How Great Founders Approach Sales

What does being great at sales look like in practice? In this episode of Dalton + Michael, the two dive deep into the topic of startup sales. It's a big topic, and there are lots of misconceptions out there, and so D+M talk through some of the common misconceptions as well as encouraging founders to see some sales advice they already know through fresh eyes. Dalton + Michael is brought to you by ‪ @Standard_Cap Dalton Caldwell on X: https://x.com/daltonc Michael Seibel on X: https://x.com/mwseibel

Dalton CaldwellhostMichael Seibelhost

Feb 2, 202621mWatch on YouTube ↗

EPISODE INFO

Released: February 2, 2026
Duration: 21m
Channel: Dalton + Michael
Watch on YouTube: ▶ Open ↗

EPISODE DESCRIPTION

What does being great at sales look like in practice? In this episode of Dalton + Michael, the two dive deep into the topic of startup sales. It's a big topic, and there are lots of misconceptions out there, and so D+M talk through some of the common misconceptions as well as encouraging founders to see some sales advice they already know through fresh eyes. Dalton + Michael is brought to you by ‪ @Standard_Cap Dalton Caldwell on X: https://x.com/daltonc Michael Seibel on X: https://x.com/mwseibel

SPEAKERS

Dalton Caldwell
host
Y Combinator partner and startup founder (App.net), focused on early-stage company building and go-to-market advice.
Michael Seibel
host
Y Combinator managing director/partner and entrepreneur (Justin.tv/Twitch), advising founders on product and growth.

EPISODE SUMMARY

In this episode of Dalton + Michael, featuring Dalton Caldwell and Michael Seibel, How Great Founders Approach Sales explores great startup sales means solving customer problems, not tactics-driven pitching They argue that the best sales doesn’t feel like “sales,” but like a helpful, responsive partner solving a real customer problem.

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