
LinkedIn’s product evolution and the art of building complex systems | Hari Srinivasan (LinkedIn)
Hari Srinivasan (guest), Lenny Rachitsky (host), Narrator, Narrator
In this episode of Lenny's Podcast, featuring Hari Srinivasan and Lenny Rachitsky, LinkedIn’s product evolution and the art of building complex systems | Hari Srinivasan (LinkedIn) explores linkedIn’s skills-first revolution and secrets to managing complex products Hari Srinivasan, VP of Product for LinkedIn’s Talent Solutions, explains how LinkedIn is evolving from title-based to skills-first hiring and how this shift is reshaping the global job market. He details how LinkedIn navigated COVID-era dislocations (e.g., moving hospitality workers into customer service roles) and how features like Open to Work, company interest signals, and skills profiles increase hiring odds. Hari also breaks down how LinkedIn manages an extremely complex, interconnected product ecosystem through clear mission alignment, decision frameworks, and marketplace thinking. Finally, he discusses LinkedIn Learning, his internal PM ‘university’ turned public course, career advice for aspiring PMs, and his personal bias toward building and side projects.
LinkedIn’s skills-first revolution and secrets to managing complex products
Hari Srinivasan, VP of Product for LinkedIn’s Talent Solutions, explains how LinkedIn is evolving from title-based to skills-first hiring and how this shift is reshaping the global job market. He details how LinkedIn navigated COVID-era dislocations (e.g., moving hospitality workers into customer service roles) and how features like Open to Work, company interest signals, and skills profiles increase hiring odds. Hari also breaks down how LinkedIn manages an extremely complex, interconnected product ecosystem through clear mission alignment, decision frameworks, and marketplace thinking. Finally, he discusses LinkedIn Learning, his internal PM ‘university’ turned public course, career advice for aspiring PMs, and his personal bias toward building and side projects.
Key Takeaways
Embrace skills-first positioning on your LinkedIn profile.
Recruiters increasingly search by skills rather than titles (Hari cites ~47% explicitly using skills), so explicitly add and evidence skills on your profile—attach work samples, recommendations, and credentials tied to each key skill.
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Use LinkedIn’s intent signals: Open to Work and company interest.
Turning on Open to Work and marking yourself ‘interested’ in specific companies and job types creates high-signal intent markers in Recruiter, substantially improving your chances of being surfaced and contacted.
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Target roles where you have relevant industry context, not just PM skills.
For breaking into PM or moving up, Hari recommends focusing on domains where you already understand the industry (e. ...
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Think and design in systems and loops, not isolated features.
At LinkedIn, every product change interacts with multiple marketplaces (members, recruiters, learners, advertisers), so PMs must reason about second- and third-order effects and design flywheels and loops rather than one-off optimizations.
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Anchor decisions to a clear mission and explicit decision-owners.
LinkedIn consistently uses its mission—‘connect people to economic opportunity’—as the north star in product reviews, and operationalizes complex decisions through frameworks like RAPID (clear DRI) and a five-day escalation rule to avoid stalemates.
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Act like an owner and keep building outside the ‘day job.’
Hari pushes PMs to fully own their products (set direction, not just execute) and to build side projects to keep their creation muscle strong; his own portfolio spans books, board games, food products, and more.
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Use learning to close skill gaps directly tied to opportunity.
LinkedIn Learning is designed as the ‘other side’ of the marketplace: once you know which skills matter for a job, you can use targeted courses (like Hari’s PM course) to build those skills and then reflect them back on your profile and applications.
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Notable Quotes
“We made a pretty big push in something we call skills-first hiring.”
— Hari Srinivasan
“Everything at LinkedIn is a very connected ecosystem… but we make decisions based on how we’re connecting people to economic opportunity.”
— Hari Srinivasan
“I remembered at that point, if you're gonna go in and you only have one more shot, just do something you believe in.”
— Hari Srinivasan
“I’ve actually never seen a great PM who’s in the center of that triangle. I find that great PMs live on the edges.”
— Hari Srinivasan
“As long as we stay focused on that [mission] and each of our decisions start moving in that direction, hopefully the product will continue to deliver.”
— Hari Srinivasan
Questions Answered in This Episode
How far can skills-first hiring go in reducing traditional credential bias and opening doors for non-traditional candidates?
Hari Srinivasan, VP of Product for LinkedIn’s Talent Solutions, explains how LinkedIn is evolving from title-based to skills-first hiring and how this shift is reshaping the global job market. ...
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What trade-offs has LinkedIn faced when optimizing for ‘economic opportunity’ versus short-term engagement or revenue metrics?
