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How Food Choices Shape Memory, Cognition & Cravings | Dr. Scott Kanoski

Dr. Scott Kanoski, PhD, is a Professor of Human and Evolutionary Biology and Neurobiology at the University of Southern California. We discuss how different foods impact memory and cognitive function as well as cravings. We also discuss how GLP-1 drugs work to control hunger in the brain and body, the role of the gut microbiome, and the effects of artificial and low calorie sweeteners on hunger and satiety. This episode highlights how nutrition impacts much brain health and learning capacity and how our memory impacts food choices too. Show notes: https://go.hubermanlab.com/jVES9ZV Thank you to our sponsors AG1: https://drinkag1.com/huberman Function: https://functionhealth.com/huberman Helix Sleep: https://helixsleep.com/huberman LMNT: https://drinklmnt.com/huberman Our Place: https://fromourplace.com/huberman Huberman Lab Instagram: https://www.instagram.com/hubermanlab Threads: https://www.threads.net/@hubermanlab X: https://x.com/hubermanlab Facebook: https://www.facebook.com/hubermanlab TikTok: https://www.tiktok.com/@hubermanlab LinkedIn: https://www.linkedin.com/in/andrew-huberman Dr. Scott Kanoski Academic profile: https://dornsife.usc.edu/profile/scott-kanoski Lab: https://kanoskilab.com Publications: https://kanoskilab.com/publications LinkedIn: https://www.linkedin.com/in/scott-kanoski-a2983917 Instagram: https://www.instagram.com/hungrybrains Timestamps 00:00:00 Scott Kanoski 00:02:33 GLP-1, Natural GLP-1 Production; GLP-1 Drugs, Microdosing 00:07:06 GLP-1 Drugs & Benefits 00:10:36 Sponsor: Our Place & Helix Sleep 00:13:24 GLP-1 & Hunger Suppression, Vagus Nerve; Food Noise 00:18:39 Artificial Sweeteners & Appetite, Preclinical Studies 00:26:50 Memory & Meals; Stress; Eating & Individualization, Fasting 00:33:42 Memory Impairments, Western Diet, High Sugar, Processed Food 00:42:33 Sponsor: AG1 00:43:46 Dementia, Alzheimer’s Disease & Western Diet; Exercise 00:49:40 Vagus Nerve, Hippocampus & Memory, Hormones 00:57:10 Sugar & Fat Consumption, Memory; Engineering Food for Quality 01:04:32 GLP-1s, Nutrient Deficiency, Weight Loss & Other Effects 01:11:33 Sponsor: LMNT 01:12:54 Vagus Nerve & Hippocampus, Eating & Acetylcholine 01:21:05 Hippocampus, Memory & Food; Interoceptive Awareness & Western Diet 01:27:21 Omega-3s; Microbiome & Processed Foods 01:34:00 Microbiome, Antibiotics, C. diff Infection 01:37:23 Sponsor: Function 01:39:01 Foods to Enhance Microbiome; Rising Obesity & Highly Processed Food 01:43:39 Dopamine & Food Choice, Change Food Cravings 01:49:50 Food Addiction, Highly Processed Foods; Political Lobbying 01:56:43 Oxytocin, Reduced Food Consumption, Social Eating 02:00:11 Zero-Cost Support, YouTube, Spotify & Apple Follow, Reviews & Feedback, Sponsors, Social Media, Neural Network Newsletter Disclaimer & Disclosures: https://www.hubermanlab.com/disclaimer

