The Life Story of Jerry Jones: Owner of The Dallas Cowboys

Jerry Jones rolled the dice until his knuckles bled. He started working at 7 years old. Jerry could sell, sell, sell. He sold fruit at his father’s grocery store in grade school and sold shoes out of the trunk of his car in college. After failing to sell pizza franchises he tried real estate and insurance. He never met a high risk deal he didn’t like. Jerry got pitched a deal to drill for oil that everyone else had already said no to. Jerry said yes. That well made $4 million. He hit again on the next 14 wells. Jerry decided to drill for natural gas next. He drills 200 wells. He hit on 199 of them. He sells that company for $175 million. He has $90 million in the bank. He buys the Dallas Cowboys for $140 million. 75 other people had the opportunity to buy the team and said no. He empties his bank account and borrows $50 million at steep interest rates. The year before Jerry bought the team the Cowboys lost $9 million. Financial advisors told Jerry that the Cowboys were ridiculously overpriced and that he was committing financial suicide. Within a few years the team is printing $30 million a year in profit. The Dallas Cowboys are worth $10 billion today. This episode is what I leaned from reading King of the Cowboys: The Life and Times of Jerry Jones by Jim Dent. https://amzn.to/3X3KNkV ---- Ramp gives you everything you need to control spend, watch your costs, and optimize your financial operations —all on a single platform. Make history's greatest entrepreneurs proud by going to Ramp https://ramp.com/ and learning how they can help your business control your costs and save more. https://ramp.com/ ---- Vesto: All of your company's financial accounts in one view. Connect and control all of your business bank accounts from one dashboard. Go to Vesto https://www.vesto.com/ and schedule a demo with the founder Ben. Tell him David sent you. https://www.vesto.com/ ---- Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work. Get access to Founders Notes here. https://www.foundersnotes.com/ ---- Join my free email newsletter to get my top 10 highlights from every book https://davidsenra.com ---- “I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — Gareth Be like Gareth. Buy a book: All the books featured on Founders Podcast https://amzn.to/4iev7mS

David Senrahost

Mar 3, 202559mWatch on YouTube ↗

EPISODE INFO

Released: March 3, 2025
Duration: 59m
Channel: Founders Podcast
Watch on YouTube: ▶ Open ↗

EPISODE DESCRIPTION

Jerry Jones rolled the dice until his knuckles bled. He started working at 7 years old. Jerry could sell, sell, sell. He sold fruit at his father’s grocery store in grade school and sold shoes out of the trunk of his car in college. After failing to sell pizza franchises he tried real estate and insurance. He never met a high risk deal he didn’t like. Jerry got pitched a deal to drill for oil that everyone else had already said no to. Jerry said yes. That well made $4 million. He hit again on the next 14 wells. Jerry decided to drill for natural gas next. He drills 200 wells. He hit on 199 of them. He sells that company for $175 million. He has $90 million in the bank. He buys the Dallas Cowboys for $140 million. 75 other people had the opportunity to buy the team and said no. He empties his bank account and borrows $50 million at steep interest rates. The year before Jerry bought the team the Cowboys lost $9 million. Financial advisors told Jerry that the Cowboys were ridiculously overpriced and that he was committing financial suicide. Within a few years the team is printing $30 million a year in profit. The Dallas Cowboys are worth $10 billion today. This episode is what I leaned from reading King of the Cowboys: The Life and Times of Jerry Jones by Jim Dent. https://amzn.to/3X3KNkV ---- Ramp gives you everything you need to control spend, watch your costs, and optimize your financial operations —all on a single platform. Make history's greatest entrepreneurs proud by going to Ramp https://ramp.com/ and learning how they can help your business control your costs and save more. https://ramp.com/ ---- Vesto: All of your company's financial accounts in one view. Connect and control all of your business bank accounts from one dashboard. Go to Vesto https://www.vesto.com/ and schedule a demo with the founder Ben. Tell him David sent you. https://www.vesto.com/ ---- Founders Notes gives you the ability to tap into the collective knowledge of history's greatest entrepreneurs on demand. Use it to supplement the decisions you make in your work. Get access to Founders Notes here. https://www.foundersnotes.com/ ---- Join my free email newsletter to get my top 10 highlights from every book https://davidsenra.com ---- “I have listened to every episode released and look forward to every episode that comes out. The only criticism I would have is that after each podcast I usually want to buy the book because I am interested so my poor wallet suffers. ” — Gareth Be like Gareth. Buy a book: All the books featured on Founders Podcast https://amzn.to/4iev7mS

SPEAKERS

David Senra
host
Host of the Founders Podcast, known for solo narrated biographies of business leaders based on books.

EPISODE SUMMARY

In this episode of Founders Podcast, featuring David Senra, The Life Story of Jerry Jones: Owner of The Dallas Cowboys explores jerry Jones: Risk, Obsession, and the Cowboys' Ruthless Turnaround Senra says Jones's father, Pat Jones, was the most formative influence, teaching him to work hard, sell, promote, and do things his own way from a very young age.

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