We Bet This App Idea Could Be Bigger Than Reddit

Shaan describes a Facebook group called “Better Than Google” where millennial moms ask sensitive or practical questions and receive high-trust, experience-based replies (including anonymous posting when needed). He argues the mix of trust, identity alignment, and real-life specificity makes the answers “better than Google.”

Shaan’s “reverse craving” theory is that when something becomes dominant (e.g., permanent/public Facebook photos or generic AI answers), it creates demand for the opposite (e.g., ephemeral/private Snapchat or human, identity-based recommendations). He frames a “Reddit for moms” as the human-counterpart craving that could rise alongside AI search.

Sam pushes back that it’s extremely hard to get users to leave existing platforms and contribute content on a new destination, based on his experience running multiple Facebook groups. Shaan agrees it’s not easy, but argues the upside is large if someone can “seed it correctly” the way the influencer-led group did.

Shaan explains using ChatGPT not just for Q&A, but as an on-demand creative collaborator: uploading an Aaron Sorkin scene, analyzing what makes it work, generating drafts, and iterating quickly through feedback. He emphasizes the shift from facing a blank page to becoming an editor with instant revisions and no ego-management.

Sam recounts Anne Mahlum’s story: starting a nonprofit, then launching Solidcore with $175,000 in savings, hitting $90,000 revenue in month one, expanding to multiple studios, taking some funding later, and eventually selling the business (with significant proceeds taken “off the table” over time). His main fascination is her ability to learn quickly, trust her learning process, and act with unusual confidence.