Dr. Scott KanoskiguestAndrew Hubermanhost
Oct 12, 20262h 2mWatch on YouTube ↗

At a glance

WHAT IT’S REALLY ABOUT

How GLP-1, diet, vagus nerve, and microbiome shape memory

  1. The episode explains what GLP-1 is in normal physiology (gut and brain sources) and how GLP-1 drugs produce potent appetite suppression and glucose benefits, while raising open questions about brain penetration and non-weight-loss effects.
  2. Kanoski details evidence that the vagus nerve is central to meal-by-meal satiation signaling (including GLP-1’s native effects) and connects gut-to-brain pathways to hippocampal memory function via acetylcholine.
  3. Rodent data are presented linking Western-style diets, high sugar, and junk-food exposure—especially during development—to hippocampal-dependent memory deficits that can persist even after returning to a healthy diet.
  4. The discussion covers mixed evidence on artificial sweeteners, including Kanoski’s preclinical findings that adolescent exposure within FDA intake ranges produced later memory and glucose-regulation changes in rodents.
  5. Microbiome findings highlight that diet can reshape gut bacteria in ways correlated with memory performance, and that adding or restoring specific bacterial populations can induce or rescue memory deficits in animal models, though translation to humans remains early.

IDEAS WORTH REMEMBERING

5 ideas

GLP-1 is a natural satiety-and-glucose hormone; GLP-1 drugs amplify it far beyond normal physiology.

GLP-1 is released from the distal intestine around meals (with a small pre-meal rise) and also produced by a brainstem neuron population (NTS) that projects widely. In drug form, GLP-1 receptor agonists drive super-physiological signaling (reported as ~1000× natural levels) and reliably suppress appetite and improve glucose control, though nausea/vomiting commonly limit adherence.

The vagus nerve is a key conduit for normal GLP-1-driven satiation.

Physiological GLP-1 likely suppresses feeding largely via a paracrine mechanism acting on GLP-1 receptors located on vagal afferent terminals in the gut, relaying to the brainstem and contributing to meal termination (satiation). Lesioning sensory vagal input or reducing GLP-1 receptor expression on the vagus disrupts native GLP-1’s intake-suppressing effect and alters meal size patterns.

The ‘food noise’ and cognition benefits may hinge on unresolved questions about GLP-1 drug brain access.

Whether newer GLP-1 drugs (e.g., semaglutide/Ozempic/Wegovy) enter the brain substantially remains controversial; fluorescent-tag approaches may miss signal, while radiolabel studies suggest older GLP-1 agents enter more readily and newer ones are less clear/possibly slower. This uncertainty matters for claims about cognition, reward, and “food noise” reduction beyond gut-driven satiation.

High-sugar/high-fat diets can selectively and persistently impair hippocampal memory—especially when exposure occurs during development.

Preclinical models show that Western-style diets high in fat and simple sugars can impair hippocampal-dependent memory, sometimes after short exposure, and that juvenile/adolescent exposure to high sugar or “junk food” can cause memory deficits persisting even after switching back to a healthy diet. The hippocampus appears especially vulnerable—acting as a ‘canary in the coal mine’ relative to other memory systems.

Certain processing byproducts (AGEs) may harm memory via microbiome changes—and specific bacteria can reverse deficits in rodents.

Kanoski describes a mechanistic approach to “food processing” by isolating heat treatment (Maillard reaction) that increases dietary advanced glycation end products (AGEs). In unpublished/preprint rodent work, an AGE-enriched diet during development produced adult memory impairments that could be reversed by restoring a heat-sensitive gut bacterial population (lactococcus), implicating diet–microbiome–brain links.

WORDS WORTH SAVING

5 quotes

When I started studying how diet impacts neurocognition and memory function, the first model we were studying was a high sugar model.

— Dr. Scott Kanoski

With this model, the animals show hippocampal dependent memory deficits when they're older and these seem to persist later into life, even though they're not consuming the sugar anymore.

— Dr. Scott Kanoski

The hippocampus is somewhat of a canary in the coal mine.

— Dr. Scott Kanoski

The best diet is one that you can stick to.

— Dr. Scott Kanoski

Over 60% of calories that n- not, maybe not you or I, but like many people consume come from ultra-processed foods in, in the US.

— Dr. Scott Kanoski

GLP-1 physiology vs GLP-1 agonist drugsVagus nerve and satiation mechanisms‘Food noise’ and reward circuitryArtificial sweeteners and metabolic/memory effectsWestern diet, sugar, and hippocampal deficitsAdvanced glycation end products (AGEs) and heat processingMicrobiome manipulations and memory rescue

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