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Can Chili Crunch Be Trademarked? | Pivot

Kara Swisher and Scott Galloway discuss the controversy around Momofuku's David Chang trying to trademark chili crunch. Can a condiment really be trademarked? How far does IP protection go?

Kara SwisherhostScott Gallowayhost
Apr 12, 20244mWatch on YouTube

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Episode Details

EPISODE INFO

Released
April 12, 2024
Duration
4m
Channel
Pivot
Watch on YouTube
▶ Open ↗

EPISODE DESCRIPTION

Kara Swisher and Scott Galloway discuss the controversy around Momofuku's David Chang trying to trademark chili crunch. Can a condiment really be trademarked? How far does IP protection go? #pivot #podcast #davidchang #chilicrunch

SPEAKERS

  • Kara Swisher

    host
  • Scott Galloway

    host

EPISODE SUMMARY

In this episode of Pivot, featuring Kara Swisher and Scott Galloway, Can Chili Crunch Be Trademarked? | Pivot explores Chili Crunch Trademark Fight Exposes Limits of Intellectual Property Protection The episode examines Momofuku’s decision to trademark the term “Chili Crunch” and send cease-and-desist letters to other makers of the popular Asian-style condiment.

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