Skip to content
Re:Thinking with Adam GrantRe:Thinking with Adam Grant

Brené Brown on courageous leadership | ReThinking with Adam Grant

Brené Brown is a researcher, storyteller, and author who hosts the podcast Dare to Lead and has given some of the most popular TED Talks of all time. Brené joins Adam live at Authors@Wharton to talk about her new book, Strong Ground. They discuss how to identify your core values, what courageous leadership looks like, and whether vulnerability has gained popularity. They also address the problems with “executive presence,” compare notes on how to have hard conversations and set boundaries, debate the merits of the “tush push,” and reflect on what Brené learned from working with FBI hostage negotiators. Follow Host: Adam Grant (Instagram: @adamgrant | LinkedIn: @adammgrant | Website: adamgrant.net/) Guest: Brené Brown (Instagram: @brenebrown | Website: https://brenebrown.com/) Links Strong Ground by Brené Brown List of all Brené Brown’s books: https://brenebrown.com/books-audio Subscribe to TED Instagram: @ted YouTube: @TED TikTok: @tedtoks LinkedIn: @ted-conferences Website: ted.com Podcasts: ted.com/podcasts The TED Audio Collective is a collection of podcasts for the curious. The TED Audio Collective videos may be used for non-commercial purposes under a Creative Commons License, Attribution–Non Commercial–No Derivatives (or the CC BY – NC – ND 4.0 International) and in accordance with our TED Talks Usage Policy (https://www.ted.com/about/our-organiz...). For more information on using TED for commercial purposes (e.g. employee learning, in a film or online course), please submit a Media Request at https://media-requests.ted.com.

Brené BrownguestAdam Granthost
Oct 3, 202540mWatch on YouTube ↗

CHAPTERS

  1. 0:00 – 1:01

    Faith, courage, and the sacrifice of practicing values

    Brené opens with a candid example of how living her core values (faith and courage) requires sacrifice—especially when it’s emotionally inconvenient. She frames values as something you practice, not something you necessarily enjoy practicing.

    • Core values can demand regular sacrifice, not comfort
    • Faith as a discipline of seeing humanity in others
    • Courage as a repeated choice, not a personality trait
    • The gap between endorsing values and living them
  2. 1:01 – 2:12

    From “being a knower” to “being a learner”: curiosity as modern courage

    Brené and Adam reflect on why changing your mind feels socially risky and why learning should be celebrated. Brené argues organizations need people with “exquisite questions” more than people who perform certainty.

    • Learning and mastery are deeply joyful human pursuits
    • Courage should look like curiosity—not performative knowing
    • Leaders increasingly prize question-askers over know-it-alls
    • Hiring and promotion should reward learning agility
  3. 2:12 – 4:26

    How Brené builds questions: grounded theory and the “spill” prompt

    Adam asks how Brené generates such powerful questions, and she traces it to grounded theory (Glaser & Strauss). She explains how one broad, open question can reveal the real concern people are trying to resolve.

    • Grounded theory starts with the population’s main concern
    • “Tell me about…” prompts unlock what people actually experience
    • Theory emerges from how people resolve recurring concerns
    • Research origins: studying children facing death without direct disclosure
  4. 4:26 – 5:06

    Diagnosing what really matters to leaders: ‘What keeps you up at night?’

    Brené describes her approach in organizations: extended time spent listening to uncover the leader’s true fears and priorities. Beyond metrics and investor calls, she targets the emotional center of the problem to solve.

    • Spend weeks asking questions before prescribing solutions
    • Ask leaders what worries them at 4 a.m.
    • Combine qualitative insight with performance/engagement data
    • Focus on the leader’s lived concern, not the public narrative
  5. 5:06 – 6:11

    Hard conversations and ‘playing to win’ vs ‘playing not to lose’

    When Adam notes many CEOs avoid discussing stress, Brené explains her direct style: prioritize winning over ego-protection. She argues that avoiding hard conversations is effectively choosing to lose over time.

    • Many leaders resist naming vulnerabilities and fears
    • Ego protection blocks necessary truth-telling
    • ‘Playing not to lose’ creates long-term organizational loss
    • Courage requires directness, boundaries, and discomfort tolerance
  6. 6:11 – 9:59

    Managing up with clarity: the playback method and permission to lead

    Brené offers a practical script for younger leaders to align with a boss’s definition of success, then ask for autonomy. The centerpiece is “playback” (reflecting back what you heard) to earn trust and reduce misalignment.

