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The Diary of a CEOThe Diary of a CEO

Meta’s VP on Leadership, Resilience, and Overcoming Challenges While Battling Cancer!

Nicola Mendelsohn is Meta’s (formerly Facebook) global head of advertising and routinely tops lists “most powerful person in UK tech. She’s juggled her high flying career with having a rare type of blood cancer since 2016. Topics: 00:00 Intro 01:45 What made you the person you are today? 14:52 What did you learn from working in the marketing industry? 22:30 Joining Facebook & leading the EMEA market 34:27 Your journey with cancer 50:47 How did it impact your work & life? 01:00:04 Mark Zuckerberg & company culture 01:06:20 From Facebook to Meta & what is the Metaverse 01:09:32 The good and the bad of the digital world 01:15:42 Mark Zuckerberg’s real personality 01:17:47 Protecting young children online 01:21:45 Personalised advertising and businesses 01:26:35 Your core strengths and importance of being yourself 01:32:30 Growth moments & speaking up for what you want 01:38:49 New book & encouraging females to set up business 01:45:01 Work-life balance 01:48:03 Our last guest’s question Nicola’s Twitter: https://g2ul0.app.link/t9DYxjBKqsb Nicola’s Instagram: https://g2ul0.app.link/xf4gYKzsvsb Sponsors: Craftd - https://g2ul0.app.link/gZ8in6Dsvsb Huel - https://g2ul0.app.link/wzHTPvHsvsb Vodafone Business - https://g2ul0.app.link/XagvMyKsvsb ‘reliable and critical connectivity’: https://www.vodafone.co.uk/network#faqs Carpets gifted from Tapi - https://bit.ly/3P10anj Chandelier & Lights gifted from Tom Kirk Lighting - https://bit.ly/3Q6vJxd

Nicola MendelsohnguestSteven Bartletthost
Aug 14, 20221h 52mWatch on YouTube ↗

At a glance

WHAT IT’S REALLY ABOUT

Meta VP Nicola Mendelsohn: Leadership, Cancer, Courage, And The Metaverse

  1. Meta’s VP for EMEA, Nicola Mendelsohn, traces her journey from a curious, underestimated schoolgirl in Manchester to one of the most senior women in global tech, and how family support and self-belief shaped her leadership. She details the shock of being diagnosed with incurable blood cancer at 45, the psychological rollercoaster that followed, and the intentional choices she made about work, health, and family. Nicola explains how Meta’s culture, Mark Zuckerberg’s high‑conviction pivots, and products like Facebook, Instagram and the metaverse are built, including both opportunities and risks. Throughout, she offers concrete lessons on career decisions, asking for what you want, managing chaos and fear, and building more humane workplaces where people can bring their whole selves.

IDEAS WORTH REMEMBERING

5 ideas

Curiosity and supportive belief early in life can override damaging narratives from authority figures.

Nicola describes being penalized at school for “talking too much” and “asking too many questions,” and even being told by a teacher that her personality would hold her back. Her father’s firm defense—insisting her personality would be her advantage—became a defining moment that countered those messages. Later, she confronted an English teacher who had systematically undermined her, explaining how easily a teacher’s bias could have destroyed her life. Action: if you lead or teach, be hyper‑aware of the weight your words carry; deliberately affirm potential when you see it, especially in those being underestimated.

Intentional career moves and relentless learning create steep growth, even if it means leaving comfort.

Nicola left a beloved, prestigious agency (BBH) after 12 years when she realized her bosses would always remain above her and her learning curve had flattened. She then chose roles specifically because they were hard—turning around Grey, then helping scale Karmarama from 12 to 250 people—rather than simply trading one strong brand for another. When Meta came calling, she initially said no, but overnight reframed it as a once‑in‑a‑lifetime learning opportunity in tech. Action: regularly audit whether you’re still learning; if not, seek roles that stretch you, even if they look riskier on paper.

Managing chaos and fear means shrinking problems to controllable steps and avoiding “secondary worrying.”

In both her cancer journey and Meta’s constant change, Nicola applies the same framework: focus on what you can control today and define the next small milestone, rather than trying to “climb Everest” in one go. Sheryl Sandberg’s advice on avoiding “secondary worrying” (catastrophizing through imagined worst‑case chains) helped her stop mentally jumping from diagnosis to death and instead deal with each test and decision as it came. Action: when overwhelmed, write down only the next few concrete actions you can take, and actively interrupt spirals of hypothetical ‘what ifs’ that you cannot act on.

Radical openness about illness at work can reduce stigma and strengthen culture, but many workplaces still punish it.

Nicola told Meta leadership and her broader team about her incurable blood cancer almost immediately, and in return received unambiguous support: “We’ve got your back.” She spoke about her diagnosis at an internal conference, crying on stage, and later publicly on World Cancer Day, which triggered thousands of messages from people hiding similar conditions for fear of being seen as weak or missing promotions. She also co‑created a Facebook group, ‘Living with Follicular Lymphoma’, now ~10,000 people, becoming the largest community of its kind and a lifeline for patients. Action: leaders can set the tone by sharing their own vulnerabilities, explicitly protecting employees who disclose health issues, and building structures (e.g., support groups, policies) that normalize openness.

You must design your life with the same rigor you design your career.

Nicola took a 20% pay cut to move to a four‑day week when her first child was one, after realizing she was failing herself across roles—mother, partner, friend—because work was all‑consuming. Later, when offered the Meta VP role involving heavy travel, she and her husband explicitly redesigned their family system (he rooted himself at home; she committed to always being back for Sabbath). She also changed her diet and exercise habits after cancer and uses ‘vision writing’—writing her life as if it’s a year later—to be intentional about goals in work, family, and community. Action: schedule an annual “life strategy” session, write out what a fulfilling year looks like across domains, and adjust work choices accordingly instead of defaulting to the next promotion.

WORDS WORTH SAVING

5 quotes

I think it'll be my daughter's personality that gets her on in life, not what she does with Latin.

Nicola Mendelsohn (quoting her father)

You don't climb Everest. You get to base camp one, and that's your thing.

Nicola Mendelsohn

I got the diagnosis that I had follicular lymphoma, which is an incurable blood cancer.

Nicola Mendelsohn

I’ve come to tell you that you could’ve destroyed my life. The power that you wielded on others really could destroy.

Nicola Mendelsohn

We often don't put the discipline into our personal lives that we do in our work lives.

Nicola Mendelsohn

Early life, education, identity and confidenceAdvertising career, leadership development, and changing agenciesJoining Facebook/Meta, Mark Zuckerberg’s leadership, and company cultureCancer diagnosis, treatment, mental resilience, and family impactWork–life intentionality, parenting, and redefining ambitionThe metaverse, Web 3.0, and societal/ethical implicationsWomen in business, diversity, and structural support for female entrepreneurs

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