The Problem With Millennials | Theo Watt & Eve Young

Theo Watt and Eve Young are the hosts of the Socials Minds Podcast and Copywriters at Social Chain. We talk about millennials and Gen Z like homogenous groups, but technology and innovation have made it problematic to index generations by 15 year gaps. A person who is 12 will have little in common with someone who is 27, as will a person who is 25 have little in common with someone who is 34. And yet, despite online platforms allowing you to target by age, world view and even household income now, there are those that still tar all millennials, all Gen Z – or worse – millennials and Gen Z together with the same brush. Theo & Eve lay out their issues with the current classification system for young people as a whole and explain exactly why it's not only inaccurate but also damaging to the members of that group. Massive thanks to Social Chain and Video Guy Ollie for letting us use their beautiful studio & podcast setup. Extra Stuff: Follow Eve on Instagram - https://instagram.com/evelilyyoung Check out the Social Minds Podcast - https://podcasts.apple.com/gb/podcast/social-minds-social-media-marketing-answered/id1382785203 Check out everything I recommend from books to products and help support the podcast at no extra cost to you by shopping through this link - https://www.amazon.co.uk/shop/modernwisdom - Listen to all episodes online. Search "Modern Wisdom" on any Podcast App or click here: iTunes: https://apple.co/2MNqIgw Spotify: https://spoti.fi/2LSimPn Stitcher: https://www.stitcher.com/podcast/modern-wisdom - I want to hear from you!! Get in touch in the comments below or head to... Twitter: https://www.twitter.com/chriswillx Instagram: https://www.instagram.com/chriswillx Email: modernwisdompodcast@gmail.com

Chris WilliamsonhostTheo WattguestEve Youngguest

May 20, 20191h 6mWatch on YouTube ↗

EPISODE INFO

Released: May 20, 2019
Duration: 1h 6m
Channel: Modern Wisdom
Watch on YouTube: ▶ Open ↗

EPISODE DESCRIPTION

Theo Watt and Eve Young are the hosts of the Socials Minds Podcast and Copywriters at Social Chain. We talk about millennials and Gen Z like homogenous groups, but technology and innovation have made it problematic to index generations by 15 year gaps. A person who is 12 will have little in common with someone who is 27, as will a person who is 25 have little in common with someone who is 34. And yet, despite online platforms allowing you to target by age, world view and even household income now, there are those that still tar all millennials, all Gen Z – or worse – millennials and Gen Z together with the same brush. Theo & Eve lay out their issues with the current classification system for young people as a whole and explain exactly why it's not only inaccurate but also damaging to the members of that group. Massive thanks to Social Chain and Video Guy Ollie for letting us use their beautiful studio & podcast setup. Extra Stuff: Follow Eve on Instagram - https://instagram.com/evelilyyoung Check out the Social Minds Podcast - https://podcasts.apple.com/gb/podcast/social-minds-social-media-marketing-answered/id1382785203 Check out everything I recommend from books to products and help support the podcast at no extra cost to you by shopping through this link - https://www.amazon.co.uk/shop/modernwisdom - Listen to all episodes online. Search "Modern Wisdom" on any Podcast App or click here: iTunes: https://apple.co/2MNqIgw Spotify: https://spoti.fi/2LSimPn Stitcher: https://www.stitcher.com/podcast/modern-wisdom - I want to hear from you!! Get in touch in the comments below or head to... Twitter: https://www.twitter.com/chriswillx Instagram: https://www.instagram.com/chriswillx Email: modernwisdompodcast@gmail.com

SPEAKERS

Chris Williamson
host
Theo Watt
guest
Eve Young
guest

EPISODE SUMMARY

In this episode of Modern Wisdom, featuring Chris Williamson and Theo Watt, The Problem With Millennials | Theo Watt & Eve Young explores millennials Misunderstood: Technology, Stereotypes, and Social Media’s Real Impact Chris Williamson, with guests Theo Watt and Eve Young, unpack how "millennials" have been misdefined and lazily stereotyped by media, marketers, and older generations. They argue millennials are shaped far more by unprecedented technological acceleration than by singular historical events like 9/11 or the financial crash. The conversation explores how this mislabeling distorts marketing, fuels inter‑generational resentment, and even makes millennials reject their own group identity. They then widen the lens to Gen Z and Gen Alpha, the attention economy, social media’s psychological effects, and how users, platforms, and governments are all scrambling to retrofit rules, best practices, and self‑regulation onto powerful technologies that arrived first.

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