    • Start with: ‘Help me understand what winning looks like’
    • Use playback: ‘Can I play back what I heard?’
    • Offer specific ways you’ll contribute to the goals
    • Ask explicitly for permission to lead your team your way
  7. 9:59 – 12:12

    Negotiation lessons from the FBI: why ‘That’s right’ changes everything

    Brené shares an insight from Chris Voss and hostage negotiation: accurate reflection creates emotional resonance. Getting a counterpart to say “That’s right” signals they feel seen and shifts the relationship dynamic.

    • Survival outcomes can hinge on felt understanding
    • ‘That’s right’ signals true resonance, not mere agreement
    • Playback builds connection and reduces defensiveness
    • Younger leaders often skip this step and lose clarity/trust
  8. 12:12 – 16:31

    Values as sacrifice: choosing two core values and operationalizing them

    Transitioning to Brené’s book ‘Strong Ground,’ they explore how to identify core values as what you’re willing to sacrifice for. Brené explains why people should narrow to two values and then translate them into observable behaviors and “indicator lights.”

    • Values are revealed by sacrifice, not slogans
    • Most effective leaders articulate 1–2 core values clearly
    • Common confusion: personal vs professional values (you only have one set)
    • Operationalize values into behaviors and signals of misalignment (e.g., resentment)
  9. 16:31 – 18:32

    The four skill sets of courage—and why values come first

    Brené outlines the Dare to Lead model: living into values, rumbling with vulnerability, building trust (including self-trust), and learning to reset after setbacks. She explains how student feedback changed her teaching order—values first makes vulnerability make sense.

    • Four skills: values, vulnerability, trust/self-trust, reset
    • Self-trust often collapses first after failure
    • Values-first teaching makes courage a chosen commitment
    • Uncertainty/risk/exposure become non-optional if you want to live your values
  10. 18:32 – 20:42

    The ‘why’ ladder: distinguishing terminal vs instrumental values

    Adam uses a “why, why, why” exercise to push values to their core, putting Brené on the spot about vulnerability and courage. The exchange illustrates how deeper questioning reveals terminal values that anchor identity and meaning.

    • Repeated ‘why’ reveals what’s truly core (terminal values)
    • Vulnerability is important because it’s required for courage
    • Courage ties to wholehearted storytelling and meaning
    • Terminal values end with ‘that’s who I am’ / ‘what’s the point otherwise’
  11. 20:42 – 21:42

    Turning values into behaviors: integrity hangovers and ‘talk to people, not about people’

    Brené shows how she derives behavioral standards from lived regret and bodily signals—especially the discomfort after gossiping. She frames courageous leadership as direct conversation, paired with humility about one’s own role in conflict.

    • Build behaviors from moments you felt ‘that wasn’t me’
    • ‘Integrity hangover’ as a cue you violated your standards
    • Key behavior: speak to people, not about them
    • Enter hard talks assuming you have a part in what’s not working
  12. 21:42 – 25:52

    Checking the story: ‘The story I’m making up is…’ as a trust tool

    Brené explains how the brain craves simple narratives for safety, often inventing villains and certainty in ambiguous moments. Naming the story and asking for data interrupts reactivity, strengthens trust, and prevents gossip-driven cultures.

    • Brains prefer clean stories (good/bad, safe/danger) for calm
    • Ambiguity in workplaces triggers constant story-making
    • Ask: ‘Do I have enough data?’ and regulate before engaging
    • Using ‘the story I’m making up is…’ increases respect and trust
  13. 25:52 – 30:08

    Leading with humanity: admitting anxiety, reading personality dynamics, staying authentic

    Adam shares a tactic: saying he’s afraid to have a conversation lowers defenses; Brené explains it as leading with vulnerability rather than accusation. They also note wording and relational context matter—some people may react defensively to “scared.”

    • Vulnerability up front reduces defensiveness and invites openness
    • Framing: ‘I’m anxious, and this matters to me’
    • Avoid turning openness into manipulation; keep it genuine
    • Self- and relational-awareness guide how direct to be
  14. 30:08 – 40:00

    Lightning round and audience Q&A: executive presence, founder control, boundaries, and ‘fake vulnerability’

    In a rapid set of questions, Brené critiques ‘executive presence’ as vague and discriminatory, reflects on founder micromanagement and mission clarity, and shares lessons on empathy vs enmeshment. She closes by arguing vulnerability’s definition hasn’t changed—only the amount of lip service has.

    • ‘Executive presence’ can mask bias against women and introverts
    • Founder energy can become micromanagement without context-sharing
    • Mission clarity: everyone should connect their work to the larger goal
    • Boundaries: reciprocity, cognitive empathy vs enmeshment
    • Vulnerability talk is up; real behavior is not—armor and fear still dominate

Get more out of YouTube videos.

High quality summaries for YouTube videos. Accurate transcripts to search & find moments. Powered by ChatGPT & Claude AI.