSRaj Shamani
Beautiful. Like so true.
- KSKunal Shah
Mm-hmm.
- RSRaj Shamani
Why did you say that, and what do you think? What did you observe?
- KSKunal Shah
No, because the same thing. No, they are, like, worried about how they look, what their image is, their brand, their, their, all of that stuff. And, and I'm like, "Nobody cares about these things eventually." And like, you're worried about these things. And I think that reputation prevents them from learning more things because they're worried about their image too much, right? For example, I see them, I see this generation seeking the least amount of help from people because it's, "I'll look small if I ask for help." So their growth is stopped. They're finding it much more comfortable to ask ChatGPT. But some help is better to be asked by a person.
- RSRaj Shamani
Yeah.
- KSKunal Shah
But you don't see them, them seeking help.
- RSRaj Shamani
Yes.
- KSKunal Shah
They say, "Oh, I have to be like, maintain my aura." [laughs]
- RSRaj Shamani
So they are sure failure in private because they don't wanna-
- KSKunal Shah
Yeah
- RSRaj Shamani
... be seen-
- KSKunal Shah
Yeah
- RSRaj Shamani
... asking for help.
- KSKunal Shah
Mm-hmm.
- RSRaj Shamani
Why is this happening? Because foreign language
- KSKunal Shah
No. Social media foreign language
- RSRaj Shamani
But foreign language
- KSKunal Shah
foreign language easy. It's a high touch world, no?
- RSRaj Shamani
Mm.
- KSKunal Shah
See, these 2,000 people you're not in touch with, they don't know you. They know your image about you. They have a brand perception about you. They don't know you.
- RSRaj Shamani
Yeah.
- KSKunal Shah
So you want to maintain that image.
- RSRaj Shamani
foreign language was the thing?
- KSKunal Shah
Yeah. But, but as I'm saying, those are the exact people who find it hard to ask for help. What I'm saying is that it's so much more now.
- RSRaj Shamani
Now. foreign language
- KSKunal Shah
Yeah foreign language
- RSRaj Shamani
How do we break out of this? foreign language reputation, let's say for what-
- KSKunal Shah
I think you'll rarely see success in people who have stopped caring about shame Shameless to important ingredient
- 2:48:45 – 2:55:16
Shame
- RSRaj Shamani
What's the level of shame which is accepted or not? Is there some line
- KSKunal Shah
I don't think so
- RSRaj Shamani
Just be shamed
- KSKunal Shah
There is no such thing
- RSRaj Shamani
Because there has to be some thin line, right? Like not be
- KSKunal Shah
See means saying, oh, you become creepy is a very different thing.
- RSRaj Shamani
Yeah. Would you be offended if somebody reaches out to you 20 times?
- KSKunal Shah
No, absolutely not. Why would I be offended by that?
- RSRaj Shamani
Like, you're just like, what the fuck? Like you block that person. Like irritate you because you didn't reply once or you didn't reply twice.
- KSKunal Shah
But most people have no craft in reaching out to you, right? They don't establish the value that they provide to you. They send the same text. Like, for example, a lot of people, I guess if you see most people's DMs of, uh, uh, thing. Hi. Hello. Hello. Hey. Hey. Hello. Like, like nobody's saying anything more.
- RSRaj Shamani
Mm
- KSKunal Shah
So that's the
- RSRaj Shamani
And how do you get over? Let's say a lot of people would reach out to a lot of people
- KSKunal Shah
That's the thing you do establish value. Why would somebody give time attention? Most people underestimate that.
- RSRaj Shamani
This also goes back to the school years, right? We are not taught to date. We are not taught to approach. We are not taught to sell ourselves. We are not taught to actually go out and go get
- KSKunal Shah
Same thing
- RSRaj Shamani
The same opportunity
- KSKunal Shah
The whole thing. Not like what is this whole like this thing that, uh, uh, like Zakir, the comedian talks about What is that? Mm Is this? No
- RSRaj Shamani
Don't go out
- KSKunal Shah
I can't ask how I got to maintain my
- RSRaj Shamani
How can somebody break out of this
- KSKunal Shah
By accepting that there's success outside this
- RSRaj Shamani
Because I'm trying to go to my life
- KSKunal Shah
Mm
- RSRaj Shamani
And thinking about
- KSKunal Shah
But you'll see many people who come from business families are not naturally less. See, look at all the people who are misbehaving at the airport are usually from business families Chilla rahe hain, ye kar rahe hain
- RSRaj Shamani
Shame nahi hai
- KSKunal Shah
Shame thoda kam hota hai
- RSRaj Shamani
Haan because mere main koi shame like I'm thinking ki kab shame aaya aur kab shamelessness aayi.
- KSKunal Shah
Haan, yeah
- 2:55:16 – 2:55:58
How Gen Z Differentiates on Social Media
- RSRaj Shamani
All attempts to differentiate end up becoming attempts to belong
- KSKunal Shah
Yeah. That's a pattern I observed is that look at all the Gen Z who decide to not post anything. They only have highlights sometimes and no posts.
- RSRaj Shamani
Mm.
- KSKunal Shah
Like that's their thing.
