Can Nike Gets Its "Cool Factor" Back? | Pivot

ℹ️ EPISODE INFO

Released

September 24, 2024

Duration

6m

Channel

Pivot

Watch on YouTube

▶ Open ↗

📝 EPISODE DESCRIPTION

Kara Swisher and Scott Galloway discuss Nike CEO John Donahoe stepping down after a rocky tenure that brought the storied athletic brand to new lows. What went wrong with Nike's strategy? And how does Nike compete with new rivals like Hoka and On? Subscribe to Pivot on Apple Podcasts: https://podcasts.apple.com/us/podcast/pivot/id1073226719 Subscribe to Pivot on Spotify: https://open.spotify.com/show/4MU3RFGELZxPT9XHVwTNPR Follow us on Instagram and Threads at: https://www.instagram.com/pivotpodcastofficial Follow us on TikTok: https://www.tiktok.com/@PIVOTPODCAST Send us your questions by calling us at 855-51-PIVOT, or at https://podcasts.voxmedia.com/show/pivot #pivot #podcast #nike #advertising #sneakers #athletics #hoka #onrunning

🎤 SPEAKERS

• Kara Swisher

  host

• Scott Galloway

  host

🧾 EPISODE SUMMARY

In this episode of Pivot, featuring Kara Swisher and Scott Galloway, Can Nike Gets Its "Cool Factor" Back? | Pivot explores nike Bets On Insider CEO To Regain Cool, Innovation, And Growth The discussion examines Nike’s CEO transition from John Donahoe to longtime insider Elliot Hill, and how the market has positively responded to the change. Scott Galloway outlines how Nike’s heavy pivot to direct-to-consumer, misread of post-pandemic retail, and underwhelming product innovation eroded market share and its cultural ‘cool factor.’

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