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Zachary Bookman: Why Valuations and Fundraising are BS | E1235

Zachary Bookman is Co-Founder and CEO of OpenGov, the GovTech cloud software leader that was acquired for a staggering $1.8BN earlier this year. Prior to acquisition, Zac raised over $180M from some of the best of the best including Marc Andreessen, Josh Kushner, Joe Lonsdale and Founder Collective to name a few. Zac is also a successful angel investor with investments in Flexport, Flock Safety and Addepar. ---------------------------------------------- In Today’s Show with Zac Bookman We Discuss: (00:00) Intro (00:59) Navigating Enterprise Sales & Pricing Strategies (05:19) The Importance of High Gross Retention in SaaS (08:27) Investor Relations and the Power Law in Venture Capital (12:27) WTF is Product Market Fit (16:37) What No One Knows About M&A (18:52) Fundraising Challenges & Lessons Learned (35:00) What Marc Andreessen Taught Me About Boards (39:21) The OpenGov Acquisition: Selling for $1.8BN (49:43) Why Venture Capital is a S*** Asset Class (53:58) Spicy Questions (57:36) Quick-Fire Round ----------------------------------------------- Subscribe on Spotify: https://open.spotify.com/show/3j2KMcZTtgTNBKwtZBMHvl?si=85bc9196860e4466 Subscribe on Apple Podcasts: https://podcasts.apple.com/us/podcast/the-twenty-minute-vc-20vc-venture-capital-startup/id958230465 Follow Harry Stebbings on Twitter: https://twitter.com/HarryStebbings Follow Zachary Bookman on Twitter: https://twitter.com/ZacBookman Follow 20VC on Instagram: https://www.instagram.com/20vchq Follow 20VC on TikTok: https://www.tiktok.com/@20vc_tok Visit our Website: https://www.20vc.com Subscribe to our Newsletter: https://www.thetwentyminutevc.com/contact ----------------------------------------------- #20vc #harrystebbings #zacbookman #opengov #ceo #venturecapital #founder #startup #leadership #marcandreessen #fundraising

Zachary (Zac) BookmanguestHarry Stebbingshost
Dec 5, 20241h 14mWatch on YouTube ↗

At a glance

WHAT IT’S REALLY ABOUT

Zachary Bookman Exposes Venture Capital Myths, Vertical SaaS Truths, Timelines

  1. Zachary Bookman, founder and CEO of OpenGov, explains why venture valuations, fundraising headlines, and standard VC expectations are often disconnected from how enduring software businesses actually get built. He contrasts the slow, 15–20 year reality of company building with the power‑law, $10B‑outcome requirements of modern venture funds, arguing that most founders dramatically misunderstand investor incentives.
  2. He dives into the hard-won lessons from building OpenGov selling into government — a slow, unsexy but extremely sticky vertical — including pricing strategy, product suite expansion, M&A as innovation, and the centrality of high gross retention over flashy growth. Bookman also details his mistakes: overspending before product‑market fit, expanding TAM too early, raising too much money, and going remote‑first.
  3. The conversation culminates with the $1.8B sale of OpenGov to Cox Enterprises and an unusual deal structure that cashed out investors and employees while keeping Bookman heavily invested and operating for the long term. Interwoven through the business discussion are candid reflections on founder psychology, money, safety, work-life tradeoffs, and why he believes many VC returns and private markets are far weaker than the industry admits.

IDEAS WORTH REMEMBERING

5 ideas

Venture funds really run on 15–20 year timelines, not 7–10.

Bookman argues that meaningful software outcomes typically take 15–20 years, which means LP capital is locked far longer than marketing decks suggest, and many VC portfolios are nowhere near distributing real cash despite paper markups.

Understand that your investor’s business is a power law – you may never ‘move the needle’.

Modern mega-funds need $10B+ outcomes; a $500M–$2B exit that can transform a founder’s life often doesn’t materially impact a large VC fund, so founders must stop assuming perfect alignment and optimize first for their company and common shareholders.

In enterprise SaaS, small ACVs and long human-driven sales motions are a broken model.

Selling $5–10K deals with expensive enterprise sales and deployment teams is structurally upside-down; you either need true PLG economics or you must drive ASPs dramatically higher, often through multi-product suites and deeper verticalization.

High gross retention is “the whole game” in enterprise SaaS, especially in govtech.

Bookman emphasizes that gross retention in the mid-to-high 90s turns revenue into near-annuity streams and underpins durable, compounding growth even if headline growth rates never hit flashy 70–100% levels.

Raising too much, too early, before real product-market fit is often fatal.

Easy early money led OpenGov to overspend on sales and marketing before the product and packaging were right; once he cut spend, narrowed ICP, and focused on suite expansion, growth actually improved — “cut more, grow faster.”

WORDS WORTH SAVING

5 quotes

Your business runs on a power law. Your business is about finding the next Coinbase.

Zachary Bookman (to Harry Stebbings about venture funds)

OpenGov's been quite successful, but it doesn't move the needle. It's a couple of billion dollar type exit. That's not what you're in the game for.

Zachary Bookman

Real companies measure revenue, not logos.

Marc Andreessen (as recounted by Zachary Bookman)

Spend less, grow faster. It's a weird law.

Zachary Bookman

I grew up, I never felt safe. I never felt safe at home… There’s a sense of security that's come from some of this that I often will walk around and just try to tell myself, ‘You're okay. It's safe.’

Zachary Bookman

Reality of venture timelines, power-law returns, and misaligned incentives between founders and VCsBuilding and scaling vertical enterprise SaaS in government (govtech) with high retentionPricing strategy, product suites vs. point solutions, and when to add new productsFundraising mistakes, overspending before product-market fit, and the dangers of rich valuationsM&A as a path to innovation and faster product-market fit in complex verticalsBoard management, the real role of boards, and founder–investor conflictsFounder psychology: fear, money, safety, burnout, and long-term commitment to the craft

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