- RSRaj Shamani
Yeah
- KSKunal Shah
They did that to differentiate with older people. But now all Gen Zs do it
- RSRaj Shamani
[laughs] Which somebody must have started the trend.
- KSKunal Shah
Yeah
- RSRaj Shamani
Now that person must be feeling significant in their head
- KSKunal Shah
Yeah. So I think all attempts to differentiate becomes an attempt to belong eventually
- RSRaj Shamani
Mm. [laughs] Nice. Okay, last again, sorry. But resourceful
- 2:55:58 – 2:58:57
Resourceful vs. Insightful People
- RSRaj Shamani
people create more wealth than insightful people.
- KSKunal Shah
Mm-hmm.
- RSRaj Shamani
You need to explain me this. What do you mean by resourceful people? What do you mean by insightful people? And why one over other?
- KSKunal Shah
So insightful people tend to know why things work the way they work. They have good, efficient methods to understand the reasons behind stuff.
- RSRaj Shamani
Mm.
- KSKunal Shah
But resourceful people are actually the, the people who-- So if you'll see many people in small towns who make a lot of wealth are not very insightful people. They're just very good at making money. They are re- very resourceful. What I mean by resourceful is like if you tell them, "Sir, ye ek problem ho gayi hai mujhe ye country ka visa nahi mil raha hai," then the resourceful per- person comes to help, not an insightful person.
- RSRaj Shamani
Yeah. Main karwata hoon na
- KSKunal Shah
Haan, karwata hoon na Or some people will say ""He will do it. He, he, he figure out,"" think about your own team members also. You will see that the insightful people are not the one you rely on. The resourceful people you rely on.
- RSRaj Shamani
True.
- KSKunal Shah
So there is a difference between the two. Like if you're not the type that ""He will get lost"" and, and all of us have-- we all of us know this type of people.
- RSRaj Shamani
Yeah.
- KSKunal Shah
Who will we call if you got stuck with police or legal issues or some challenge, or some topic or some help, some person you know
- RSRaj Shamani
Get it done
- KSKunal Shah
... the right person. And they are not most insightful people. They just get stuff done. They don't think in obstacles, they think in outcomes.
- RSRaj Shamani
Is there a way to become resourceful?
- KSKunal Shah
Hmm. I think first is removing your shame, reluctance, resistance, and just being there. And just happening to the world. See, there is two types of people. People who happen to the world and people-- uh, and the second type is where world happens to them. If you are the first type, you are resourceful.
- RSRaj Shamani
You need to be valuable to the world.
- KSKunal Shah
No, you need to happen to the world. Like you change the world, you shape the world, you make things happen. You get stuff done. You don't worry about obstacles. You, you, your existence creates change.
- RSRaj Shamani
Hmm. Are you that in even the smallest room?
- KSKunal Shah
Yeah.
- RSRaj Shamani
And then-
- KSKunal Shah
Yeah
- RSRaj Shamani
... it just gets bigger and bigger
- KSKunal Shah
And boy people do well in life. And most people, stuff happens to them.
- RSRaj Shamani
Yeah. They just live.
- KSKunal Shah
Yeah. They, they are perpetual somewhat of a sufferer of the world.
- RSRaj Shamani
True. Love it. Thank you so much. It was pleasure having you again.
- KSKunal Shah
My pleasure.
- RSRaj Shamani
I'll have you again-
- KSKunal Shah
[laughing]
- 2:58:57 – 2:59:43
BTS
- RSRaj Shamani
How are you doing?
- KSKunal Shah
Good, man. I was just saying, Vaishnavi that going to young people's office is like going to a rap.
- RSRaj Shamani
[laughing]
- KSKunal Shah
Quotes. Break the cage. Tick, tick, tick, tick, tick.
- RSRaj Shamani
[laughing]
- KSKunal Shah
Stay one.
- RSRaj Shamani
It works. It works. It works for us.
- KSKunal Shah
I know, I know. I'll reach out to you because people need to appreciate what the hell has happened. Uh, and, and business folks need to treat this into a very serious business podcast versus like some motivational stuff. It's like, boss, it's hardcore.
- RSRaj Shamani
Yeah.
- KSKunal Shah
It's not some
- RSRaj Shamani
There is lot of serious juice which goes on.
- KSKunal Shah
No, there is no fucking way you're gonna get this kind of numbers by just like being a-
- RSRaj Shamani
Yeah
- KSKunal Shah
... child doing stuff. There's some serious athlete stuff going on over here.
- 2:59:43 – 3:00:31
Outro
- RSRaj Shamani
Thank you so much episode end ""Tak Dekhne Ke Liye"" Ab aapko pata hai aapko teen cheeze karni hai. Sabse pehle is channel ko subscribe kar lo taki isi tarah hum aur bhi valuable guests laate rahe. Number two mujhe comments main batao ki is episode main aapko kya achha laga aur, aur konse aise guests hai jo aap dekhna chahte ho hum is episode main is podcast main leke aaye. And yeh episode kisi ek insaan ke saath zaroor share karna jisko apni life main isse kuch better change karne ka mauka milega. Kyunki ek conversation can change someone's life. I'll see you next time. Until then, keep figuring out. [outro music]
Episode duration: 3:00:31
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