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Silicon Valley GirlMoving from Europe to the US to build a 2M follower empire in less than 2 years - The European Kid
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EPISODE INFO
- Released
- August 9, 2024
- Duration
- 41m
- Channel
- Silicon Valley Girl
- Watch on YouTube
- ▶ Open ↗
EPISODE DESCRIPTION
Create and sell custom products with Printify: https://printify.com/ Twin brothers Jason and Aris Yeager created Instagram accounts @theeuropeankid and @mytechceo less than two years ago and have already become incredibly popular in the U.S. They produce very funny and relatable satirical videos, work with global luxury brands, and evoke controversial reactions from their followers. In this podcast, we talk to Jason about their creative journey, the secrets of viral content, and their future plans. The European Kid: https://www.instagram.com/theeuropeankid/ My Tech CEO: https://www.instagram.com/mytechceo/ In this video: 00:00 - Is The European Kid a real person? 03:54 - How did they come up with this idea 07:09 - "The internet loves an asshole character" 08:15 - Collaborating with private jets company 11:21 - How does he find such relatable stories from the startup world? 12:34 - People's reactions to this satire 14:45 - Do brands still want to sponsor controversial videos? 18:06 - How does he see the brand evolving further? 19:19 - How did Jason come up with the idea to host dinners in Silicon Valley? 21:26 - Jason's turning into The European Kid 23:55 - Things in Europe that we miss in the U.S. 25:10 - Does he see himself living in Silicon Valley for the next 10 years? 28:27 - How much does he charge for brand deals? 29:26 - A wild story about the LVMH scandal 33:56 - Collaborating with celebrities of the tech world 36:53 - The most challenging part of becoming super recognizable 38:17 - Jason's advice for aspiring creators *Links*: Follow my free newsletter about AI: https://siliconvalleygirl.beehiiv.com/ Apple Podcasts: podcasts.apple.com/us/podcast/silicon-valley-girl/id1819090545 Spotify: https://open.spotify.com/show/02ZRsvu61y1C2GIc8J2gsY?si=dc7fbe168f884dc2 Instagram: instagram.com/siliconvalleygirl LinkedIn: linkedin.com/in/marinamogilko X: x.com/siliconvalleymm My Companies & Products: https://marinamogilko.ru/collabyt I use affiliate links whenever possible (if you purchase items listed above using my affiliate links, I will get a bonus)
SPEAKERS
Marina Mogilko
hostEntrepreneur and content creator behind the YouTube channel/podcast “Silicon Valley Girl.”
EPISODE SUMMARY
In this episode of Silicon Valley Girl, featuring Marina Mogilko, Moving from Europe to the US to build a 2M follower empire in less than 2 years - The European Kid explores Building viral satire brands: twins, controversy, and Silicon Valley networking The guest explains how he and his twin brother built The European Kid by leaning into an exaggerated character that reliably triggers attention through controversy and believability.
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