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Episode Details
EPISODE INFO
- Released
- July 28, 2009
- Duration
- 1h 8m
- Channel
- Stanford Graduate School of Business
- Watch on YouTube
- ▶ Open ↗
EPISODE DESCRIPTION
Negotiation is an inevitable aspect of starting a business. Joel Peterson talks about how to conduct a successful negotiation. Recorded: January 31, 2007 Stanford Executive Education Influence and Negotiation Strategies Program: http://www.gsb.stanford.edu/exed/insp/ Follow on Twitter: https://twitter.com/stanfordbiz Like on Facebook: https://www.facebook.com/StanfordGSB
EPISODE SUMMARY
In this episode of Stanford Graduate School of Business, Conducting Effective Negotiations explores Practical negotiation mindset: trust, alternatives, and durable win-win agreements The speaker reframes negotiation as something everyone already does well—an ongoing series of conversations aimed at getting what you want at an acceptable price—rather than a rare, intimidating event.
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