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Jay Shetty PodcastJay Shetty Podcast

FBI Agent: The Secret Formula FBI Negotiators Use To Always Get What They Want

What's a simple negotiation trick you can try today? How can you get better at persuading others?

Chris VossguestJay Shettyhost
Aug 26, 20241h 36mWatch on YouTube

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At a glance

WHAT IT’S REALLY ABOUT

Chris Voss on tactical empathy: labels, summaries, and no-questions

  1. Chris Voss explains how he moved from SWAT to FBI negotiation and learned foundational skills by volunteering on a suicide hotline, where voice tone and emotion labeling helped calm people in crisis.
  2. He reframes negotiation from win–lose conflict into long-term collaboration and argues that the best negotiators often appear non-confrontational because their skill is “invisible.”
  3. He outlines core techniques—labeling emotions, summarizing the other side’s viewpoint, using calibrated “how/what” questions, and favoring “no-oriented” questions—to create safety and encourage cooperation.
  4. He discusses handling difficult counterparts by dropping judgments about “rationality,” looking for behavioral patterns, and using labels to identify hidden pressures driving aggressive behavior.
  5. He applies these ideas to salary talks, workplace discount demands, and relationships, emphasizing boundaries, alignment of core values, and the willingness to end negotiations or relationships that repeatedly violate trust.

IDEAS WORTH REMEMBERING

5 ideas

Labeling emotions (especially negative ones) can rapidly de-escalate conversations.

He describes starting with a calming tone and then naming the emotion you hear (often negative) to help the other person self-regulate and feel understood. He illustrates this with a hotline call where labeling “frantic,” “close (family),” and “determined” helped the caller calm down and regain agency.

Great negotiation is typically collaborative and often looks non-confrontational.

He argues many people avoid negotiation because they equate it with conflict, but strong negotiation often looks like calm collaboration. He uses examples like Oprah Winfrey to show that effective negotiation can be “invisible” and relationship-forward rather than combative.

Summarizing the other side’s perspective can reduce hostility and increase problem-solving.

He says a key move is to summarize how the other side sees the situation (without agreeing), because it reduces escalation driven by not feeling heard. He describes a Clubhouse room about Israel–Palestine where requiring each side to summarize the other prevented arguments, and a workplace example where the same method resolved executive conflict.

Use “no-oriented” questions to make the other person feel safe and more candid.

He recommends preparing by getting into a positive mindset (he mentions gratitude) and by planning “no-oriented” questions, because “yes” can feel like a trap while “no” can make people feel safe. He gives examples like shifting from “Do you agree?” to “Do you disagree?” or asking “Does this sound like a stupid idea?”

Talking first is often “out of order”; let them go first so they can actually listen.

He says a common mistake is leading with your pitch/value proposition before the other side feels heard, which makes them mentally rehearse their own points instead of listening. He recommends starting by hearing their priorities so you can align sequencing with what they care about.

WORDS WORTH SAVING

5 quotes

Comfortable inaction is one of the banes of human existence.

— Chris Voss

Just simply calling out a negative emotion is the most effective way to deactivate it.

— Chris Voss

Spectacular negotiation is really, uh, invisible.

— Chris Voss

The secret to gaining the upper hand in a, in a negotiation is giving the other side the illusion of control.

— Chris Voss

Intention has a smell.

— Chris Voss

Read the available transcript
Transition from SWAT to negotiationSuicide hotline techniquesEmotion labelingSummarizing the other side’s perspectivePersonality types: fight/flight/make friendsNo-oriented questions vs yes-trapsPatterns in “irrational” behavior and pressure labels (HALFs vs ELFs, seven percenters)

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SPEAKERS

  • Chris Voss

    guest

    Retired FBI special agent and former lead international kidnapping negotiator; founder of The Black Swan Group and author of "Never Split the Difference."

  • Jay Shetty

    host

    Host of "On Purpose," interviewer and presenter known for conversations on purpose, wellness, and personal growth.

High quality AI-generated summary created from speaker-labeled transcript.

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