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Unlocking Creativity with Prompt Engineering

The growth of AI is changing modern life—including the job market. In just one example, there is a highly creative role emerging alongside AI: the prompt engineer. In this episode we explore the emerging importance of prompting with Guy Parsons, the early learnings of how to do it effectively, and where this field might be going. Will the prompt engineer be more like the highly sought after DevOps engineer, or a proficiency like Excel that you find on every resume? Listen in to hear Guy’s take. Interested in the prompt competition? Email us at podpitches@a16z.com. Topics Covered: 0:00 - Introduction 01:41 - DALL-E 2 Prompt Book 05:33 - Parallel skills 06:58 - 80/20 prompting 10:22 - New ways of prompting 13:00 - Pulling the AI slot machine 18:13 - Comparing models 21:03 - Requested features 27:44 - Learning with AI 28:44 - Practical use cases 32:08 - A top 1% prompt engineer 37:28 - The most popular images Resources: * DALL-E 2 Prompt Book: https://dallery.gallery/the-dalle-2-prompt-book/ * Find Guy on Twitter: https://twitter.com/GuyP * Image combination: https://twitter.com/GuyP/status/1612880405207580672 * Guy’s amorphous prompt experiment: https://twitter.com/GuyP/status/1608475973300948993 * Guy’s space duck: https://twitter.com/GuyP/status/1601342688225525761 * Prompt base: https://promptbase.com/ * Lexica: https://lexica.art/ Stay Updated: * Find us on Twitter: https://twitter.com/a16z * Find us on LinkedIn: https://www.linkedin.com/company/a16z * Subscribe on your favorite podcast app: https://a16z.simplecast.com/ * Follow our host: https://twitter.com/stephsmithio Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. For more details please see a16z.com/disclosures.

Guy ParsonsguestSteph Smithhost
Mar 9, 202339mWatch on YouTube ↗

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Episode Details

EPISODE INFO

Released
March 9, 2023
Duration
39m
Channel
a16z
Watch on YouTube
▶ Open ↗

EPISODE DESCRIPTION

The growth of AI is changing modern life—including the job market. In just one example, there is a highly creative role emerging alongside AI: the prompt engineer. In this episode we explore the emerging importance of prompting with Guy Parsons, the early learnings of how to do it effectively, and where this field might be going. Will the prompt engineer be more like the highly sought after DevOps engineer, or a proficiency like Excel that you find on every resume? Listen in to hear Guy’s take. Interested in the prompt competition? Email us at podpitches@a16z.com. Topics Covered: 0:00 - Introduction 01:41 - DALL-E 2 Prompt Book 05:33 - Parallel skills 06:58 - 80/20 prompting 10:22 - New ways of prompting 13:00 - Pulling the AI slot machine 18:13 - Comparing models 21:03 - Requested features 27:44 - Learning with AI 28:44 - Practical use cases 32:08 - A top 1% prompt engineer 37:28 - The most popular images Resources:

Stay Updated:

Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. For more details please see a16z.com/disclosures.

SPEAKERS

  • Guy Parsons

    guest

    AI prompt-engineering creator and writer (e.g., “Prompt Book”), sharing techniques for generative image tools like Midjourney, DALL·E, and Stable Diffusion.

  • Steph Smith

    host

    a16z podcast host and interviewer covering technology and creator-focused workflows.

EPISODE SUMMARY

In this episode of a16z, featuring Guy Parsons and Steph Smith, Unlocking Creativity with Prompt Engineering explores guy Parsons on Prompt Engineering and the Future of Text-to-Image AI Guy Parsons explains that he wrote his DALL-E 2 Prompt Book by collecting examples and terms people shared on social media, because a text box with no controls leaves many users unsure what words to type.

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