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Can Women Have A Career And A Family? - Kristina Durante

Kristina Durante is a professor of marketing at Rutgers Business School and a social psychologist who studies the biology of decision-making and evolution of female psychology. For the first time in history, many women have the opportunity to pursue a career as their primary life path. But does this prohibit them from also having a family? Do women actually want to be mothers or was it their only option? Do women actually want careers or is it just a shiny new opportunity? Expect to learn if women have an impulse to actually have children or just to have sex, whether careers make women happy, whether the marriages of career women are more or less successful, whether women's ovulatory cycles change their preferences for badboy mates, what buying expensive bags and shoes signals and much more... Sponsors: Get 15% discount on all VERSO’s products at https://ver.so/modernwisdom (use code: MW15) Get over 37% discount on all products site-wide from MyProtein at https://bit.ly/proteinwisdom (use code: MODERNWISDOM) Get 15% discount on Craftd London’s jewellery at https://bit.ly/cdwisdom (use code MW15) Extra Stuff: Check out Kristina's website - https://kristinadurante.com/ Follow Kristina on Twitter - https://twitter.com/KristinaDurante Get my free Reading List of 100 books to read before you die → https://chriswillx.com/books/ To support me on Patreon (thank you): https://www.patreon.com/modernwisdom #dating #motherhood #evolutionarypsychology - 00:00 Intro 00:24 Serena Williams’ Vogue Article 09:05 Women Deny Being the Breadwinner 18:16 Is There a Female Impulse to Have a Child 23:44 Behavioural Change during Ovulation Cycles 31:57 How Careers Disturb Partnerships 39:26 Why Women Chase Bad Boys 51:23 Female Consumer Behaviour 1:01:12 How Genetics Impact Womanhood 1:07:38 Capitalism’s Effects on Female Priorities 1:18:27 Taking the EvPsych Red Pill 1:23:20 Where to Find Kristina - Get my free Reading List of 100 life-changing books here - https://chriswillx.com/books/ Listen to all episodes on audio: Apple Podcasts: https://apple.co/2MNqIgw Spotify: https://spoti.fi/2LSimPn - Get in touch in the comments below or head to... Instagram: https://www.instagram.com/chriswillx Twitter: https://www.twitter.com/chriswillx Email: https://chriswillx.com/contact/

Kristina DuranteguestChris Williamsonhost
Sep 19, 20221h 23mWatch on YouTube ↗

CHAPTERS

  1. Serena Williams’ dilemma: choosing tennis or more children

    Chris recounts Serena Williams’ Vogue essay about stepping away from tennis due to a narrowing fertility window and the perceived unfairness compared to male athletes. Kristina uses it to frame the modern trade-off women face between excelling at career and excelling at motherhood.

    • Serena’s quote about not wanting to choose between tennis and family
    • Biological time constraints differ for men vs women
    • Elite performance and pregnancy/health complications
    • Career vs parenting as a hard-to-maximize-both trade-off
  2. Why working women can end up doing more housework

    Kristina argues that unpaid labor doesn’t disappear when women enter the workforce—and may increase due to guilt and higher parenting demands. They discuss how modern parenting norms (scheduling, extracurriculars, volunteering) intensify household management.

    • Unpaid household labor persists alongside paid work
    • Working women reporting more housework than stay-at-home moms
    • Guilt and social expectations as a driver
    • ‘Helicopter parenting’ and logistical overhead of kids today
  3. A novel evolutionary mismatch: delayed marriage, delayed motherhood, endless dating

    They contrast modern Western patterns (many women childless at 30) with global/ancestral norms (many married by 18). Kristina describes puberty as a ‘critical period’ for mating-market calibration, and how extended modern dating changes the landscape.

    • Modern Western delay vs global early marriage statistics
    • Puberty as a mating-market ‘calibration’ period
    • Extended dating and delayed reproduction as an ancestral mismatch
    • Status gains don’t automatically solve home-front labor needs
  4. Breadwinner denial and the lingering pull of traditional norms

    Kristina explains findings that many couples under-report female breadwinning even when true, suggesting social desirability and persistent gender-role expectations. Chris contrasts this with media narratives of female empowerment and asks why the mismatch remains.

    • >60% of known female-breadwinner couples deny it
    • Social desirability bias in surveys—yet striking given pre-selection
    • Cultural empowerment narratives vs private relationship norms
    • Women still often prefer partners at/above their status
  5. Do careers make women happy—and why biology makes parenting asymmetric

    They discuss how work can increase wellbeing when aligned with passion, but also drives burnout amid competing demands. Chris pushes back on framing pregnancy/early childcare inequities as ‘unfair’ versus a biological reality of asymmetric parental investment.

    • Job/career satisfaction depends on role and autonomy
    • Women face sharper career–family conflict and burnout
    • Pregnancy and early childcare create unavoidable asymmetries
    • Outsourcing (nannies, surrogacy) vs guilt and maternal motivation
  6. Maternal hormone cascades, father changes, and the grandmother hypothesis

    Kristina describes how hormones like oxytocin and prolactin shift motivation toward nurturing after pregnancy, with smaller but real effects in new fathers. They connect this to the grandmother hypothesis as an explanation for long-lasting caregiving orientation across the lifespan.

