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Peter Attia MDPeter Attia MD

#08 – Tom Bilyeu: nutrition, fasting, meditation, mindset, immortality, and fulfillment

Sign up to receive Peter's email newsletter: https://bit.ly/4c602k2 Original release date: 8/2/2018 Tom Bilyeu is the founder of Impact Theory and a co-founder of Quest Nutrition. In this episode, among the highlights, Tom provides powerful insight he’s gained through his pursuit of fulfillment which led to a billion dollar company in Quest Nutrition. Tom makes a compelling case that it starts with a growth mindset and he’s determined to impart this knowledge to as many people as possible. We discuss: -Tom’s history with dieting and his changing views on fat [4:00]; -Tom’s dream of immortality [10:00]; -Life leading to Quest Nutrition and how “mindset” made the difference [18:45]; -Why Tom started Quest Nutrition and what made it a success [27:00]; -Why Tom started Impact Theory [35:00]; -Money and motivation [44:00]; -What Tom learned interviewing every employee at Quest, and the one question everyone answers exactly the same [54:15]; -Tom’s secret formula of fulfillment and the ubiquity of suicide [1:00:00]; -Nutrition, fasting, sleep, meditation and other routines Tom uses to function at his best [1:13:15]; and More. Show notes page: https://peterattiamd.com/tombilyeu/ About: The Peter Attia Drive is a weekly, ultra-deep-dive podcast focusing on maximizing health, longevity, critical thinking…and a few other things. With over 10 million episodes downloaded, it features topics including fasting, ketosis, Alzheimer’s disease, cancer, mental health, and much more. Peter is the founder of Attia Medical, PC, a medical practice with offices in San Diego and New York City, focusing on the applied science of longevity. The practice applies nutritional biochemistry, exercise physiology, sleep physiology, techniques to increase distress tolerance, lipidology, pharmacology, and four-system endocrinology to increase lifespan (delaying the onset of chronic disease), while simultaneously improving healthspan (quality of life). Learn more: https://peterattiamd.com/ Subscribe to receive exclusive subscriber-only content: https://peterattiamd.com/subscribe/ Sign up to receive Peter's email newsletter: https://peterattiamd.com/newsletter/ Connect with Peter on: Facebook: http://bit.ly/PeterAttiaMDFB Twitter: http://bit.ly/PeterAttiaMDTW Instagram: http://bit.ly/PeterAttiaMDIG Subscribe to The Drive: Apple Podcast: http://bit.ly/TheDriveApplePodcasts Overcast: http://bit.ly/TheDriveOvercast Spotify: http://bit.ly/TheDriveSpotify Google Play: http://bit.ly/TheDriveGooglePlay

Peter AttiahostTom Bilyeuguest
Dec 22, 20191h 38mWatch on YouTube ↗

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At a glance

WHAT IT’S REALLY ABOUT

Tom Bilyeu on Fat, Fasting, Mindset, Immortality and Fulfillment

  1. Tom Bilyeu describes going from a fat-phobic, ultra-high-protein 'rabbit starvation' diet to a high-fat, low-carb approach after his chronic wrist pain vanished during a short stint of therapeutic ketosis.
  2. He traces his move from a crushing film-school failure and a fixed mindset to a growth mindset, which led him to a startup with Ron and Mike and eventually to co-founding Quest after he quit a job he hated.
  3. Interviewing more than 1,500 Quest hires, Bilyeu found that candidates all asked a magic genie for a million dollars, which convinced him people only dream as big as what they see and led him to start Impact Theory to spread empowering mindsets through storytelling.
  4. Bilyeu argues fulfillment comes from doing hard things, building a difficult skill and serving others, and says wealth did not change how he felt about himself.
  5. The two compare personal routines, including Bilyeu's meal timing, five-day water fasts, strict sleep and breath-focused meditation, and Attia's sleep research and rule of not getting hurt in the gym.

IDEAS WORTH REMEMBERING

5 ideas

Seeking disconfirming evidence can change your life.

Bilyeu says he actively wants to learn how he is wrong, so Attia and Dom D'Agostino's case for fat led him to try ketosis and permanently rethink his diet.

A fixed mindset can be unlearned.

After failing his senior film, Bilyeu believed talent was innate, but teaching filmmaking and reading about brain plasticity led him to choose to believe people can change.

Work that doesn't give you energy erodes you, regardless of the money.

Though worth millions on paper, Bilyeu was miserable at Awareness Technologies, quit, and reconnected with building something he cared about alongside his partners.

People dream only as big as what they see.

Every candidate Bilyeu asked the genie question answered with a million dollars, which led him to conclude that limited exposure limits ambition and that stories could widen it.

Money extends capability but doesn't change how you feel about yourself.

Bilyeu says he felt the same the day after his liquidity event, and compares it to expectations around losing his virginity; he says its real power is in aiming capable people at problems.

WORDS WORTH SAVING

5 quotes

you only dream as big as you think, and you only think as big as what you see.

— Tom Bilyeu

fulfillment comes from becoming someone that you're proud of, building a skill set that was incredibly hard to build, that serves not only yourself, but other people.

— Tom Bilyeu

Money is essentially inert, right? There's a bit of heat energy to a dollar bill that you could release by burning it, but short of that, the money in and of itself is inert. But it can facilitate things.

— Tom Bilyeu

My thing is optimize for the moment you're in now. I'll optimize for my deathbed when I'm on my deathbed

— Tom Bilyeu

It's not going to impact how you feel about yourself. It is merely going to extend your capabilities.

— Tom Bilyeu

Shift from rabbit starvation to high-fat, low-carb eatingWanting to live forever versus accepting deathFixed versus growth mindsetFounding Quest and leaving a soul-sucking companyImpact Theory and storytellingFulfillment, money and doing hard thingsFasting, sleep and meditation routines

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