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How Squidsoup makes art installations with Claude

Squidsoup is a collective of artists and designers who make immersive experiences with sound, light and space. We caught up with them before one of their largest projects to date: a live performance with an orchestra at the Southbank Centre in London. Orchestra of the Age of Enlightenment Conductor: Evan Rogister Leader: Margaret Faultless Soloist: Kati Debretzeni (Lark Ascending) OAE Creative Director: Katherine Spencer

Squidsoupguest
Jul 3, 20263mWatch on YouTube ↗

At a glance

WHAT IT’S REALLY ABOUT

Squidsoup blends orchestral music, stained-glass light, and AI workflows

  1. Squidsoup describes their practice as making immersive experiences where sound, light, and spatial design are inseparable.
  2. They recount the challenge of choreographing an installation alongside a conductor and a period orchestra for 'Echoes of Hill and Horizon.'
  3. Visual inspiration comes from Gloucester Cathedral stained glass, recreated through overlapping red and blue light clusters tied conceptually to Thomas Tallis’s music.
  4. They frame technology (LEDs, software, electronics) as a material medium—“paints”—that artists historically dialogue with.
  5. Claude is used to bypass clunky interfaces and convert complex node-based modeling into higher-level tools that the whole team can use, bridging technical and artistic perspectives.

IDEAS WORTH REMEMBERING

5 ideas

Immersive work is fundamentally about space, not just visuals or audio.

Squidsoup emphasizes designing how people feel and relate within a shared environment, aiming for an experience where the technology disappears behind perception and presence.

Live orchestral integration requires choreography comparable to performance itself.

Working with a conductor and orchestra means the installation must be precisely timed and responsive, effectively “following the conductor” as tightly as the musicians do.

Historical and architectural context can guide modern light design choices.

They echo Gloucester Cathedral’s stained glass by intertwining red and blue clusters, aligning the palette with the Tallis piece’s heritage and setting.

Treating software and electronics as ‘materials’ strengthens creative exploration.

By framing LEDs, code, and hardware as “paints,” the team positions experimentation with their constraints and affordances as core artistic practice.

Claude can function as an interface layer that reduces technical friction.

They use Claude to get around cumbersome UI workflows and to make existing software do specific tasks faster, streamlining iteration.

WORDS WORTH SAVING

5 quotes

We do sound, we do light, and above all, we do space.

Squidsoup

We've never worked with an orchestra before, let alone, um, the Orchestra of the Age of Enlightenment, which is a period orchestra. So from our point of view, it was an immense challenge.

Squidsoup

Within the tradition of arts practice, artists actually have always been in dialogue with the medium, and we see ourselves as being exactly within that tradition.

Squidsoup

But it also opens up those tools to the rest of the team, and it's acting as a collaborator that sits between us of a very technical point of view and an artistic point of view and finding-

Squidsoup

Our goal is always to scale up to a point where you're not paying any attention to the technology at all. You're just looking at this wonderful light and sound in space. You are relating to the people in that space with you.

Squidsoup

Immersive installation design (sound/light/space)Orchestra collaboration and performance choreographyStained-glass color theory via overlapping light clustersThomas Tallis and Gloucester Cathedral reference pointsTechnology-as-medium artistic philosophyClaude as workflow accelerator and interface layerTeam collaboration via technical–artistic translation

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