By playing, you agree to uListen's Terms and Privacy Policy and YouTube's Terms of Service.
Stanford Graduate School of Business71. Strategy Success: How to Communicate Your Gameplan
Summaries, chapters, transcripts, and FAQs on this page are made by uListen, not YouTube.
Episode Details
EPISODE INFO
- Released
- November 8, 2022
- Duration
- 24m
- Channel
- Stanford Graduate School of Business
- Watch on YouTube
- ▶ Open ↗
EPISODE DESCRIPTION
As Professor Jesper Sørensen sees it, a winning strategy is the result of conversations, not commands. Sørensen says strategy can be directed from the C-suite, but it doesn’t have to be. “Lots of great strategies are discovered,” he says, “they're discovered because the leaders were able to listen to their frontline workers or their frontline managers.” A more iterative approach, says Sørensen, helps companies adapt their strategy to an ever-changing landscape. In the latest episode of Think Fast, Talk Smart, Sørensen joins host and lecturer Matt Abrahams to discuss how organizations can use better communication to craft better strategies. SYNCID: MB01FNCETGROGGB
SPEAKERS
Matt Abrahams
hostStanford Graduate School of Business lecturer who teaches strategic communication and hosts interview-style discussions on communication.
Jesper Sørensen
guestStanford Graduate School of Business professor of strategic management and coauthor (with Glenn Carroll) on strategy and organizational advantage.
EPISODE SUMMARY
In this episode of Stanford Graduate School of Business, featuring Matt Abrahams and Jesper Sørensen, 71. Strategy Success: How to Communicate Your Gameplan explores Strategy succeeds when leaders communicate a clear, testable winning logic Jesper Sørensen defines strategy as the explanation for how an organization secures the resources needed to sustain itself, and contrasts it with planning as the controllable sequence of actions after goals are clear.
RELATED EPISODES