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How does LinkedIn guard against unintended consequences when rolling out socially visible features like Open to Work or internal mobility signals?
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In an environment where PM jobs are down and competition is intense, how should aspiring PMs prioritize what to learn and where to focus?
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What are the biggest unsolved product challenges Hari sees in talent and learning marketplaces over the next 5–10 years?
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Transcript Preview
It was March 2020, and we were just watching COVID hit, and it was just this heartbreaking kind of moment, where in the feed you were seeing all these people, by no fault of their own, starting to post that they've lost their job. We started seeing in our data as you had some areas, like, I mean, hospitality was really getting hit, but some areas like customer service, they just couldn't hire enough. And you'd think the marketplace would balance pretty quickly. You'd think, okay, like, you know, maybe it's people will start moving to other jobs, but it wasn't happening. And a large reason behind this, people are used to looking for certain particular titles, and they didn't start realizing other people could do this job. So we made a pretty big push in something we call skills-first hiring. This was the idea that we could translate people's experiences into a set of skills, and by that we could help them really start balancing the marketplace with a much different system, right? And so I think that the job market is rebalancing but it's, it's being done, the pathways are being done in a very different way that seems to be, you know, maybe a change that holds through these ups and downs, and that'll be very interesting to see.
(Instrumental music) Welcome to Lenny's Podcast, where I interview world class product leaders and growth experts to learn from their hard won experiences building and growing today's most successful products. Today my guest is Hari Sreenivasan. This episode has a hilarious story. On Twitter, an account called TheCuriousPM tagged me with a request to have someone from LinkedIn come on the podcast and talk about how they operate, and what they've learned about building products that serve so many different types of customers. I replied asking for any suggestions for who he thought I should specifically talk to, and he suggested Hari Sreenivasan by doing some research on LinkedIn. So I reached out to Hari, told him about this tweet, and he agreed. And so here's the episode. Hari's been at LinkedIn for eight and a half years, and he leads the Talent Solutions Product Team as VP of Product, which is also LinkedIn's biggest business, and includes all of the hiring and learning products which you'll hear about in this episode. In our chat, Hari shares what he's seeing change in the hiring market, what you can do to improve your odds of finding a job through LinkedIn, what he's learned about building and maintaining really complex systems like LinkedIn, tips for getting into product management, and some lessons from his own course on product management. Plus, we also talk about how LinkedIn has been able to become a real source of valuable content, and a lot less cringe over the past couple of years, which I've definitely noticed and I share in our chat. What a fun series of events that led to this episode. A big thank you to Jatin, hopefully I'm pronouncing your name correctly, the guy behind TheCuriousPM account, for making this all happen. With that, I bring you Hari Sreenivasan after a short word from our sponsors. Today's episode is brought to you by Miro, an online collaborative whiteboard that's designed specifically for teams like yours. The best way to see what Miro is all about, and how it can help your team collaborate better, is not to listen to me talk about it but to go check it out for yourself. Go to miro.com/lenny. With the help of the Miro team, I created a super cool Miro board with two of my own favorite templates, my one-pager template and my managing up template, that you can plug and play and start using immediately with your team. I've also embedded a handful of my favorite templates that other people have published in the Miroverse. When you get to the board, you can also leave suggestions for the podcast, answer a question that I have for you, and generally just play around to get a sense of how it all works. Miro is a killer tool for brainstorming with your team, laying out your strategy, sharing user research findings, capturing ideas, giving feedback on wireframes, and generally just collaborating with your colleagues. I actually used Miro to collaborate with the Miro team on creating my own board, and it was super fun and super easy. Go check it out at miro.com/lenny. That's m-i-r-o dot com slash Lenny. Today's episode is brought to you by Brave Search and their newest product, the Brave Search API, an independent global search index you can use to power your search or AI apps. If your work involves AI, then you know how important new data is to train your LLMs and to power your AI applications. You might be building an incredible AI product, but if you're using the same datasets as your competitors to train your models, you don't have much of an advantage. Brave Search is the fastest growing search engine since Bing, and it's 100% independent from the big tech companies. Its index features billions of pages of high quality data from real humans, and it's constantly updated thanks to being the default search engine in the Brave browser. If you're building products with search capabilities, you're probably experiencing soaring API costs or lack of viable global alternatives to Bing or Google. It's only going to become harder to afford these challenges. The Brave Search API gives you access to its novel web scale data with competitive features, intuitive structuring, and affordable costs. AI devs will particularly benefit from data containing thorough coverage of recent events. Lenny's Podcast listeners can get started testing the API for free at brave.com/lenny. That's brave.com/lenny. Hari, welcome to the podcast.
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