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Sue Bird and Megan Rapinoe on the Booming Business of Women's Sports | Pivot

Legendary athletes Megan Rapinoe and Sue Bird discuss their new podcast "A Touch More," and weigh in on the increased popularity of women's sports, and why investors are finally seeing it as a business opportunity.

Kara SwisherhostMegan RapinoeguestSue BirdguestScott Gallowayhost
Sep 10, 202412mWatch on YouTube

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Episode Details

EPISODE INFO

Released
September 10, 2024
Duration
12m
Channel
Pivot
Watch on YouTube
▶ Open ↗

EPISODE DESCRIPTION

Legendary athletes Megan Rapinoe and Sue Bird discuss their new podcast "A Touch More," and weigh in on the increased popularity of women's sports, and why investors are finally seeing it as a business opportunity. They also chat with Kara and Scott about the impact of social media on athletes, and the dynamics of mixing business with the personal. Check out Vox Media's "A Touch More: The Podcast" weekly on Wednesdays on YouTube, Apple, and Spotify. Subscribe to Pivot on Apple Podcasts: https://podcasts.apple.com/us/podcast/pivot/id1073226719 Subscribe to Pivot on Spotify: https://open.spotify.com/show/4MU3RFGELZxPT9XHVwTNPR Follow us on Instagram and Threads at: https://www.instagram.com/pivotpodcastofficial Follow us on TikTok: https://www.tiktok.com/@PIVOTPODCAST Send us your questions by calling us at 855-51-PIVOT, or at https://podcasts.voxmedia.com/show/pivot #pivot #podcast #meganrapinoe #suebird #womensspports #wnba #sports

SPEAKERS

  • Kara Swisher

    host
  • Megan Rapinoe

    guest
  • Sue Bird

    guest
  • Scott Galloway

    host

EPISODE SUMMARY

In this episode of Pivot, featuring Kara Swisher and Megan Rapinoe, Sue Bird and Megan Rapinoe on the Booming Business of Women's Sports | Pivot explores Sue Bird and Megan Rapinoe Decode Women’s Sports Business Boom, Backlash Sue Bird and Megan Rapinoe discuss the evolution of their project ‘A Touch More’ from a casual Instagram Live during COVID into a podcast focused on the intersection of women’s sports, culture, politics, and fashion. They argue that women’s sports, especially the WNBA, have already proven their value and are now crossing an ‘invisible line’ of celebrity long granted automatically to male athletes. The conversation explores underinvestment and rapid growth in women’s sports, the double standard around ‘potential,’ and the crucial yet toxic role of social media in building leagues and individual brands. They also touch on the challenges and boundaries of going into business as a couple while trying to preserve their relationship and personal time.

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