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Nikhil KamathNikhil Kamath

Ep. #2: Secrets of Social Media Success, Mental Health & Distribution Hacks - 3 OGs Reveal All

Tune in for an exclusive and revealing conversation about all things social media. India's top social media innovators discuss their personal journeys, the psychology and the future of social media. Along the way, they wonder, is traditional media dead? Is social media making us unhappier every day? Am I better off just throwing my phone away? Find out answers to all these questions and some fun digressions in Episode 2 of WTF is… Listen to the full episode on Spotify - https://open.spotify.com/episode/3cIEXO2Fz3fKguNpuOBdsR?si=57fb22c2821b42df Listen to the full episode on Apple Podcasts - https://podcasts.apple.com/in/podcast/ep-2-secrets-of-social-media-success-mental-health/id1677107935?i=1000610051823 #NikhilKamath - Co-founder of Zerodha, True Beacon and Gruhas Follow Nikhil here:- Twitter https://twitter.com/nikhilkamathcio/ Instagram https://www.instagram.com/nikhilkamathcio/ Facebook https://www.facebook.com/nikhilkamathcio/ Linkedin https://www.linkedin.com/in/nikhilkamathcio/ Koo https://www.kooapp.com/profile/Nikhilkamath #TanmayBhat - Social Media Sensation and Comedian Follow Tanmay here:- Youtube @tanmaybhat Twitter https://twitter.com/thetanmay/ Instagram https://www.instagram.com/tanmaybhat/ Linkedin https://www.linkedin.com/in/thetanmay/ #UmangBedi - Co-founder of Josh and Dailyhunt, former CEO of Meta India Follow Umang here:- Instagram https://www.instagram.com/umang.bedi/ Linkedin https://www.linkedin.com/in/umangbedi/ #AprameyaRadhakrishna - Co-founder of TaxiForSure and Koo Follow Aprameya here:- Twitter https://twitter.com/aprameya/ Linkedin https://www.linkedin.com/in/aprameyaradhakrishna/ Koo https://www.kooapp.com/profile/aprameya/ Instagram https://instagram.com/aprameyar/ #nikhilkamath #podcast #socialmedia #WTFiswithNikhilKamath #WTFisSocialMedia #Meta #Linkedin #Facebook #Instagram #bereal #sharechat #discord #twitter #twitch #elonmusk #markzuckerberg #privacy #google #microsoft TIMESTAMPS 00:00 Intro 00:32 Pissing on Planes 02:51 Media Today 03:14 Psychology of Validation on social media 10:42 Validation on and offline 12:49 Man is a selfish being 13:57 Why was social media created? 15:06 Why do we use social media really? 17:40 What made some of the most influential social media platforms? 19:39 Next revolution in social media 21:16 Monetisation on social media 25:13 Negative feedback loop on social media 28:09 Josh and Dailyhunt 29:02 Biggest Indian social media platforms and ShareChat 30:21 Indian language distribution on social media 32:33 Earning money while you use social media 37:13 What happened after Orkut? 40:03 What’s going on with Tiktok? 42:21 Is Facebook still relevant? 47:20 How did Tanmay get popular on social media? 49:11 Tanmay's Guide to becoming popular on social media 56:43 Youtube’s Dominance in social media 57:48 How much can you earn on Youtube in India? 01:04:08 Is Youtube leading social media? 01:06:00 Which country spends the most time on social media? 01:12:15 How is social media regulated by the government? 01:17:00 Meaning behind Nikhil’s tattoo 01:18:41 Are we living in the moment? 01:21:28 Am I the most shallow man in the world? 01:34:56 What is Discord? 01:44:32 Twitch and Youtube live streaming 01:47:14 Butterfly effect? 01:48:17 Dominance of American media 1:49:51 What is TikTok doing right that others aren’t? 01:54:43 Are videos more engaging than text? 01:59:42 Which platform makes you feel the worst? 02:04:22 Is Tanmay in a relationship? 02:04:54 What is the role of envy in social media? 02:07:45 What is Elon Musk going through? 2:08:14 The investment horizon and future of social media 2:18:00 Nikhil on meeting Bill Gates 02:25:26 Will these companies stay relevant 5 years from now? 02:31:22 Is social media good for our mental well-being? 02:32:30 Nikhil on investing in the stock market 02:34:15 Impact of social media on kids 02:42:22 Message from Nikhil

Umang BediguestTanmay BhatguestNikhil KamathhostAprameya Radhakrishnaguest
Apr 20, 20232h 42mWatch on YouTube ↗

Episode Details

EPISODE INFO

Released
April 20, 2023
Duration
2h 42m
Channel
Nikhil Kamath
Watch on YouTube
▶ Open ↗

