How To Create A Life Of Freedom - Dan Martell

The bigger it gets, the harder it gets. Is that a rule of business?

Most people would think so. I think that the truth is, if you do it right, that as you grow, the bigger it is, the more resource you have, and it should get easier. My, I, the, the way I think about it is, I'm kind of on a mission to help entrepreneurs build companies they don't grow to hate, 'cause I have so many friends, people I have seen around that they're great creators. They're artists. They're, they got a passion to solve the problem, that's for sure. But their own craziness, it's almost like the entrepreneurial cra- like, it, it takes a certain level of, like, kind of being crazy. I mean, that's why people call them crazy, 'cause you're willing to do things that very few people are willing to do. You're, you can hold a vision that most people can't see. The problem is, is that if you don't adjust, that version of you will be the Achilles' heel to actually growing a business. You know, and, and oftentimes, your Achilles' heel to growing a business is the thing you're best at, because it's the thing that you're gonna be most maniacal at. You won't, you won't allow, you won't allow anybody else to do. You don't know how to work through people. Um, so it'll get you some level of success. But yeah, most people believe the bigger it gets, the harder it'll get. And because of that, they, they self-sabotage to play small-

Yeah, um-

... 'cause it feels safe.

... your superpower becoming your Achilles' heel is something that I've felt basically throughout my entire career in business. Um, to give you my most obvious ridiculous example of this, uh, I ran one of the biggest events companies in the UK for about 15 years, and our first big weekly that we ran was a Saturday at a club called Riverside. Anyone that watched Geordie Shore, which was the UK equivalent of Jersey Shore, that was where they went every Saturday and, uh, we were absolutely crushing. This was the hottest event in town, between 1,000 and 1,500 kids every weekend and, uh, it was just churning out, uh, cash. Not insane money. You know, we'd maybe make five grand a week or something like that. Bottom line would be sort of two and a half to three something. But really, really great money. And I'm 24, 23, 24, 25. Phenomenal money between me and the other guys that ran the company. And, uh, we would need to set the club up. We'd need to hang inflatables from the ceiling, uh, the smoke machine, the haze machine, the banners that go over the barriers outside. You know, just sort of getting the club built-

Yep, ready.

... ready for this. Every Saturday for four years without missing a single Saturday, for four years, 210, 208 Saturdays in a row, I built the club with my business partner. It, we could've paid any of the 400, 400 students that worked for us, 400 of them-