    • Hormones as ‘puppeteers’ of caregiving behavior after birth
    • Fathers’ hormones can change, but typically less dramatically
    • Caregiving ‘imbalance’ as a cross-species pattern
    • Grandmother hypothesis and extended caregiving investment
  7. Is there an innate desire to have children before pregnancy? Cycle trade-offs

    They separate desire for sex (which can produce children) from an explicit desire for children. Kristina explains how ovulation tends to increase mating motivation while parenting motivation rises more in the luteal phase, creating shifting priorities across the month.

    • ‘Yes and no’—pre-baby child desire is variable and context-dependent
    • Ovulation: higher sexual desire, lower interest in children
    • Post-ovulation: progesterone-linked nurturing increases
    • Social values and norms also shape pre-parenthood intentions
  8. Ovulatory-cycle research controversy and political attitude findings

    Kristina addresses criticism about flexible fertility estimation methods and the push toward hormone-verified measures. She recounts her controversial work suggesting shifts in religiosity and voting preferences across the cycle (single vs partnered women), and the backlash it triggered.

    • Methodological dispute: estimating fertility vs measuring hormones
    • Stereotypes about ‘hormonal women’ complicate this research area
    • Findings: small shifts in religiosity and socio-political views
    • Obama vs Romney study: opposite ovulation shifts for single vs partnered women
  9. When female status rises, marriages strain: divorce, satisfaction, and hypergamy

    They return to relationship economics: women’s higher earnings correlate with lower marital satisfaction and higher divorce risk in some datasets, unlike for men. Kristina supports women building wealth for freedom, while acknowledging the partnership disruption and persistent preference for high-status mates.

    • Women’s earning/status increases linked to higher divorce risk in some studies
    • Marital satisfaction declines for both partners as women earn more
    • Women’s preference for equal/higher-status men persists (‘deeply seeded’)
    • Possible norm-shifts: high-status men modeling domestic labor/parental leave
  10. Why ‘bad boys’ attract: dominance, risk, genetic benefits—and ovulation effects

    Kristina explains ‘bad boy’ appeal as social dominance and risk-taking that historically signaled status and protection, and may cue indirect genetic benefits. She describes her experiment using one actor as ‘two twins’ (bad boy vs nerd) and how women’s attraction and partner idealization rose at ovulation.

    • Bad boy traits as ancestral proxies for status/protection/resources
    • Indirect genetic benefits as a core attraction logic
    • Trade-off: exciting mates may be worse long-term partners
    • Study design: one actor, scripted personas, behavioral evidence (not just self-report)
  11. Sex ratios reshape women’s ambition: ‘Plan A vs Plan B’ strategies

    Kristina describes work showing that perceived local sex ratios shift women’s priorities: fewer men leads to greater career ambition; abundant men increases family orientation. They discuss how mating-market cues can influence choices that seem unrelated to mating, like career paths.

    • Manipulating perceived sex ratio changes career vs family preferences
    • Demographic correlations: fewer men linked to more women in high-status careers
    • ‘Plan A (family) vs Plan B (career/independence)’ framing
    • Mating-market monitoring as a deeply hardwired system
  12. Female consumer behavior through an evolutionary lens

    Kristina explains her research on how fundamental motives (mating, status, parenting, disease avoidance) guide purchases. Across ovulation, women tend to choose sexier clothing and wear more makeup, and luxury consumption is framed largely as signaling within female–female competition rather than for men.

    • Products as ‘tools’ serving deep motives (mating/status/etc.)
    • Ovulation linked to sexier clothing choices and increased grooming effort
    • Luxury goods often signal status to other women more than to men
    • Possible signals: partner investment, resource access, group affiliation
  13. Capitalism vs evolved preferences: beauty markets, manipulation, and reality

    Chris asks whether beauty pressures can be blamed on capitalism; Kristina argues it varies, but marketers do exploit existing motivations. They note changing norms (e.g., inclusivity pressures) while emphasizing that businesses will keep shaping preferences to drive consumption.

    • Capitalism can amplify preferences but doesn’t fully create them
    • Marketing as systematic preference-shaping for profit
    • Shifting cultural norms (e.g., beauty inclusivity, brand backlash)
    • Consumer awareness: ‘someone behind the curtain’ always exists
  14. Serendipity, dating apps, and the paradox of choice in mates and products

    They connect consumer-choice overload to modern dating: abundant options increase opportunity cost and reduce satisfaction. Kristina describes research where randomly assigned choices (‘here’s your mate/product’) produce greater satisfaction over time than choosing from a large menu, mirroring dating-app dynamics.

    • Choice abundance increases regret, deferral, and dissatisfaction
    • Dating apps create an illusion of endless high-quality alternatives
    • Exposure can reduce sexual attraction; women may decline faster in some data
    • Random/serendipitous assignment increases satisfaction vs active maximizing
  15. ‘Taking the evpsych red pill’: agency, compassion, and living with the blueprint

    Chris and Kristina discuss whether learning evolutionary psychology diminishes perceived agency. Kristina argues understanding the ‘rigging’ helps wellbeing by enabling workarounds via the prefrontal cortex; Chris agrees that awareness is the path to transcending instincts.

    • Risk: viewing people as puppets of biology vs preserving agency
    • Humans can override impulses more than other animals
    • Understanding motives helps explain emotions (competition, dissatisfaction)
    • Science should seek truth, not only ‘feel-good’ conclusions
  16. Wrap-up: where to find Kristina Durante

    Chris closes by asking where listeners can follow Kristina’s work. She shares her social handles and website before the episode outro.

    • Twitter handle
    • Instagram handle
    • Personal website
    • Show closing remarks/outro

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