EPISODE DESCRIPTION

Tune in for an exclusive and revealing conversation about all things social media. India's top social media innovators discuss their personal journeys, the psychology and the future of social media. Along the way, they wonder, is traditional media dead? Is social media making us unhappier every day? Am I better off just throwing my phone away? Find out answers to all these questions and some fun digressions in Episode 2 of WTF is… Listen to the full episode on Spotify - https://open.spotify.com/episode/3cIEXO2Fz3fKguNpuOBdsR?si=57fb22c2821b42df Listen to the full episode on Apple Podcasts - https://podcasts.apple.com/in/podcast/ep-2-secrets-of-social-media-success-mental-health/id1677107935?i=1000610051823 #NikhilKamath - Co-founder of Zerodha, True Beacon and Gruhas Follow Nikhil here:- Twitter https://twitter.com/nikhilkamathcio/ Instagram https://www.instagram.com/nikhilkamathcio/ Facebook https://www.facebook.com/nikhilkamathcio/ Linkedin https://www.linkedin.com/in/nikhilkamathcio/ Koo https://www.kooapp.com/profile/Nikhilkamath #TanmayBhat - Social Media Sensation and Comedian Follow Tanmay here:- Youtube @tanmaybhat Twitter https://twitter.com/thetanmay/ Instagram https://www.instagram.com/tanmaybhat/ Linkedin https://www.linkedin.com/in/thetanmay/ #UmangBedi - Co-founder of Josh and Dailyhunt, former CEO of Meta India Follow Umang here:- Instagram https://www.instagram.com/umang.bedi/ Linkedin https://www.linkedin.com/in/umangbedi/ #AprameyaRadhakrishna - Co-founder of TaxiForSure and Koo Follow Aprameya here:- Twitter https://twitter.com/aprameya/ Linkedin https://www.linkedin.com/in/aprameyaradhakrishna/ Koo https://www.kooapp.com/profile/aprameya/ Instagram https://instagram.com/aprameyar/ #nikhilkamath #podcast #socialmedia #WTFiswithNikhilKamath #WTFisSocialMedia #Meta #Linkedin #Facebook #Instagram #bereal #sharechat #discord #twitter #twitch #elonmusk #markzuckerberg #privacy #google #microsoft TIMESTAMPS 00:00 Intro 00:32 Pissing on Planes 02:51 Media Today 03:14 Psychology of Validation on social media 10:42 Validation on and offline 12:49 Man is a selfish being 13:57 Why was social media created? 15:06 Why do we use social media really? 17:40 What made some of the most influential social media platforms? 19:39 Next revolution in social media 21:16 Monetisation on social media 25:13 Negative feedback loop on social media 28:09 Josh and Dailyhunt 29:02 Biggest Indian social media platforms and ShareChat 30:21 Indian language distribution on social media 32:33 Earning money while you use social media 37:13 What happened after Orkut? 40:03 What’s going on with Tiktok? 42:21 Is Facebook still relevant? 47:20 How did Tanmay get popular on social media? 49:11 Tanmay's Guide to becoming popular on social media 56:43 Youtube’s Dominance in social media 57:48 How much can you earn on Youtube in India? 01:04:08 Is Youtube leading social media? 01:06:00 Which country spends the most time on social media? 01:12:15 How is social media regulated by the government? 01:17:00 Meaning behind Nikhil’s tattoo 01:18:41 Are we living in the moment? 01:21:28 Am I the most shallow man in the world? 01:34:56 What is Discord? 01:44:32 Twitch and Youtube live streaming 01:47:14 Butterfly effect? 01:48:17 Dominance of American media 1:49:51 What is TikTok doing right that others aren’t? 01:54:43 Are videos more engaging than text? 01:59:42 Which platform makes you feel the worst? 02:04:22 Is Tanmay in a relationship? 02:04:54 What is the role of envy in social media? 02:07:45 What is Elon Musk going through? 2:08:14 The investment horizon and future of social media 2:18:00 Nikhil on meeting Bill Gates 02:25:26 Will these companies stay relevant 5 years from now? 02:31:22 Is social media good for our mental well-being? 02:32:30 Nikhil on investing in the stock market 02:34:15 Impact of social media on kids 02:42:22 Message from Nikhil

SPEAKERS

  • Umang Bedi

    guest
  • Tanmay Bhat

    guest
  • Nikhil Kamath

    host
  • Aprameya Radhakrishna

    guest

EPISODE SUMMARY

In this episode of Nikhil Kamath, featuring Umang Bedi and Tanmay Bhat, Ep. #2: Secrets of Social Media Success, Mental Health & Distribution Hacks - 3 OGs Reveal All explores dopamine, identity, and algorithms: unpacking social media’s power and costs Nikhil Kamath hosts Tanmay Bhat, Umang Bedi (ex Meta India; Dailyhunt/Josh), and Aprameya Radhakrishna (Koo) to dissect what drives social media behavior—validation, tribal belonging, and algorithmic feedback loops.

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