How this PM Used Claude Code to Support 20 People

Hannah Stulberg is a PM at DoorDash and former Google APM with 1,500+ hours in Claude Code. She walks through her Team OS live - a shared repo where every function self-serves context without asking the PM. Full Writeup: https://www.news.aakashg.com/p/hannah-stulberg-podcast Transcript: https://www.aakashg.com/hannah-stulberg-podcast/ Team OS Repo: https://github.com/in-the-weeds-hannah-stulberg/team-os-example-repo --- Timestamps: 0:00 - Intro 1:45 - What is a Team OS 3:50 - Live folder walkthrough 6:34 - Context management theory 8:27 - Nested CLAUDE.md files 11:36 - Ads 13:37 - Shared skills and commands 17:24 - Scaling analytics 25:24 - Shared automations 31:10 - Ads 33:32 - Plan mode for docs 49:47 - Parallel agents 59:50 - The learning flywheel 1:04:22 - Which AI tool when 1:09:11 - Outro --- 🏆 Thanks to our sponsors: 1. Bolt - Ship AI products 10x faster - https://bolt.new/solutions/product-manager?utm_source=Promoted&utm_medium=email&utm_campaign=aakash-product-growth 2. Jira Product Discovery - https://www.atlassian.com/software/jira/product-discovery 3. Kameleoon - Prompt-based experimentation - http://www.kameleoon.com/ 4. Amplitude - Product analytics leader - https://amplitude.com/session-replay?utm_campaign=session-replay-launch-2025&utm_source=linkedin&utm_medium=organic-social&utm_content=productgrowthpodcast 5. Product Faculty - $550 off AI PM Cert with code AAKASH550C7 - https://maven.com/product-faculty/ai-product-management-certification?promoCode=AAKASH550C7 --- Key Takeaways: 1. Build a Team OS, not a personal OS - A shared repo where every function checks in work. Engineers, designers, and analysts self-serve without asking the PM. 2. Root CLAUDE.md is everything - Doc index, team roster with Slack IDs, channel map. Keep under one page or you burn context every session. 3. Nested indexes save 97% of context - Every folder gets a navigation CLAUDE.md. A customer query used only 3% of the context window. 4. Three token tiers - Always-loaded root (~500 tokens), folder indexes on navigation (200-500), content files on demand (1,000-10,000+). 5. Split analytics by product area - Metrics, queries, schemas separated. Progressive loading prevents waste. 6. Gate launches on repo updates - Feature not shipped until metrics, queries, schemas, and playbooks are checked in. 7. Verified playbooks kill hallucinations - Analyst-audited methodology. Claude follows verified steps instead of inventing its own. 8. Plan mode makes 10x docs - Shift+Tab twice. Five phases: load context, ask questions, build plan, push thinking, review agents. 9. Split long docs across parallel agents - Each writes to a temp file. Orchestrating agent compiles. Prevents context overflow. 10. The flywheel compounds daily - Automate one task, free time, improve the repo. After 1,500 hours still iterating every day. --- 👨‍💻 Where to find Hannah Stulberg: LinkedIn: https://www.linkedin.com/in/hannah-stulberg/ Substack: https://hannahstulberg.substack.com 👨‍💻 Where to find Aakash: Twitter: https://www.x.com/aakashg0 LinkedIn: https://www.linkedin.com/in/aakashgupta/ PM Newsletter: https://www.news.aakashg.com AI Newsletter: https://www.aibyaakash.com/ #claudecode #teamos --- 🧠 About Product Growth: The world's largest podcast focused solely on product + growth, with over 200K+ listeners. 🔔 Subscribe and turn on notifications to get more videos like this.